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International students report high satisfaction as New Zealand sees steady recovery in enrolments
This year, 87 percent of students gave a positive rating of their overall experience, maintaining the upward trend seen in 2024 (86%). The proportion of students who rated their experience as ‘excellent’ rose to 43 percent, a two percent increase from the previous year.
These strong satisfaction results come as international student enrolments in New Zealand continue to grow. Between January and April 2025, 63,610 international students were enrolled with New Zealand education providers, a 16% increase compared to the same period in 2024 (54,690), and a 49% increase on 2023 (42,700).
All education subsectors saw growth, with Private Training Establishments (PTEs) showing the strongest increase at +41% compared to 2024.
China and India remained the top source markets, followed by Japan, South Korea, Sri Lanka, USA, Nepal, the Philippines, Thailand, and Germany. Notably, Sri Lanka rose to fifth place (from ninth), and Nepal to seventh (from eleventh), reflecting shifting dynamics in student mobility.
What students value most
Students were most positive about the people and connections they made in New Zealand (92%), the quality of their education (90%), their arrival and orientation experience (89%), the ease of making study arrangements (87%), and their overall living experience (87%).
International students’ experiences of making study arrangements have notably improved, with 80 percent of students rating their experience with the visa application process positively (up from 78% in 2024), and 74% positively rating the time taken to get their visa (up from 64%).
Education New Zealand and Immigration New Zealand will continue to collaborate on provision of information to students to ensure an enhanced student experience.
The survey also shows an increasing proportion of international students regard New Zealand as offering good value for money, with positive perceptions rising from 65% to 76%.
Education New Zealand's Chief Executive, Amanda Malu, said the results reflect New Zealand’s ability to provide a high-quality education within an environment that fosters meaningful connections and relationships.
“This is encouraging news for New Zealand. The fact that students continue to rate their experience here as excellent is a credit to our education providers and speaks to the warmth of the welcome our communities extend to international students,” she said.
“We’re seeing a steady and encouraging recovery in international education. It’s not a boom, but a sign that our collective efforts are making a difference. What matters most is that students are not just coming to New Zealand, they’re having a high-quality experience that supports wellbeing and a sense of belonging.”
“Under the International Education Going for Growth Plan, we’re focused on thoughtful, sustainable growth. These insights help us ensure that our progress is not just about numbers, but about delivering long-term value to students, communities, and the wider economy.”
Education New Zealand’s Director Insights and Performance, Marie Clark, said the survey continues to be a key piece of work for ENZ and a useful tool for the international education sector.
“It remains the only national survey focused on international student experience in all subsectors in New Zealand. With several years of data now collected, we’re building a meaningful picture of student experience over time,” she said.
“The ability to break down insights by variables like country, sector, and gender makes the dataset especially useful. We expect the report and Tableau dashboards will be very practical resources for anyone working in the sector,” Clark added.
For further information:
- Visit Tableau Public to access the data sets: International Student Experience Survey 2025 | Tableau Public
- Sai Raje | Senior Communications Advisor, Education New Zealand Manapou ki te Ao
sai.raje@enz.govt.nz | +64 21 479 649
Notes to Editors:
About the New Zealand International Student Experience Survey 2025
The survey aims to better understand the overall experience of international students enrolled with New Zealand education providers, as well as recent graduates. It also identifies areas for improvement to enhance the student journey.
Fieldwork was conducted from 28 April to 19 May 2025 with 5,420 respondents across all education subsectors and stages of study.
About Education New Zealand Manapou ki te Ao
Education New Zealand Manapou ki te Ao (ENZ) is the government agency dedicated to helping New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and student experiences.
With approximately 85 staff in 13 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (New Zealand Institute of Skills and Technology Te Pūkenga), and universities.
Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector.
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Market insights from Saudi Arabia
The most notable changes have included restrictions to the Saudi scholarships programme, and a renewed focus on increasing the provision of private education to meet future growth in demand. As a result, opportunities ahead will be found in in-country education provision, while changes to the scholarship programme provide an opportunity to position New Zealand well for favoured specialist disciplines.
Saudi Arabia is a ‘promote’ market for Education New Zealand. In 2014, 3,246 Saudi students enrolled with New Zealand providers. Saudi students often progress through English language, foundation courses, bachelor degrees and postgraduate qualifications here. Many New Zealand organisations also offer education services in-market.
Scholarships changes
Saudi Arabia has implemented the largest study-abroad scholarship programme in the world, with up to 180,000 Saudi students being sponsored at any one time.
Students have traditionally entered the scholarship programme either by undertaking three to four months privately funded English language study and then receiving a scholarship from the in-country Cultural Mission (the private-entry pathway), or by receiving a full scholarship in Saudi Arabia (the Saudi-entry pathway).
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Private entry pathway changes: In February the Saudi Government announced restrictions on the private entry pathway, which had accounted for the majority of scholarship students globally. This restriction requires students to attend a top-100 university (Shanghai JiaoTong rankings) before being admitted. This route had been paused since 2015 – a factor reflected in New Zealand’s first time student visa statistics, which show a reduction in first-time student numbers from March 2015 onwards (brown versus blue line below).
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Saudi pathway changes: The Ministry has also reformed the Saudi pathway in 2015 by establishing 'your job your scholarship' which links the scholarships to future employment. The timeframes for this scholarship allocation process has been extended to provide for the central management of scholarships by the Ministry of Education (which merged with the Ministry of Higher Education in 2015).
In sum these changes will increase the entry criteria for the scholarships and therefore the overall calibre of Saudi scholarship students, and position New Zealand well for specialist disciplines that are in-demand in the Saudi labour market.
Increasing international and private education within the Kingdom
The recently appointed Minister of Education, Mohammed Al-Isa, has signalled that the Ministry is to review a long-standing ban on foreign universities. The Minister has also signalled in Arabic media that ‘private education will drive growth in the education sector’.
These signals may see growth in the number of private international operators established in the Kingdom. There will also be increasing opportunities for New Zealand providers to meet in-market demand for high quality education provision. Reflecting the importance that the Saudi authorities are placing on international investment, the theme of the April 2016 Ta’leem Exhibition, sponsored by the Ministry of Education, is ‘Investment in Education’.
Education New Zealand’s activities in Saudi Arabia in 2016 include a three-pronged approach to these changing market dynamics:
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Targeting promotions towards private students, e.g. through the English-language promotional campaign which will focus on students studying abroad over the extended Saudi summer
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Working directly with the Ministry of Education in Saudi Arabia, Saudi Arabia Cultural Mission in New Zealand, and sponsor agencies to offer places through the ‘your job your scholarship’ programme, and
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Supporting New Zealand education organisations to increase the delivery of education services in Kingdom, as the Government tilts its investment towards more ‘in-market’ education solutions and delivery.
For further information, please get in touch with your key ENZ contact.
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Around the world in five
Australia
From 1 July 2024, holders of a Visitor Visa in Australia will not be able to apply for a Student Visa onshore, in new rules announced by the Minister for Home Affairs, the Hon Claire O’Neil MP. Temporary Graduate Visa holders will also no longer be able to apply for Student Visas onshore. According to the Minister, these changes are aimed at restricting visa hopping, “ending the loopholes that allow student and other temporary visa holders to continuously extend their stay in Australia”.
Europe
The European Council, composed of national ministers from each EU country, has accepted a recommendation from the European Commission (which proposes and implements policies for the EU), to increase opportunities for European youth to learn, train, and study in other parts of Europe as well as in non-EU countries.
Japan
The annual survey of The Japan Association of Overseas Studies (JAOS) was released in May, providing a baseline indicator of outbound mobility from Japan based on responses from a sample of 40 JAOS member-agencies. Top line results show that outbound student numbers have now recovered to 83% of pre-Covid levels however destination choices continue to shift for Japanese students, and more are choosing to study within Asia.
Latin America
Latin America has become a region of high interest as colleges and universities worldwide seek to diversify their international student population, steering away from the traditional recruitment markets such as Southeast Asia.
South Africa
After pandemic-induced turbulence in South Africa’s English Language Teaching sector, which saw a decline in memberships, school closures, and more, the country is witnessing a significant market recovery post-Covid.
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Around the world in five – July 2022
International
New Zealand’s offshore graduates call for post-study work visa extension
NZ reveals 30 groups for PM’s scholarships
New Zealand unveils 30 groups for Prime Minister's Scholarships
Current events to have “long-term impacts” on sector
Are universities solving or accelerating the environmental crisis?
New Zealand
Institutions get ready to welcome international students
Northland education and tourism sectors await international students
Farewelling the undiplomatic diplomat
Graduation gown tells story of time in NZ
Hopes foreign student numbers back to pre-Covid levels by 2024
International students reunite with families after two-year pandemic separation
PM’s scholarships fund indigenous links
How universities are luring lucrative international students back
Canada
Exploring Indigenous cultures and societies around the world
China
China lockdowns driving study abroad interest, say stakeholders
Colombia
They held a virtual course on Culture and Society for teachers and public officials
New Zealand offers virtual courses with its best universities
Education agencies will help Colombians for their education in New Zealand
Indonesia
Girls in tech & education New Zealand facilitates education for Indonesian women
Matariki, the Maori New Year as a New Zealand’s unique celebration
Malaysia
New Zealand ready to welcome Malaysian students this August
Mexico
“Clear signs” for recruitment growth in Mexico
Nigeria
Nigerian students — which countries will give you the best shot for visa approvals?
South Korea
Thailand
Embassy of New Zealand Open House New Zealand Hybrid Bachelor's Preparation Course
New Zealand Education partners with 5 Schools in Dang Rayong to develop digital classroom projects
United Kingdom
Prime Minister signs landmark science agreement with New Zealand
Viet Nam
International students return to New Zealand from 1/8
New Zealand Future Skills Summer Camp 2022 revealed
'Study Abroad Day' brings together more than 100 global universities
Strengthening education cooperation between Vietnam and New Zealand
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Around the world in five
ASIA
New Zealanders see ties with Asia as increasingly important, survey shows
New Zealand’s recovery from COVID-19 will be closely tied to Asia’s, and new research from the Asia New Zealand Foundation Te Whītau Tūhono shows that more New Zealanders recognise Asia's importance to this country.
AUSTRALIA
Looking after international students during COVID-19
Australia risks losing billions in revenue, as well as its international reputation, if it continues to ignore the plight of 500,000 international students.
GLOBAL
Pandemic to redistribute international student flows: report
The Anglosphere’s international education success stories of Canada, Australia and New Zealand can look forward to a foreign enrolment windfall as they brush off the COVID-19 pandemic’s effects more quickly than heavyweights the US and UK, a report says.
UNITED KINGDOM
UK universities share plans for student quarantine
Working on the assumption that travellers to the UK will be required to self-isolate for 14 days on arrival come the new academic year, universities that will offer blended and in-person learning are now planning how to accommodate international students.
GLOBAL
All New Zealand universities continue to be ranked in the top 3% in the world
In the latest QS World University rankings, with all eight were ranked in the top 500, with the University of Auckland coming in first for New Zealand at 81st.
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Around the world in five
Asia
Ten higher education institutions (HEIs) in the Philippines have partnered with Chinese institutions, in a bid to boost collaboration and partnership in the fields of science, technology, agriculture and mathematics. The partnerships were signed during the Philippines-China University President Cooperation Dialogue, which took place during China-ASEAN Education Cooperation Week.
North America
An escalating diplomatic row between Ottawa and New Delhi has the potential to deter thousands of Indian undergraduates from studying in Canada. More than 40% of the 800,000 international students in Canada in 2022 were from India, making it the largest source country for overseas learners. Academics warn that if the rift grows, it could have devastating consequences for student mobility.
Middle East
Hundreds of United Arab Emirates students are expected to seek higher education admission and career guidance from more than 30 international universities participating at the Study Abroad Education Fair held by Charms Education. Students will be able to network with admissions representatives, alumni, and fellow applicants as they explore options across Canada, the United Kingdom, Germany, and more.
Europe
Global pathway provider Navitas has expanded its presence in Europe with the announcement of a new partnership with SRH Universities Germany. Navitas said that international students looking to study in Germany will have more options available following the five-year deal, which will include the establishment of an International College at the SRH University Heidelberg campus.
Africa
As the window allowing international students to bring relatives along with them to the United Kingdom closes gradually, the hopes of many Nigerian graduates planning to do their post-graduate programmes in the United Kingdom are fading slowly ahead of the 2024 deadline. Data shows that around 100,000 Nigerians travelled abroad to study in 2020 and many observers have projected that figure to be on rise. With the recent announcement, many have had their hopes dashed.
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Around the world in five
Asia
More English-taught programmes, growing job opportunities and affordable options are fuelling the growth of Asian education “powerhouses” outside the big four, a new study has revealed.
Global
A recent pilot study shows that most participants in semester abroad or other short-term exchange programmes are motivated by an interest in a new type of experience, the opportunity to encounter new cultures, and the chance to build language skills and new connections.
USA
The USA continues to lead the world in the number of global leaders educated, according to the latest annual Soft Power Index, though the gap with the UK has narrowed in the latest edition, which also lists the top institutions for the first time.
Australia
Southeast Asian students have been studying abroad for decades. But preferences are changing. Can traditional study destinations keep up?
India
Foreign universities in India promise to enhance higher education but face challenges replicating the transformative experiences of their home campuses.
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Around the world in five
GLOBAL
Instagram’s profound effect on travel destination choice
One of the biggest subject niches on Instagram is travel, and new research is showing that travel posts are dramatically affecting millennials’ decision-making about the experiences they choose to have.
UNITED KINGDOM
UK government launches fast-track visa route in research shake-up
The UK government has announced a new fast-track visa scheme for researchers, with no cap on the maximum that can apply, which will launch next month.
GLOBAL
From 9/11 to Christchurch earthquakes: how unis have supported students after a crisis
Tragedies and disasters can have an emotional and cognitive impact on learning. So, how can universities support students and staff during times of collective crisis?
NORTH AMERICA
US overtakes UK as “best in world” for education
The US is perceived as the top country in the world for education, having overtaken last year’s top spot holder the UK, according to a survey by U.S. News & World Report.
GLOBAL
Slower growth in new MOOC degrees but online learning is alive and well
Roughly 10 million more learners were enrolled in MOOCs in 2019 than in 2018, leading to an estimated global enrolment of 110 million and 10% year-over-growth in student numbers.
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Around the world in five
SWEDEN
Higher education sector backs plan for more international students
Stakeholders are strongly backing the government’s proposal to attract more international students, including embassies that support increasing the number of offices for higher education at embassies.
UK
Migrant curbs raise doubts over bid to lure international students
Global competition and rising fees after Brexit fuel concerns in higher education.
ASIA
Times Higher Education’s 2019 Asia University Rankings revealed
Times Higher Education's Asia University Rankings has given top ranking to a Chinese university first for the first time – Tsinghua University ranked ahead of last year’s top-ranked National University of Singapore. Seventy-two Chinese institutions earned a spot this year, up from 63 in 2018.
SCOTLAND
Free European Union student fees to be continued
The Scottish government has guaranteed that EU students will continue to access university courses free of tuition fees in 2020/21 – in a bid to provide clarity to students and institutions.
CHINA
Belt and Road projects lead to growth in international students
Higher education for international students in China has seen growth in terms of quality and scale, as more students arrive in the country to study technology and language and culture.
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Around the world in five
BRAZIL
Brazil unveils new HE internationalisation scheme
Brazil is replacing the Sciences without Borders (CSF) initiative with a new international mobility financing regime, aiming to enhance bilateral relationships with overseas partners. The new fund will be targeted towards postgraduate students and early career researchers looking to develop research abroad. While the CSF was managed at a federal level, the new scheme gives more autonomy to universities, requiring them to form an internationalisation strategy with international partners.
GLOBAL
Is fear of unqualified leads holding back your school website?
If universities optimised their websites, most could multiply the number of enquiries captured by up to 400%. Achieving this result requires just a few simple tweaks that make it easier for visitors to register their interest, such as decreasing the number of questions on a web form, segmenting by readiness (the distinction between “Keep me updated” forms and “Talk to me” forms) and using more student testimonials and videos.
UK
74% of public value international students when economic worth revealed
New research has found that people’s attitudes towards international students change when learning of their economic contribution and the jobs they generate. In a recent survey, only 12% of respondents wanted to see more international students in the country, but this doubled to 24% when they learned of the economic gains. Similarly, the 20% who wanted to see less international students in the country dropped to 13% when told of the economic value of international students.
FRANCE
French tech: A hot spot for entrepreneurs, 15 years in the making
Watch out Silicon Valley – the tech scene in France is gaining massive traction. Students from France’s world-leading business schools are now choosing tech over other job options, with one third of French students stating they would like to either found or join a start-up. The French talent pool is also impressive: Paris has over 134,000 professional developers, the second highest in Europe behind London, and 43% possess an MSc in Computer Science.
SOUTH KOREA
South Korean teens top in maths and science, but lack interest
South Korean students are excelling in science and mathematics, but the way the subjects are taught is not kindling interest in the students, a new report reveals. While South Korea placed fifth worldwide in the Program for International Student Assessment (PISA) 2015 science test, and first for maths, they ranked 26th and 28th (out of 35) in terms of interest. Professor Lee Joo-ho of the Korea Development Institute (KDI) says the disparity can be traced to the “learning by rote” method in the nation’s schools.
