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Applications open for group Prime Minister’s Scholarships to study in Asia and Latin America
Applications from groups, institutions or organisation who can meet the objectives of the scholarship are welcome. Last year, successful group applicants included marae, whānau Māori trusts, tertiary providers, non-profit organisations and more. Applications close on 23 April 2023.
ENZ’s General Manager Sector Services, Sahinde Pala, says the scholarships are a wonderful opportunity for New Zealanders to gain transformational education experiences in Asia and Latin America.
“We love how the scholarships allow New Zealanders from a wide range of backgrounds to continue to add a global aspect to their learning, and make meaningful, often lifelong connections with people from other countries and cultures.
Applicants are invited to think differently about what overseas learning opportunities could enrich the lives of learners or members of their community, and how they contribute to New Zealand more broadly.”
The Prime Minister’s Scholarships are funded by the New Zealand Government and administered by Education New Zealand Manapou ki te Ao to support New Zealanders on learning experiences in Asia and Latin America.
The Scholarships’ group programme offers a flexible way to organise learning experiences in Asia and Latin America. Groups apply for a certain number of people, minimum of three, and once a programme is awarded, the organiser will run their own process to select the members who make up the group based on guidelines provided by ENZ.
Scholarship awardees from the 2022 group round have engaged in a diverse range of programmes, including customised indigenous-to-indigenous cultural exchange, advancing their language skills, learning new fashion design skills, and more.
Participants in a group programme simply need to meet the same eligibility requirements as individuals, including being a New Zealand citizen or permanent resident at least 18 years old at the date of applying.
Since its launch in 2013, the Prime Minister’s Scholarship programme has seen nearly 3,000 recipients, which helps New Zealand continue to engage with key partners in Asia and Latin America.
Applications for student groups from wānanga, universities, Te Pūkenga, private training establishments, iwi and other organisations will be open from 8 March – 23 April 2022, with successful applicants advised in early June.
More information is available on ENZ's dedicated scholarship website here.
A list of successful applicants from the 2022 group scholarship round is available here.
ENDS
Media contact:
Sai Raje
Senior Communications Advisor
021 479 649
Scholarship queries: scholarships@enz.govt.nz
Education New Zealand (ENZ) is a New Zealand Government agency dedicated to international education. ENZ promotes New Zealand as a study destination globally and supports New Zealanders to broaden their horizons through international education experiences beyond our shores.
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Ask New Anything
Campaign page: https://www.studyinnewzealand.govt.nz/asknewanything
NZ’s second big global digital campaign of 2019 launched on 7 October with our students at the heart of it.
The campaign will be promoted digitally in our key markets for 8 weeks. Campaign-related content and messaging will remain relevant and live on our channels for the foreseeable future.
The campaign will be the first time the refreshed Think New brand has been widely used in digital channels.
- Campaign strategy
- Creative concept
- Technical execution
- The campaign in China
- Messaging and brand
- Sector representation and localisation
- Campaign toolkit
Campaign Strategy
The main objective of the campaign is to challenge perceptions of New Zealand by increasing awareness of the country as a high-quality study destination. The campaign aims to achieve this by inviting our target audiences in 14 international markets to question what they know about New Zealand.
Key markets that will be reached by the campaign are:
- Brazil
- Colombia
- France
- Germany
- India
- Italy
- Japan
- Korea
- Philippines
- Thailand
- UK
- USA
- Vietnam
- Indonesia
The campaign aims to increase New Zealand’s standing as the preferred study destination amongst our target audiences in these key markets.
For more information about ENZ’s target markets and the general digital campaign strategy, and New Zealand education providers can access the 2019 ENZ Digital Marketing Calendar on IntelliLab.
The creative concept and technical execution of this campaign will push ENZ into new territory for its marketing campaigns and award-winning digital strategy.
Utilising 100 short videos, a variety of digital media placements, Tohu the chatbot, a range of social media channels including a peer-to-peer Facebook group and Instagram Live sessions hosted by our Kiwi Ambassadors, the campaign embodies the authenticity and bold NEW thinking of the Think New brand.
A bespoke campaign strategy has been developed for China, making use of the same campaign creative concept and content, but delivered through the channels we know our audiences in China use and interact with the most.
ENZ invites and encourages our New Zealand education sector partners and education agents to participate in the campaign by sharing content and aligning your own messaging with those of the campaign and the Think New brand.
The campaign tool kit below provides more information around how your organisation can leverage the campaign.
Creative concept
Brand research tells us there is generally low awareness of New Zealand internationally, and where there is awareness it’s often based on incorrect perceptions of quality.
The creative concept of the Ask New Anything campaign seeks to address this by answering prospective students’ burning questions authentically and honestly, using unscripted video responses from current international students.
We started by researching the most used Google search terms relevant to studying in New Zealand, as well as the most asked questions on our Study in New Zealand chatbot Tohu. We combined this hard data with anecdotal questions from prospective and current students around what they want to know/what they wish they had known, and key brand messages we hoped to get across to our audiences.
From this we narrowed down to a list of 100 questions and filmed videos with international and New Zealand students, alumni, a teacher, a parent, and a New Zealand employer providing the answers. These videos form the basis of the campaign.
We also know that word of mouth is a key influence on student decision making. The Ask New Anything campaign not only offers pre-recorded Q&As with current students, but also gives prospective students the opportunity to talk directly to current students through a new Facebook group and scheduled Instagram Live events.
All of this results in a much more interactive campaign than anything ENZ has previously done. We’re not broadcasting a message to students; we’re asking them to start a conversation, putting prospective students themselves at the centre of the campaign.
Technical execution
A typical digital media campaign uses creative digital ad placements on social media, relevant websites and search engines to drive traffic through to a campaign landing page on a website.
Ask New Anything goes well beyond this, using new technology and a broad range of social media tools to be a true omni-channel campaign. The resulting immersive and pleasantly unexpected experience will help the Think New brand stand out.
The marketing activity and technology being used in this campaign includes:
- Tohu the chatbot – Tohu was launched on the Study in New Zealand website in 2018, on Facebook Messenger in early 2019, and on the NauMai NZ website in July 2019. Tohu is the centrepiece of the Ask New Anything campaign as it represents the technology through which prospective students can really ask any question they want. From the launch of the Ask New Anything campaign, Tohu will be able to respond to 100 of the most frequently asked questions with one of the short videos created for the campaign
- Facebook group - Should a question be asked that Tohu cannot answer, prospective students will be invited to join a Facebook group where they can ask real students their questions in real time. The Facebook group will be managed and moderated by our Kiwi Ambassadors.
- Instagram Live – Throughout the campaign, a select group of Kiwi Ambassadors will host a series of Instagram Live events. These events will be designed and scheduled to suit the key international regions we are targeting in the campaign.
- Campaign landing page – There will be a campaign landing page on the Study in New Zealand website. Tohu the chatbot will be the main focus of this page.
- Social media – Beyond the Facebook group, Instagram Live sessions and use of Tohu on Facebook Messenger, all of ENZ’s student-facing social media channels will be driving the campaign messages. Campaign content will be shared on Facebook, and YouTube and Instagram will feature strongly for both organic and paid media content.
- Database marketing – The database marketing strategy for the campaign ensures we are reaching all our currently engaged audiences, and nurturing new leads throughout their decision-making journey. Personalised email campaigns will be sent to members of the Study in New Zealand, My StudyNZ and NauMai NZ communities, and to anyone who signs up throughout the campaign period.
The campaign in China
Because our audiences in China use different digital platforms to our other markets, the Ask New Anything campaign will follow a different strategy in China.
Separate research has been undertaken to identify the most-asked questions for prospective international students in China. Based on this, the most relevant videos will be translated into Chinese and integrated into a campaign rollout on our China platforms:
Paid media:
- Zhihu (Zhihu is China’s version of Quora. In classical Chinese, "Zhīhū" means "Know?". Chinese-language internet users nowadays increasingly resort to Zhihu for expert knowledge and insights into various topics.
Owned media:
Tohu the chatbot does not exist on our Chinese platforms, so the China Ask New Anything campaign makes use of the question/answer format in a different way, posing questions to our audience and then supplying key information based on their response.
On the Zhihu platform we will post questions for both Kiwi Ambassadors and users to answer. Key Opinion Leaders (KOLs) will also be recruited to support the campaign and both ask and answer questions about studying in New Zealand.
Messaging and Brand
The campaign concept and the technical execution of the campaign both contribute to the overall brand message of ‘I am New’. It showcases our innovative new thinking and captures New Zealand’s values of societal openness, transparency and manaakitanga.
Through this campaign, we want to show that New Zealand is an inclusive, collaborative and progressive environment where students are challenged and supported to reach their full potential.
Our new Think New brand strategy and creative approach position our international education brand for success and redefine what a quality education looks like and means.
Sector representation and localisation
The 100 question and answer videos have been carefully planned to ensure a good global representation of our markets. Care has been taken to match the talent to questions based region. So where a question is most important to a certain region, the talent has been matched to that region to ensure the most relevant response.
The videos feature 18 different individuals representing a spread of sectors and markets. We have included students from all the key markets we are targeting in the campaign. A teacher, employer, Kiwi student and parent are also included.
In the Facebook group and Instagram Live sessions, prospective students will be able to converse with Kiwi Ambassadors in local language – either directly or with the help of Facebook’s automatic translation technology.
Toolkit
Throughout the campaign duration New Zealand education will have an increased digital presence in the 13 target markets listed above.
New Zealand education providers and education agents are encouraged to leverage this campaign activity for your own marketing strategies.
Here is a toolkit of resources and suggested actions to help you get started:
- Ensure your institution profile on the Study in New Zealand website is up to date. Follow these step-by-step instructions to find out how. Please note you will be required a login to access this link.
- Register for the ENZ Brand Lab. There are over 1,000 images, videos and more available on the Brand Lab for you to download and use in your marketing.
- Read this article about how to leverage ENZ digital campaigns. You will need to be registered and signed in to the Brand Lab to access it.
- Share the Q&A videos from the campaign on your social media channels. ENZ will be creating a spreadsheet with all the YouTube links to make this easy for you navigate and choose the most relevant videos for your audiences. Watch this space or sign up to the Brand Lab to get a notification when this becomes available.
- Download ENZ’s 2019 Digital Marketing Calendar from IntelliLab. The calendar explains our key dates and strategies for each of our target markets. You will need to be registered and signed in to IntelliLab to access this.
- If you are an education agent, join ENZ’s AgentLab. This new platform was launched this year. Gain access to online training courses, news, webinars and ENZ updates.
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Ministers to address NZIEC 2018
Chris Hipkins
NZIEC 2018 marks Chris Hipkins’ first address to conference delegates as Minister of Education, after speaking to delegates last year in his capacity as Opposition Spokesperson. Minister Hipkins will be outlining his priorities for the international education portfolio on Friday morning.
Minister Iain Lees-Galloway will be speaking for the first time at NZIEC and is scheduled to address delegates on Thursday morning.
ENZ Chief Executive Grant McPherson welcomes the involvement of the Ministers in NZIEC.
Ian Lees-Galloway
"The involvement of two of the most important Ministers for international education at NZIEC shows the importance of our annual hui for industry. We are delighted to welcome both Ministers to NZIEC 2018.”
Held over two days, NZIEC 2018 focuses on the theme of Inspiring Global Citizens. It features a sell-out crowd of 600 delegates and the largest number of industry presenters yet.
If you aren’t attending conference, you can follow developments on Twitter with the hashtag #nziec. We will also be reporting on conference news in the E-News following conference.
NZIEC 2018 sold out
Registration for NZIEC has closed. Due to venue capacities, we are unable to accept any more delegates.
Email nziec@verve.co.nz if you would like to be added to the registration waitlist.
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Agent training webinars for Malaysia and Thailand
The webinars will provide updates on popular study options, student entry requirements, scholarships, visa processing, through to employment and career pathway opportunities in New Zealand.
Speakers will include New Zealand institution representatives as well as ENZ and Immigration New Zealand staff.
ENZ’s International Market Manager for Southeast Asia, John Mollo, says “We see these webinars as a way to provide the tools, training and intelligence that agents need to better promote New Zealand.”
The Malaysia Agent webinar is scheduled for 21 May at 10am local time and agents can register here
The Thailand Agent webinar is scheduled for 22 May at 10am local time and agents can register here
Please note: Registration for these webinars is for education agents only. ENZ is running a separate series of webinars for New Zealand education institutions.
Other country webinars are being planned and we will open registration shortly.
Agent market
Date and local time of webinar
Indonesia
Tuesday 18 June, 10am
Japan
Tuesday 16 July, 10am
China
Monday 1 July, 10am
Philippines
Tuesday 20 August, 10am
Viet Nam
Tuesday 10 September, 10am
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NZIEC 2018: Register for AFS pre-conference workshops
The partnership will see AFS deliver breakout sessions throughout conference as well as two pre-conference workshops exploring the conference theme of Inspiring Global Citizens.
AFS is a leading global organisation promoting international study, with education and volunteer programmes across 98 countries empowering people of all ages and backgrounds with intercultural knowledge, skills and understanding.
Grant McPherson, ENZ Chief Executive, said the partnership reflects New Zealand’s vibrant international education ecosystem.
“AFS has a well-established track record of fostering global citizens so we’re delighted to have AFS contribute its expertise to our conference discussions relating to global citizenship,” said Grant.
“NZIEC delegates may be particularly interested in exploring practical ways in which they can implement global competence within their institutions at AFS’ two in-depth pre-conference workshops.”
AFS New Zealand National Director, Doris Cuthell, is excited about showcasing the organisation’s expertise at NZIEC.
“AFS is honored to be a programme partner at such an event as the NZIEC.
“We invite NZIEC delegates to join our pre-conference workshops and conference sessions for an opportunity to explore the area of global competence, which is a crucial component for any quality international education programme.”
In addition to its breakout and pre-conference sessions, delegates can connect with AFS at their stand in the Expo Hall.
Register now for AFS pre-conference workshops
AFS is offering two interactive pre-conference workshops on Wednesday 8 August. Numbers are limited. Secure your place through the links below.
Pre-conference workshop 1: Global competence in international education: What is it? Why does it matter? How can I foster it?
This workshop explores the concept of global competence, why it is of growing importance and why your organisation should be engaging with it.
You will have a chance to participate in experiential activities that enhance intercultural skills. We will discuss strategies for implementing these activities in different settings and identify ways to turn brief experiences into long-lasting learning for your audience.
Find out more and register here
Pre-conference workshop 2: High-tech solutions for global competence programmes
Research shows that merely coming into contact with cultural differences doesn’t develop global competence in students. However, students do develop these skills when taught within a developmental, experiential and holistic framework.
This workshop offers three frameworks that can provide a foundation for your curriculum to build global competence in both inbound and outbound students.
Find out more and register here
Conference dates
The 27th New Zealand International Education Conference and Expo will be held at Te Papa Tongarewa in Wellington on 9-10 August. Pre-conference workshops will be held on 8 August.
Registration for pre-conference workshops is now open. Registration for conference will open in late May. Find out more at www.nziec.co.nz
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NZIEC and SIEBA partner for the school sector
ENZ is pleased to welcome SIEBA as NZIEC’s programme partner, offering a range of sessions and workshops of value to school sector delegates.
SIEBA is the association for international education in New Zealand schools and has more than 350 member schools across the country. It has become an influential agency both within New Zealand and internationally.
NZIEC will be this year’s most important event for international education professionals in the school sector. The programme features a wide range of sessions specifically designed to add value for delegates from primary and secondary schools.
Dr Stephen Holmes, one of the world’s foremost experts on school marketing and reputation, will lead two workshops on ‘Authentic Marketing’ and ‘Evidence Led Positioning and Planning’ and offers school delegates the opportunity of one-on-one sessions during NZIEC.
Attendees will also gain valuable market insights from Japan, our Country of Honour, and can hear about the new school sector strategy for Vietnam and how to get involved.
Back by popular demand is the SIEBA schools’ luncheon, an opportunity to gather with sector colleagues to hear inspirational speakers and to network.
You will be able to meet with the SIEBA team during the conference as they will have a stand in the EXPO.
Have you registered yet?
If you still haven’t registered, make sure you don’t miss out. Places are filling up fast. https://www.nziec.co.nz/registration
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Get your earlybird tickets for SIEBA HUI 2026
Join more than 450 school delegates, sector leaders, and education agency partners for three days of professional learning, collaboration, and connection at Under One Sky – SIEBA HUI 2026 from 12-14 May at Te Pae Convention Centre in Christchurch.
The hui is designed to strengthen international education practice and partnerships across New Zealand schools.
Agenda overview
- Day one: SIEBA HUI Agent Forum — scheduled meetings, professional development, discussion time and an evening networking event
(Education agents and schools) - Days two and three: HUI Conference Programme — sector strategy, leadership insights, practical workshops, collaboration, and awards night dinner
(schools only)
Whether you’re building new partnerships, refining strategy, or sharing best practice, the HUI offers a unique opportunity to step away from day‑to‑day demands and engage deeply with colleagues and sector leaders.
Note: The Agent Forum is sold out for schools, with limited spaces still available for agents to register.
Who can attend
- Schools
- Education agents (invited to Day one)
- Exhibitors
- Presenters
- Key stakeholders
Early bird tickets
Early bird tickets pricing has been extended to 13 March to give delegates more time to register.
Spaces are limited – early registration is encouraged.Programme updates
A dedicated Programme Updates page for the SIEBA HUI is now live, providing details of confirmed session titles and presenters. This page will be updated regularly as additional sessions are confirmed in the lead-up to the HUI.
We are currently working towards releasing the full HUI programme in early March and encourage you to check back often to stay up to date with the latest developments.
View the Programme Updates page here.
Links
- Day one: SIEBA HUI Agent Forum — scheduled meetings, professional development, discussion time and an evening networking event
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Miriama Kamo to headline NZIEC 2018
Miriama will preside over the 27th New Zealand International Education Conference and Expo to be held at Te Papa in Wellington on Thursday 9 and Friday 10 August.
“The NZIEC conference is always a calendar highlight,” says Miriama.
“It’s a conference that provides learning and networking opportunities – and a lot of fun. I’m so looking forward to seeing everyone again this year.
“I really enjoy NZIEC conferences. With over 600 delegates, you’d think it could feel impersonal but somehow this crowd pulls off the personal with aplomb.
“Always inspiring, always educative, always fun.”
If you didn’t attend conference last year, you’ll likely recognise Miriama from her role presenting TVNZ 1’s flagship current affairs programme Sunday. She also co-presents current affairs programme Marae, is a regular 1NEWS newsreader and is the host on TVNZ 1’s new lifestyle programme, Kiwi Living.
As a reporter for Sunday, Miriama won the prestigious Best Current Affairs Reporter gong at the Qantas Media Awards in 2005 for her investigation into alleged abuses at Porirua Hospital in the 1960s and 70s. She has also spent six years fronting TVNZ 2’s current affairs show 20/20.
Miriama emceed the 2016 and 2017 conferences in Auckland, and we’re delighted to be able to welcome her to the ‘World’s Coolest Little Capital’ later this year as we explore the theme of Inspiring Global Citizens.
Programme update
With just over a hundred sleeps to go, we’re working hard behind the scenes to deliver a fantastic NZIEC for the industry.
After being inundated with breakout presentation submissions, we’re in the final stages of confirming the conference programme and will be in touch with submitters over the coming weeks to advise them of the outcome of their submissions.
With breakout streams focused on global citizenship, student experience and wellbeing, digital innovation, markets and products, sharing our stories and contribution to New Zealand, the programme will highlight the diversity and expertise of New Zealand’s vibrant international education industry.
We’re also planning some changes to the conference format – stay tuned to e-news for updates on all our conference announcements.
Registration to open late May
Registration for NZIEC 2018 will open in late May. We expect this year’s event to sell out, so be sure to be in quick to confirm your place at the international education event of the year.
Find out more about NZIEC at www.nziec.co.nz
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NZIEC KI TUA 2023 programme announced!
The New Zealand International Education Conference 2023 brings together practitioners and leaders from across New Zealand’s international education sector to look to the future and explore strategies for growth.
Our keynote speakers include:
- Helen Souness: Pathway to the future
- Dr Hinemoa Elder: Māori stories for global learning and teaching
- Dr Stephen Holmes: Post-pandemic insights from international students and parents
- Yemi Penn: Igniting your rebellious curiosity
- Dr Paul Spoonley: International education in 30 years
- Bridget Williams: International education and the sustainable development goals
- Sharon Zollner: The national and global economic outlook for 2024
- Kaila Colbin: Future of education
The conference also includes a range of energising breakout sessions hosted by experts in the sector, centred on the themes of Marketing Smarts, Growing Global, Authentically Aotearoa and Fresh Offerings.
Breakouts include Excellent experiences – Spotlight on student experience insights hosted by Marie Clark and Ross Crosson, ChatGPT, now what? Pitfalls and opportunities of AI in student recruitment hosted by Audrey Voon, Ko wai koe? Building indigeneity into your internationalisation strategy hosted by Monique van Veen and The intersection of EdTech and traditional education hosted by an expert panel.
Check out the full programme here: https://www.nziec.co.nz/agenda
We look forward to seeing you at NZIEC KI TUA 2023, register today: https://www.nziec.co.nz/registration
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Call for speakers for NZIEC KI TUA 2023
NZIEC KI TUA 2023 will be held in Ōtautahi Christchurch from 16 to 18 August 2023 at Te Pae Convention Centre. A welcome function will occur on Wednesday evening followed by two days of conference sessions on Thursday and Friday.
2023 marks the 30th time our conference will be held, and this year’s theme is Te Ara Ki Tua – the pathway ahead. As we celebrate this milestone, our theme encourages us to consider how our sector can thrive in the future.
We’re calling for speakers to help us explore the following sub-themes:
- Excellent Experiences – How can we foster excellent experiences for international students studying with Aotearoa New Zealand?
- Marketing Smarts – What are the most effective ways to market to and recruit international students?
- Growing Global – How can we grow our relationships with international partners?
- Authentically Aotearoa – How can our international education offerings tap into what makes our country special?
- Fresh Offerings – How can we develop fresh programmes, products, services and partnerships and take them to the world?
Please refer to the NZIEC KI TUA website here for detailed information on the theme and sub-themes, session formats, tips for your abstract and biography, and speaker terms and conditions.
You can submit your speaking proposal through the NZIEC KI TUA Speaker Portal. Submissions close on 22 May 2023.
If you have any questions, please contact us at nziec@enz.govt.nz.
We hope you will consider joining us at NZIEC KI TUA to discuss the key opportunities and challenges facing our sector as we discuss Te Ara Ki Tua.
An in-person format and early bird registration
Subject to pandemic settings, this year’s conference will be an in-person format. Sector feedback revealed a strong desire to return in-person, in part to facilitate kanohi-ki-te-kanohi connections after so many years apart.
We are not intending to offer a hybrid option (in-person and virtual format) this year as this requires additional resources to deliver and a hybrid approach results in inferior experiences for both audiences. To support attendance, and in recognition of the impact of Covid-19, a discounted early bird registration rate will be available this year.
- Excellent Experiences – How can we foster excellent experiences for international students studying with Aotearoa New Zealand?
