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Strengthening New Zealand’s education links across South America
New Zealand has reinforced its education and research partnerships across South America following a high-level diplomatic and business mission led by the Minister of Foreign Affairs, Rt Hon Winston Peters from 1-9 March.
The mission visited Argentina, Uruguay, Brazil and Chile and included a cross-party parliamentary delegation, a business contingent and representation from the tertiary sector, signalling strong, unified commitment to deepening New Zealand’s engagement with the region.
Brazil: Renewed education cooperation and creative industries focus
In Brazil, education collaboration was a central outcome of the visit, with the signing of a new Education Cooperation Arrangement (ECA) between New Zealand and Brazil.
Signed in Brasília by Minister Peters and Brazil’s Executive Secretary of Education, Leonardo Barchini, the agreement refreshes and replaces the previous 2004 memorandum of understanding.
The new arrangement establishes a framework for deeper cooperation across all levels of education, including student and academic exchanges, joint research projects, vocational and technological education, and the sharing of best practice. Priority areas include diversity and inclusion, indigenous education and language revitalisation, digital education, teacher training and sustainable development.
Education New Zealand Manapou ki te Ao Market (ENZ) Development Manager, Bruna de Natale said the agreement sent a strong signal to students and education institutions alike.
“This is very positive news for the international education sector and should make it easier for more Brazilian students to study in New Zealand,” Bruna said.
“Stronger collaboration will encourage student exchanges at all levels, from English language courses to secondary and tertiary education, while also opening new pathways for researchers and institutions.”
The Brasília programme also highlighted the growing impact of New Zealand alumni in Brazil’s creative industries, with AUT alumnus David Schurmann recognised during multiple official events.
Chile: Alumni connections and new English language pathways
ENZ’s Director of Engagement for Latin America, Javiera Visedo and Dr. Bronwen Kelly, Deputy Chief Executive of UNZ (far left; who was part of the delegation) with New Zealand alumni at an event in Santiago
In Chile, ENZ worked with the Ministry of Foreign Affairs and Trade (MFAT) and New Zealand Trade and Enterprise (NZTE) to showcase the long-term value of a New Zealand education through an alumni event in Santiago.
The event brought together leaders across research, business and public sectors.
ENZ’s Director of Engagement for Latin America, Javiera Visedo said alumni remain New Zealand’s strongest advocates in the region.
“The stories we heard from Chilean alumni clearly demonstrate the lifelong value of a New Zealand education and the influence our graduates have across key sectors,” Javiera said.
In Rapa Nui (Easter Island), Minister Peters also announced a new four-week English scholarship programme for tourism professionals, a joint ENZ-MFAT initiative designed to support skills development in a high-impact sector and grow future English language student mobility.
Together, the mission’s outcomes underscore Latin America’s strategic importance to New Zealand and reinforce ENZ’s focus on building high-quality, sustainable education partnerships across the region.
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Introducing Monika Chaudhary, ENZ’s new Market Manager – Sri Lanka
Tell us about your professional background
I am based at the New Zealand High Commission in New Delhi, India, and work closely with education providers, key education sector and government stakeholders to grow New Zealand’s education presence in Sri Lanka.
I completed my Master of Arts in Social Work from the Tata Institute of Social Sciences (TISS), Mumbai, and worked in Project Manager roles across various community and not-for-profit organisations before transitioning into the international education space.
I joined New Zealand Trade and Enterprise (NZTE) in 2003 as an Education Marketing Executive based in New Delhi, a role that began what is now over 22 years of close and enduring involvement with New Zealand’s higher education sector. These two decades have shaped me deeply as both a professional and a person, and I’ve had the privilege of witnessing the sector evolve significantly.
Monika (centre) with the kapa haka group that supported the Prime Minister’s trade mission to India in 2025I joined ENZ in 2015 as Market Development Manager for India, playing a key role in growing the New Zealand university sub sector through targeted strategic initiatives. Over a decade working across India, I have also supported education agents and contributed to the development of other education sub sectors.
How has the new role been so far?
I’m really enjoying the opportunity to help grow a new market for New Zealand in Sri Lanka. The recent Study with New Zealand Roadshow was a fantastic way to kick start our work in market. Across four days and seven events, we brought together 19 New Zealand education providers and connected with Sri Lankan universities, education agents, schools, and students.
It was a huge effort, but a very rewarding start to our market-building journey.
What opportunities and challenges do you see in Sri Lanka?
Beyond student mobility, there is strong potential for Transnational Education (TNE) partnerships. Sri Lankan education institutions are increasingly interested in offering New Zealand programmes locally while creating pathways for students to continue their studies in New Zealand.
While Australia and the UK already have a strong presence in this space, New Zealand has a great opportunity to build visibility, showcase the quality of its education, and develop accessible pathway models for Sri Lankan students. Upskilling education agents will also be key to supporting sustainable growth in the market.
What will the new Project Advisor – Sri Lanka role focus on?
I am delighted that Madonna Phillip has joined us as Project Advisor on a fixed-term basis. She hit the ground running, starting in the same week as the Sri Lanka Roadshow. She will support the expansion of ENZ’s promotional activities in Sri Lanka and work closely with New Zealand government agency partners on cross-agency initiatives, including the development of an alumni network and broader collaborative programmes.
Outside of work, what do you like to do?
I enjoy challenging myself beyond my comfort zone. While I like to travel within and outside India, the pandemic had me discover new interests, including baking, painting and photography. More recently, I have also taken up gardening. But above all, dancing is something that comes naturally to me – and it’s what I enjoy the most!
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Strong agent engagement supports growth of New Zealand high schools in Germany
Between January and August 2025, 2,110 secondary school students from Germany chose to study in New Zealand, the highest volume recorded in the past decade. This result reflects the enduring appeal of New Zealand’s high‑quality education system, strong pastoral care, wide range of sports and co‑curricular opportunities, and a lifestyle that continues to resonate with German students and families.
Education agents at the centre of Germany’s success
A key driver of this growth is the strength of Germany’s education agent network. Around 50 experienced agents actively promote New Zealand as a school study destination and maintain long‑standing relationships with New Zealand high schools.
These agents play a critical role in advising families, matching students with the right schools, and supporting sustainable recruitment through their deep understanding of the German market and trusted local relationships.
Strengthening in‑market engagement
As part of ongoing engagement in Germany, the Schools International Education Business Association (SIEBA) recently hosted dedicated agent sessions in Berlin and Frankfurt. The sessions created opportunities for open discussion on market trends, emerging opportunities, and challenges facing school recruitment, while also strengthening connections between agents and New Zealand schools.
SIEBA also shared how it supports agents and schools through its platform and services, helping increase visibility and build effective partnerships.
SIEBA, Member Services Manager – Student Attraction, Giuliana Silveira, said it was fantastic to experience the dynamics of the German market and to meet agents in person.
“I was truly impressed by the depth of expertise and the strong commitment of the education agent community to New Zealand as a destination,” Giuliana said.
Strong presence at German education fairs
New Zealand schools also maintained a visible presence at agent‑led fairs across the country. In March, several New Zealand high schools took part in the Switch Live fair in southern Germany, organised by Switch You, where strong interest was evident among students and parents.
ENZ Associate Director of Engagement – Europe, Olga Elli, said New Zealand’s value proposition is a compelling one in Germany.
“From my conversations with families, it was clear how compelling New Zealand’s value proposition is. Against the current global backdrop, New Zealand is being seen as an increasingly attractive and reliable study destination,” Olga said.
Sustaining momentum
Regular in‑market engagement, active participation at education fairs, and ongoing collaboration with trusted agents remain essential to maintaining visibility and competitiveness in Germany. These efforts continue to support strong outcomes for New Zealand high schools and position the sector well for sustained growth in this priority market.
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Supporting university recruitment and raising New Zealand’s profile in Viet Nam
Building on the programme first introduced in 2025, NZUA 2026 is larger and more flexible. It continues to serve as a key tool for student recruitment and for building long-term connections in Viet Nam.
In 2026, there are 15 scholarships available, each worth NZD $15,000 for the first year of undergraduate study. The scholarships are offered at six New Zealand universities: University of Auckland, University of Waikato, Massey University, Lincoln University, University of Canterbury and University of Otago. The awards help universities connect with high‑achieving Vietnamese students for whom receiving a scholarship is both a major achievement and a source of pride.
The programme was first introduced following Prime Minister Christopher Luxon’s visit to Viet Nam in 2025. It recognises students’ academic achievement, creativity and leadership, while showcasing the strengths of New Zealand’s university system.
A key feature of NZUA is that students can combine the award with other university scholarships (depending on each university’s rules). This helps make studying in New Zealand more affordable and strengthens New Zealand’s competitiveness in attracting undergraduate students.
The 2026 programme offers greater flexibility in entry requirements while maintaining strong academic standards. Applications are submitted online and require academic documents, an offer of place from a New Zealand university, and a short video introducing the student and their goals.
The awards have already generated strong visibility for New Zealand education, with coverage in major Vietnamese media. This helps reinforce New Zealand’s reputation among students, parents and education agents.
Applications are open until 12 July 2026. The successful applicants will be announced in early September followed by an awards ceremony in October.
Through NZUA, ENZ continues to work closely with New Zealand universities to build long‑term engagement in Viet Nam, support sustainable growth in student enrolments, and align scholarships with wider international education and brand goals. -
Trans-Tasman collaboration on show in Antofagasta
Education New Zealand Manapou ki te Ao (ENZ) worked alongside Austrade and Study Queensland to deliver university seminars, school visits and a student mini fair, reaching more than 300 students and parents.
The programme promoted New Zealand’s education offering, with a focus on English language studies as an entry point and clear pathways into higher education and other subsectors. Activities included engagement with leading institutions in the region including Universidad de Antofagasta (UA), Universidad Católica del Norte (UCN), Antofagasta International School (AIS) and Colegio San Marcos.
ENZ contributed to seminars on the future of mining, highlighting how New Zealand's education system supports the needs of this key regional industry. School visits and a student mini fair also gave students and families the opportunity to explore study options and connect with education agents for tailored guidance.
Javiera Visedo, ENZ’s Director of Engagement – Latin America, says the programme helped build awareness of New Zealand’s education opportunities in a region with strong potential.
“A key highlight of the programme was the collaboration with Australian partners, which enabled a joint promotion of Oceania as a study destination,” says Ms Visedo.
“Australia already has strong recognition in the region, particularly through the mining sector. Working together allows us to position New Zealand alongside that strength while reinforcing a collaborative rather than competitive approach.”
Local agents played a key role throughout the programme, engaging with students and parents and helping translate interest into tangible study pathways. The activities also strengthened relationships established through previous engagements in the market.
The visit demonstrated the value of regional engagement and trans-Tasman collaboration in expanding awareness of New Zealand’s education offering and maintaining a strong presence in northern Chile.
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Go-to-market plans for 2026/27 priority markets launched
The plans cover our priority markets, grouped as grow, core or maintain markets. They set out where we will focus our promotional activity, which subsectors offer the strongest growth opportunities, and how we will use our resources to support New Zealand’s international education sector.
Plans are available for China, Germany, India, Indonesia, Japan, Malaysia, LATAM (Brazil, Chile and Colombia), the Philippines, South Korea, Sri Lanka, USA and Viet Nam.
Through these plans, we aim to give the sector a clearer view of our market priorities and help support a more coordinated approach to promotion offshore. They are designed to help New Zealand education providers understand market priorities, align their own planning where relevant, and identify opportunities to work with us.
The plans are available to New Zealand education providers with a MaiENZ login, alongside a range of other marketing resources.
Each plan includes a summary deck for the market. These summary decks are a useful starting point for understanding each market at a high level, including our approach and potential opportunities for sector collaboration.
The summary decks include:
- key performance indicators, including enrolment trends, visa approval rates, economic and demographic data, and future enrolment predictions
- analysis of the main opportunities and barriers in each market
- a calendar of key in-market activities – including opportunities for sector participation such as agent workshops, education fairs, and other collaboration opportunities.
Providers are strongly encouraged to familiarise themselves with the plans and use them to support their own planning.
If you have feedback or questions, please contact: sectorengagement@enz.govt.nz.
Access the go-to-market plans
- Go to the MaiENZ portal
- Sign in with your MaiENZ account
- From the MaiENZ dashboard, select 'visit IntelliLab'
- IntelliLab will open, giving you access to the available GTM plans
Note: Only New Zealand education providers can access the go-to-market plans.
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New market insights to help shape growth in India, Indonesia and the Philippines
Delivered by Acumen, the in-depth market reports provide insights into student decision-making and the factors shaping demand in three strategically important markets for New Zealand education.
The findings point to evolving opportunities for New Zealand tertiary education providers, alongside increased competition from other study destinations. Across all three markets, students are placing greater emphasis on employment outcomes, return on investment and clear career pathways when choosing where and what to study.
The research identifies opportunities for growth across the private training establishment (PTE), institute of technology and polytechnic (ITP), and university subsectors. It also highlights the importance of providers establishing a stronger profile and presence in priority markets, while clearly communicating the value and outcomes of a New Zealand education.
ENZ’s Group General Manager – International and Sector Engagement, Sahinde Pala, said over the coming months, ENZ will continue working with providers and sector partners to translate these insights into practical actions.
“We also see these insights informing future go-to-market activity. The objective is not only to understand what is changing in these markets, but to help the sector respond quickly and strategically to emerging demand in a coordinated way.”
Watch the webinar recordings
To support the sector in unpacking the findings, ENZ and Acumen recently hosted three market-focused webinars covering India, Indonesia and the Philippines.
If you missed the sessions, you can now watch the recordings on demand:
The recordings explore key findings, implications for education providers and practical considerations for future market engagement.
Find out what the insights mean for your organisation and how they could inform your future recruitment and market development strategies.
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New Zealand teachers and Korean students strengthen ties through English language programme
The annual programme, delivered under the Korea-New Zealand Free Trade Agreement (KNZFTA), aims to build English language skills while strengthening educational and cultural connections between New Zealand and the Republic of Korea.
Teachers selected from schools across New Zealand travelled to South Korea in July to teach students aged 14 to 17. After completing the programme, the students travelled to Whangārei, where they experienced New Zealand culture, tourism attractions and the country's inquiry-based approach to teaching and learning.
For participating teachers, the programme also provided valuable professional development opportunities and fresh perspectives on language learning.
Above: 69 students came together from across Korea to Bloomvista in Yangpyeong-gun, Gyeonggi-do, to participate in their English language classes taught by New Zealand teachers
Hayden Macdonald, Assistant Head of Department English and Year 10 Dean at Palmerston North Boys’ High School, said the experience had a lasting impact.
“Having taught English to second-language learners in New Zealand, including both international and migrant students, it was a genuine pleasure and privilege to teach students in their home country. The experience gave me a valuable new perspective, placing me in the unfamiliar position that many of our students experience when they arrive in New Zealand and must navigate a different language and culture. It was both humbling and enlightening.
The programme has provided significant benefits to my teaching practice and professional development. I have returned with a deeper understanding of language learning, greater cultural awareness, and many ideas that I can apply in my own classroom.
It was an experience that I will remember fondly for many years.”
Jeremy Downing, Teacher and Mentor Coordinator at Lynfield College, said:
“It was a lot of work but equally an incredible opportunity. I've taken a range of learnings with me back to my own context.”
The programme is led by the Republic of Korea’s Ministry of Agriculture, Food and Rural Affairs and is one of the education initiatives established under the Korea-New Zealand Free Trade Agreement signed in 2015.
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Viet Nam and New Zealand strengthen education ties during presidential visit
Education featured prominently in the visit by President and General Secretary Tô Lâm, including the signing of a renewed bilateral Education Cooperation Arrangement and a high-level forum focused on growing collaboration in tertiary education, skills and research.
The renewed arrangement, signed by New Zealand Minister for Tertiary Education Hon Penny Simmonds and Viet Nam’s Minister of Education and Training Hoàng Minh Sơn, reaffirms both countries’ shared commitment to deepening education ties.
The visit also included the Viet Nam and New Zealand Higher Education and Skills Forum, hosted by Auckland University of Technology (AUT). More than 40 Vietnamese tertiary institutions joined leaders from New Zealand education providers to explore new opportunities for partnership.
Speaking at the forum, President Lâm highlighted the value of deeper collaboration between the two countries in higher education, research, and vocational and technical training. Minister Simmonds also addressed attendees, underlining the importance of education links in the broader bilateral relationship.
The forum provided a platform for five New Zealand institutions to showcase new partnerships with Vietnamese counterparts, with both ministers witnessing the announcements.
From left: His Excellency Hoàng Minh Sơn, Minister of Education and Training of Viet Nam, Hon Penny Simmonds, Minister of Tertiary Education for New Zealand, His Excellency Tô Lâm, General Secretary and President of Viet Nam, and Professor Damon Salesa, Vice-Chancellor, Auckland University of Technology
Education New Zealand Manapou ki te Ao Chief Executive David Downs said the visit reinforced the shared ambition of both countries to deepen education connections.
“New Zealand and Viet Nam are both countries blessed with a welcoming spirit, abundant natural beauty and innovative verve. Our education relationship is already strong, and it’s clear there is mutual ambition to take it to the next level.
“As demand for international education and skills development continues to grow, there are significant opportunities for New Zealand and Viet Nam to work together for the benefit of learners, institutions and both countries,” David said.
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More than a system upgrade: How Manaaki is changing the way scholarships are delivered
Anamata, the end-to-end technology system that helps manage the Manaaki New Zealand Scholarships, recently launched its Drop Two stage that introduces new functionality. This helps the system manage placements, improve budget management and extensions and a range of enhancements that support the scholarship journey.
Drop Two marks another important step towards a more sustainable, flexible and scholar-focused programme. But this achievement is about much more than technology.
Since 2022, Education New Zealand Manapou ki te Ao (ENZ) and the Ministry of Foreign Affairs and Trade (MFAT) have been working together to transform how Manaaki New Zealand Scholarships are delivered. The Future State Programme aims to improve the scholar experience outcomes, strengthen provider partnerships and create better information and insights to support decision-making.
Manager of MFAT’s Scholarships Unit, Alexandra Grace, noted that achieving ‘Future State’ has been a long-held ambition under the Ministry’s partnership with ENZ.
“We’re closer than we’ve ever been and look forward to full design and implementation of Anamata.
“We thank all those who have got us to this point. Onwards to the final stretch!!”
The programme is also supporting a shift in how ENZ and providers work together. By combining technology, policy simplification and new ways of working, it is helping create stronger partnerships, increase our ability to measure the scholarship’s impact, drive more informed decision-making and enable more responsiveness to scholar requests.
ENZ’s Director – Scholarships, Carla Rey Vasquez said Manaaki is much more than a scholarships programme.
“It’s one of New Zealand’s most important ways of building connections with partner countries and creating life-changing opportunities for future leaders across the Pacific and beyond.
“That’s why Drop Two matters. While it’s a significant technology milestone, it’s really about giving ENZ and our providers better tools, information and ways of working to support scholars and support New Zealand’s international connections through education.
It’s a great example of how people, policy and technology can come together to improve scholarship outcomes,” Carla said.
The successful launch of Drop Two reflects years of effort, resilience and collaboration from MFAT, ENZ’s Manaaki New Zealand Scholarships team, education providers and delivery partners. It has also been shaped by feedback from those who use the programme every day, reinforcing the importance of listening, learning and continuously improving.
While there is more work ahead, Drop Two is an important step towards a future Manaaki programme that is easier to deliver, better for providers and, most importantly, centred on the success of scholars.
For more information, email manaakichange@enz.govt.nz.