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Around the world in five
Asia
The government of Hong Kong has announced ambitions to become an international hub for post-secondary education with measures including an increased quota for international undergraduates at public universities, more scholarships and work rights for postgraduate students.
North America
Canada is set to introduce a “recognised institution” framework, through which colleges and universities with a positive record of vetting and supporting international students may be eligible for fast-track study permits. This comes after over 100 Indian students faced potential deportation earlier this year after their admission letters to Canadian colleges were found to be fake, which the students were unaware of.
Middle East
A British school in Abu Dhabi that has been rated outstanding by the emirate's school regulator for promoting the UAE's national identity said it has weaved elements of the country's culture, history, heritage and, Arabic language into its UK curriculum. The British International School Abu Dhabi is home to 2,080 pupils from 96 countries, with one in five pupils at the school being Emirati.
Europe
According to the Irish Higher Education Authority (HEA), In 2022/23, Ireland set a new all-time high for the number of international students studying at Irish universities. 33,480 students were enrolled at Irish universities last year, an increase of nearly 12% compared to 2021/22, according to the report. Furthermore, India’s student population in Ireland has grown by a significant 17.8%, reflecting a surging trend.
Africa
South African business schools are a higher education success story and champions in terms of higher education on the African continent. Though competing for students, they display a strong ethos of collaboration, generated by a sense of shared purpose to upskill a “new” country. These schools show the power of collaboration, common purpose, and internationalisation outlook.
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Getting ready to celebrate 25 years
2016 celebrates 25 years of New Zealand International Education conferences being held. During the conference, we’ll be celebrating some of the highlights of our industry’s journey.
If you’re joining us in Auckland, make sure you check out the history display in the exhibition hall. We traverse a handful of key highlights as the industry has developed and evolved over the past 25+ years.
If you’re not able to join us in Auckland, you can follow the conversation on Twitter at #nziec and on Weibo at #2016新西兰国际教育年会NZIEC#.
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Here, Richard Smith, founding director of Auckland Institute of Studies (AIS), reflects on his time in the industry, outlining how AIS has evolved over the years.
Blazing a trail over 25 years ago
Richard Smith talks about his experience in the international education industry.“In the late 1980s, I was involved in business between New Zealand and China in both the public and private sectors, and regularly received enquiries about education in New Zealand.
So in 1990, my two business partners and I set up AIS. We were based in the Downtown Centre, Auckland, initially as an English language school, starting with a single class of international students. In our second year, we added business studies, then travel and tourism courses, and appointed marketing officers for Japan and China. AIS quickly grew to more than 200 students.
The entire roll of AIS could fit in one room back in 1991.
In the first five years, we worked seven days a week, putting in huge hours. I was on the business development and admin side, doing everything from paying staff, processing student applications, and signing up agent representatives.
In 1992, we brought in new business partners from Taiwan and Japan, and bought the old St Helens maternity hospital, set on 10 acres in Mount Albert. It had been empty for two years and was very rundown. Moving from the city to the suburbs was a good move as it allowed for expansion. Being in a residential area meant easy access to homestays for students. We also converted the old nursing home into student accommodation. In 1993, the doors of the new campus opened after a year of refurbishment.
AIS was reborn at the old St Helen’s maternity hospital.
The following year we launched our first degree, the Bachelor of International Business, becoming the first private business school at degree level in New Zealand. In 1995, we started delivering an MBA programme. Then in 2002, we opened our second campus, the Asquith Campus, where we developed new degree programmes in tourism, hospitality and information technology.
Over the years, more than 20,000 students have studied at AIS. Today, we cater for around 1,500 students from all around the world.
Looking back, we were like trailblazers really, starting from scratch alongside other new organisations like New Zealand Qualifications Authority and New Zealand Education International Ltd, and putting in the hard yards. In 2015, we celebrated our 25th anniversary.”
AIS students celebrate graduation, 1993.
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SIEBA membership grows to over 300 schools
Throughout 2017, SIEBA held 29 professional development workshops around the country for approximately 430 attendees, ranging from principals to international directors and homestay co-ordinators.
Jennifer Kirkham, SIEBA’s Professional Learning & Development Operations Manager, said the high level of interest in SIEBA’s professional development programme reflects the growing interest in a strategic approach to international education.
“Through these events, attendees learned about Code interpretation, good business practices and management skills, and had the opportunity to talk to each other, share their concerns, questions and best practices.
“We also hosted seminars on strategic planning where we encouraged schools to use their business plans for goal setting and self-review as a means to protect and grow their international business.”
As well as supporting education professionals, SIEBA also introduced information mornings for onshore agents. More than 60 agents attended the sessions in Auckland and Christchurch, and were appreciative of the opportunity.
“We informed agents of new responsibilities for schools as a result of the new Code, and the implications for agents in order to help agents and schools to work effectively together and manage risks to both of their businesses.”
John van der Zwan, SIEBA’s Executive Director, said the key event this past year was the SIEBA Hui, which saw participation from 120 international directors and principals, and was a wonderful opportunity for collegial sharing and future thinking on how to grow the sector.
“Most of the presenters were international directors from within the sector. As well as it being a great professional learning opportunity, it was a chance to get together and celebrate our sector and the people within it.”
John said SIEBA is already looking ahead to 2018, with more workshops and seminars lined up as well as another hui.
“The Second SIEBA Hui will take place in May at Te Papa in Wellington, and we have some exciting industry speakers lined up who will share their insights and expertise.”
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Strong interest in NZ from Filipino students at the Te Pūkenga Agent Workshop and NZ Study Workshop 2023
55 education agents representing 27 agencies from across the Philippines attended the one-day workshop on 27 October. The workshop provided a valuable opportunity for the four Te Pūkenga representatives, including Bipul Das, Kerry Clarke, Prashanth Nallur Puttaswamy and Richard Cao, to share their most recent updates and developments, including information on Te Pūkenga’s vocational education offerings.
ENZ’s Market Manager – Philippines & Thailand, Chortip Pramoolpol, supplied an update on ENZ’s activities and showcased the array of tools and resources available to empower education agents in promoting New Zealand as a study destination. Joining the workshop remotely were key figures from Immigration New Zealand. Celia Coombes, Manager of International Education, Dolores Hyde, Senior Advisor for International Education, and Philippa Lee, Immigration Officer, Visa Operations, delivered a comprehensive briefing on student visa applications and post-study work rights. If any education agents would like a copy of the slides delivered by ENZ, they are available on IntelliLab here - ENZ Philippines.
Bipul Das from Te Pūkenga’s International Team said that it was incredibly valuable to be able to meet face to face with education agents and prospective students in the Philippines.
“It was wonderful to see the education agencies are excited to promote New Zealand as the preferred study destination for vocational education and we are grateful for the support from ENZ, our Education Agents and INZ on the work being done in the Philippines market. We will continue to focus on growing our international student population from the Philippines, " said Bipul.
Following on from the workshop, ENZ and Te Pūkenga welcomed over 170 visitors to the NZ Study Expo 2023. The event provided a unique platform for attendees to explore the breadth of opportunities in New Zealand including specific courses, scholarships, and post-study opportunities and discuss these personally with the NZ representatives on-hand.
From left to right: Prashanth Nallur Puttaswamy, Bipul Das, His Excellency Peter Kell, New Zealand Ambassador to the Phillippines, Kerry Clarke, Chortip Pramoolpol, Richard Cao and Joel Miranda Angon.
New Zealand Ambassador His Excellency Peter Kell presided the event and shared his remarks, encouraging Filipinos and their families, to choose New Zealand as a destination to continue their education journey.
Ambassador Kell told the audience “This event is more than just a fair; it is a bridge that connects aspirations with opportunities. It is a platform for our Filipino students to explore and embrace new horizons, to acquire skills and knowledge that will empower you to become leaders in your chosen fields.
“New Zealand’s education system is often highly regarded and ranked in the world for preparing students for the future. Our education providers often have strong connections to industry and the business community. This facilitates internships, work placements, and real-world experiences for students, preparing them for the workforce,’ he added.
ENZ Market Manager – Philippines & Thailand, Chortip Pramoolpol, was excited to have had the opportunity to speak face to face with interested students and their families following the pandemic.
“There is certainly a lot to be said for being able to explain in-person to prospective students and their families, why they must consider New Zealand as a destination for future study and we were so pleased to see such genuine interest.
These events generated dozens of leads which has helped drive a significant increase in in visits and enquiries from Filipino students to the Study with New Zealand website,” added Chortip.
If any education providers or agents would like any additional information on marketing to students in the Philippines, please contact Chortip Pramoolpol – chortip.pramoolpol@enz.govt.nz
Bipul Das from Te Pukenga International Team presented on their programme offerings.
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Diwali celebrations light up New Zealand campuses
It was a wonderful week of Diwali across New Zealand campuses as students and education institutions came together to celebrate the festival of lights.
AUT lights up for Diwali
The sights, sounds and colours of Diwali were on full display at AUT’s recent Diwali Festival.
With the largest cohort of international students from India in New Zealand, AUT’s Diwali Festival celebrated the incredible contribution Indian students make to life at AUT.
Pro Vice-Chancellor International, Professor Guy Littlefair, said the event enriches their campus culture and showcases the university’s commitment to diversity and inclusion.
“Our incredible Diwali event was a wonderful opportunity for our entire university to celebrate our Indian students and the richness and joy of Indian culture,” Professor Littlefair said.
“We are proud of our growing reputation throughout India for our wide range and quality of study programmes, for being the university of technology in New Zealand, and for our great student support, accessibility to academic staff, employability, and student success.
“India is an extraordinarily important partner country to us, but more importantly our Indian students are an extremely valued part of our AUT family and the unique perspective and rich culture they bring to us are treasured by all our staff and students.”
Students lead Diwali celebrations at Wintec | Te Pūkenga
Diwali 2023 performers, organisers, volunteers, and audience all enjoyed the celebrations at Wintec | Te Pūkenga City Campus, including International Student Services Advisors, Unmesha Veetil (far left) and Li Li (front row with orange sari).
This year, the Diwali celebrations at Wintec | Te Pūkenga City and Rotokauri campuses were completely ākonga (student)-led, making them even more special than usual. Although facilitated by the International Student Support team, the events were entirely hosted by ākonga, from the MCs to all the entertainment.
Unmesha Veetil, International Student Services Advisor, said the events were vibrant and high energy and a real testament to the students.
“The MCs did a great job of engaging the audience and getting them singing along, the dance performances and magic tricks were stunning and there were even talented students doing henna designs. On the request of the audience there was a final open dance floor which got many from the audience dancing too and proved lots of fun.”
A crowd enjoying a Diwali dance performance at Wintec | Te Pūkenga
The true spirit of the festival was also on full display as a diverse, multicultural communities organised the festivities with much generosity and kaitiakitanga.
Members of the Chinese Postgraduate Society who volunteered as ecowarriors for the Auckland Diwali Festival.
The Chinese Postgraduate Society volunteered for the Auckland Diwali Festival as eco warriors, helping make the celebration as eco-friendly as possible.
“It was a great experience for us to immerse in a different culture and make valuable contributions,” Wilson Pan, President of the Chinese Postgraduate Society said. -
New appointments in South and South East Asia
Including some new roles to support the existing and potential opportunities the region offers New Zealand education providers.
“The SSEA region accounts for around a quarter of all international students in New Zealand and offers significant export education opportunities as well. It is home to two of ENZ’s three tier one markets and our fastest growing market this year – India,” says Peter Bull, General Manager International.
Peter says the new appointments will increase the depth of in-market expertise in marketing, business development and government relations, as well as ensure strong coordination with NZ Inc agencies and the education sector in New Zealand.
Following the appointment of Ziena Jalil, as Regional Director – SSEA from 1 July, the latest additions to the region include:
Sarah Stabler has been appointed Lead – Public Relations/Marketing (SSEA). This is a new role and aims to provide stronger marketing and PR expertise and leadership in the region to increase awareness of New Zealand as a study destination and to lead the delivery of ENZ PR and marketing activity. Sarah is currently Senior Director at PR agency Baldwin Boyle Shand in Singapore and has more than 16 years of PR and marketing experience in South East Asia. Sarah is based in Singapore.
Grant Fuller has been contracted as a Senior Advisor to work on a specific project with ENZ in-market staff and the Business Development team in New Zealand to develop a strategy for realising the many business development opportunities that the region offers. Grant is a former New Zealand Trade Commissioner to Malaysia, Indonesia and Singapore and has considerable in-market experience.
Jugnu Roy has been appointed Lead – Events (SSEA). In this role, Jugnu will provide leadership to ENZ’s SSEA marketing staff on developing and implementing an events strategy which supports New Zealand institutional needs. Jugnu has most recently been ENZ’s Marketing and Strategic Relations Manager for South Asia and will continue to perform this function while taking on leadership for regional events as well. Jugnu is based in New Delhi.
Francesca Hilbron has been appointed Lead – International Market Manager, South and South East Asia, Japan and Korea. Francesca’s role provides the conduit between ENZ in-market staff and New Zealand strategic relationships. It also provides leadership for activities such as Ministerial missions and bilateral meetings. Francesca has most recently been ENZ’s International Market Manager for South Asia, Japan and Korea and brings useful NZ Inc experience to the role, having also worked for Immigration New Zealand. Francesca is based in Wellington.
Johnny Tramoundanas-Can has been appointed International Market Manager, South East Asia and reports to Francesca Hilbron. Johnny has joined ENZ from the Tertiary Education Commission where he was most recently Private Secretary in Minister Joyce’s office. Johnny is based in Wellington.
In addition, ENZ will shortly be recruiting for another new role – Marketing and Strategic Relations Manager Malaysia, to be based in Kuala Lumpur.
“Malaysia is a very important market for New Zealand given the high value of students who come from there. However, recent changes in-market have meant that our student numbers are down. This role will play an important function in strengthening in-market relationships and strongly driving awareness for New Zealand in this key market,” says Ziena Jalil, ENZ Regional Director SSEA.
“There are exciting times ahead for the South and South East Asia team, with ASEAN 2015 commemorations and the Cricket World Cup coming up, among many other activities. Our team is determined to ensure we make the most of these opportunities for New Zealand’s education sector,” says Ziena.
For further information on ENZ plans for SSEA please contact Ziena Jalil at: ziena.jalil@enz.govt.nz
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New Zealand showcased at Expo Exterior and to leading Chilean universities
At Expo Exterior, ENZ Director of Engagement Javiera Visedo joined a governmental panel on the topic ‘Bridges to the Future: Australia, New Zealand and Ireland, allies of Chilean talent’.
Javiera spoke alongside Austrade Director of Education, Scott Bennet; Embassy of Ireland Deputy Head of Mission, Fergal Horgan and Blue Studies International Chief Executive Officer, Andrea Palacios.
The expo provided an excellent platform to connect with students and families eager to explore global opportunities, highlighting New Zealand’s position as a welcoming and inclusive study destination.
From L to R: ENZ Director of Engagement Javiera Visedo, alongside fellow panellists; Austrade Director of Education, Scott Bennet; Embassy of Ireland Deputy Head of Mission, Fergal Horgan; and Blue Studies International Chief Executive Officer, Andrea Palacios.
In addition to Expo Exterior, ENZ participated in international fairs at Universidad de Chile, Pontificia Universidad Católica de Chile, and Universidad San Sebastián in Concepción.
The fairs gave ENZ a valuable chance to talk directly with students, parents, and academics, helping strengthen relationships with potential to develop new partnerships and long-term collaboration between New Zealand and Chile.
Director of Engagement Javiera Visedo said this activity contributes significantly to ENZ’s strategic objectives under the International Education Going for Growth plan, particularly in boosting brand awareness.
“While New Zealand enjoys a strong reputation in Chile, competition in the international education market is intense. By being present at these events, we connect with prospective students and build trust with parents and academic leaders who often influence study decisions,” she said.
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International Student Barometer Results: school sector
The results of the International Student Barometer (ISB) survey for the school sector are now in, and New Zealand has maintained very high overall student satisfaction.
ENZ commissioned the ISB survey of students at schools to investigate the decision-making, expectations, perceptions and experiences of over 2,000 international students aged 16+.
Unlike the surveys of the other sectors, there is no global benchmark, because New Zealand is the only country which undertakes the ISB survey in the school sector. However, we can compare ourselves with our own performance in 2012, which was also very high.
Ninety-four percent of school students surveyed were satisfied with their experience. This is on par with the 2012 survey. Students showing the highest satisfaction level were from France, Hong Kong, Germany, and Brazil.
This is a great result for the NZ school sector – maintaining high satisfaction levels, while growing student numbers.
Eighty-eight percent are happy with their life in New Zealand. Three out of four students would recommend their school to other students thinking of studying there.
It’s worth noting that overall satisfaction levels vary noticeably by institution and by nationality. Most participating institutions have received their own results to analyse and help inform the development of services and support for their student cohorts.
Generally speaking, the areas with lowest student satisfaction are around making friends with locals, and some aspects of arrival support – elements of which are issues for international students globally, not just in New Zealand.
Education New Zealand will be using this data to identify follow-up actions and deliver professional development support to schools.
One particular point to note is that, of those students who plan to stay in New Zealand after school (26 percent), two thirds intend to go to university. And, 26 percent of all students don’t yet know what they will do post-school – an opportunity for local tertiary providers.
A point of comparison is Australia’s International Student Survey 2014, in which 82 percent of school students were satisfied with their overall experience.
More in-depth results of the New Zealand survey are available in the ISB School Sector Summary Report 2015 and the ISB School Sector Presentation.
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Around the world in five
Canada
The government of Canada has announced a CAN$1.7 billion scheme to attract international research talent, including scholarships for international doctoral students, as well as funding to recruit established and early career researchers.
The United Kingdom
Franchise providers have been told to “clean up or close down” as the UK government moves to bring the fast-growing sector under mandatory regulation and crack down on “rogue operators” exploiting students and public funds.
America
Just 4% of international students recently surveyed said they felt “very or extremely” safe in the US, as shifting visa rules and hostile immigration policies contribute to a climate of fear on American campuses.
India
The number of Indian students pursuing higher studies abroad has declined for the first time in three years, according to data from Ministry of External Affairs (MEA) released to the Indian parliament.
Global
Times Higher Education’s new report, Towards 2035: Projecting the Future of Global Higher Education, predicts that university-level enrolments will continue to grow through 2035 from their present number (264 million globally), but that those enrolments will be shaped and driven by much different forces than in the past.
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Telling the whole New Zealand story
We want to see the benefits of international education spread across all regions and sectors, so ENZ has boosted its team to better support international education growth in the regions.
New appointees Sarah Gauthier, Sahinde Pala and Jo Keane join Christchurch-based Business Development Manager, Greg Scott, to ensure ENZ’s Regional Partnership Programme activities are well-supported by a team of highly-experienced international education practitioners.
ENZ’s General Manager Business Development, Clive Jones, says, “I’m excited about starting 2016 with a strong regional team who are committed to helping our regions achieve growth. Greg and the team are passionate regional advocates, who are keen to get stuck in and work with regional providers and agencies to put plans into action.”
Many of you will be familiar with the new Regional Project Managers:
Sahinde Pala has joined ENZ from her role as Marketing Manager at LSI Language Studies International Worldwide. Sahinde is based in Auckland.
Sarah Gauthier moves back to ENZ after her recent work as Export Education Coordinator at Dunedin City Council. Sarah will be based in Wellington.
Jo Keane hops Cook Strait to join our Wellington office from her role as International Market Manager at Nelson Marlborough Institute of Technology. Jo starts on 8 February.
