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Industry leaders gather for SIEBA hui
In 2016, international student enrolment numbers were 131,609. Of these, approximately 19,000 were enrolled in the New Zealand school sector: 16,390 at secondary level and 2,912 at primary. These numbers are expected to increase with a 16% growth in the primary school sector and 6% growth in secondary.
ENZ Chief Executive Grant McPherson said the hui was a great chance to connect with the school sector, and to update attendees about what’s happening in the wider industry.
“We appreciate the hard work you’re doing on behalf of students. You’re making an important contribution not just to your organisation but also to your region and New Zealand.”
The economic value of New Zealand’s international education industry in 2016 was estimated to be $4.5 billion. The schools sector is valued at $752 million, with $142 million coming from primary schools.
“Of course, it’s not all about economic value – we also know that international students bring cultural diversity and other wider benefits to our communities, classrooms and regions,” said Grant.
The hui was also an opportunity to celebrate leadership in the school sector through SIEBA’s inaugural leadership awards. Five awards were presented and ENZ would like to congratulate and thank those recipients.
Diana Murdoch – Garin College
Diana has more than 20 years’ experience in international education working in the tertiary and school sectors. She has led the delivery of international business services to schools through her own company and has been a role model for innovation and thinking ‘outside the box’. She has presented at conferences, led workshops and mentored new directors. She remains enthusiastic and passionate about international education and continues to become involved in projects to support growth whenever she can. Diana is the SIEBA liaison for her region.
Kim Harase – Academic Colleges Group
Kim has a rich history of 33 years in international education in the UK, Australia and New Zealand. In 1999, as Associate Principal & Director of Marketing she led international marketing for a group schools. From 2006, she has focused solely on international marketing, sales and business development. Kim is a regular presenter at conferences, is a member of ATEED’s Futures Group and was a member of ENZ’s School Sector Reference Group. Kim has been a valuable resource for the school sector for many years.
Lee Simeon – Pillans Point School
Lee has been an international director for the past 8 years and is passionate about international student welfare and creating a family-like environment within the international community at her school. Lee has played a lead role in helping numerous other schools to gain signatory status and is seen as a key resource for other schools going through the application process. In 2016, Lee represented primary schools as a co-author of the school sector Code guidelines and is the SIEBA liaison for her region.
Anne Marie Biggs – Glendowie Primary School
Anne Marie is the Principal of Glendowie Primary since 1995. As well as a string of education firsts to her school’s credit, Anne Marie has built international student numbers to more than 50. The school serves as a model of success for the primary school sector and Anne Marie is the first to offer guidance and share with colleagues and other schools. She has partnered with ENZ on growth projects, is a member of Study Auckland and served as a member of the SIEBA Establishment Board.
Denise Berry – Pakuranga College
Denise is Director of International at a leading Auckland high school. She has been a key member of her cluster group since 1996. She has been a mentor for many schools and directors new to international education. She was a leading author of the Code and Guidelines 2010, and also a co-author of the School sector guidelines 2016. Denise has a wealth of knowledge and has become one of the school sector’s go-to people for support and advice.
Last chance to register for NZIEC 2016
It's your last chance to register for the New Zealand International Education Conference (NZIEC) and we've made some changes to conference arrangements. Find out more here.
This year's conference celebrates 25 years of the NZIEC being held and we're planning a special event for over 500 delegates at the ANZ Viaduct Events Centre, Auckland.
Payment deadlines
The final date to register and pay by invoice is Monday 25 July 2016. After that, payment can only be made by credit card. Please note that payment must be received prior to attending NZIEC 2016, so please ensure your organisation has paid your invoice.
Breakout sessions
With places for the conference selling like hotcakes, a number of breakout sessions are already at capacity. Interest in our market Question & Answer sessions has exceeded our expectations so we've moved these sessions from the exhibition hall to breakout rooms. These sessions will now feature a slightly longer presentation on the specific market (no more than 20 minutes) before opening the floor to questions from the audience.
Conference app
Stay tuned for the launch of our conference app in August. The app will enable you to follow your schedule, connect with other delegates, and follow our social media conversation.
Find out more
To register, or find out more, check out www.nziec.co.nz
Countdown to conference
It’s being held at the Viaduct Events Centre in Auckland on Thursday and Friday, 18-19 August.
We expect to release the programme and open registrations in the coming weeks.
In the meantime, here are some key updates on New Zealand’s international education event of the year:
Help us celebrate 25th anniversary
2016 marks the 25th year of the New Zealand International Education Conference being held. We’d love you to help us celebrate 25 years of international education networking, sharing and capability development. If you’ve been around in the industry for “a while”, we’d love to hear from you.
We want to showcase how our industry has grown and changed over the past 25 years. So if you have some interesting memories, stories, records or recollections, please drop us a line. It would be great to feature your memories as part of our 25th celebrations.

BPO Intelligence comes to the party again

A big thanks to our Platinum Sponsor, BPO Intelligence, who are sponsoring NZIEC for the third consecutive year. We’re grateful for their support of NZIEC – as well as the support they provide to international education providers across the country.
BPO Intelligence offers a wide range of services for international education providers. Check out what they offer at www.bpointelligence.com and be sure to check out their booth at conference.

Official media partner
We’re excited to announce that we’ve partnered with The PIE (Professionals in International Education) as our official media partner for NZIEC 2016. The PIE team will be exhibiting at and reporting from the conference. If you haven’t already, you can sign up for The PIE News here.
Gold and silver sponsors
We’re pleased to announce that Hotcourses and QS World University Rankings will be joining us at NZIEC 2016 as Gold Sponsors.
Southern Cross Travel Insurance will feature at NZIEC as a Silver Sponsor.
Find out more about our sponsors at the conference website and be sure to check out their booths at the conference exhibition hall.

Exhibitors
We have an array of exhibitors confirmed for NZIEC 2016:
- ASB Bank
- BPO Intelligence
- Education New Zealand
- Hotcourses
- ICEF
- MBIE Immigration New Zealand
- New Zealand Police
- New Zealand Qualifications Authority
- PTE Academic
- QS World University Rankings
- Schools International Education Business Association (SIEBA)
- The PIE.
Stay tuned
We’ll be releasing the programme and opening registrations for NZIEC in the coming weeks at www.nziec.co.nz. You can also stay tuned via E-News and LinkedIn.
Market insights from Saudi Arabia
The most notable changes have included restrictions to the Saudi scholarships programme, and a renewed focus on increasing the provision of private education to meet future growth in demand. As a result, opportunities ahead will be found in in-country education provision, while changes to the scholarship programme provide an opportunity to position New Zealand well for favoured specialist disciplines.
Saudi Arabia is a ‘promote’ market for Education New Zealand. In 2014, 3,246 Saudi students enrolled with New Zealand providers. Saudi students often progress through English language, foundation courses, bachelor degrees and postgraduate qualifications here. Many New Zealand organisations also offer education services in-market.
Scholarships changes
Saudi Arabia has implemented the largest study-abroad scholarship programme in the world, with up to 180,000 Saudi students being sponsored at any one time.
Students have traditionally entered the scholarship programme either by undertaking three to four months privately funded English language study and then receiving a scholarship from the in-country Cultural Mission (the private-entry pathway), or by receiving a full scholarship in Saudi Arabia (the Saudi-entry pathway).
- Private entry pathway changes: In February the Saudi Government announced restrictions on the private entry pathway, which had accounted for the majority of scholarship students globally. This restriction requires students to attend a top-100 university (Shanghai JiaoTong rankings) before being admitted. This route had been paused since 2015 – a factor reflected in New Zealand’s first time student visa statistics, which show a reduction in first-time student numbers from March 2015 onwards (brown versus blue line below).
- Saudi pathway changes: The Ministry has also reformed the Saudi pathway in 2015 by establishing 'your job your scholarship' which links the scholarships to future employment. The timeframes for this scholarship allocation process has been extended to provide for the central management of scholarships by the Ministry of Education (which merged with the Ministry of Higher Education in 2015).
In sum these changes will increase the entry criteria for the scholarships and therefore the overall calibre of Saudi scholarship students, and position New Zealand well for specialist disciplines that are in-demand in the Saudi labour market.
Increasing international and private education within the Kingdom
The recently appointed Minister of Education, Mohammed Al-Isa, has signalled that the Ministry is to review a long-standing ban on foreign universities. The Minister has also signalled in Arabic media that ‘private education will drive growth in the education sector’.
These signals may see growth in the number of private international operators established in the Kingdom. There will also be increasing opportunities for New Zealand providers to meet in-market demand for high quality education provision. Reflecting the importance that the Saudi authorities are placing on international investment, the theme of the April 2016 Ta’leem Exhibition, sponsored by the Ministry of Education, is ‘Investment in Education’.
Education New Zealand’s activities in Saudi Arabia in 2016 include a three-pronged approach to these changing market dynamics:
- Targeting promotions towards private students, e.g. through the English-language promotional campaign which will focus on students studying abroad over the extended Saudi summer
- Working directly with the Ministry of Education in Saudi Arabia, Saudi Arabia Cultural Mission in New Zealand, and sponsor agencies to offer places through the ‘your job your scholarship’ programme, and
- Supporting New Zealand education organisations to increase the delivery of education services in Kingdom, as the Government tilts its investment towards more ‘in-market’ education solutions and delivery.
For further information, please get in touch with your key ENZ contact.
ENZ strengthens role in Indonesia
Desiree Lee

Desiree Lee has been appointed as ENZ Market Manager responsible for Indonesia, in addition to Malaysia and the Philippines.
Naluri Bella Watti has been appointed to the position of ENZ Programme Manager, Indonesia, and will begin with ENZ in the Jakarta office from Monday 17 June. Naluri will be responsible for developing and delivering ENZ’s in-market activities, having formerly worked in a marketing strategy role for British Council Indonesia.
Naluri Bella Watti

ENZ’s Regional Manager East Asia, Ben Burrowes, said these appointments align with ENZ’s strategic direction to bolster in-market representation for ENZ’s priority markets, with at least two representatives now covering the South East Asian markets.
“Indonesia remains an important market for ENZ with a wide range of business opportunities across the country. We’re very pleased to now have additional senior resourcing and with a busy activity calendar ahead, we look forward to working alongside our institution partners to deliver the right results.”
The annual ENZ Fair is the next large event on ENZ’s Indonesia activity calendar and will be held in Jakarta on Sunday 28 July. An agent seminar will also be held the following day on Monday 29 July.
For more information and to register for the events, click here. Please note that the second round of institution registration closes on Monday 13 May.
For any Indonesia enquiries ahead of Naluri’s start date, please contact desiree.lee@enz.govt.nz or ben.burrowes@enz.govt.nz.
NZIEC coming soon – mark your diary now!
It will be free to attend.
The theme for NZIEC 2022 is Towards Recovery: Reflect, Reconnect, Renew. 
Covid-19 has had a huge impact on the international education sector. In our first conference since 2019, we will look back at the past two years, and look forward to what we have to offer to the world.
NZIEC 2022 will focus on the sector’s recovery journey and, as the theme suggests, encourage us to: Reflect, Reconnect and Renew.
- Reflect – on what has been a crazy two years. An opportunity for us to share the tough stories, what we learned, how we pivoted, the good stuff we did.   
- Reconnect – with each other and with the wider world. Be stimulated by international speakers in offshore markets and hear the latest in trends, shifts and dynamics.  
- Renew – building back better for a stronger future. Gain inspiration and embrace innovation so we continue to ThinkNew. 
By Reflecting, Reconnecting and Renewing, NZIEC 2022 will help our sector build Towards Recovery.
To ensure we reach the widest possible audience at a critical time for the rebuild of the industry, NZIEC 2022 will be delivered in a virtual format, at no cost to attendees. The virtual format also enables us to connect with a wide range of international speakers and deliver sessions for specific sub-sectors that attendees can opt in or out of. Sessions will be recorded and will be available to registered attendees who cannot attend the original time of the session.  

Programme highlights
This year’s NZIEC programme takes a leaf out of the successful New Zealand Partners Workshop Week held in 2021, which connected over 3,000 attendees in sessions spread over the course of the week.
While further details on the programme will be released in July, you can expect the following:
- Conference opening on Monday morning
- Ministerial address 
- International speakers 
- Industry speakers 
- Updates on global market trends and developments 
- Market-focused sessions
- Virtual networking opportunities
- Government agency updates
- Conference closing on Friday.  
Keep an eye out 
Soon we’ll be launching our call for speakers. We’re keen to hear from practitioners right across the sector, so put your thinking cap on if you are interested in presenting – or suggest that a colleague does the same. Further details will be made available in the coming weeks, but if you have an idea for a session, please don’t hesitate to email us: NZIEC@enz.govt.nz  
We are also developing a te reo Māori ingoa (Māori name) for NZIEC and look forward to sharing that with you soon.  
Registration for NZIEC 2022 will open in July. 

Format in future years 
The decision to opt for a virtual format this year reflects feedback from our survey of previous and potential conference attendees to find out their levels of interest in attending NZIEC in person this year. While some were keen to gather in person, many more were hesitant to do so due to the cost of attending and concerns regarding Covid-19.
Subject to Covid-19 settings, we plan to resume in-person formats for NZIEC in future years.
Planning for success in Taranaki
The Taranaki International Education Strategy was launched by Minister Joyce in New Plymouth on Tuesday 23 February, when he announced that the government is investing $162,000 in the initiative over two years, through the RPP.
And, the news of the launch reached China!
A partnership between Venture Taranaki and local education providers will allow the group to share resources and make strategic and targeted investments. It will also enable collateral and pathway products to be developed, agent familiarisation visits to take place, and make it possible for the region to be represented at the Australia New Zealand Agent (ANZA) Workshop on 13 – 15 April 2016.
Minister Joyce’s visit to Taranaki sends out a strong message that international education in New Zealand’s non-metro regions is high on the agenda.
The government has committed an additional $2 million in 2016/17 to ENZ’s RPP for supporting growth initiatives in the regions. The additional funding is to build on the successes in 2015, with 11 out of 14 regions experiencing an increase in international student numbers.
The RPP will support the implementation of growth projects involving our regions outside of the metro centres. As announced previously in E-News, three new Regional Project Managers join our Business Development Managers in supporting regional growth initiatives: Sahinde Pala, based in Auckland with a focus on the regions north of Taupo; Jo Keane, based in Wellington and supporting our central regions from Taranaki to Nelson Marlborough; and Sarah Gauthier who will manage a range of pan-regional projects including New Zealand’s regional presence at ANZA, the development of an online regional resource and an agent familariisation programme.
For more information about ENZ’s RPP contact Greg Scott, Programme Manager Regional Partnership: greg.scott@enz.govt.nz Phone: 64 3 3795575 Mobile: 64 21 2422868
Around the world in five: News round-up
1. Global: If 2015 was the year of pathways and industry consolidation, The Pie News predicts that 2016 will see our industry dominated by the price of oil, an overhaul of English language products, instant message marketing, the refugee crisis, government changes in both source and destination countries, and innovation in student services.
2. Saudi Arabia: Newly appointed Education Minister Ahmed Al-Issa spoke to Arab News about his priorities for the education system and changes to the outbound scholarship scheme. An announcement on scholarship allocations is expected soon.
3. China: Chinese students are heading overseas for education at younger ages; Jinghua reports that the proportion of students going abroad for high school has increased from 17 to 27 percent in recent years, in contrast to a decrease from 61 to 44 percent heading overseas after completing high school. Meanwhile, approvals for pathway programmes to Western universities are being curtailed according to Times Higher Education.
4. United States: ICEF Monitor reports on recent surveys which compared the perceptions between U.S. students and admission officers as to which communications channels are the most effective for reaching and engaging prospective students. The results may surprise.
5. Brazil: The Pie News reports on concerns a proposed tax may have on the outbound study abroad market. Students may need to pay tax on tuition to foreign institutions.
Registrations now open for 2016 IIE Summit on Generation Study Abroad
The U.S. welcome mat is out.
The Institute of International Education (IIE) welcomes participation from New Zealand at the 2016 IIE Summit on Generation Study Abroad.
The summit will take place from October 23-25, 2016 at the Omni Shoreham Hotel in Washington, DC. The summit will bring education, government and business leaders together for discussions on international experience as a key part of a 21st century education and how to make study abroad opportunities available to all.
It is more important than ever that U.S. students graduate with the international, intercultural, and language skills that they will need to help solve today’s global challenges.
The 2016 IIE Summit is part of IIE’s Generation Study Abroad®, a five year initiative to double the number of U.S. students studying abroad by the end of the decade.
Generation Study Abroad seeks to increase and diversify participation by bringing higher education institutions, employers, governments, teachers, associations and others to build on current best practices. They are also looking at new ways to extend study abroad opportunities and resources to tens of thousands of college students whose needs are not currently served by existing study abroad programmes.
More than 600 participants from across the US and from around the world are expected to attend the Summit.
A taste of New Zealand
Kicking off on 20 May, proceedings got underway with an invitation-only event, hosted by New Zealand’s Ambassador to the Philippines, David Strachan.
ENZ engaged a number of successful New Zealand alumni for media interviews and delivered a keynote presentation to a highly engaged crowd at the Glorietta Mall, Makati City venue.
The ENZ booth was particularly busy over the three days. A number of prospective students came prepared with specific questions, with many focusing on postgraduate study options.
The Experience NZ event also coincided with the celebration of 50 years of diplomatic ties between New Zealand and the Philippines.
This event was the latest in a series of in-market ENZ activities in the Philippines. It followed a successful agent seminar in Manila earlier this year.
A second agent seminar is being held in Cebu on 14 July and is now open for registration.