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Showing 10 of 1803 results for NARSC 2016 July student registration fees
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SIT to welcome Indian cricketers
The MOU, signed at the Global Sports Summit in India last month provides the framework for the delivery of a 14-week Level 3 certificate course in Sports Training and Development. The course will provide 16 under-privileged Indian students with a John Wright-SIT scholarship to experience life in New Zealand while developing their passion and skills in cricket, a game much loved in India and New Zealand. The students will travel to New Zealand for three weeks of training once they have successfully completed the online course which starts in December.
Sport is a growing industry in India, and sporting passion is key part of the fabric of the New Zealand-India relationship. Cricket is a highly influential element of this relationship and SIT is to be congratulated on their successful pursuit of this arrangement. FICCI is an integral education partner for New Zealand with a strong business and industry membership in India. We look forward to hearing more when the students arrive in New Zealand.
SIT Chief Executive Penny Simmonds and Dr. Manju Kalra Prakash, Assistant Secretary General, FICCI signed the agreement at the Global Sports Summit in New Delhi. The summit was hosted by the Indian Ministry of Sport and Youth Affairs and FICCI.
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Cultivating Intercultural Capability
Intercultural capability was identified by the sector as a need to support growth in international education, and the University of Otago, with the support of Education New Zealand (ENZ) and Otago Polytechnic, invited experienced practitioner Taruni Falconer of Intercultural Dynamics Pty to develop and deliver a programme.
The programme comprised two workshops – one for graduating international students looking to improve their understanding of New Zealand culture with a view to enhancing their social lives and job prospects in New Zealand; and the other was for teachers and staff involved in international education at the tertiary and school level in Dunedin.
The workshops were well-received and considered to be of real value. Participants in the teachers’ workshop said they found the session “practical, down to earth and highly relevant” and appreciated how simply the ideas could be implemented. The workshop highlighted the importance of cultural self-awareness, with one participant commenting, “We focus so much on analysing and understanding the culture of our students, but often in isolation to the impact our own culture brings to the interaction.”
Taruni explains her methodology – called Cultural Detective approach – in this way; “When it comes to cultural competence, there are some big gaps between knowing about, knowing how to, and actually developing and applying the skills to manage ourselves in real situations. One of the consistent comments I hear from clients is that, through the workshops and coaching, they develop ‘muscle memory’ to respond to real situations in their work and in life. So, it’s about translating knowledge into behaviour and acquiring the habits that make us good at it. We benefit and so do our organisations and the people we serve.”
ENZ was pleased to co-fund this workshop as an initial pilot and is considering running further workshops of this nature as part of its professional development seminar programme.
If you are interested in finding out more, please contact Adele Bryant at adele.bryant@enz.govt.nz or on 04 830 0810.
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Korea signings mark progress
This is an important step in the Government’s on-going engagement with Korean education authorities to increase the acceptance of New Zealand senior secondary qualifications, and as a result, raise the awareness and desirability of New Zealand education for Korean international students.
The two Korean agencies, the Korea Institute for Curriculum and Evaluation and the National Institute for Lifelong Education , are key organisations responsible for developing Korea’s national secondary curriculum and assessment and promotion of lifelong education.
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New resource on the Brand Lab
"Peking University’s New Zealand Centre (which involves several of our universities and government agencies) runs this undergraduate course which students take to earn foreign language credits (and because of their interest in New Zealand, of course). Enrolments have grown year-on-year, with 75 students now taking this class.
In the past, I have delivered a more academic lecture on New Zealand’s education system, including on policies and reform. And in the past, this has been met with glazed eyes. So in a break with tradition I decided to make the session more interactive and incorporate some of the tools we now have at our disposal. I gave an informal “why study in New Zealand” presentation, then moved on to showing the New Zealand Story and New Zealand Education Story.
We then broke into small groups (just like we do in New Zealand classrooms and tutorials), and students worked on the task I had set: to discuss and agree on “what three words best exemplify what is ‘special’ about New Zealand education.”
And I was blown away by the responses. Each group came up to write its words on the blackboard, and common themes included innovation, openness, diversity, inspiring, and opportunity. Our messaging is clearly resonating.
After then watching some of ENZ’s Gibson Group-produced Dragons in a Distant Land alumni episode (and remembering far too late that I have a cameo in it), I asked each group to explain its three words. And again – I was blown away. The willingness of these students to contribute their thoughts and to ask questions – in English, in public - with a second member from one group even volunteering additional thoughts – really impressed me. The course coordinators were also very pleasantly surprised.
As products of New Zealand’s education system, volunteering our thoughts, asking questions and speaking in public come naturally to us. This isn’t so in every education system.
Almost best of all, the course was that day being audited by a very senior Peking University Professor. She stood up at the end and said, “I did my PhD in economics at the University of Chicago. After today, I want my grandchild to go and study in NZ”.
I always give the class my email address, and as of right now have received five enquiries from these students at China’s top-ranked university. I have also had to courier additional blocks of Whittaker’s chocolate. Each of the nine groups deserved a prize.
A Chinese subtitled version of the New Zealand Education Story is now available on the Brand Lab, so I encourage you to use this when next in China or hosting Chinese visitors.”
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Data and trends released
Follow this link to read a copy of the full report and download the by sector infographics.
Overall, the data shows 84,150 international students enrolled with New Zealand schools and tertiary providers as at 31 August 2013. This is a 3% decline (approximately 2,400 students) when compared with the same period in 2012.
The decline can be attributed to two key factors: a decline in students from Korea, and in the private training English language sector.
The Government is working to address these factors, with recent announcements to extend full-time work rights for international students. ENZ is supporting the New Zealand Qualifications Authority in this work on the formal recognition of New Zealand qualifications, specifically the NCEAs, with South Korean education agencies.
Key highlights of the report include:
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Institutes of technology (ITP) and universities experienced growth of 4% in international students.
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Secondary schools also experienced growth of 2%. Secondary schools in Wellington and Canterbury experienced the strongest growth of 12% and 8% respectively.
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Demand for STEM courses continue to increase in line with global trends. STEM enrolments increased 6% in universities and 9% in ITPs.
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Post graduate enrolments continued to trend upward. Masters-level enrolments grew by 17% and PhDs by 7% in the university sector.
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The Canterbury region experienced strong growth of 6%. Canterbury universities, private training establishments (PTEs) and secondary schools showed signs of recovery, with an increase of 4% at universities, 14% at PTEs, and 8% at secondary schools. The primary school sector and ITP sector experienced a decline of 22% and 2% respectively.
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Site reading
And that each website and digital resources helps our international education industry reach hundreds of thousands of international students and parents, education agents, education providers and exporters and people involved in education each year. Monthly visitors to Education New Zealand’s (ENZ’s) websites studyinnewzealand.com and educationnz.govt.nz, total 184,036 and 5,826 respectively. In the three weeks that it has been live The Brand Lab has attracted 2,656 visits, and growing.
Across government, international education now features in a number of ways. We’ll take a look at each of these in turn, and then provide a couple of examples of how you can use these resources to help make connections, enhance your marketing and, ultimately, grow your business.
Studyinnewzealand.com The site studyinnewzealand.com replaces newzealandeducated.com and is designed as a place for international students and parents to find information about the unique benefits of studying in New Zealand. Its ultimate purpose is to drive quality traffic to the websites of New Zealand institutions and those of education agents. Visitors to this website can read about what it’s like to learn, live and work in New Zealand, and get practical information on getting started i.e. getting in touch with an institution or contacting an education agent.
The New Zealand Education Story video is a feature of this site.
Educationnz.govt.nz ENZ’s industry website is educationnz.govt.nz and its purpose is to provide you with information, news, research and an event calendar to support your knowledge of trends and opportunities, and upcoming marketing events and activities.
The Brand Lab The Brand Lab is a sub-domain of educationnz.govt.nz and is a veritable treasure trove of easily-accessed tools and resources – including The New Zealand Education Story – you can use to enhance the marketing of your institution, programme, product or service.
New Zealand.com New Zealand education also features prominently – alongside Tourism New Zealand, New Zealand Trade & Enterprise, Immigration New Zealand – on the homepage of newzealand.com, a site managed by Tourism New Zealand.
The purpose of this site is to provide a gateway through which anyone who is interested in finding out more about New Zealand – as a tourist destination, as a place to do business, as a place to live and work and, most significantly for you, a place to study – can find the information they need. The newzealand.com website also has a link to The New Zealand Story.
The New Zealand Story – a film tells the world about the best New Zealand has to offer – can be viewed and downloaded through this site. Education features strongly in The New Zealand Story, particularly in its third chapter ‘Open Minds’.
newzealand.com is delivering hundreds of new visitors daily to studyinnewzealand.com.
The New Zealand Story also has an asset library that provides tools and resources to assist New Zealand exporters in telling a clear and consistent message about New Zealand to their international audiences.
Summary In summary, the site and film that tells the story of New Zealand as a whole are newzealand.com and The New Zealand Story.
The sister site and film to these – those that tell the story of New Zealand education as a whole – are studyinnewzealand.com and The New Zealand Education Story. These sites, along with the tools and resources provided in The Brand Lab, are designed to help you – our international education industry – tell a clear and consistent story of the unique benefits of New Zealand education to your audience. This paves the way for you to follow with the distinctive attributes of your particular education offering.
Providing you with information and news on marketing activities and events, research, trends and opportunities for professional development is ENZ’s corporate website educationnz.govt.nz
ENZ welcomes ideas and feedback on our digital platforms. Please contact Kathryn McCarrison (General Manager Marketing & Channel Development) at Kathryn.McCarrison@enz.govt.nz
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New penguins arrive in New Zealand
They are the third group of scholarship students sent to New Zealand by the Chilean Government since the "Penguins Without Borders" programme was expanded from 40 to up to 100 students during the Prime Minister's trade mission to Chile last March.
The students, known as penguins due to Chile’s distinctive black and white school uniform, are here to expand their international outlook. The breadth of study options and experiences here are a major drawcard.
Regional Director for Latin America, Lisa Futschek, says 140 Chilean students have experienced New Zealand’s world-class education system through the programme to date. In a new development with this cohort, Education New Zealand (ENZ) negotiated the inclusion of single sex schools and private schools in the programme for the first time.
"Feedback from the students themselves, their families and Chilean officials has been really positive. There will be a new administration in power in Chile in March, and ENZ is working hard to secure New Zealand as a continuing destination for these students."
ENZ's work in Chile has already generated media coverage there about New Zealand education and the penguins programme, including stories in key publications including regional El Mercurio newspapers and national TV stations Canal 13 and CNN Chile.
Business Development Manager Richard Kyle says the wide range of course options for students in New Zealand has engaged both the Chilean students and the media.
"It really is a distinctive strength of our schools that we can meet individual learning needs and interests by offering such a diverse curriculum and extra-curricular activities. It’s one of the first things past penguins talk about and it’s something that’s piqued Chilean media interest when they’re reporting on what these students will see and do."
To watch an interview (in Spanish) with New Zealand Ambassador John Capper about the penguins, go to: www.cnnchile.com/noticia/2014/01/24/escolares-chilenos-estudiaran-un-semestre-en-nueva-zelandia.
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Schools: roadmap workshop summary
Download the school sector summary paper.
ENZ is facilitating the Strategic Roadmap programme to help each sector, and New Zealand’s international education industry overall, to outline what success will look like in the future and develop a plan to get there.
Everyone, regardless of whether you attended the workshop, is invited and encouraged to read the summary document and send comments, questions or ideas to Greg Scott, Project Manager for the school sector.
Greg, who has been seconded from Middleton Grange School for this project, says the workshops were designed as the first of many opportunities for schools to provide input into the Strategic Roadmap process.
“During the workshops, participants reported a wide range of motivations for and benefits from enrolling international students. An exciting array of ideas emerged of what might be possible by 2025 – our roadmap destination – and the workshops demonstrated that our sector has the vision and ideas required to make a significant difference in the next 10 years.”
Greg says he was particularly impressed by the high level of creative thought: “The ideas put forward by the participants are well worth reading and reflecting on.”
Advisory Groups have been formed for each sector to provide advice and feedback to Project Managers and the sector roadmap development team during the roadmap process. These groups are tasked with representing the views of the sector throughout the process, and will also act as a communications conduit between their sector and project managers.
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Growth in the outdoors
The Outdoor Education New Zealand (ODENZ) cluster has been working since 2002 to develop this niche, and enrolments are rising from northern Europe.
ODENZ chief executive Ian Reedy says the participating schools from across the country are united by two things: passion for the outdoors, and awareness that joint marketing efforts are the way to go.
ODENZ is growing the international outdoor education business through a concerted multi-year campaign, with support funding from Education New Zealand. The aim is to end up a self-sustaining organisation with a regular ‘in-market’ presence in northern Europe.
In 2012 there were 184 international students recruited to outdoor ed programmes at participating schools. Figures for Term 1 2014 show an encouraging trend, with 20 percent growth against the same time in 2013. This year they come from Germany, Norway, Switzerland, Austria and Luxembourg.
The aims for 2014 and 2015 are to increase the number of schools in the cluster, and to increase the numbers of students on the ground – or the water, or high on the rockface…
ODENZ is one of several clusters supported by Education New Zealand. Others include independent schools, faith schools and regional groupings. Email us for more information about our support for clusters.
For information on the outdoor cluster, email info@outdoorednz.co.nz or see www.outdooreducation.co.nz.
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Campaigns go live
New marketing campaigns are launching in these key markets in April and May – the first major campaigns to use the ‘Think New’ brand.
Kathryn McCarrison, General Manager Marketing and Channel Development, says the campaigns aim to raise awareness about New Zealand and provide information to people interested in studying here to support their decision-making, and to capture contact details.
“Our research shows that New Zealand is close to halfway behind the awareness levels of key competitor countries: we’re just not top of mind when students overseas are considering their options.”
“So these campaigns have a dual focus: to continue to raise awareness of New Zealand as a place to study generally, and to build up a database of students actively considering New Zealand for introduction to institutions and/or agents.”
“The countries targeted are those identified by industry and in our market research as areas of significant potential growth in the near future.”
The China campaign launched on Friday 11 April, with India to follow after Easter and Japan in May.
“As well as being the first major campaigns to use ‘Think New’, they’re also the first trial of a partnership approach with key education agencies. These agencies will amplify the campaign messages through their own networks,” adds Kathryn McCarrison.
“While the campaign messaging will be sector-focused – universities in China, tertiary education in India, and English language schools in Japan – agencies will advise prospective students on New Zealand education as a whole.”
“Using such a targeted approach allows us to refine our campaign messaging tightly – to be sure we’re reaching people already considering studying in New Zealand with information relevant to their home country in order to generate high quality enquiries.”
“It’s a formula we’re trialling with a view to repeating it in other countries.”
For more information about the first campaign off the block, read this story about the ‘Think New’ China campaign.
You can see where it fits into New Zealand’s overall education marketing activities in China here.