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• Game On English changing the lives of Japanese rugby students

  The ‘Game On English’ edu-sports programme for Japanese rugby students in New Zealand is gaining in popularity, says Kim Renner, Operations Manager of English New Zealand, the English language sector peak body.

  “We’re very pleased with the programme’s early success,” says Kim.

  Game On English provides Japanese rugby teams with a unique learning experience in New Zealand. Students receive daily English language classes and high-performance rugby training, and live with homestay families where they experience Kiwi life and culture and are immersed in an English-language speaking environment.“The programme isn’t just about playing sport,” says Kim. “It provides a life-changing experience for young people that builds self-confidence and leadership through teamwork.”

  Kim says Japanese students are attracted to the programme because of the world champion All Blacks, and New Zealand’s commitment to developing skilled young Kiwi rugby players.

  “New Zealand’s national high school and university competitions foster the growth of world-class rugby players as well as developing talented coaches. There is a fine tradition of students who have become great All Blacks.”

  Game on English was developed in July 2014 by ENZ and the Ministry of Foreign Affairs and Trade. It was created in response to the Japanese Government’s goal of improving the English language skills, and increasing the sporting capacity, of Japan’s young people in the lead up to its hosting of the 2019 Rugby World Cup and 2020 Olympics.

  The programme now includes five New Zealand Rugby Union academies and selected English language providers in Auckland, Hamilton, Mount Maunganui, Christchurch and Dunedin.

  Kim says Japanese public interest in rugby is growing thanks to the Brave Blossoms’ victory over the South Africans at the 2015 Rugby World Cup. 

• Chile announces 500 more ‘penguins’

  In the last edition of International Education News we reported that Chile’s Economy, Development and Tourism Minister, Pablo Longueira, had announced that the pilot scheme for the ‘Penguins without Borders’ scholarship programme that brought 40 Chilean students to New Zealand in January, would be widened to 100 for terms three and four of this year.
  
  Things have progressed since then, with Minister Longueira announcing during his current visit to New Zealand that 500 more ‘penguins’ (so called, due to their distinctive black and white uniforms) are coming to New Zealand.  The first group of 250 ‘penguins’ arrives in July to live and study in towns and cities around New Zealand for two semesters. A further 250 will arrive in January 2014.
  
  New Zealand was the only country chosen to pilot the scholarship programme, but this announcement may help secure New Zealand’s place as a regular destination for these high-achieving students.

• NZSA e-learning pilot starts

  A variety of agents and stakeholders from different locations around the world were chosen to test the revamped programme ahead of its wider launch in July and August. The launch date is still dependent on the feedback received during the two-week global pilot.

  
  The new e-learning programme is flexible and accessible. Agents can train at a time and place convenient to them and Education New Zealand (ENZ) can easily update and distribute new information to agents. Providing training online will also allow ENZ to better capture agent information.
  Agents have been kept informed of the changes through Channel Development Manager Kaye Le Gros’ monthly newsletters and at a various meetings in New Zealand and offshore.

  Here are a couple of screen shots from the new e-learning programme:

  

• Science without Borders brings Brazilian students

  This is New Zealand’s first year in the programme, with 62 Brazilian students studying here at the moment and a further 100 due to arrive in July.

  Recognising the importance of SWB and the opportunities it provides for our universities, Education New Zealand’s Ana Azevedo and Latino New Zealand (education agent representing New Zealand universities) took part in an international roadshow to promote the courses available at New Zealand universities.

  Over two weeks in May university representative from Australia, Austria, Canada, France, Germany, Netherlands and Switzerland joined New Zealand on a tour of seven Brazilian cities.

  “We visited eight Brazilian universities and set up education fairs in each where we ran seminars and talked to potential students,” says Ana Azevedo, ENZ’s Market Development Manager.

  The promotion was not limited to the SWB programme and was a great opportunity to highlight New Zealand as a destination for both undergraduate and postgraduate students.

  “Students were most interested in courses in engineering – electrical, civil, production, biochemical and forestry – as well as architecture, design, health studies, computer sciences and environmental studies.

  “Everywhere we went students said they hadn’t considered New Zealand as a destination option before but now they felt they would include New Zealand in their thinking in the future.

  “All the countries involved agreed the roadshow was successful and should happen again next year. A lot of students wanted to talk directly with representatives from New Zealand universities so we need to try and arrange that for next time,” says Ana.

  Universities visited during the SWB road show: 

  • Paulista State University “Julio de Mesquita Filho” in Bauru
  • Federal University of Sao Carlos
  • Federal University of Rio Grande do Sul in Porto Alegre
  • Federal University of Santa Catarina in Florianopolis
  • Fluminense Federal University in Rio da Janeiro
  • Federal University of Minas Gerais in Belo Horizonte
  • Federal University of Pernambuco in Recife
  • Federal University of Ceara in Fortaleza

• Game On English launched in style

  New Zealand has teamed up its expertise in rugby and English language teaching to develop a new edu-sport programme for Japan in the lead up to the 2019 Rugby World Cup and the 2020 Summer Olympics.

  On Monday 7 July Prime Minister John Key and Japanese Prime Minister Shinzo Abe launched Game On English in Auckland as part of Mr Abe's official visit to New Zealand.

  The leaders threw a rugby ball to the programme’s inaugural students – Japan's national sevens female champions from Iwami Chisuikan High School – to kick off a rugby skills training session and officially launch the programme.

  The Prime Ministers, current All Black Conrad Smith and Huriana Manuel, captain of the New Zealand women's sevens team and Black Fern, met and shook hands with each of the rugby players before they went through their training paces.

  In the lead up to Japan hosting the Rugby World Cup and Summer Olympics Prime Minister Abe has announced a government goal to improve English language skills and increase sporting capacity amongst youth.

  "As a country with an envious track record of developing the world’s best rugby players and a top quality education system, New Zealand is well placed to help the Japanese government meet their goal," says Grant McPherson, Chief Executive, Education New Zealand.

  The Game On English programme matches English language providers with sports academies to deliver centrally-organised, bespoke courses for young athletes.

  "Growing export revenue from international education is a key part of the Government’s Business Growth Agenda. Programmes such as Game On English are aligning New Zealand’s educational expertise with demand in the global market."

  Japan is now the third largest source of international students to New Zealand. 

  "Our success as a country will be determined by our level of connectedness with the rest of the world. Education is one of the best ways to build international linkages.

  "These students will act as ambassadors for New Zealand education promoting the quality of our education system when they return to Japan," says Mr McPherson.

  The Iwami Chisuikan sevens team are studying English at the English Language Centre of Auckland Institute of Studies (AIS) in the morning and training with Auckland Rugby Academy in the afternoon for the month they are in New Zealand.

  "New Zealand is very different from Japan, but the people here made it really easy for me to adapt and feel comfortable. I enjoy being able to communicate freely with people from different backgrounds in class, and the support we get from teachers is invaluable," says Iwami Chisuikan player Aoi Kurokawa.

  

  "Kiwis train differently – they emphasise technique and make training fun. I would like to bring what I learned back to Japan."

  Ran Aoki is also enjoying her rugby in New Zealand. "The best part of the programme is the training. Auckland Rugby make it fun and give invaluable comments and feedback."

  "Kiwis value the quality of training in a given timeframe over accumulated hours which allows us to get the most out of our short stay in New Zealand.

  "I learn English all around – in class, whilst training, and at home with my homestay family!"

  In two weeks a second group of Game On English students will arrive from Japan. 

  Eleven secondary school players from Kanto Super League will be based in Dunedin - studying English at the University of Otago Language Centre and receiving rugby training from Otago Rugby Football Union and local Dunedin high schools.

  Both groups of students are in New Zealand at the invitation of the New Zealand government to pilot the programme. 

  "It is our intention that Game on English will be rolled out nationally and New Zealand will support Japan in achieving their English language and sporting ambitions in the next five to six years and beyond," says Mr McPherson.

  We will evaluate the pilot programme over the next month and advise the next step in due course.

• PM announces widened Game On English in Japan

  Launched by Prime Ministers Abe and Key in July 2014 and piloted with two groups from Japan last year, the programme has now expanded beyond rugby to include rowing and golf.

  Surrounded by past-participants and hopeful future participants of the programme, PM Key noted the importance of building both English language and sporting skills for Japan’s youth in the lead up to the 2019 Rugby World Cup and the 2020 Olympics. Tokyo will be a host city for the RWC and will also host the Olympics and Paralympics.

  Ran Aoki, who participated in last year’s pilot programme, and Shunsuke Hoshitani, a hopeful for this year’s programme, greeted Prime Minister Key in English and welcomed him to Japan. They thanked Governor Masuzoe for the opportunity and said that they both aim to represent Japan at the 2019 RWC and 2020 Olympics.

  Education New Zealand’s Senior Market Development Manager, Fiona Haiko, commented “At the moment there is a real appetite in Japan for fresh ideas and programmes that not only develop English language skills, but also develop a broader skill set, whether it be in sporting or other areas.  Initial feedback and interest in the programme is encouraging.”

  Below: PM Key and Tokyo Governor Masuzoe with (L) Shunsuke Hoshitani and (R) Ran Aoki. Back row: Representatives of the Kanto Super League (KSL) teams who participated in the pilot last year and will participate again this year.

  

• Cricket star hits home the NZ education message

  Stephen is supporting the strategy by helping to raise New Zealand’s profile as an education destination among India’s leading universities, faculties and students in the South and West of India.

  Stephen’s own brand, shaped from his outstanding international cricket career, resonates enormously right across India and his down-to-earth, humble Kiwi style works well with a wide range of stakeholders.

  ENZ’s General Manager International, Peter Bull, was in India last week participating in promotional activities with Stephen and was thrilled both by the former world-class cricketer’s commitment to ENZ’s goals and by the publicity his presence creates.

  “The attention on New Zealand education that Stephen Fleming generates among the students and faculties of important universities in India is absolutely tremendous.”

  Stephen’s strong India connection can be traced back to 1994 when he faced India in his debut test cricket match. He is now the coach of the most successful Indian Premier League (IPL) franchise, the Chennai Super Kings (CSK), following an exceptional captaincy of the Black Caps.

  Using Stephen’s profile in India during April means the three-day ENZ-Stephen Fleming programme of institutional visits and media interviews is happening against the backdrop of the IPL’s eighth season. As the most watched Twenty20 league in the world with a brand value of over US$7 billion, the IPL easily tempts business outside of cricket into action as excitement in India reaches fever pitch.

  The first day of the programme took Stephen and ENZ to Hindustan University, a highly ranked engineering and technical college in Chennai, the day after CSK won its first match of this IPL season. The team won off the last ball, sparking even stronger media excitement.

  Stephen pitched New Zealand education to more than 500 passionate students and staff at the university whose graduates regularly go abroad for postgraduate studies. Stephen also drew on his own education experiences, talking about his parents’ encouragement regarding the importance of education, and in the value education has had in shaping his future. This was later noted by the university’s reporting on the visit.

  Stephen also talked to the audience about the quality of New Zealand’s education programmes, universities and work opportunities in areas including the Christchurch rebuild.

  

  Above: Stephen Fleming delivering an inspirational speech to students and faculty at Hindustan University

  “I believe in the value of an education from New Zealand, and I’m always thrilled at the enthusiasm these students show in what New Zealand can offer them in terms of our education proposition,” Stephen told ENZ staff.

  The visit also included Stephen’s inauguration of a new cricket academy with some super-star batting by the New Zealand education brand ambassador and an on-air interview at Chennai’s leading English language radio which has an audience of 600,000.

  Stephen and the ENZ team finished the day with three print media interviews, with Stephen continuing to prove his worth by bringing cricket conversations back to the benefits of a New Zealand education. He also announced a New Zealand education t-shirt design competition open to students from leading fashion schools in India. Building on recent media success from two fashion-related Prime Minister’s Scholarship for Asia group tours to India, and on New Zealand’s creative, innovative, fresh-thinking approach, the design competition is targeting a niche audience in a market known for engineering, business and IT. The competition closes on 1 July when Stephen Fleming will be photographed in the winning design.

  Stephen Fleming and ENZ will be in Mumbai on 16 April and Bangalore on 21 April for more institutional visits and media interviews.

  This month ENZ’s India team has also supported agent-led New Zealand fairs in Pune, Kolkata and Ahmedabad with institutions pleased with the quality of students overall. A fourth agent fair is scheduled for Cochin on 21 April while the team also supports a Christchurch Educated mission in-country.  

• And the winners are…

  After three weeks 3,327 students had invited their friends from overseas to enter the competition. Entries flooded in from over 100 countries with the top entries coming from China, USA, India, Philippines, Brazil, Malaysia and Indonesia.

  Then came the very difficult task of compiling a short list of ten pairs, and then narrowing that down further to five finalist pairs: Philippe and Rafael from Brazil, studying oceanography at University of Otago; Cherry and Daisy from China studying journalism and film at Victoria University of Wellington, Aprillia and Mira from Indonesia studying at business and law at the University of Auckland, Morgan and Alyssa from USA, studying marine and earth sciences at University of Canterbury and finally Lina and Thao from Viet Nam studying Resource and Hazard Management at Canterbury also.

  The voting was intense with our USA, Brazilian and Chinese pairs exchanging first, second and third place throughout the process and over 6,000 votes being counted in total.

  In the final days of voting, Cherry and Daisy launched ahead, sealing the number one spot.

  An Education New Zealand film crew surprised Cherry at Victoria University of Wellington giving the good news, and she immediately skyped Daisy in China to share it. You can watch the video here It’s priceless.

  

  What happens next?

  Daisy is preparing to travel to New Zealand to join Cherry in mid-July. At ENZ, we’re planning the study adventure of a lifetime – showing the very best that New Zealand has to offer Cherry and Daisy in their nominated subject areas of interest (creative arts, journalism, film and education).

  We’re also putting together a fantastic tourism schedule, starting with a few days in Wellington and a winter escape to Queenstown, thanks to our supporters at Air New Zealand. Our global social media audience will also help plan the trip – voting for what Daisy and Cherry will do in New Zealand, in exchange for prizes. During their ten day visit and we’ll follow Daisy and Cherry’s adventures – recording video diaries, capturing photos and uploading blog stories along the way.

  While our winners are from China, they are excited to be the eyes and ears for prospective students all over the world and we know that they’ll do a fantastic job raising awareness of the New Zealand study experience. Watch this space! Facebook, Twitter & Weibo.

• Rugby + English a winning combo

  The boys are being hosted by Pathways College at Waikato University and the Waikato Rugby Union.

  Hot on the heels of this group are 10 female high school rugby Sevens players who will arrive in Auckland on 6 August. This group is being hosted by New Zealand Language Centres and the Auckland Rugby Union, with the support of the Japanese Ministry of Sport and Education (MEXT) and the Japanese Rugby Union.

  The visits are taking place under the ‘Game On English’ edu-sport programme jointly launched by Prime Minister John Key and Japanese Prime Minister Shinzo Abe during Mr Abe’s visit to New Zealand in July 2014. They build on the success of the programme pilot that saw two teams visit Dunedin and Auckland respectively during the 2014 winter season.

  The programme was developed by Education New Zealand (ENZ) in partnership with the Ministry of Foreign Affairs and Trade in response to the Japanese government’s goal to improve the English language skills and increase the sporting capacity of Japan’s young people in the lead up to Japan’s hosting of the 2019 Rugby World Cup and 2020 Olympics.

  The programme is now administered by English New Zealand, who have expanded it to include five provincial rugby union academies and selected premium English language providers based in locations throughout the country: Auckland, Hamilton, Mount Maunganui, Christchurch and Dunedin.

  The programme includes daily English language classes and rugby training, and the students live with homestay families where they experience New Zealand life and culture and immersion in an English language speaking environment.

  Ewen Mackenzie-Bowie, Chairman of English New Zealand points out that Game On English is about more than playing sport; “The programme provides a life-changing experience for young people that builds self-confidence, leadership and teamwork and helps them develop the necessary skills to reach their sporting and learning potential.”

  With financial support from ENZ, English New Zealand has appointed sports management company Essentially Group as the Game On English programme co-ordinator in Japan. Essentially Group’s role is to promote the programme to interested parties in Japan and co-ordinate activity with the providers in New Zealand.

  The Game On English programme is being expanded into other sports where New Zealand can provide international students a world class experience. In early 2015 a successful rowing pilot was developed between Otago University and the Otago University Rowing club who hosted four athletes and a coach from Kyoto University.

  If you are interested in knowing more about the programme, please contact admin@englishnewzealand.co.nz

• Education New Zealand has another successful year in Japan

  The series began with a reception for the 30^th anniversary of the Auckland-Fukuoka sister city relationship. Sir Bob Harvey from Auckland Council and Mr Soichiro Takashima, Mayor of Fukuoka City, were among the 120 guests who attended to celebrate the friendship and education exchange. The group also enjoyed a powerful haka performance by 20 students from Fukuoka’s Seiryo High School, who visited Auckland Grammar School in August this year for the Game On English Rugby programme.

  While in Fukuoka, ENZ held an education fair with exhibitions from 30 New Zealand providers and organisations. The fair had more than 300 visitors – many of whom queued to speak to New Zealand representatives about their study options.  ENZ’s Senior Market Development Manager – Japan, Misa Pitt, said the interest was not surprising, given the variety of New Zealand education programmes on show.

  

  Education fair in Fukuoka

  A second fair was also held in Tokyo, with a record number of over 600 visitors, followed by an education seminar with over 100 Japanese agents, schools and tertiary institutions.“While our competitors’ fairs tend to focus on one particular sector, we have an advantage by offering a wide range of innovative programmes from all sectors,” said Misa Pitt.

  The interest in the seminar reflects an increase in engagement from Japanese institutions in international education – as well as the Japanese government’s internationalisation policy, intended to support their forthcoming sports hosting duties.

  “With the 2019 Rugby World Cup and 2020 Olympics coming up, more Japanese students are interested in programmes that combine English and professional training in sports, tourism and hospitality,” said Misa Pitt.

  Misa also revealed that the debut involvement of the Schools International Education Business Association (SIEBA, the peak body for schools in the international education space) in Japan increased New Zealand’s credibility in market, particularly in relation to pastoral care. 

  “With the new Code of Practice introduced in July this year, I believe SIEBA will play a key role in connecting New Zealand secondary schools with Japanese agents and institutions.” 

  Japan’s event series concluded with an alumni reception in Tokyo, with special guests including New Zealand Ambassador to Japan, Stephen Payton, and Michael Leitch, a Christchurch native who, after studying in Japan, now plays for the Japanese national rugby team. Michael gave a moving speech on the similarities between New Zealand and Japanese culture, as well as the importance of overseas education in building character for young people.

  

  Education fair in Tokyo.