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New Zealand builds presence in the Philippines
More than 40 local education agents and 15 providers attended the agent seminar, held at the official residence of David Strachan, New Zealand’s Ambassador to the Philippines.
Immigration New Zealand (INZ) provided local market updates and a student visa application training session to agents, while ENZ provided an overview of its 2017 activity.
ENZ also used the event to launch an Agent Activity Fund, designed to maximise agents’ resources and activities in promoting New Zealand education in Manila and Cebu. ENZ has invested NZD 20,000 into the fund, and called for co-investment proposals from local agents.
Ben Burrowes, ENZ’s Regional Communications & Strategic Relations Manager for Southeast Asia, said the Philippines has been one of New Zealand’s fastest growing student recruitment markets in recent years.
“We saw a slowdown following the Rule 18 change but we’ve been greatly encouraged by the high-quality student visa applications coming in,” said Ben.
“For the first two months of 2017, the numbers show a strong percentage increase compared to the same time last year.”
ENZ also joined New Zealand providers at IDP’s Study in Australia and New Zealand Fair in Ortigas on 11 March, where ENZ and INZ used a seminar session to present to more than 500 prospective students and parents.
The following day, ENZ and some 20 providers joined Golden Summit Immigration Consultancy (GSIC) for their Pure New Zealand Study Expo, which attracted more than 500 visitors.
“ENZ will continue to promote New Zealand’s world-class education offering, and we look forward to working alongside our providers and agents to further build our profile in the Philippines,” said Ben.
Immigration New Zealand provides training to local education agents in Manila
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Around the world in five
ASIA
APAIE: International education critical for Asia’s diplomacy, ambitions
International education in Asia Pacific has been a critical diplomacy tool for the region – one that is becoming all the more essential given the tempestuous global political landscape. Fostering a global outlook among students and facilitating people-to-people exchange is crucial, and international education can achieve what politicians are unable to, building positive relations between people and even countries, where relations are poor.
JAPAN
Push for foreign students to stay on to work in Japan
It is now a top priority that international students attending Japanese universities stay on in the country, with the government offering new incentives such as subsidised company internships, help with finding jobs on graduation, stepped-up Japanese language courses and more streamlined processes for work visas after graduation.
GERMANY
Germany is 'best country for international students', above UK
When students think about studying in a foreign country, their destination of choice tends to be either the United Kingdom or the United States, but a new study argues that Germany is now the best option for international students in Europe. The study ranked 30 European countries according to education, costs, life and career. Germany came on top with a total score of 83.2 out of 100 – far ahead of the UK, which scored 69.8.
CANADA, AUSTRALIA
Canada, Australia woo international students
Canada and Australia have goals to attract more international students to their universities, with policies that include more relaxed visa procedures, work rules and paths to citizenship. Given the current unsettled political climate in the U.S. and the United Kingdom, Canada and Australia are emerging as attractive education destinations for prospective international students.
CHINA
China sees 11% growth of international student enrolments
The number of international students in China continues to climb, reaching 442,773 last year, and putting it on track to reach its target of hosting half a million international students by 2020. Korea was the top source country, sending just under 16% of all international enrolments. The US, accounting for 5.4% of all students, was the second-highest sending country, followed closely by Thailand.
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New Zealand universities launch foundation programme with Malaysian college
Students enrolled in the new FCertNZ Foundation Programme will first undergo a one-year foundation course at KYSIC’s KYS Business School (KYSB) in Melaka before progressing to a three-year (or more) undergraduate degree in New Zealand. The foundation programme offers a variety of courses in humanities, commerce, sciences, engineering and health sciences.
The programme builds on an agreement signed in 2015 between KYSIC and the University of Otago, Victoria University of Wellington and the University of Waikato.
Datuk Kamaruddin, Chief Executive of KYSB and alumnus of Victoria University of Wellington, said the programme aims to create better educational opportunities for Malaysian students.
“KYS has always been at the forefront of quality education in Malaysia and the FCertNZ Foundation Programme kick-starts another chapter in our international education strategy.
“Through this new partnership with the universities in New Zealand, we hope that our students will continue to be exposed to high-quality education and gain valuable international experiences that can eventually help them meet the demands of both the local and global economy’s needs,” he said.
John Laxon, ENZ’s Regional Director for South, South East Asia & the Middle East, said the new foundation programme will provide a seamless pathway for Malaysian students to further their studies in New Zealand.
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New Zealand's growing presence in US study abroad
The Forum on Education Abroad
Held in Seattle, Washington, this year’s conference was an opportunity for New Zealand providers to meet with existing and potential partners in the US, and to participate in professional development sessions on standards in study abroad. The University of Auckland exhibited, and the University of Otago co-presented a session. Representatives from Nelson Marlborough Institute of Technology, University of Canterbury and Victoria University of Wellington also attended as did ENZ’s US Director of Education, Amy Rutherford, and ENZ’s US Field Director, Alanna Dick.
The conference capped off at a luncheon plenary where Shanna Law, a former study abroad student, gave a talk about her year at the University of Otago. Shanna won the ‘Award for Academic Achievement Abroad’ for her research project on geology in Central Otago, which she presented to 1,000 conference attendees.The Forum on Education Abroad is accepting nominations for next year’s Award for Academic Achievement Abroad. The deadline is 30 August 2017. The next conference will be in March 2018 in Boston, Massachusetts.
The Institute of International Education Best Practices conference
Alanna Dick also represented ENZ at the Institute of International Education (IIE) Best Practices Conference, in Florida, in March. The event showcased the 2017 winners of the IIE Heiskell awards, which acknowledge international partnerships, internationalising campuses and study abroad.
Monash University and Macquarie University were the only non-US award recipients to present their programmes. Awardees were given 15-minute speaking slots at the event, while their institutions were recognised through IIE press releases, a cash prize and an awards ceremony.
As the awards are a great way to showcase the innovative practices on campuses, Alanna hopes to see New Zealand institutions involved in future.
“New Zealand institutions have several innovative initiatives that could fit the Heiskell award categories, including the unique ways they run international partnerships with US institutions to meet the needs of students.
“The awards are self-nominated, and it’s never too early to be thinking about next year’s award selection,” Alanna said.
IIE Heiskell Award applications are due in October 2017. Winners are notified in December, giving ample time to prepare for the conference in March.
Get involved with the IIE
IIE aims to double the number of US students studying abroad by 2020. New Zealand institutions can partner with the IIE by becoming a participating university in the Platform for Education in Emergencies Response programme or hosting a professor or researcher from the Scholarship Rescue Fund.
For more information, contact Alanna: alanna.dick@enz.govt.nz.
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Leadership team changes at ENZ
Regional Directors join ENZ’s Executive Team
ENZ’s three Regional Directors – Alex Grace for China and North Asia; John Laxon for South and South East Asia and Middle East; and Lisa Futschek for Europe and Americas – have been appointed to ENZ’s Executive Team. This will ensure that international market conditions and issues have greater visibility in our discussions and decisions.
Incoming Regional Director, China and North Asia
Adele Bryant is preparing to take over the role of Regional Director, China and North Asia from Alex Grace who leaves ENZ in June. Adele brings a wealth of knowledge and experience to her new role including her significant achievements with the universities sector, and her international experience with the Ministry of Foreign Affairs and Trade before joining ENZ. Amongst her MFAT roles directly relevant to the ENZ Regional Director role, Adele worked as Head of the China Unit, was Consul General in Hong Kong and was Deputy Director APEC. Adele will move to Beijing shortly.New GM Strategy and Insight
Clive Jones is our new GM Strategy and Insight. This is a new role with an important mission to lead and coordinate ENZ’s strategic thinking, priority projects and major initiatives. He’ll be focusing on some key initiatives that have the potential to make a big difference for the future of international education. Clive was previously ENZ’s GM Business Development.Successor to GM Industry Development
Greg Scott has been promoted to replace Clive as GM Industry Development. Greg was previously ENZ’s South Island Business Development Manager and led our Regional Partnership Programme. In his new role, Greg will lead ENZ’s team of business development and project managers, based in our four New Zealand offices, who are tasked with supporting international education providers to achieve sustainable industry growth across New Zealand.Student Marketing expands focus
As part of ENZ’s recently expanded focus on the entire ‘student journey’ – from ‘prospective student’ to ‘student experience’ to ‘alumni and advocate’, we have refocused our Student Marketing team around five areas: student acquisition; events and agents; student engagement; student experience; and student scholarships.
Internal promotions
Kaylee Butters has been promoted to Director, Student Engagement, and Euan Howden is promoted to Director, Student Acquisition.
New Director, Student Experience
Hayley Shields has joined ENZ as Director of Student Experience. Hayley recently led international marketing and business development for the University of Auckland. She has had an extensive career in international education in Australia and New Zealand, including with University of New South Wales, University of Melbourne and CPA Australia. Based in Auckland, she will work with industry stakeholders, government and community agencies and students to deliver a shared vision of a unique and quality student experience for all international students. This work will be informed by the International Student Wellbeing Strategy, the development of which has been led by the Ministry of Education. -
Around the world in five
AUSTRALIA
Visas and cost could dampen Australia’s growth prospects
Despite Australia’s international student numbers improving, agents at the recent ICEF ANZA workshop in Cairns said ongoing concerns in Australia could hinder the growth – citing difficulties with the new Simplified Student Visa Framework, high tuition fees and an increasing cost of living.
ASIA
‘Glocal’ students get a chance to attend foreign universities at home
As the competition for international students intensifies and the political climate in some Western countries becomes less welcoming, institutions are adapting and offering innovative ways of engaging with international students – including through international branch campuses (IBC).
GERMANY
What Germany is doing right to edge past the competition
Germany is comfortably poised among the top five education destinations worldwide. It is the fourth largest economy in the world, spends 9.3% of GDP on education, and its science and research reputation continues to draw inlarge numbers of international students. While this will remain Germany’s strength, efforts are being made to lure a more diverse pool of students.
GLOBAL
Younger universities outdo old in attracting international talent
Older schools have the upper hand in funding, teaching and research, but trail behind younger schools when it comes to internationalisation, the 2017 Times Higher Education (THE) Young University Rankings show. Newer universities do better than their older counterparts in attracting students from abroad as well as in publishing international research – a finding that researchers say reveals the priorities of these younger schools.
UK
The millennial shift to simple, authentic, and inspiring
In an online survey of more than 2,000 British millennials (ages 16 to 24), more than eight in ten respondents feel that it is important to continuously improve themselves in both skills and wellness, with 22% of respondents saying they study languages. The report also ties the impulse to better oneself to an interest in making the world a better place.
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Make the most of international student success stories
Richard Kyle, ENZ’s Industry Development Manager, said these stories are valuable assets for schools and should not be overlooked for marketing campaigns.
“Proof points are truly valuable assets for schools, and personalised ones such as student success stories are gold when working with agents and families who are considering study destinations,” he said.
“These success stories promote your school as well as the quality of New Zealand’s education in general, including the qualifications on offer such as NCEA.”
Here are just a few examples of international students succeeding in New Zealand:
Craighead Diocesan School, Timaru: Thirada (Yaya) Channawichote from Thailand is a talented artist and graphic designer and was awarded a New Zealand Scholarship in Design and Visual Communication. She received endorsements all through her NCEA studies, and was recently awarded scholarships to study Painting in the US at MICA University.
Pukekohe Christian School: Ren Monn Lee from Malaysia achieved a Top Achievement Award at the recent International Cambridge Awards Ceremony. Ren Monn received the top mark of any student in New Zealand in the June AS Geography exam, having completed the year-long course in just six months.
Marlborough Girls’ College: Minji Kim from South Korea gained Excellence at NCEA Level 2 and has been selected as the International Prefect for the school for 2017. Minji is now focussed on gaining excellence again in Year 13.
James Hargest College: Kawinwit Kittpalawattanapol was awarded a Scholarship in English and Tadsapon Wiwitawan was awarded a Scholarship in Photography (both students hail from Thailand).
Cambridge High School: International student Charles Zha was awarded in Mathematics with Calculus and received the highest number of NCEA Level 2 excellence credits in Year 12 at the school.
Congratulations to all students for their achievements, and we look forward to hearing many more success stories in 2017.
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NAFSA’s Dr Esther Brimmer to address NZIEC 2017
Her keynote address, ‘Connecting people to change the world’, will explore the ways in which international educators can build bridges across professional and political lines to keep our societies open and welcoming.
Dr Esther Brimmer, chief executive of NAFSA
Drawing on recent developments in the United States, Dr Brimmer will outline the initiatives being undertaken by the NAFSA community to foster increased support for international education and will suggest a framework for action that can be applied by international educators the world over.
ENZ Chief Executive, Grant McPherson, said it was wonderful that Dr Brimmer would speak at NZIEC 2017.
“Dr Brimmer operates at the highest levels in the United States government and internationally, and offers unique levels of influence and expertise,” he said.
“We look forward to her insights on how we can forge greater global connectivity through international education.”
With over 10,000 members in more than 150 countries, NAFSA is the world’s largest non-profit association dedicated to international education and exchange. The 2017 NAFSA conference will be held in Los Angeles 28 May to 2 June. At NAFSA, Dr Brimmer is at the forefront of efforts to promote global connectivity through international education and exchange.
Dr Brimmer’s distinguished career has included three appointments within the U.S. Department of State, serving most recently as the Assistant Secretary for International Organisation Affairs.
Dr Brimmer has also held positions at George Washington University, Council on Foreign Relations, Johns Hopkins University, College of Europe, Carnegie Commission, Democratic Study Group in the U.S. House of Representatives, and McKinsey & Company. She earned her Doctorate from Oxford University.
Find out more about Dr Brimmer here. Dr Brimmer joins conference MC Miriama Kamo and Dr Jason Fox as NZIEC headline speakers.
We’ll be making more speaker announcements before registrations open in May. Stay tuned!
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NZIEC and the future of China student recruitment
Mr Zhou Chenggang is president and chief executive officer of New Oriental Education and Technology Group, one of China’s largest student recruitment agencies.
In his keynote address, President Zhou will outline some of the key trends curently shaping student recruitment from China and highlight what the future will have in store for New Zealand international student recruiters.
Alex Grace, ENZ Regional Director for Greater China and North Asia, said, “New Oriental has longstanding partnerships with schools and tertiary institutions across New Zealand. We’re looking forward to hearing President Zhou’s insights on the future of the Chinese student market and implications for New Zealand international education marketers.”
During his more than 30-year career in the education sector, President Zhou has been awarded the Leader in Chinese Educational Enterprise and Outstanding Individual in Education Industry in 2011-2013 awards, and was the 2010 Person of the Year (Tencent, Global News, and Beijing Morning Post).
Visit the NZIEC website to find out more about President Zhou and his keynote address.
President Zhou joins conference MC Miriama Kamo, Dr Jason Fox and Dr Esther Brimmer as NZIEC headline speakers. NZIEC will be held at SkyCity Convention Centre in Auckland on 22 and 23 August,
Get ready to reserve your place at the international education event of the year! Registrations for NZIEC 2017 will open on Wednesday 17 May.
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ENZ sponsors The PIEoneer Awards
The awards aim to recognise individuals and organisations that are raising professional standards, enhancing their engagement or redefining the international student experience.
ENZ is sponsoring the flagship ‘PIEoneer of the Year Award’.
“We’re delighted to support this initiative,” says ENZ chief executive Grant McPherson.
“We’re pleased to partner with The PIE to recognise the most outstanding achievement in international education globally.”
Amy Baker, Managing Director of The PIE, says it’s great to have ENZ’s support.
“New Zealand’s Think New brand aligns itself well to the transformational nature of international education. We therefore see ENZ’s sponsorship of our PIEoneer of the Year category a great fit.
“We also look forward to receiving entries from New Zealand stakeholders in the awards,” says Amy.
The University of Auckland’s Brett Berquist features on the judging panel.
“I'm honoured to be on the jury for the inaugural awards and encourage my New Zealand colleagues to submit their ideas and successes for the competition,” says Brett.
Find out more about the awards, including how to enter, at pieoneerawards.com
Be quick! Entries close 16 June.
The PIE is an independent media and recruitment company offering a range of services for international education professionals. The PIE is also the official media partner for NZIEC 2017. Find out more at thepienews.com.
