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Advertising opportunity for NZ education providers and regional groups in Japan
The publication is the only one of its kind supported by the New Zealand Embassy in Tokyo and Education New Zealand. KBUNSHA distributes 20,000 copies to Japanese schools, universities and education organisations as well as education fairs and seminars.
ENZ’s Business Development Manager – Japan, Tomomi Kontani says “New Zealand’s border is now fully open to students from Japan, and interests from students and their parents, schools, and education agents are shifting back from other options.
“This is a great opportunity for New Zealand education providers and regional groups to join forces with us to promote New Zealand education to the Japanese public. ENZ Japan is planning to host and participate in various students/business-to-business stakeholder focus events in 2023, and this guidebook will be the main information source we refer to and distribute at these events. Destination marketing plays a key role in student attraction for a market like Japan with a tourism focus and we hope regions can also participate in this special opportunity to introduce their regions and activities.”
Advertisement rates for individual providers range from $NZ2,400 to $NZ6,600 for guidebook and/or website listing. Individual providers can download the proposal here. Advertising copy can be provided in English.
For regional groups, download the proposal here for further details on the guidebook and pricing (approx. $NZ2,400 for a 2-page colour advertisement and $NZD3,600 for a 4-page colour advertisement).
Interested New Zealand education providers and regional groups should contact KBUNSHA directly for any questions (available in English). Advertisement bookings must be made by 30 June 2023.
KBUNSHA contact:
Minori Takahashi (Director)
Tel: +81-3-3234-1744
Email: minori@kbunsha.com
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2026 New Zealand School Scholarships launched in Viet Nam
Education New Zealand Manapou ki te Ao (ENZ) launched the New Zealand Schools Scholarships (NZSS) 2026 programme, recording the highest level of participation since the programme’s inception in 2019.
A total of 56 New Zealand secondary schools and 55 Vietnamese education agents have participated in NZSS 2026, reflecting strong education provider and market confidence in the programme.
Launched on 5 January, the programme will have applications close on 22 March 2026, with 56 scholarships available across a diverse range of state, private, single-sex and co-educational schools, offering NCEA, Cambridge or IB curricula.
To grow awareness and interest in the scholarships and New Zealand’s school study options, ENZ delivered a series of New Zealand School Scholarships information sessions in collaboration with six education agencies and one partner school in Viet Nam. This was in addition to two public webinars livestreamed on a partner media fanpage.
ENZ also strengthened agent capability through a dedicated six-part webinar series for Vietnamese agents, delivered from 3-18 December 2025. The series featured 36 speakers from New Zealand secondary schools, NZQA and SIEBA, and focused on building agent knowledge of the New Zealand school system, regional school offerings, and NZSS promotion guidelines.
The agent webinar series attracted over 160 registrations, with 60-98 agents attending each session, indicating strong engagement across the market. The sessions were designed to equip agents with practical tools to confidently advise parents and students and to support consistent, accurate promotion of NZSS.
ENZ’s Market Manager – Viet Nam, Van Banh said these activities aim to provide prospective school students and their parents clear, consistent information about the NZSS programme and application process.
“With the programme’s record school participation this year, expanded market outreach, and a strong focus on education agent capability-building, NZSS 2026 is a significant step forward to strengthen awareness of New Zealand’s secondary education offering in Viet Nam and support its long-term, sustainable growth.
“It’s fantastic to see a sustained level of commitment and contribution from education providers for this programme, it really highlights the strategic value of the NZSS as a pathway programme to study in New Zealand and underlines the sector’s continued confidence in Viet Nam’s secondary school market,” Van said.
Above: Students from Ban Mai School (Ha Noi) attend a workshop about New Zealand education and opportunity with NZSS
Collectively, participating New Zealand schools have committed an estimated $441,702 NZD in scholarship investment, with each school offering a scholarship valued at 50 percent of the first-year tuition fee.
Since its first launch in 2019, NZSS has awarded nearly 80 scholarships, enabling Vietnamese students to access high-quality secondary education in New Zealand and progress to positive academic and career outcomes. Alumni achievements continue to reinforce NZSS’ reputation as one of the most established and impactful government-backed secondary school scholarship programmes in Viet Nam.
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Advertising opportunity for Japan’s New Zealand Study Guidebook
The publication is the only one of its kind supported by the New Zealand Embassy in Tokyo and Education New Zealand Manapou ki te Ao (ENZ). KBUNSHA distributes 20,000 copies to Japanese schools, universities and education organisations as well as education fairs and seminars.
ENZ’s Business Development Manager – Japan, Tomomi Kontani said that there is increased demand for information on New Zealand’s education offering.
“We are continuing to see significant interest in New Zealand as an education destination from students and their parents, schools, and education agents here in Japan.
“The KBUNSHA New Zealand Study Guidebook is a trusted publication in Japan and advertising here is a great opportunity for education providers and regions to promote New Zealand education to the Japanese public. Destination marketing plays a key role in student attraction for a market like Japan with a tourism focus and we hope regions can also participate in this special opportunity to introduce their regions and activities”, said Tomomi.
This guidebook was distributed at the annual student fair and education stakeholder events hosted by ENZ Japan in 2023 which attracted over 1,000 people. The New Zealand Study Guidebook will remain the main information source referred to and distributed at upcoming education events in Japan. ENZ encourages NZ providers attending the New Zealand Fair in Tokyo October 2024 to consider advertising in the Study Guidebook to reach your target audience in Japan.
Advertisement rates for individual providers range from approx. NZD 2,500 to NZD 6,020 for guidebook and/or website listings. With the “Premier Plan” and “Advertorial Plan”, the school logo will be listed on the new scholarship campaign page built by KBUNSHA. Individual providers can download the proposal here. Advertising copy can be provided in English.
For regional groups, download the proposal here for further details on the guidebook and pricing (approx. NZD 2,200 for a 2-page colour advertisement and NZD 3,300 for a 4-page colour advertisement).
Bookings must be made by 28 June 2024. For more information, visit the KBUNSHA website here. You can view last year’s guidebook here.
Alternatively, interested New Zealand education providers and regional groups can contact KBUNSHA for any questions (available in English).
KBUNSHA contact:
Minori Takahashi (Director)
Tel: +81-3-3234-1744
Email: minori@kbunsha.com
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New Zealand and Viet Nam sign Arrangement, strengthening education ties
This arrangement was signed by New Zealand Minister for Tertiary Education and Skills, Hon Penny Simmonds and Viet Nam’s Minister of Education and Training, Nguyen Kim Son during the Prime Minister of the Socialist Republic of Viet Nam His Excellency Phạm Minh Chính’s visit to New Zealand from 9 – 11 March. Prime Minister Pham and Prime Minister Luxon witnessed the signing of this arrangement, which covers the period 2023 – 2026.
The EEA, which will replace the Strategic Engagement Plan on Education (SEP) 2020 – 2023, identifies areas of engagement and sets new targets over the next three years.
Specific areas covered in the arrangement include collaboration and information exchange in English language training, short courses and executive education programmes that New Zealand provides in Viet Nam.
The arrangement will also explore opportunities to build mutual value in English language literacy, early childhood education and science, technology, engineering, and mathematics (STEM) disciplines. Sharing and publicising scholarship programmes in both countries will be undertaken while institutions will also be encouraged to increase research engagement as well as student, lecturer and research exchange activities.
Both countries have also agreed to actively support the activities of alumni groups in both Viet Nam and New Zealand, and celebrate the lifelong connections generated through these networks.
The signing of this arrangement with Viet Nam aligns with the New Zealand Government’s priority to revive international education, lift its contribution to New Zealand’s economy, and diversify international education markets. Concerted effort is going into deepening and broadening our overall bilateral relationship with countries in Southeast Asia including Viet Nam, including our trade and economic interests.
ENZ’s Acting Chief Executive, Linda Sissons, said the Education Engagement Arrangement provides an important opportunity to build on the longstanding education partnership between New Zealand and Viet Nam.
“Viet Nam is a multi-sectored market for New Zealand’s international education industry and an important source country for international students.”
“This arrangement demonstrates to prospective students and their families that New Zealand is a partner of choice for the Vietnamese Government in the field of education, which aligns with the New Zealand Government’s priority to build a more resilient and sustainable sector.”
“With its strong focus on partnerships, the arrangement also lays an excellent foundation for further growth by New Zealand’s tertiary sector. It presents real opportunities for our EdTech sector to continue to build on the recently completed market familiarisation trip, with further development of opportunities that support Viet Nam’s digital transformation strategy.
Bilateral meeting between New Zealand and Vietnam during the Prime Minister of Vietnam, His Excellency Mr Pham Minh Chính's visit to New Zealand. March 11, 2024 in Wellington, New Zealand. Photo by Mark Tantrum.
The first Strategic Engagement Plan on education (SEP) was signed in 2015, laying the foundation for a strategic education partnership between New Zealand and Viet Nam. The SEP sits under our overarching bilateral Education Cooperation Arrangement between the Ministries of Education, which was refreshed in 2022. The SEP was renewed in 2018 and again for the period 2020 – 2023, between Education New Zealand and Viet Nam’s Ministry of Education and Training (MoET) and was signed during the year we marked the 45th anniversary of diplomatic relations with Viet Nam (2020). This built on existing education initiatives and identified new opportunities to be co-developed and delivered for the mutual benefit of both countries. You can read about the last signing of the Strategic Engagement Plan in 2020 signing here.
Following the signing of the EEA, both education ministers participated in a bilateral meeting to discuss the education relationship between the two nations, current priorities and the development of activities under the new arrangement. This discussion touched specific areas of collaboration such as early childhood education, institutional partnerships and vocational training.
Minister Penny Simmonds present Minister Nguyen Kim Son a gift following the bilateral education ministers meeting.
New Zealand is offering Vietnamese students two government scholarship programmes for secondary school study (the New Zealand Schools Scholarships – NZSS) and for postgraduate study (the Manaaki New Zealand Scholarships). In view of increasing demand for study with New Zealand, ENZ has implemented a wide range of initiatives to equip Vietnamese learners with the 21st century skills, and support families in obtaining up-to-date information to plan for their study journey in New Zealand.
The New Zealand Education Day, ENZ’s flagship event, is scheduled on 19 and 20 October. It has been held annually since 2017 and attracts hundreds of visitors.
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PIF Recipient: Mission New Zealand
With support from Education New Zealand Manapou ki te Ao, New Zealand’s government agency for international education, Mission New Zealand showcases courses from a number of New Zealand institutes, and is being developed by The Mind Lab.
Mission New Zealand offers a fully immersive and distinctly New Zealand experience. It focuses on the best of what New Zealand has to offer and the benefits of being part of a global movement for positive change.
From anywhere in the world, learners can choose from a mix of short courses and micro-credentials, grouped around four themes that reflect New Zealand’s progressiveness and values: culture, tech innovation, creativity and sustainability. Courses range from one to 15 weeks in length, with a mix of free and paid options available.
A selection of The Mind Lab’s own micro-credentials is available on Mission New Zealand, along with offerings from Te Pūkenga - New Zealand Institute of Skills and Technology - and some of New Zealand’s most innovative private training establishments.
Visitors to the site will be greeted by the world’s first 360° virtual pōwhiri, starting at the gates of Ngāti Whātua Orākei Marae in Auckland. They will experience being called onto the marae with a karanga and stepping onto the grounds to be welcomed by members of Ngāti Whātua.
Personalised learning, with optional content and stories, insights and other material will help learners experience what makes New Zealand unique.
Through an immersive experience, Mission New Zealand invites learners to take the first step in a lifelong connection with Aotearoa New Zealand.
The new platform is designed to address the increasing global demand for connections with purpose and cause, for online learning options, and for shorter and more flexible courses.
Mission New Zealand is among a range of pilot projects supported by Education New Zealand's Manapou ki te Ao Covid Response and Recovery Fund product and service diversification workstream. This New Zealand Government-funded initiative encourages the development of new products and services in the international education sector.
The Mind Lab was founded in 2013 and has a strong background in innovation, online education delivery that builds impactful futures and building community connections, including relationships with iwi and Māori-led organisations.
More information:
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Announcing closing plenary speaker for NZIEC KI TUA 2024
Drawing on his experience leading health care organisations and the health system in Aotearoa New Zealand, including during periods of significant change and uncertainty, Sir Ashley’s closing plenary session will focus on how to lead effectively now and in the future. He will talk to NZIEC KI TUA delegates about ‘leading through change and uncertainty’.
“We live in an increasingly volatile, uncertain, complex, and ambiguous world, which needs leaders to be agile and adaptable who can lead using different approaches than what we have used in the past. I am looking forward to speaking at NZIEC KI TUA on how we can lead in a world of rapid change and complexity,” Sir Ashley said.
Lead with Stories workshop by Jehan Casinader
Award-winning journalist and speaker, Jehan Casinader, will run a workshop, Lead with Stories at NZIEC KI TUA on 7 August. Casinader has spent 15 years telling compelling stories that resonate with people from all walks of life. He has a thorough understanding of New Zealand’s international education sector – and a degree in public policy.
Casinader says storytelling makes global influence possible.
“As New Zealand revives its international education sector, leaders and organisations will work harder than ever to engage the hearts and minds of students and partners around the world.
“However, in an increasingly noisy digital world, it’s harder to grab people’s attention.
"Traditional marketing no longer cuts it. And yet, many of us lack the confidence and skills to tell stories – or we’re afraid to. As a result, our most important messages are never heard,” Casinader says.
In his workshop, Casinader will share practical tools that helps leaders and staff from across the sector to tell compelling stories.
The NZIEC KI TUA 2024 programme will be available in July.
Register now – early bird registrations close on 31 May
Earlybird registrations are still open for the 31st New Zealand International Education Conference KI TUA (NZIEC KI TUA), which is being held in Te Whanganui-a-Tara, Wellington from 6 – 8 August 2024 at Tākina Wellington Convention & Exhibition Centre.
This year’s conference theme is NZIEC KI TUA – Te Ara ki te Ao*
‘Te Ara ki te Ao’, which translates to ‘the pathway to the world’, symbolises a journey that transcends borders and embraces global horizons. This concept frames Aotearoa New Zealand’s distinct international education environment, inviting participants to connect and collaborate to accelerate global growth.
Register now at NZIEC KI TUA 2024.
NZIEC KI TUA 2024 Partners!
Welcome to our newest partners Pearson, Edified, Te Herenga Waka — Victoria University of Wellington and Te Kunenga ki Pūrehuroa Massey University and Flywire, who join TOEFL, Studentsafe, idp, IELTS, and Host Families NZ as partners for NZIEC KI TUA 2024.
And welcome to our new media partner: The PIE News.
If you’d like to partner with NZIEC KI TUA 2024, email us nziec@enz.govt.nz
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Manaaki New Zealand scholars come together at first ever conference
The conference – the first in the Manaaki New Zealand Scholarships programme’s 70-year history – brought together 520 scholars from 54 countries.
A joint endeavour by the New Zealand Ministry of Foreign Affairs and Trade (MFAT) and Education New Zealand Manapou ki te Ao (ENZ) – - the conference programme was developed around the theme of ‘Enduring Connections: Global Partnerships and Sustainable Development’. A range of activities were made available to scholars’, including leadership and diplomatic panel discussions, thematic breakout sessions, and a cultural evening which allowed them to connect, learn and share experiences with others who are navigating similar academic journeys.
MFAT’s Unit Manager, Scholarships, Alexandra Grace, said that seeing this event realised has been a long-standing ambition for the programme. “And it exceeded all expectations.”
“Seeing scholars connect and forge networks that span geographic and thematic areas – gives us all the more reason to seek to make this an annual event.”
ENZ’s Director Scholarships, Carla Rey Vasquez, said the event was a huge success, receiving high praise from both education providers and scholars.
“We’ve had fantastic feedback and I’m really proud of what we have achieved. Carla said.
“We are delighted with how the conference enriched the learning experience of our tertiary scholars. It was a wonderful opportunity for scholars to grow their understanding of leadership, build their networks and strengthen their affinity to New Zealand.”
Scholars enjoying the conference.
General Manager – Sector Services, Sahinde Pala, said the conference highlighted the rich legacy of the scholarship programme and the enduring benefits it brings to New Zealand and its partner countries.
“A major highlight for me was when [during a panel discussion] Her Excellency Felicidade de Sousa Guterres of Timor-Leste read out a long list of current Members of Parliament and senior diplomatic personnel of Timor-Leste, who were all past Manaaki scholars!
“The conference really brought home the power of these scholarships and the long-term outcomes they have for New Zealand and our partner countries. The event’s cultural evening treated us to performances from 13 different groups of scholars – the energy and pride on show was just fabulous!” Sahinde said.
ENZ’s General Manager – Māori, Ed Tuari who along with mana whenua led a heartfelt Mihi Whakatau for the conference described it as “absolutely magical”.
“It was wonderful to see how the conference enabled a rich diversity of cultures that our scholars come from to be showcased over the two days.”
Scholars capture a moment at the Photo Wall at the conference.
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Advertising opportunity for Japan’s 2025 New Zealand Study Guidebook
The KBUNSHA New Zealand Study Guidebook is a trusted publication and is the only one of its kind supported by the New Zealand Embassy in Tokyo and Education New Zealand Manapou ki te Ao (ENZ). KBUNSHA distributes 20,000 copies of the study guidebook to Japanese schools, universities and education organisations as well as education fairs and seminars.
ENZ Business Development Manager – Japan, Tomomi Kontani said advertising here is a great opportunity to leverage an increased demand for information on New Zealand’s education offering.
“We are continuing to see significant interest in New Zealand as an education destination from students and their parents, schools, and education agents here in Japan” she said.
“This is a great opportunity to showcase what makes New Zealand unique, especially in the regions. Destination marketing plays a key role in student attraction for a market like Japan with a tourism focus,” Tomomi added.
The guidebook’s last edition was distributed at the annual student fair and stakeholder focus events hosted by ENZ Japan. The events attracted around 1,000 people. The guidebook remains the main information source ENZ refers to and distributes at upcoming events in 2025.
Advertisement rates for individual providers range from approx. $2,560 NZD to $6,120 NZD for guidebook and or website listings. With the ‘Premier Plan’ and ‘Advertorial Plan’, the school logo will be listed on the new scholarship campaign page built by KBUNSHA. Individual providers can download the proposal here. Advertising copy can be provided in English.
For regional groups, download the proposal here for further details on the guidebook and pricing (approx. $2,200 NZD for a two-page colour advertisement and $3,300 NZD for a four-page colour advertisement).
Bookings must be made by 27 June 2025 directly with KBUNSHA. For more information, visit the KBUNSHA website here. The 2024 guidebook can be viewed here.
KBUNSHA contact:
Minori Takahashi (Director)
Tel: +81-3-3234-1744
Email: minori@kbunsha.com
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Pakistani student leverages language skills to connect communities
Fluent in Punjabi, Urdu, and English, and passionate about community service, Usma soon became a key player working to support and connect ethnic communities in Christchurch.
So extensive have her achievements been, that she has been honoured by the university with a coveted Blues Award for community engagement, and by the Christchurch City Council with a Civic Award.
Usma arrived in New Zealand in late 2016 and gave birth to her third child shortly after arriving. “It gave me the time I needed to assess society here, and I realised the value that was placed on volunteer work.”
New Zealand values transferable skills
“My background was in teaching and ESOL (English for Speakers of Other Languages) instruction. I did teach here when I first arrived, but it was not fulfilling enough,” she says. “I needed to think what other skills I had to offer in an area of work I was passionate about. New Zealand is not a destination of degrees, it is a destination of skills, where whatever transferable skills you have to offer, are valued.”
She initially got involved in UC’s Pakistani Student Association, planning events which quickly extended beyond the student community. “I got great feedback from the wider community and different ethnic groups started coming along. People from these communities were looking for connectivity and involvement and it ended up being a multi-cultural hub.”
She admits it was not without challenges, but she was determined. “I was an international student, a woman, a mother of a special needs child, and I was working. But I managed my time. I enjoy doing volunteer work and it comes naturally.”
In her second year at Uni, she secured a role as a Diversity and Engagement Officer with the Ministry of Ethnic Communities and juggled both study and work. It was in this role that she became involved in the Government response following the Christchurch mosque attack in 2019.
Frontline worker following mosque attack
“I was one of the frontline workers dealing with victims and those left behind. Some of my colleagues were victims,” she says. “It was a difficult time. I had never had any exposure to such an event, or what the aftermath might be like. Hearing the stories, and being part of it, are totally different things.”
“I’m very proud of my work and found it very rewarding. I discovered my strengths and weaknesses and learned how much I had to offer. I could speak with many of the widows in the Muslim community in their own language, understand their needs, and advocate on their behalf. I learned how to deliver the key messages to the government agencies involved in the response and formed a link between the two groups.”
“The migrant communities have so much resilience and I believe that every disaster brings opportunity to come together, to heal, and to grow.”
Usma went on to become involved in Widows of Shuhada – an eight-part Plains FM/RNZ podcast documentary series which followed the journey of four widows following the attack.
Soon after, Covid-19 arrived in New Zealand and Usma worked on engagement with local ethnic communities, translating the Government’s messages and communicating them through a range of digital channels.
Tapping into the skills of international students
But she didn’t stop there. Usma was also influential in Christchurch’s Ethnic Communities Skills Build Programme, a project designed to smooth the pathway of migrants and international students into employment in New Zealand.
International students could join in workshops, meet career counsellors and job brokers from the Ministry of Social Development, reshape their CVs, and attend job fairs.
“I believe we need to tap into the high-level skills of post-graduate international students. We need to progress them in the right direction, utilising their skills in science, technology, and innovation.”
As for her own career, Usma could not be happier. She has secured a full-time role as a policy analyst at the Ministry of Primary Industries in Wellington and has taken a step back from her volunteer work to focus on completing her PhD this year.
She is grateful for the opportunity to study in New Zealand and to bring her family with her. Her husband is working, her children are happy, and her special needs daughter has opportunities she wouldn’t have had in Pakistan.
Usma still acts as a mentor for international students and tells them if they are to make the most of their time in New Zealand, they should “think outside the box”.
“They should think about the skills they have to offer in the community, and they will be rewarded with a transformative experience. Leaving behind the social constraints of your home country can be liberating. It’s all about following your dream.”
Usma says she’s already landed her dream job, but she plans to continue her community work once she has completed her PhD.“I believe it is my contribution to this country and I love doing it. I’m not likely to stop. I’m just settling in, finishing my PhD, and getting ready for something big. I have ambitious plans.”
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New Zealand education fair caps off busy season of engagement in Thailand
The New Zealand Education Fair 2025 at Samyan Mitrtown Hall attracted over 2,500 registrations and welcomed 1,763 visitors – a 20% increase from the previous year.
New Zealand Ambassador to Thailand HE Jonathan Kings (pictured second from left) alongside Thai alumni of New Zealand (from L to R) Dr. Arisarawan Tanasinsiri, Dr Teerawan Vanadurongwan and Jirayut Srupsrisopa.
The event gave Thai prospective students and their families a chance to meet with providers from across New Zealand’s secondary, tertiary, and English language sectors. Attendees also heard directly from New Zealand Ambassador to Thailand, Jonathan Kings, along with three accomplished Thai alumni of New Zealand institutions.
Prospective students and their parents exploring New Zealand’s education offerings.
Attendees of one of the five simulated New Zealand classroom sessions.
The fair featured five simulated classrooms, offering hands-on experiences of New Zealand’s innovative, student-centred teaching style.
Awardee of the lucky draw air ticket campaign (pictured centre) alongside (from L to R) ENZ Market Manager Chor Pramoolpol, ENZ Regional Director Ben Burrowes, Kanchana Jangjaroen, Account Manager from Air New Zealand and ENZ Programme Manager Jaruwan Pongjaruwat.
A popular initiative at the fair was the “Apply Now, Fly Free” campaign, where 39 New Zealand institutions collectively offered an air fare scholarship to students applying at the fair. A wide range of scholarships and study opportunities were also showcased.
Further activity in Chonburi, Bangkok, Chachoengsao and Chiang Mai
To build on the momentum of the fair, ENZ organised a roadshow to more than 15 schools across Chonburi, Bangkok, Chachoengsao, and Chiang Mai, engaging directly with students, parents, and school counsellors.
The agent seminar, held alongside the fair, brought together more than 100 education agents who received a market update from ENZ and other New Zealand government agencies on New Zealand’s education policies and programmes and networked with participating New Zealand providers.
Beyond Bangkok, New Zealand institutions extended their reach through agent-led mini fairs in Chiang Mai and Chonburi on 31 August, hosted by education agencies A&T New Zealand Centre and Infogroup Education, respectively. These events helped connect Thai regional audiences with New Zealand education opportunities.
Strategic partnerships between New Zealand and Thailand were also strengthened during the fair week, with a Memorandum of Understanding signed between Assumption College and seven New Zealand secondary schools.
ENZ Programme Manager for Thailand, Jaruwan Pongjaruwat, said the energy and enthusiasm from prospective students and their parents across the events was heartening.
“This year’s fair and roadshow was a powerful demonstration of the growing interest in New Zealand education among Thai students and their families,” she said.
“We’re proud to work alongside our New Zealand provider partners and Thai agents to create meaningful pathways for students. These events are not just about recruitment — they’re about building long-term relationships and trust,” Jaruwan added.
Post-fair engagements continued in Chiang Mai, where ENZ held sessions with school counsellors and directors to explore collaboration opportunities. A dedicated agent function in early September further reinforced the important role that Thai education agents play in supporting student recruitment.
ENZ then joined a school roadshow in Udon Thani and Khon Kaen, promoting New Zealand education alongside a school cluster from Auckland and Nelson. The team visited three schools, engaging over 400 students with presentations on New Zealand’s secondary education system, and hosted a seminar in Khon Kaen for prospective students and their families.
