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• One million reasons to follow Study in New Zealand

  The SiNZ social media community includes Facebook, Twitter, Weibo, WeChat, Instagram and Snapchat.

  Olivia Silverwood, ENZ’s International Social Communities Manager, said while the one million milestone is a big achievement, the engagement from followers is just as good a reason to celebrate.

  “In the education sector, even 1% engagement is seen as successful. Over the past 12 months, we have seen an average 8% engagement with Study in New Zealand’s social media content,” said Olivia.

  “We know our followers are engaged and enthusiastic about New Zealand education and it’s positive to see results reflect this.”

  Engagement is a measure of how users interact with content, such as sharing a Facebook post, retweeting a tweet, ‘favourite’ an Instagram image or clicking a link to a website. Social media engagement is an important metric as it indicates how effective content is.

  To further measure the effectiveness of the social media activity, Olivia has benchmarked the SiNZ Facebook, Twitter and Instagram accounts against competitors, including Study in Australia, Study in the UK, Education in Ireland, Study Melbourne, Study in Canada and Study in the States.

  “SiNZ consistently outranks all competitors’ Facebook and Instagram pages in terms of followers, follower growth, reach and engagement,” said Olivia.

  “Our Twitter pages also outrank competitors in all areas except followers, where we are second to Education in Ireland.

  “This is a fantastic space to be in and we aim to stay at the top.”

  Olivia added that SiNZ wouldn’t have been able to achieve these great results without the student stories from institutions.

  “There’s always an opportunity to collaborate more with our institutions’ social media team members,” she said.

  If you’re interested in joining a social media working group, please email social@enz.govt.nz.

  In the meantime, keep an eye on the SiNZ Facebook page to see how the milestone is being celebrated. 

• ENZ opens South East Asia regional hub in Singapore

  John Laxon, Regional Director for South and South East Asia & Middle East, welcomed the opening.

  “The opportunities for the New Zealand education industry across South East Asia are large, with 2017 student visas up by 24 per cent across the region.

  “ENZ’s Singapore office will enhance ENZ’s operations across South East Asia, by adding several regional specialist positions to support our in-market staff.”

  ENZ has five priority markets in the region – Thailand, Viet Nam, Malaysia, Indonesia and the Philippines – and these are a key part of ENZ’s strategy to diversify the international student cohort in New Zealand. Students from these markets generated more than $360 million in economic activity for New Zealand last year.

  Recruitment has begun for a South East Asia regional lead position advertised to manage ENZ’s in-market staff in Thailand, Viet Nam, Malaysia and Indonesia. 

• Korean students welcomed across New Zealand

  The school visits programme is a joint initiative between the New Zealand and Korean Governments as part of the New Zealand-Korea Free Trade Agreement, which came into force in December 2015.

  2017 is the second year of the three-year programme.

  Twenty five schools from Canterbury, Waikato and Nelson-Marlborough regions will participate in the programme this year, with each school hosting on average five students.

  ENZ Chief Executive Grant McPherson is pleased to welcome the students to New Zealand.

  “The programme is a wonderful opportunity for Korean students to be part of our high-quality education system, to improve their English language skills and, at the same time, to experience the New Zealand lifestyle in our regions,” Grant said.

  “The visit will also be an enriching experience for the Kiwi students involved.”

  The Korean students start attending classes this week and are encouraged to try a range of new and different subjects. Students will also receive two hours of English language tuition per day and live with homestay families to get a taste of New Zealand family life.

  ENZ is working with the Schools International Education Business Association (SIEBA) to deliver the programme.

  ENZ is also running a social media competition with the visiting students by getting them to share their New Zealand education experience using the hashtag #studyinnz.

• US series studies Massey education

  Four half-hour TV segments and YouTube clips profile Massey’s education and research expertise in food safety, New Zealand society, aviation and veterinary medicine.

  Filming took place at the Manawatu campus in early July, and will be broadcast on America’s East Coast in August.

  US host, educational consultant and author Steven Roy Goodman has visited countries all around the world, portraying different aspects of the university sector. However, this is his first time filming in the Southern Hemisphere. The series has screened 123 episodes to date.

  “It’s an educational show where I aim to bring the ideas and news of universities around the world to the general public in the best way I can,” said Steven.
  
  Steven singled out the veterinary medicine discussion as one that would be of particular interest to students from the United States because of the Massey Veterinary School’s American Veterinary and Medical Association (AVMA) accreditation.

  Steven was also fascinated by the discussion on New Zealand society and Massey’s new BA degree with the head of the School of Māori Art, Knowledge and Education (Te Pūtahi-a-Toi) Professor Meihana Durie, and Pro Vice-Chancellor of the College of Humanities and Social Sciences, Distinguished Professor Paul Spoonley.
  
  “For me the discussion on New Zealand society was particularly eye-opening and not at all what I originally envisioned – I don’t think people in the US know a great deal about New Zealand society, but I think they will be introduced to it now,” said Steven.

  Project leader and International Development Manager for Massey, Bruce Graham, says the project will help promote Massey’s research, Study Abroad opportunities and specialist degree programmes in the US.

  “This will also add to the growing reputation of New Zealand’s wider university sector, and the capability and expertise of these institutions.”

  The TV episodes can be found on YouTube, and will also be included in Massey’s webpages and social media sites. You can view them below:

  Higher Education Today - Food Safety

  Higher Education Today - New Zealand Society

  HIgher Education Today - Veterinary Medicine

  Higher Education Today - Careers In Aviation

• New Zealand teaching showcased in Thailand

  The teachers came from 60 provinces across Thailand to attend the four-day event, along with Chortip Pramoolpol, ENZ Marketing and Strategic Relations Manager – Thailand, and Karen Rutherford, Head of School of AUT International House.

  The event provided teachers with new guidelines and teaching techniques to ensure their students get the most from their classes.

  AUT conducted a training session showcasing the New Zealand teaching style, which Chortip said received overwhelmingly positive feedback.

  

  Karen Rutherford speaks with Thai teachers.

  “Teachers commented on how practical and hands-on it was."

  "It helped tighten the education collaboration between New Zealand and Thailand and provided a great platform to raise awareness of us to the teachers and participating government agencies.”

  AUT will also select and sponsor one teacher to receive one month of complimentary English language training.

  The event was organised by Brand Suntory (Thailand) Co., Ltd in partnership with the Office of Basic Education Commission, Ministry of Education and Kasetsart University.

  The Brand’s Tutor Summer Camp ran from 29 June to 1 August 2017.

• Chinese students gather for Youth summit

  The summit was arranged by Global Engagement Institute and hosted at the University of Auckland Business School. The three-day summit was followed by a week of special topic days on leadership. 

  Fifteen New Zealand students from Auckland, Tauranga and Christchurch joined the 34 Chinese students to learn about leadership opportunities in a global context, based on cultural understanding, respect, trust and diplomacy. 

  Representatives from the Ministry of Foreign Affairs and Trade, the Asia New Zealand Foundation, the University of Auckland and Fonterra, amongst others, gave presentations providing insights and advice to guide the students in the future. Students also participated in a speech competition, with the top three Chinese students winning scholarships to study English at Languages International in Auckland.

  Greg Scott, ENZ General Manager, Industry Development said the summit was a great initiative to support future leaders from both New Zealand and China.

  “It provided a valuable platform for students from China and New Zealand to share their perspectives and culture.

  “From day one, these young people demonstrated what is required to be future global citizens.” 

  The students were joined by Lin Lin Zhai, a representative from the Qingdao Education Bureau, who announced that the 2018 summit would be held in Qingdao, providing Kiwi students the opportunity to travel to China.

  The summit is then expected to return to New Zealand in 2019.

  ENZ was the premier sponsor of the event, alongside additional sponsors including the Asia New Zealand Foundation and New Zealand China Council.

  

• Service strategy for international Chinese students

  With growing numbers of Chinese students studying abroad and at an earlier age, students and their parents are now looking for a wider range of customised services of support both during and after the study abroad experience.   

  Agents are now expected to advise students graduating from an overseas high school on choosing a major at university, as well as how to find a job after graduation. These types of services are called ‘after-study-abroad services’ in China.

  Adele Bryant, ENZ Regional Director – China and North Asia, welcomes JJL’s initiative. 

  “It responds to student demand for more personalised services and provides an opportunity for agents to add value to the student experience, as well as increase revenue from individual students.”

  “In addition, expectations for educational providers to provide similar services will rise.”

  As part of its strategy, JJL opened its first overseas branch office in Vancouver, Canada in July. JJL expects to open branches in other popular destinations for Chinese students in the future.

• Chinese and Kiwi students team up for tech innovation

  Twenty six secondary school students from Sichuan Province, China, and 15 students from Avonside Girls’ High School and Shirley Boys’ High School participated in the Canterbury Sichuan Innovation & Technology Youth Summit, held in the city’s Innovation Precinct earlier this month.

  Christchurch Educated partnered with the Ministry of Awesome to deliver the five-day programme that included workshops on teamwork and pitching, visits to central city innovation zones and talks from young, local entrepreneurs. 

  The students worked in teams to develop a tech solution for a problem they identified relating to food, language and culture, transport or city. Solutions included a ‘smart’ rubbish disposal system for dirty cities, an app that uses music to teach new languages, and augmented reality glasses that allow users to interact with people from another country and practise communicating before they visit. 

  On the final day, participants pitched their solution to a panel of experts from the tech industry who awarded prizes for the most innovative solution, best teamwork and best pitch. 

  One of the judges, Helen Shorthouse, Technology Sector Leader, ChristchurchNZ, said by working in teams the students had quickly developed cross-cultural understanding. 

  “It was really impressive the way they took common problems facing both New Zealand and China and developed innovative tech solutions that could be applied in both countries.”

  A number of young entrepreneurs from Christchurch start-ups including ShareaCamper, Smish, FluentIQ, EVNEX and the Christchurch City Council’s ‘Are you Alright?’ campaign shared their experiences and helped participants prepare for their pitches.

  The event comes out of the Canterbury-Sichuan relationship that has been in development since an MoU was signed with the Sichuan Provincial Government in 2013.

  Karen Haigh, ChristchurchNZ Market Project Manager, International Education, said this is the first time the event has been held in Christchurch but there are plans to continue it. 

  “We foresee the programme being run on an annual basis with Chinese partners, and also offered to other markets such as Korea and Viet Nam. 

  “We hope it will attract more students with an interest in IT to Christchurch, while showcasing the innovation and tech opportunities here.”

• NZIEC challenge speaker urges educators to embrace global citizenship

  Scarlett said global citizenship is thinking more widely than just the context of your immediate community, city or country and being a person who understands the rights and responsibilities as a true citizen of the world.

  Last year, Scarlett was funded by the New Zealand National Commission for UNESCO to travel to Canada with other young people to write the International Youth White Paper on Global Citizenship and present it at the Third UNESCO Forum for Global Citizenship Education.

  The experience made her think through more complex global issues and work with young people coming from different places and perspectives.

  “I care so much about this because I believe it is the best way to make the world a better place,” Scarlett said.

  While it is not simple for people to become global citizens, as there is no quick fix to complex world problems, students often feel helpless and become disengaged.

  This is where educators can help by being the bridge between students and global citizenship, by teaching students to understand diversity and think critically, she said.

  “Your global citizenship can’t just live through young people, you need to put it into action in your own lives."

  Scarlett said not only do today’s educators need to actively engage young people from a variety of backgrounds and empower and upskill students to be prepared for the world’s complexity, educators also need to hold themselves accountable and take action on global citizenship now, to shape the future for the next generation. 

• Leading an International Education Quest! - Dr Jason Fox

  This was the challenge Dr Jason Fox, a modern day wizard-rogue, author and leadership adviser set NZIEC conference attendees.

  Using self-deprecating humour, and drawing on real life examples, Dr Fox challenged the audience to look at the patterns in their lives, to effect meaningful change.

  Many of us are time-poor, which Dr Fox said causes us to ‘leverage our default thinking’. That is to do what we have always done. The concern is that we use default thinking 98 percent of the time. This is “robbing us of our best thinking.”

  Defaults — established ways of doing things — are an important element of any enterprise. We need them — they save us a heap of time, and make us much more efficient.

  But lo! Dr Fox said most organisations have now become cursed with efficiency and default thinking.

  “We’re all so busy, and so what happens is… more of the same. We seek quick fixes and familiar solutions that tick the right boxes and save us time — but in doing so lead us closer down the path toward irrelevance.

  To stay relevant, we must know when (and how) to disrupt default thinking, so that we may pioneer new strategy (beyond the established path).”

  Conferences give us a rich opportunity to disrupt default thinking. He said new thinking is the most valuable thinking in a world that is undergoing profound social and technological disruption.

  Dr Fox said if you ask workers in an organisation what it is that motivates them best, the most common response was “a clear sense of progress.” This underlines the importance of celebrating small / early wins.

  In closing, Dr Fox talked about the things we do to put off meaningful thinking – procrastination, perfectionism, busyness, disorganisation, physiological sabotage, over-commitment and more.

  To conclude, Dr Fox challenged his audience, saying “we all make choices and our choices make us.”