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• Helen Clark highlights Kiwi strengths

  Talking with NAFSA CEO, Dr Esther Brimmer, Ms Clark shared her experiences as recent Administrator of the United Nations Development Programme (UNDP), and memories of her time as New Zealand Prime Minister.

  Kaylee Butters, ENZ’s Director, Student Engagement, said the event was a commanding display of New Zealand’s progressive and positive approach to social change, development and education.

  “Diversity and inclusion were passionately discussed throughout the entire conference, and were brought to the fore again by Helen Clark at the luncheon.

  “By highlighting New Zealand’s stability, democracy, multicultural heritage and our open, welcoming people, we can position New Zealand as a great place for international students, especially in the current climate of populist politics and global unease.”

  At the end of the luncheon, the New Zealand delegation gathered to thank Ms Clark with a mihi and waiata, powerfully led by AUT alumni, Toiroa Williams and Atereano Mateariki.

  Toiroa is interning at the Sundance Institute in Los Angeles as part of an AUT internship programme, and was thrilled to be a part of the New Zealand delegation.

  “The entire conference was an amazing opportunity to be around people who are creating opportunities for students to study abroad and experience a new culture," said Toiroa.

  “It makes me reflect on my own experience of being a young Māori from a rural community, and accessing Aotearoa’s education opportunities to end up in Los Angeles working in indigenous film.

  “So the opportunity to share my experience with 'Aunty Helen' and the other attendees at NAFSA was amazing.”

  Click here to watch a video of the delegation performing a waiata.

  

  L-R: Atereano Mateariki, Helen Clark and Toiroa Williams

  

  Prior to the luncheon, Helen Clark (centre right) stopped by the New Zealand pavilion in the Expo hall for a quick photo with representatives from ENZ, Immigration New Zealand, Auckland University of Technology, Wintec and the University of Canterbury.

  

• NAFSA applauds Gilman scholarship

  The first government-to-government arrangement of its kind, ENZ signed an agreement with the US Department of State Bureau of Educational and Cultural Affairs (ECA) in January to cooperate on the Benjamin A. Gilman International Scholarship (‘the Gilman’).

  Sir Richard announced the arrangement on ENZ’s behalf in his opening comments at the NAFSA conference.

  The Gilman is aimed at students who might otherwise not have the opportunity to study abroad. Since its inception in 2001, more than 78,000 US students have applied for one of the 22,000 Gilman scholarships, making it one of the most prestigious and competitive scholarships for study abroad in the world.

  Amy Rutherford, ENZ’s Director of Education, North America, said the partnership will help boost the profile of our institutions among US students.

  “The scholarship will see increased promotion of New Zealand as an education destination, and will help to diversify the cohort of US students choosing to study here.

  “Additionally, New Zealand institutions receiving Gilman scholars will be seen as supportive and inclusive partners, accepting students of all backgrounds and financial means.”

  ENZ has committed to providing US $50,000 over the next two years to support Gilman scholars to study in New Zealand. This funding will be matched by ECA.

  For more information about the Gilman scholarship, visit www.gilmanscholarship.org.

• Industry leaders gather for NZTech

  The NZTech Advance Education Technology Summit, sponsored in part by ENZ, is an annual event designed to build New Zealand’s credentials as a hub of education technology. Last week at Massey University, it did just that.

  Annabel Robertson, ENZ’s Business Development Manager, said common themes of creativity, collaboration, customer design and innovation emerged during the conference.

  “The keynote speakers radiated optimism, and shared ideas on how to engage and prepare learners for the future,” said Annabel.

  “The whole atmosphere was buoyant.”

  Over two days, companies such as Banqer, Cognition Education, Code Avengers, DAQRI, Google, GlobalEd, Hapara, LearnCoach, Linewize and Wendy Pye Publishing shared their experiences, and explained how they are turning their ideas into viable global products and services.

  Start-ups such as Accounting Pod, Savvy and ImmerseMe pitched to the diverse audience made up of e-learning facilitators, STEM leaders, policy makers, principals and teachers, exporters, investors and the interested public.

  Annabel said Sue Suckling, Chair of NZQA, concluded the summit with a powerful challenge to New Zealanders to prepare now for the future education system.

  “She encouraged educators and technologists to instigate change and not constrain their thinking to the existing regulatory framework,” said Annabel.

  New Zealand's highly regarded education services and products offshore contributed $242 million to GDP in 2015 – with huge potential for growth in the education technology sector.

  As part of the Leadership Statement for International Education, the Government set the goal of increasing its value to at least $500 million by 2025.  

  This was ENZ’s fifth year sponsoring the Ed Tech for Export stream of the conference. 

• One million reasons to follow Study in New Zealand

  The SiNZ social media community includes Facebook, Twitter, Weibo, WeChat, Instagram and Snapchat.

  Olivia Silverwood, ENZ’s International Social Communities Manager, said while the one million milestone is a big achievement, the engagement from followers is just as good a reason to celebrate.

  “In the education sector, even 1% engagement is seen as successful. Over the past 12 months, we have seen an average 8% engagement with Study in New Zealand’s social media content,” said Olivia.

  “We know our followers are engaged and enthusiastic about New Zealand education and it’s positive to see results reflect this.”

  Engagement is a measure of how users interact with content, such as sharing a Facebook post, retweeting a tweet, ‘favourite’ an Instagram image or clicking a link to a website. Social media engagement is an important metric as it indicates how effective content is.

  To further measure the effectiveness of the social media activity, Olivia has benchmarked the SiNZ Facebook, Twitter and Instagram accounts against competitors, including Study in Australia, Study in the UK, Education in Ireland, Study Melbourne, Study in Canada and Study in the States.

  “SiNZ consistently outranks all competitors’ Facebook and Instagram pages in terms of followers, follower growth, reach and engagement,” said Olivia.

  “Our Twitter pages also outrank competitors in all areas except followers, where we are second to Education in Ireland.

  “This is a fantastic space to be in and we aim to stay at the top.”

  Olivia added that SiNZ wouldn’t have been able to achieve these great results without the student stories from institutions.

  “There’s always an opportunity to collaborate more with our institutions’ social media team members,” she said.

  If you’re interested in joining a social media working group, please email social@enz.govt.nz.

  In the meantime, keep an eye on the SiNZ Facebook page to see how the milestone is being celebrated. 

• ENZ opens South East Asia regional hub in Singapore

  John Laxon, Regional Director for South and South East Asia & Middle East, welcomed the opening.

  “The opportunities for the New Zealand education industry across South East Asia are large, with 2017 student visas up by 24 per cent across the region.

  “ENZ’s Singapore office will enhance ENZ’s operations across South East Asia, by adding several regional specialist positions to support our in-market staff.”

  ENZ has five priority markets in the region – Thailand, Viet Nam, Malaysia, Indonesia and the Philippines – and these are a key part of ENZ’s strategy to diversify the international student cohort in New Zealand. Students from these markets generated more than $360 million in economic activity for New Zealand last year.

  Recruitment has begun for a South East Asia regional lead position advertised to manage ENZ’s in-market staff in Thailand, Viet Nam, Malaysia and Indonesia. 

• Korean students welcomed across New Zealand

  The school visits programme is a joint initiative between the New Zealand and Korean Governments as part of the New Zealand-Korea Free Trade Agreement, which came into force in December 2015.

  2017 is the second year of the three-year programme.

  Twenty five schools from Canterbury, Waikato and Nelson-Marlborough regions will participate in the programme this year, with each school hosting on average five students.

  ENZ Chief Executive Grant McPherson is pleased to welcome the students to New Zealand.

  “The programme is a wonderful opportunity for Korean students to be part of our high-quality education system, to improve their English language skills and, at the same time, to experience the New Zealand lifestyle in our regions,” Grant said.

  “The visit will also be an enriching experience for the Kiwi students involved.”

  The Korean students start attending classes this week and are encouraged to try a range of new and different subjects. Students will also receive two hours of English language tuition per day and live with homestay families to get a taste of New Zealand family life.

  ENZ is working with the Schools International Education Business Association (SIEBA) to deliver the programme.

  ENZ is also running a social media competition with the visiting students by getting them to share their New Zealand education experience using the hashtag #studyinnz.

• US series studies Massey education

  Four half-hour TV segments and YouTube clips profile Massey’s education and research expertise in food safety, New Zealand society, aviation and veterinary medicine.

  Filming took place at the Manawatu campus in early July, and will be broadcast on America’s East Coast in August.

  US host, educational consultant and author Steven Roy Goodman has visited countries all around the world, portraying different aspects of the university sector. However, this is his first time filming in the Southern Hemisphere. The series has screened 123 episodes to date.

  “It’s an educational show where I aim to bring the ideas and news of universities around the world to the general public in the best way I can,” said Steven.
  
  Steven singled out the veterinary medicine discussion as one that would be of particular interest to students from the United States because of the Massey Veterinary School’s American Veterinary and Medical Association (AVMA) accreditation.

  Steven was also fascinated by the discussion on New Zealand society and Massey’s new BA degree with the head of the School of Māori Art, Knowledge and Education (Te Pūtahi-a-Toi) Professor Meihana Durie, and Pro Vice-Chancellor of the College of Humanities and Social Sciences, Distinguished Professor Paul Spoonley.
  
  “For me the discussion on New Zealand society was particularly eye-opening and not at all what I originally envisioned – I don’t think people in the US know a great deal about New Zealand society, but I think they will be introduced to it now,” said Steven.

  Project leader and International Development Manager for Massey, Bruce Graham, says the project will help promote Massey’s research, Study Abroad opportunities and specialist degree programmes in the US.

  “This will also add to the growing reputation of New Zealand’s wider university sector, and the capability and expertise of these institutions.”

  The TV episodes can be found on YouTube, and will also be included in Massey’s webpages and social media sites. You can view them below:

  Higher Education Today - Food Safety

  Higher Education Today - New Zealand Society

  HIgher Education Today - Veterinary Medicine

  Higher Education Today - Careers In Aviation

• New Zealand teaching showcased in Thailand

  The teachers came from 60 provinces across Thailand to attend the four-day event, along with Chortip Pramoolpol, ENZ Marketing and Strategic Relations Manager – Thailand, and Karen Rutherford, Head of School of AUT International House.

  The event provided teachers with new guidelines and teaching techniques to ensure their students get the most from their classes.

  AUT conducted a training session showcasing the New Zealand teaching style, which Chortip said received overwhelmingly positive feedback.

  

  Karen Rutherford speaks with Thai teachers.

  “Teachers commented on how practical and hands-on it was."

  "It helped tighten the education collaboration between New Zealand and Thailand and provided a great platform to raise awareness of us to the teachers and participating government agencies.”

  AUT will also select and sponsor one teacher to receive one month of complimentary English language training.

  The event was organised by Brand Suntory (Thailand) Co., Ltd in partnership with the Office of Basic Education Commission, Ministry of Education and Kasetsart University.

  The Brand’s Tutor Summer Camp ran from 29 June to 1 August 2017.

• Chinese students gather for Youth summit

  The summit was arranged by Global Engagement Institute and hosted at the University of Auckland Business School. The three-day summit was followed by a week of special topic days on leadership. 

  Fifteen New Zealand students from Auckland, Tauranga and Christchurch joined the 34 Chinese students to learn about leadership opportunities in a global context, based on cultural understanding, respect, trust and diplomacy. 

  Representatives from the Ministry of Foreign Affairs and Trade, the Asia New Zealand Foundation, the University of Auckland and Fonterra, amongst others, gave presentations providing insights and advice to guide the students in the future. Students also participated in a speech competition, with the top three Chinese students winning scholarships to study English at Languages International in Auckland.

  Greg Scott, ENZ General Manager, Industry Development said the summit was a great initiative to support future leaders from both New Zealand and China.

  “It provided a valuable platform for students from China and New Zealand to share their perspectives and culture.

  “From day one, these young people demonstrated what is required to be future global citizens.” 

  The students were joined by Lin Lin Zhai, a representative from the Qingdao Education Bureau, who announced that the 2018 summit would be held in Qingdao, providing Kiwi students the opportunity to travel to China.

  The summit is then expected to return to New Zealand in 2019.

  ENZ was the premier sponsor of the event, alongside additional sponsors including the Asia New Zealand Foundation and New Zealand China Council.

  

• Service strategy for international Chinese students

  With growing numbers of Chinese students studying abroad and at an earlier age, students and their parents are now looking for a wider range of customised services of support both during and after the study abroad experience.   

  Agents are now expected to advise students graduating from an overseas high school on choosing a major at university, as well as how to find a job after graduation. These types of services are called ‘after-study-abroad services’ in China.

  Adele Bryant, ENZ Regional Director – China and North Asia, welcomes JJL’s initiative. 

  “It responds to student demand for more personalised services and provides an opportunity for agents to add value to the student experience, as well as increase revenue from individual students.”

  “In addition, expectations for educational providers to provide similar services will rise.”

  As part of its strategy, JJL opened its first overseas branch office in Vancouver, Canada in July. JJL expects to open branches in other popular destinations for Chinese students in the future.