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COVID-19 – travel restrictions extended for 8 days
15 February 2020
This afternoon, New Zealand’s Minister of Health announced that the temporary restrictions on travel from China have been extended for a further 8 days as a precautionary measure to protect against the spread of the COVID-19 coronavirus.
The restrictions prevent foreign nationals travelling from, or transiting through, mainland China from entering New Zealand. This position will be reviewed every 48 hours.
The Ministry of Education has updated the information on its website for primary and secondary schools and tertiary providers. It includes advice for tertiary students and providers interested in blended learning options. It also provides contact information for the Human Rights Commission for those who experience racial or other discrimination related to coronavirus.
Immigration New Zealand has announced an extension to the ‘first entry before’ date on student visas for those unable to arrive in New Zealand due to travel restrictions.
NZQA has advised all signatories to the Pastoral Care of International Students Code of Practice of today’s decision.
ENZ continues to provide information and guidance to students and stakeholders. We will keep you updated as more information becomes available.
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Meet the team: Paul Irwin
Hi Paul! What do you and the Partnerships and Marketing team do?
My team grew out of the former industry and marketing teams, following an organisational change around a year ago. Our team’s purpose is ‘to partner with international education providers to transform students’ lives and create a thriving, globally connected Aotearoa New Zealand’.
What this means in practice is that we aim to get the best alignment between the goals and capacity of our education providers with the aspirations and needs of our student audience.
Day-to-day, we look after and develop the ENZ brand, marketing channels and campaigns, digital platforms, student experience, scholarships and industry relationships.
How has your role evolved since you started at ENZ?
I joined ENZ in 2015 as the General Manager – Marketing & Channel Development. That role has evolved a couple of times through to my current role spanning the marketing and education industry teams.
Bringing our two teams together has been a big step forward. It’s given our marketers a much better insight into the needs of our providers and helped us to develop new ideas around marketing and product development with our industry.
One example of this has been the development of our new creative platform, I Am New, for our Think New brand. We all know lots of students whose lives have been transformed as a result of a New Zealand education and their wider experience while here. And we know that the world needs a new approach and our Think New education can deliver this, supported by New Zealand’s biculturalism and progessive and open society.
What I’ve found so far is that I Am New has resonated well with industry. It’s become almost like a rallying cry.
Can you tell us a bit about your professional background?
I’ve worked in marketing, publishing and advertising in New Zealand, London and in a regional role, based in Hong Kong.
My role in Asia was a transformational one – it really opened my eyes to the dynamism and diversity of Asian markets. I was also lucky enough to see in the historic handover of Hong Kong from the British to the Chinese in 1997.
In the 10 years before I joined ENZ in 2015, I worked for a range of advertising and marketing companies, and worked with clients like the Health Promotion Agency, Ministry of Education and Inland Revenue. Two of the highlights of that period were working on the launches of the Prime Minister’s Education Excellence Awards for the Ministry of Education and the award-winning ‘What’s My Number?’ campaign for the Electricity Authority.
How do you see marketing changing in the next few years, especially as digital transformation entrenches itself?
Over the years I’ve seen lots of changes in the world we operate in, but believe that while technology offers new opportunities, the principles of marketing remain the same. You need to understand both your audience and your business model, have a strong brand and value proposition, and provide a great customer experience.
I’ve worked in two significant industries, publishing and advertising, that have experienced major disruption and transformation. There’s always a spectrum from those resistant to change, believing ‘the proven ways’ are timeless, to those overhyping the radical nature of change. In my experience the truth lies somewhere in the middle, but the worst thing one can do is ignore change.
And finally, it’s no secret around the office that your weekends look a bit different to your nine-to-five. Can you tell us a bit about that?
My family lives on our 10 ha property in Marlborough. We have an organic vineyard, grow olives and keep a few animals (including, from time to time, mad sheep).
We don’t make our own wine; instead, we sell our grapes to a local winemaker who markets under the award-winning organic label, The Darling. We do, however, produce our own olive oil.
It’s a lot of hard work, but very rewarding. I grew up in mid-Canterbury on a farm near Rakaia, so working the land feels very natural to me and it provides a nice balance to my office-based role in Wellington during the week.
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Meet the team: Miranda Herbert
Hi Miranda. Could you tell us a bit about your professional background?
Quite a few people who work in education say that they ‘fell into’ education. I’m the same.
When I was younger I was always interested in languages. I did Japanese right through high school, I decided to continue with it at university. I asked my Dad what other language I should study, and he said I had to learn Chinese because it’s going to be an important language in the future.
I then spent four and a half years living and working in China, and became quite involved in education. I ended up working for a PTE in New Zealand, and then I moved to the University of Auckland. There I worked my way up to the deputy director of international.
What has it been like in Beijing during the outbreak of COVID-19?
I was actually in China when SARS broke out, 20 years ago, too [while at a previous role]. This time seems quite different to then. The level that China has mobilised this year has been quite amazing to experience firsthand.
It’s been really surreal, particularly during the January and February months. Despite Beijing having a population of over 20 million people, for weeks we saw no-one on the street - you could cross the road with your eyes closed, which never happens here. At other times, it could get quite depressing having to stay in all the time.
Now, things are starting to get back to normal. It really varies across China, but here in Beijing, businesses are opening again, people are starting to go into the office for work, people are going to restaurants and dining out – while still following physical distancing etiquette.
We feel really lucky that we were able to stay here, because safety comes first and foremost in China. There’s still a lot of temperature checks, for example, if you order food on the receipt it will tell you the temperature of the chef and the person who delivered it to you.
Most of Team China is working at home, and will come into the office when they need to. We’re working our butts off at the moment to keep things rolling. We’re involved in digital events almost every day. And although we’re not going out to meet people, we’re working closely alongside our agent contacts and partnership network.
What would you advise to people trying to conduct business in China?
You have to be patient and not expect results straight away. You have to nurture relationships. It’s about understanding that cultural difference, because the way China does business is quite different to back home.
A profile of Miranda wouldn’t be complete without you introducing us to your cats. Could you tell us about them?
I have two cats, one boy and one girl. They are my babies. I don’t have real babies, I have cats.
The boy is called Nonga; he’s a real big personality, everyone around here knows him and he’s becoming famous on WeChat! Even though he has stage four renal failure, he still makes us laugh. My girl is called Missy Moo – she’s more shy and is quite happy to stay at home on your lap.
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ENZ Board welcomes Shruthi Vijayakumar
In her role as a Future Director, Shruthi will bring her voice to discussions around the board table and be mentored by longtime Board member Lyn Provost. Her first meeting will be this April.
“Essentially, I’m part of the ENZ Board to learn how an amazing Board functions, and what good governance looks like,” Shruthi says. “I think all the Board members have such fascinating experience. They’re really good governance role models.”
ENZ Board Chair, Steve Maharey, says the Board decided to participate in the Future Directors programme in order to support young talent.
"We also wanted input and insight from a recent international student like Shruthi," he says. "She brings a wealth of knowledge and skill to the position, and has already proven to be a great asset to the Board and ENZ."
An alumnus of Oxford University’s business school and finalist for New Zealand’s Young Person of the Year, Shruthi has built an impressive resumé within the world of social innovation and leadership development. She co-founded the Emerge Institute, and currently runs her own coaching and facilitation business, teaches at AUT, and consults at Callaghan Innovation.
“Education has been a passion of mine for a long time,” she says. “It’s one of those things that has a long-term impact. It shapes young generations for the challenges that are coming our way. It goes beyond being just a commercial thing.”
Shruthi also believes that learning will remain in her future. She wants to continue developing and growing in her career as the rest of society does.
“The world is changing so quickly,” she says. “It doesn’t really make sense to me to decide now where I will spend my time in the future – there are so many paths. I’m so open to changing directions and continuing to reflect on how I can best contribute.
“All in all, I'm very grateful and excited to be joining the ENZ Board and looking forward to being a part of such important work and contributing as best as I can.”
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An update from ENZ's Events team
Many of you are working closely with our international teams on in-market initiatives and programmes of work. The following update refers to the events as listed on the events calendar on our corporate website and does not include additional in-market activity.
If you’ve confirmed to attend any of the upcoming ENZ calendar events for the second half of this year, the team will be in touch as soon as they can to update you on how the event will proceed.
Events framework
We are developing an events framework that will initially support events planned until the end of 2020 and look at alternative ways we can deliver events and fairs in New Zealand and overseas. This framework is in response to the current situation and the need to adjust how we do events over the next 12-18 months.
We are aware delivering events virtually is a high priority, but we also understand that not every event will translate well to virtual delivery, and each market has its own challenges requiring a bespoke approach. The framework will consider each countries’ restrictions. It will also look at the viability of events taking place virtually or whether a hybrid approach could be used and be more effective.
Virtual events platform
To assist us in making the right decisions in event delivery, we are undertaking an initial scoping exercise of digital platforms that facilitates the delivery of events, fairs, and conferences online.
Our goal is to ensure our education industry has access to ‘best-in-class’ digital events options that align with our student audience needs. In order to align with your recruitment goals we will consult with industry partners to better understand what your requirements are for digital events, and whether an integrated ENZ platform could strengthen our ability to recruit students to New Zealand.
Attendance at virtual fairs
We are all receiving invitations to virtual fairs and we are assessing which events we will attend as it is essential New Zealand remains visible during this period. To help inform these decisions, the events team would welcome information on the events you will be participating in through to the end of 2020. Please email them at events@enz.govt.nz with this information, or if you have any further queries.
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New ENZ agent webinar series highlights NZ's regions
Friendly and welcoming, New Zealand’s regions are a natural playground with boundless opportunity for learning. From the vibrant student city of Dunedin to the tropical coastlines and multicultural people of Northland, New Zealand’s regions are the ideal place for students eager to experience hands-on learning.
In this webinar series, agents are invited to hear from ENZ staff members and the Regional Network on each of New Zealand’s regions: their unique strengths and what they can offer international students.
Each webinar will be conducted twice on the day, at 9am and 9pm NZT.
- Wednesday, 1 July - Auckland, Northland, Taranaki
- Wednesday, 8 July - Hawke's Bay, Waikato
- Wednesday, 15 July - Manawatu, Whanganui
- Wednesday, 22 July - Wellington, Tauranga
- Wednesday, 29 July - Christchurch, Dunedin, Queenstown
- Thursday, 6 August - Gisborne, Rotorua, Nelson-Tasman, Marlborough, West Coast, Southland, South Canterbury
Go to the ‘Webinars’ section on AgentLab to attend a webinar.
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Introducing Team AMEE
The Americas, Middle East and Europe team (AMEE) will be led by Regional Director Amy Rutherford.
Bronwyn Shanks has now taken on the role of Special Adviser – Special Projects, Europe and the Middle East. Suzan Mozher remains in her role as Market Manager/Deputy Education Attaché, based at the New Zealand Embassy in Riyadh, Saudi Arabia.
The re-allocation of the Middle East was for pragmatic reasons – primarily, to even out the workload between our two international teams. There is also only a one-hour time difference between Suzan in Riyadh and Vienna, where Bronwyn is based.
“I’m looking forward to working with our partners in the Middle East,” Amy says. “Please contact either me, Bronwyn or Suzan if you’d like to discuss any development ideas or issues to do with the region.”
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Around the world in five
GLOBAL
New study anticipates shifts in enrolment and market share into 2021
A new study finds that the number of students saying they will cancel their study abroad plans in light of the pandemic has declined in recent months.
UNITED STATES
US vs China rivalry in edtech, and how Covid-19 is having an impact
China and the US dominate the global edtech landscape, each with eight unicorns out of 18 private companies with a valuation of over $1 billion.
GLOBAL
Agents increasingly valued by educators during the Covid-19 lockdown
In a flash survey of education providers conducted by StudyTravel Magazine in June, 42 per cent of respondents revealed that agents had become more important to their business during the Covid-19 pandemic.
SINGAPORE
Lessons from lockdown
Despite their countries experiencing very different COVID trajectories, teachers in Singapore and New Zealand faced similar challenges during their respective lockdowns. We spoke to teachers from both countries to find out how they kept calm and carried on.
GLOBAL
COVID-19 has accelerated the digital transformation of higher education
Very few people would have predicted that universities would face such a paradigm shift – with predominant virtual teaching and remote working bursting onto the scene – as a consequence to a global pandemic.
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Education consultancy Edified to offer another round of Energiser Grants
Edified is a specialist higher education consultancy that works with educational institutions in the UK, Australia and New Zealand.
Applications are now open for grants to support students and graduates with a vision and a plan to improve education in their community. A total of three grants are on offer, for a project in each of the following categories:
- To improve any type of education
- To improve education in safety, health or wellbeing
- To improve education for women or about gender equity
EEGs are open to people of any nationality (domestic and international) who are currently studying at, or have graduated in the past five years, from an Australian, New Zealand or UK Higher Education, Vocational or English Language institution (part-time, online and offshore campuses accepted). Your project can be delivered in any country in the world.
For further details on eligibility, past winners and how to apply, visit www.edified.com.au/post/energiser-grants
Applications close on 31 October 2020.
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New initiatives to keep New Zealand education dream alive in Viet Nam
Earlier this year, ENZ asked study providers how we can support the visibility of New Zealand schools who usually operate in the Vietnamese market.
Two proposals have now been selected.
The first will fund Year 10 students from five Manawatū schools to undertake a customised version of AFS’ Global Competence Certificate (GCC).
AFS is partnering with Massey University to facilitate the programme and each New Zealand school will partner with a Vietnamese school from TTC Education, ENZ’s private school network partner with over 18,000 students.
Students from both countries will join weekly virtual workshops facilitated by Massey University – in the last four weeks of New Zealand’s school year – focused on developing the students’ lifelong global ‘power skills’ and providing them with an opportunity to interact and connect directly with their overseas student counterparts.
CEDA and Palmerston North City Council will offer scholarships for up to 25 Manawatū students to participate in the Vietnam GCC, while ENZ will fund the same number of students to participate in Viet Nam.
The second initiative will support the development and implementation of a digital marketing strategy for 14 New Zealand schools. This initiative, which is being delivered by Lightpath Consulting Group, will include dedicated in-market representation, market advice, agent engagement support and a customised Vietnamese website.
The activities will help build a strong, in-market sector presence while borders are closed. They will enable the schools and ENZ to engage through tailored digital marketing programmes to boost the reputation of New Zealand schools with Vietnamese audiences.
Viet Nam is an important market for New Zealand schools. In 2018, it was one of our only source markets to record student growth on the year before, with 39 percent more Vietnamese students choosing to study here.
“Education New Zealand remains committed to supporting New Zealand schools’ activity in Viet Nam and given the current challenges presented by COVID-19, we believe that supporting in-market representation models will maintain visibility in a market which has demonstrated continued growth for the sector,” ENZ Regional Director – Asia, John Laxon, says.
