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From the CE: An update on our response to COVID-19
COVID-19 continues to be a major focus for us, as it is for you.
The World Health Organisation declared COVID-19 a pandemic on 12 March. As Director-General of Health, Dr Ashley Bloomfield says, we have been planning for and acting as if COVID-19 was a pandemic since the beginning of the outbreak.
The New Zealand Government’s number one priority is the health of people in New Zealand and the Pacific Islands. International students are a valued part of New Zealand’s education system and of our community. New Zealand provides quality education to many thousands of international students each year, and we want that to continue.
The health and well-being of our international students is of uppermost importance – both the students whose travel to New Zealand has been delayed and those who are currently here, far from home, during a period of uncertainty. We are all working together to ensure they have the care, support and information they need.
The international situation around COVID-19 continues to evolve and the international education sector is working in an environment of rapid change and a lot of uncertainty, as things develop on a daily basis.
We are working with providers and agencies across government to map out the way forward. In the short-term, we wanted to give you an idea of some of the immediate steps that ENZ has in train. These include:
- Ongoing monitoring of global responses and flow-on impacts for the international education sector – which we will share with providers
- Tailored communication to and support of agents around the globe through AgentLab (March)
- Market intelligence soundings (ongoing)
- Testing market sentiment in China and other affected countries (March)
- Enhancing our content on WeChat (March)
- Continuing to develop NauMai NZ as a platform to get information to international students (March)
- Taking our regular pulse check of the health of the brand globally (from April)
- Exploring online delivery of ENZ events globally (March/April).
We are very keen to work collaboratively with the sector. We look forward to the discussion with provider representatives at the peak bodies’ forum on 18 March.
We are continuing to update ENZ’s COVID-19 webpage to provide links to the latest information for students and their families, agents and sector peak bodies.
Impacts on our work
Because of the COVID-19 outbreak and travel restrictions, ENZ has cancelled or postponed a range of events and initiatives. Our offshore activities in particular have been impacted by the responses of host countries to COVID-19. We will continue to communicate these developments directly to affected New Zealand industry and other stakeholders.
In addition, we have postponed the applications for the Prime Minister’s Scholarship for Asia (the Prime Minister’s Scholarships for Latin America are unaffected). We cannot support scholars to travel to the Asian region at this time. We will review the situation later in the year. Please check our webpage for further updates.
Similarly, ICEF Australia New Zealand (ANZA) has been postponed to 3-5 August 2020; APAIE 2020 (Asia Pacific Association for International Education) has been postponed until March next year; and the IALC 2020 Auckland Workshop (26-29 March) has been cancelled. Other postponements and cancellations continued to be advised and we expect this trend to continue.
Other measures
- Offshore or blended delivery
- We have been asked about alternative delivery for students not yet able to enter New Zealand.
- NZQA has advised it is enabling non-university tertiary education providers to temporarily support students who are affected by COVID-19 travel restrictions through online/blended learning options.
- If you have a programme that is approved for online/blended delivery, please contact NZQA on 0800 697 296 for more information.
- This temporary approval does not apply to training schemes
- 3% surplus not required this year
- The Tertiary Education Commission has advised tertiary education institutes (TEIs) this week that a 3% surplus on revenue is not expected this year, due to the impact of COVID-19.
Student eligibility for health care
Also in response to sector questions, the National Health Coordination Centre, which is part of the Ministry of Health, has confirmed that “people who have or who are suspected of having an infectious and/or quarantinable disease are eligible for publicly funded health services to address the risks to other people.” Further information is available on the Ministry’s website.
Further information
Here in New Zealand, the Ministry of Health is the key source of information on current entry restrictions and advice for people travelling to New Zealand, self-isolation and prevention measures. The Government has extended entry restrictions and entry requirements into New Zealand as a precautionary measure to protect against the spread of COVID-19.
Other key sources of information on COVID-19 are the: Ministry of Education and Immigration New Zealand, as well as ENZ’s webpage for students, agents and peak bodies.
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Investment in growing academic mobility with South America
ENZ invites proposals for new research
ENZ and Brazil’s São Paulo Research Foundation (Fundação de Amparo à Pesquisa do Estado de São Paulo – FAPESP) are jointly funding new research projects to encourage academic cooperation and mobility between our countries.
Each is contributing $100,000 to enable eight or more established academic researchers across all fields, to conduct research in the other’s country. The first year of the funding agreement will act as a pilot.
FAPESP is a public foundation with a mission to support research projects in higher education and research institutions, in all fields of knowledge.
As part of the agreement with FAPESP, successful applicants from New Zealand will develop their projects in cooperation with researchers in Brazil. The researchers will then travel to Brazil to undertake the research with their partners. Brazilian researchers will be funded to come across to New Zealand in turn.
ENZ General Manager International, Lisa Futschek, says the funding collaboration will create opportunities for New Zealand researchers that did not exist before.
“South America is a key market for Education New Zealand – particularly in relation to outbound academic mobility. This new funding collaboration showcases ENZ's commitment to creating new pathways for New Zealand institutions with South America."
This announcement builds on years of relationship-building, and an agreement with Universities New Zealand (UNZ) in November 2016 to enhance cooperation, enable academic mobility and encourage the exchange of knowledge between participating higher education institutions.
ENZ Senior Market Development Manager – Brazil, Ana Azevedo, says: “The professors and researchers that will be involved in these research projects will have the opportunity to play a vital part in driving this relationship forward. They will be ambassadors for their university and New Zealand.”
Applications for funding are open now and close on 27 January 2020.
Download the application guidelines
Universities explore deepening 'south-to-south' connection with delegation
This October, senior academics and researchers from all eight New Zealand universities took part in a 10-day visit to Colombia and Brazil. The delegates explored options to collaborate in new areas such as pharmaceutical sciences and build on previous historical collaboration in areas such as agri-business.
In Colombia, the delegation were part of the official New Zealand presence at Conference of the Americas on International Education (CAIE-CAEI).
“At CAIE-CAEI, members of the delegation spoke on a panel to highlight areas of ‘south to south’ academic collaboration between Latin American and New Zealand universities,” says ENZ Regional Director – Americas and Europe, Amy Rutherford.
In Brazil, the delegation met with the Oswaldo Cruz Foundation (“Fiocruz”), the most prominent health-focused science and technology institute in Latin America.
They also visited the University of Campinas (UNICAMP) and São Paulo State University (UNESP). At UNESP, the programme included meetings with Brazilian academics from universities across the country, including the Federal University of Minas Gerais (UFMG), the Federal University of Rio Grande do Sul (UFRGS), the Federal University of Parana (UFPR), the Federal University of Rio de Janeiro (UFRJ), and the University of São Paulo (USP).
In both Colombia and Brazil, the delegations participated in ‘Innovation and Education in New Zealand’ seminars for students, where they met with undergraduate and postgraduate students interested in studying in New Zealand. These seminars were co-hosted by members of the Universities New Zealand (UNZ) Latin America Elite Agent programme.
“I was pleased to see the high calibre of the New Zealand, Colombian and Brazilian academics and researchers who came together during the 10-day programme," Rutherford says. "The future of New Zealand-Colombia and New Zealand-Brazil academic and research collaboration looks bright!”
The delegation at the New Zealand booth at CAIE-CAEI in Bogotá, Colombia. L-R: Ellen Duval, Deputy Head of Mission and Consul, Embassy of New Zealand in Colombia; Jairo Gutierrez, Acting Head of School (Engineering, Computer and Mathematical Sciences), Auckland University of Technology; Amy Rutherford, Regional Director – Americas and Europe, ENZ; Richard Watt, Professor and Head of Department of Economics, College of Business and Law, University of Canterbury; Constanza Tolosa, Senior Lecturer, School of Curriculum and Pedagogy, Faculty of Education, University of Auckland; John Lowry, Senior Lecturer – School of People, Environment and Planning, Massey University; Margaret Anderson, Deputy Director, International, University of Waikato; Lucy Duncan, New Zealand Ambassador to Colombia; Javiera Visedo, Senior Market Development Manager – Colombia and Chile, ENZ; Joel Tyndall, Associate Professor, School of Pharmacy and Associate Dean International, Division of Health Sciences, University of Otago; Shane Ball, International Marketing Manager, University of Auckland and VP Latin America New Zealand Business Council; Benedikt Fischer, Hugh Green Foundation Chair in Addiction Research, and Professor, Schools of Population Health and Pharmacy, Faculty of Medical and Health Sciences, University of Auckland; Ana Azevedo, Senior Market Development Manager – Brazil, ENZ.
The delegation at the Innovation and Education in New Zealand seminar in São Paulo, Brazil. L-R: Benedikt Fischer, Hugh Green Foundation Chair in Addiction Research, and Professor, Schools of Population Health and Pharmacy, Faculty of Medical and Health Sciences, University of Auckland; James Carson, Senior Lecturer, Assistant Dean, School of Engineering, University of Waikato; John Lowry, Senior Lecturer – School of People, Environment and Planning, Massey University; Arun Elias, Associate Dean International and Accreditation, Victoria University of Wellington - Wellington School of Business and Government ; Javiera Visedo, ENZ Senior Market Development Manager – Colombia and Chile, ENZ; Ana Azevedo, Senior Market Development Manager – Brazil, ENZ; Chris Langley, New Zealand Ambassador to Brazil; Hugh Bigsby, Dean, Faculty of Agribusiness and Commerce, Lincoln University; Richard Watt, Professor and Head of Department of Economics, College of Business and Law, University of Canterbury; Joel Tyndall, Associate Professor, School of Pharmacy and Associate Dean International, Division of Health Sciences, University of Otago; Margaret Anderson, Deputy Director, International, University of Waikato; Amy Rutherford, Regional Director – Americas and Europe, ENZ; Vinicius Barreto, CEO, AC.
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Export Education Levy projects from 2016/17
The annual report covers the period from 1 July 2016 to 30 June 2017, and can be found on the Education Counts and ENZ website.
The levy is paid by education providers who enrol fee-paying international students in New Zealand.
“In 2003, the Government introduced the Export Education Levy to fund a wide range of development and risk management initiatives for the export education sector. This includes funding the Code of Practice which oversees the wellbeing of our international students while they are studying in New Zealand, as well as marketing, development, quality assurance and research for the sector,” says Belinda Himiona, Group Manager International Education, Ministry of Education.
Activities funded by the levy in 2016/17 include:
- Implementing the International Student Wellbeing Strategy
- supporting promotional activities in ENZ’s priority markets
- expanding the scope and regions in ENZ’s Regional Partnership Programme
Support for promotional activities in ENZ’s priority markets included digital marketing via the Study in New Zealand website, social media campaigns, fairs and events held overseas. It also supported in-bound agent visits and international media familiarisation visits to New Zealand.
Funding also went into expanding the scope of growth activities, and number of regions participating in ENZ’s Regional Partnership Programme, which works with international education providers, local government, regional economic development agencies and communities to encourage regional growth in international education.
Funding was also allocated to administering and monitoring the Code of Practice for the Pastoral Care of International Students. To support the implementation of the new Code of Practice, guidelines and other resources were developed and published on the New Zealand Qualifications Authority’s website. A letter of expectations was sent to all signatories advising them of the new Code of Practice and highlighting their responsibilities
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International education contributes $5.1 billion to New Zealand
Announced by Education Minister Chris Hipkins, the figure consists of $4.8 billion attributed to international students visiting New Zealand and $0.3 billion to education and training goods and services delivered offshore. This places international education (onshore and offshore delivery) as New Zealand’s fourth largest export industry.
The report, based on 2017 data, also shows that 49,631 jobs are supported by the international education sector.
ENZ Chief Executive Grant McPherson says the figures reflect the hard work of education providers, government and everyday New Zealanders who welcome international students into their homes and communities.
“While economic contribution is one positive aspect of international education, it also brings a range of social and cultural benefits.
“This is reflected in the International Education Strategy, which sets out a path for the future of New Zealand’s international education sector focussed on offering an excellent student experience and building a sustainable sector that provides benefits for all New Zealanders.”
National infographics, as well as regional infographics covering Northland, Auckland, Bay of Plenty (including Tauranga, the Western Bay of Plenty and Rotorua), Waikato, Taranaki, Manawatu, Whanganui, Wellington, Hawke’s Bay, Nelson-Marlborough-Tasman, Canterbury, Otago (including Dunedin and Queenstown) and Southland, are available here.
A factsheet with further detail can be found here.
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Your chance to provide input into the new international education strategy
Education New Zealand, working with the Ministry of Education, is leading the development of a new international education strategy.
International education touches many parts of our country and many individuals, organisations and businesses. We want everybody to see themselves reflected in the new strategy and we’d like to hear from you. We’ve provided some questions to help get your thinking started.
Building sustainable growth in international education will require a diversified and innovative approach that looks to the future. Everything is on the table in this engagement and development phase.Please give us your thoughts on:
- What success in international education looks like in 2025? You might consider the social, cultural and economic values of international education, as well as outcomes and experiences.
- What you see as the three absolute priorities for international education in New Zealand?
Please email your thoughts to the ENZ strategy team at: strategy@enz.govt.nz
We won’t reply directly to your email. You will have the chance to provide feedback on the draft strategy during the online consultation period from mid-December.
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Around the world in five
JAPAN
International students fall behind in job hunt
Despite efforts to encourage Japanese companies to globalise, language issues and mismatches between students and employers mean few job offers are made to international students.
TAIWAN
Government to boost post-study work rights
The Taiwan government is looking to lower restrictions for international students to remain after graduation and access work rights in a move to bolster the country’s professional workforce.
GLOBAL
For international students, shifting choices of where to study
What do falling or stagnating international student enrolments in the US and UK mean for international student mobility around the world?
AMERICAS
Crossing borders: How 10 universities are forging new ties in the Americas
Institutional collaborations are enabling 10 universities across the Americas to work together on common issues such as lack of technological innovation, climate change and public health issues.
GERMANY
Germany seeks solutions for lack of teachers in schools
An "education emergency" looms in Germany as schools struggle with a shortage of nearly 40,000 teachers due to a population increase and hurdles to get into teacher training programmes.
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NZIEC 2017: Call for speakers open
ENZ warmly welcomes presentation proposals from across the New Zealand and global international education industry. Presentations can relate to any aspect of the industry.
Check out the NZIEC 2017 Call for Presenters document and presenter guidance on the NZIEC website.
Presentation submissions close on 28 February 2017.
A new partnership
ENZ is pleased to welcome ISANA International Education Association New Zealand as an official conference partner for NZIEC 2017. The partnership will see ISANA design and deliver a full breakout stream focused on enhancing the international student experience during the two-day conference.ENZ Chief Executive Grant McPherson said the partnership was a natural fit.
“ISANA has a track record of helping education providers to better support international students through the adoption of strategies, models and evidence for teaching, learning and support.
“ISANA’s involvement in NZIEC 2017 will mean that hundreds of international education professionals attending the conference can access that capability.”
Check out all the details here.
Exploring leadership in international education
At NZIEC 2016 we celebrated the journey our industry has taken from small beginnings to becoming New Zealand’s fourth largest export earner.At NZIEC 2017 we will explore the leadership required to raise our vibrant and successful industry to further heights in years to come.
Whether we are forging positive student experiences, developing cutting edge products and services, taking our international relationships to the next level, or delivering innovative education offerings offshore, leadership matters.
Find out more about our conference theme here.
About NZIEC 2017
The 26th New Zealand International Education Conference is expected to attract up to 700 delegates. Registrations will open in April 2017. For more information, check out www.nziec.co.nz.
We hope to see you at NZIEC 2017!
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Around the world in five
CHINA
China’s push to expand vocational education
The Chinese government has allocated NZ$21.88 billion to expand China’s vocational training to a new system that will see graduates emerge with qualifications in high-priority areas.
GLOBAL
Universities ride eSports wave for a stake in its future
Eleven global universities have founded the University eSports International Initiative (UeII) to collaborate on a range of eSports projects, including research, tournaments and governance.
GLOBAL
Why is it so difficult for international students to work in their host countries?
Policymakers see the benefit of retaining highly skilled international students but opinions differ on the best way to do so, with frustrating results for graduates.
TURKEY
International students flocking to Turkey for higher education
Thanks to major investments in education, regulatory amendments and government encouragement of student integration, Turkey now hosts one percent of the world’s international student population.
UNITED KINGDOM
GoXchange student app launched
A new app seeks to support international students by connecting them with peers at the same study destination.
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From the CE: Global New Zealand education promotions backed by positive international student experience
Kia ora koutou,
I am delighted to share this update with you from Beijing, where I am attending the China Annual Conference and Expo for International Education (CACIE), which is among the largest and most influential international education conferences in the Asia-Pacific.
New Zealand, as you know, has the proud distinction of being Country of Honour at CACIE 2025. What’s made New Zealand’s presence even more impactful is to have Hon Dr Shane Reti, the Minister for Universities and Minister of Science, Innovation and Technology join us on this visit. It is helping us raise New Zealand’s profile in education, research and innovation space during our short time in Beijing.
With over 25 tertiary education providers from around New Zealand in attendance at the conference, including universities, wānanga, polytechnics and private training establishments, we have a diverse delegation presenting a strong and unified New Zealand education brand in China.
On Wednesday, ENZ hosted the New Zealand Education Friends and Partners Reception and attended the New Zealand-China Education B2B Networking session.
While the reception was a wonderful opportunity that enabled our education providers to extend manaakitanga to their longtime Chinese partners, the B2B networking session was an important one to help them connect with new institutional partners in China.
On Thursday, I am looking forward to attending the CACIE plenary session (attracting over 3,000 people) where Minister Reti will deliver the Country of Honour address, followed by the second New Zealand-China High-Level Education Forum that will see significant government-to-government engagement in education.
I can’t wait to share some significant outcomes from this visit with you soon.
CACIE is, of course, only the latest major opportunity in what has shaped up to be an incredibly impactful promotions season for New Zealand education across the world – from China, India, Europe and Thailand to Viet Nam, Japan and Korea. I am truly proud of the huge collaborative effort that has gone into the successful delivery of these events with the sector.
It’s reassuring that these strong global promotions of New Zealand’s education quality are backed by the stellar results of the 2025 New Zealand International Student Experience Survey that see 87% of international students continue to rate their New Zealand experience positively.
What’s better is that these highly positive satisfaction results come as international student enrolments in New Zealand continue to grow, with 63,610 international students enrolled in the country between January and April 2025, a 16% increase compared to the same period in 2024 (54,690).
It’s a great track for us to stay on!
Poipoia te kākano, kia pūawai
Nurture the seed and it will bloom into a flower
Ngā mihi nui,
Amanda Malu
Chief Executive
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Leadership team changes at ENZ
Regional Directors join ENZ’s Executive Team

ENZ’s three Regional Directors – Alex Grace for China and North Asia; John Laxon for South and South East Asia and Middle East; and Lisa Futschek for Europe and Americas – have been appointed to ENZ’s Executive Team. This will ensure that international market conditions and issues have greater visibility in our discussions and decisions.
Incoming Regional Director, China and North Asia
Adele Bryant is preparing to take over the role of Regional Director, China and North Asia from Alex Grace who leaves ENZ in June. Adele brings a wealth of knowledge and experience to her new role including her significant achievements with the universities sector, and her international experience with the Ministry of Foreign Affairs and Trade before joining ENZ. Amongst her MFAT roles directly relevant to the ENZ Regional Director role, Adele worked as Head of the China Unit, was Consul General in Hong Kong and was Deputy Director APEC. Adele will move to Beijing shortly.New GM Strategy and Insight
Clive Jones is our new GM Strategy and Insight. This is a new role with an important mission to lead and coordinate ENZ’s strategic thinking, priority projects and major initiatives. He’ll be focusing on some key initiatives that have the potential to make a big difference for the future of international education. Clive was previously ENZ’s GM Business Development.Successor to GM Industry Development
Greg Scott has been promoted to replace Clive as GM Industry Development. Greg was previously ENZ’s South Island Business Development Manager and led our Regional Partnership Programme. In his new role, Greg will lead ENZ’s team of business development and project managers, based in our four New Zealand offices, who are tasked with supporting international education providers to achieve sustainable industry growth across New Zealand.Student Marketing expands focus
As part of ENZ’s recently expanded focus on the entire ‘student journey’ – from ‘prospective student’ to ‘student experience’ to ‘alumni and advocate’, we have refocused our Student Marketing team around five areas: student acquisition; events and agents; student engagement; student experience; and student scholarships.
Internal promotions

Kaylee Butters has been promoted to Director, Student Engagement, and Euan Howden is promoted to Director, Student Acquisition.
New Director, Student Experience
Hayley Shields has joined ENZ as Director of Student Experience. Hayley recently led international marketing and business development for the University of Auckland. She has had an extensive career in international education in Australia and New Zealand, including with University of New South Wales, University of Melbourne and CPA Australia. Based in Auckland, she will work with industry stakeholders, government and community agencies and students to deliver a shared vision of a unique and quality student experience for all international students. This work will be informed by the International Student Wellbeing Strategy, the development of which has been led by the Ministry of Education.