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  • Enhancements to Study In New Zealand website

    As the audience has been steadily building, we’ve also been working to enhance the student experience, by adding more relevant content and improving the navigability of the site.

    Expanded translations

    TRanslations

    One of the exciting recent developments has been content translation, with students from China, Viet Nam and Thailand now able to access translated versions of most of the site in their native language. The global home page and ‘Get Started’ sections will be updated and translated soon.

    The translated content is accessed by selecting the drop down menu under the ‘International’ tab at the top right of the website, as per the screen grab below.  

    We’re sharing the good news via our hugely popular agent and social media channels, so how about doing the same and giving your Chinese, Thai and Vietnamese students the opportunity to get the lowdown on studying in New Zealand in their own language?

    We’ll keep you updated when further translations are rolled out.

    New content

    Blog

    Another enhancement to studyinnewzealand.com is our recently-established blog.

    Having a modern audience-driven blog is a highly-effective way of connecting with our audiences in an authentic and trustworthy way, and will be one of the cornerstones of our content marketing strategy.

    The blog gives prospective international students the chance to explore what it’s like to study and live in New Zealand, through the eyes of current and former students.

    To make it as easy as possible for students to identify and access the content that’s of most interest to them, the experiences are arranged in the following sections: ‘Student Life’, ‘Travel and Adventure’, ‘Working while Studying’, and ‘How-tos and tips’ .

    We’re aiming for 90 percent of the blog content to be student-generated, with additional content coming from key influencers, such as guest lecturers, our NZ Inc partners where appropriate and ourselves. We’ve seeded the blog with a range of articles to kick off with, and will expand the content as more student experiences are captured.

    Our Marketing and Channels team is currently working on a content marketing strategy, which will include a blog content calendar. If you have access to great student-generated content you think might interest our target audiences please feel free to send it through to: blog@studyinnewzealand.com.

  • Record referrals to institutions in January

    The size of the Study in New Zealand website audience has grown by 83 percent, from 1.8 million in 2013/14 to 3.3 million in 2014/15.

    An exciting development is that January 2016 saw the highest-ever number of referrals – 14,512 – from studyinnewzealand.govt.nz to the websites of New Zealand education institutions.

    This means 14,512 visitors to the Study in New Zealand website – parents, agents and prospective students – chose to take the step of sending an enquiry directly to a New Zealand institution to find out more about their study options.

    This increased traffic is the culmination of several initiatives ENZ’s Marketing and Channel Development team has undertaken to keep delivering meaningful content to the website’s audiences, and encourage them choose New Zealand as a study destination.

    Such initiatives include:

    We’re grateful to the many providers who have supplied ideas and suggestions for the audience-driven content that is proving so successful.

    As always, we’re more than happy to receive your ideas for:

    • student-generated content for the blog

    • case studies that enable students and parents to directly hear what it’s like to live and learn in New Zealand.

    Please send your suggestions to: blog@studyinnewzealand.com

  • ENZ showcases New Zealand’s commitment to sustainability in education and UN SDGs in India

    Education New Zealand Manapou ki te Ao (ENZ) hosted a vibrant Sustainability Carnival on 14 November at the New Zealand High Commission in New Delhi to round off ENZ’s #SustainableTomorrow campaign that was designed to highlight New Zealand’s commitment to SDGs and sustainability in education.

    The event showcased New Zealand university course offerings and officially launched ENZ’s Sustainability Guide, a comprehensive resource profiling course offerings in sustainability at New Zealand universities and the New Zealand Institute of Skills and Technology (NZIST).

    The event saw over 150 attendees, including representatives from five New Zealand universities, three Indian universities, and students, parents, and teachers from New Delhi’s international schools. The Sustainable Tomorrow campaign was launched as a comprehensive digital and social campaign to spotlight sustainability within the educational landscape. Through diverse activities, and partnerships, the campaign highlighted New Zealand's commitment to embedding sustainable practices in education. It reached 82,266 accounts via the New Zealand in India Instagram page, engaged 2,935 accounts and saw 165 profile visitors.

    As part of the campaign, ENZ launched a digital poster design competition for Indian high school students. Centred around the Innovating for a Sustainable Future theme, the competition aimed to raise awareness of key United Nations Sustainable Development Goals (SDGs), including Goal 7 (Affordable and clean energy), Goal 9 (Industry, innovation, and infrastructure), Goal 12 (Responsible consumption and production), and Goal 13 (Climate action). The winning posters were unveiled and recognised at the Sustainability Carnival, which also featured a series of other exciting activities, including street plays performed by students on the importance of sustainability, as well as a croquet match with the New Zealand High Commissioner to India Patrick Rata.

    ENZ’s Director of Engagement, India and East Asia, Jugnu Roy, said the campaign did well to spotlight New Zealand’s strong credentials in sustainability stewardship to secondary school students, teachers and parents in India.

    “The campaign was a fantastic opportunity to highlight New Zealand universities’ sustainability leadership, particularly their top global ranking for sustainability stewardship in the Times Higher Education Impact Rankings 2024.

    “The launch of the ENZ Sustainability Guide that promoted course offerings related to UN SDGs at New Zealand universities and Te Pūkenga really drove home the message about New Zealand’s commitment to a sustainable future that’s visible through our wide range of sustainability-focused education offerings,” Jugnu said.

    New Zealand High Commissioner to India, Patrick Rata interacts with New Zealand university and Te Pūkenga representatives at the Study with New Zealand booth at the Sustainability Carnival.

    Secondary school and higher education institution students and teachers from India with New Zealand High Commissioner to India, Patrick Rata at the Sustainability Carnival in New Delhi.

  • Sustainable growth for schools

    Industry experts shared their vision of sustainable school growth at NZIEC.

    Why should students choose your school?

    Dr Stephen Holmes, founder and Principal of The 5Rs Partnership, says the international school landscape is compelling for students.

    He believes New Zealand schools will benefit from having clear, distinctive positioning. 

    “Find a cogent and compelling reason for your audiences to choose your school over others,” he says.

    Stephen’s top tips include:

    1. Find your school’s intrinsic strengths rather than trying to be everything to everybody. “Don’t give me 50 reasons to choose you – give me three reasons to choose you.”
    2. Communicate substance – teaching, pedagogy, curriculum and staff.
    3. Back up your claims with evidence of the impact you have on students.
    4. Make sure staff are engaged with your messaging, so the rhetoric is backed up by the delivery.
    5. Focus on reputation and co-brands (affiliations, partnerships; who goes to your school).
    6. Word of mouth has more impact than traditional marketing. Parents, staff and former students are all important advocates.

    How to promote internationalism

    For John van der Zwan, Executive Director of SIEBA, internationalisation is a powerful driver for student recruitment and an essential element of future-focused education.

    He says the aim of internationalisation is to help students become culturally competent and globally ready.

    John believes internationalisation requires a commitment across all areas of the school, and should be embedded within teaching and learning.

    The role of international staff in internationalisation, he says, is to:

    • Support or coordinate cultural PLD (professional learning and development).
    • Promote and lead cross-cultural activities.
    • Write a paper for the board and school leaders.
    • Be an advocate and make conversations happen.

  • SheLeads Campaign – inspiring future Indian learners

    Launched on International Women’s Day on 8 March, the SheLeads campaign was developed by Education New Zealand Manapou ki te Ao’s (ENZ's) India-based team. The campaign was multi-pronged and aimed to celebrate women leaders and alumni across various disciplines from New Zealand education providers with a diverse audience of young and mature learners in India.  

    The campaign was launched on ENZ’s South Asia LinkedIn channel which was then used throughout to highlight the impact and value of a New Zealand education through the sharing of success stories of women leaders in New Zealand and beyond as well as those of Indian women alumni. Education media across several key Indian publications also reported on the campaign to their estimated 58 million readers.  

    The LinkedIn campaign profiled over 24 women leaders and achieved 105,000 impressions, 1,500 page views, while the ENZ South Asia page gained more than 600 new followers, surpassing the campaign’s targets.

     

    To engage students and lift the NZ education profile amongst this group, a SheLeads debate competition was organised between five leading schools in Delhi. The students were tasked with debating “the underrepresentation of women in STEM”’ and the 50 plus participants were invited to share diverse perspectives and include examples from New Zealand. 
     
    Undergraduate learners from over 100 tertiary Indian Institutions were also invited to participate in the campaign through submission of video essays. A shortlist of 10 entries were judged by Professor Carol Mutch from the University of Auckland’s Faculty of Education and Social Work.

    Images from the SheLeads debate competition held at Delhi Public School.

    Finally, ENZ hosted a virtual workshop on ‘Organisational Change and Resilience’ with school principals and leaders from over 500 schools across India invited to attend. This workshop was facilitated by AcademyEx Founder, Frances Valintine and discussions focused on the innovative approach to learning that leaders must now consider in this rapidly changing world.  

    The finalists and winners of both competitions were invited to a campaign concluding event at the New Zealand High Commission in New Delhi on May 18. The event featured an engaging line up including an inter-school debate competition for the debate competition finalists, a panel discussion featuring alumni titled “Trailblazers: Women leaders who catalyse change” and the SheLeads Essay Showcase featuring the top three finalists. New Zealand’s High Commissioner to India, H.E Patrick John Rata was on hand to present the winners with their awards in front of guests that included high school counsellors, students, parents, and representatives from New Zealand institutions as well as the Principal of Jesus and Mary College in New Delhi.

    ENZ’s Director of Engagement East Asia and India, Jugnu Roy, said that it was a huge privilege being able to interview so many talented women leaders and alumni to showcase their outstanding achievements. She also said that seeing the energy and enthusiasm that the students brought to both competitions was another campaign highlight.

    “New Zealand has a proud history of striving for gender equality and continues to improve outcomes for women by strongly supporting women in education and training, utilising women’s skills to grow the economy, and encouraging and developing women leaders.  

    “I am sure this campaign will inspire our students here in India, particularly our female students, to consider choosing New Zealand as an education destination and follow in the footsteps of these incredible role models,” said Jugnu.  

  • Otago Chemistry lecturer attracts a crowd at Kuching fair

    Jane Goh, ENZ’s Marketing and Strategic Relations Manager, Malaysia, said that around 150 students, parents and teachers in Kuching met with representatives from higher learning institutions, high schools and polytechnics from New Zealand at the fair.

    These included Riccarton High School, UC International College (UCIC), University of Canterbury, Lincoln University, The Ara Institute of Canterbury, University of Otago, The University of Auckland, University of Waikato, New Zealand Tertiary College (NZTC) and Academic Colleges Group (ACG).

    During the fair, Dr David Warren from the University of Otago gave a lecture on the relevance of chemistry today to teach students how best to study and excel in the subject.

    28

    Dr David Warren delivers a lecture on ‘Chemistry and its relevance in today’s life’ during the New Zealand Education Fair 2016 held at Kuching Hilton Hotel.

    After the lecture, all participants were given a chemistry quiz contest. Rebecca Chen from Lodge International School won the main prize.

    29

    Rebecca Chen from Lodge International School – the top winner of Chemistry Lecture and Quiz.

  • Event season in Viet Nam

    Two alumni networking events had more than 200 registrations, as well as the participation of Immigration New Zealand (INZ) and New Zealand Aid, who answered queries from students and parents about studying in New Zealand.

    Several seminars were held alongside the fairs to discuss student visas, the New Zealand curriculum and NCEA, and the NZ ASEAN Scholar Awards. The seminars drew significant interest with the rooms full for most of the day.

    Ben Burrowes, ENZ’s Regional Communications & Strategic Relations Manager for South East Asia, said it was fantastic to see so much interest in the seminars.

    “It was clear that the students and parents had already conducted their own research and had come prepared with specific questions on programmes of study and life as a student in New Zealand.”

    The Hanoi agent seminar, held on 17 March, included student visa updates from INZ, followed by education agent training and “speed meetings” between local agents and New Zealand education providers.

    The events were accompanied by a comprehensive public relations programme that resulted in good coverage in Vietnamese media. Some 15 local media members attended a media briefing in Ho Chi Minh City, seizing the opportunity to interview two Vietnamese alumni and Ben.

    The ENZ team also conducted an online chat with vnexpress.net, a top online news website in Viet Nam with over one million views per month. During the two-hour live chat session, questions were put to panel members Ben, Chris Klaassen (Chair of SIEBA), Giang Nguyen (University of Waikato’s SEA Regional Manager), and Lucy Nguyen (SIT’s International Marketing Officer for Vietnam). They answered nearly 60 questions ranging from New Zealand’s quality of education, the transferability of qualifications, the high school system and NCEA. After the live chat, the answers remained on the news site and were syndicated by many other online sources.

    Ben said the number of questions put to the panel was a positive sign.

    “A number of questions asked for comparisons between New Zealand and some of our stronger competitors – a further testament to the growing market awareness of New Zealand,” he said.

    Air New Zealand was among the events’ partners, providing two sets of return tickets to New Zealand at the fairs. 

    Ben Burrowes, Tam Le with Vietnamese alumni

    Ben Burrowes (second from left), Tam Le (second from right) with Vietnamese alumni

    Speed meetings at the Hanoi Agent Seminar

    Speed meetings at the Hanoi Agent Seminar

  • Winners of KIWI Challenge announced

    This year was the first where university students were able to enter a new category alongside the schools' challenge.  

    The winning teams from Petra Christian University and USG Education headed off strong competition from eight other finalists, drawing praise from the judges for their solutions to support youth-led Small and Medium Enterprises (SMEs).  

    Finalists presented to a panel of judges from University of Otago – Ōtākou Whakaihu Waka and Education New Zealand Manapou ki te Ao (ENZ), who were cohosting the initiative.  

    Both winning teams received a voucher valued at 10,000,000 Indonesian Rupiah (approximately 1,000NZD) as well as virtual internships from the University of Otago – Ōtākou Whakaihu Waka commencing in semester one, 2025. 

    Tech-led solutions 

    A team from Petra Christian University developed an app ‘Partify’ which connects emerging small businesses and keen part-time workers. Businesses post part-time jobs, and workers swipe to find flexible gigs nearby, with AI matching candidates based on skills, location, and availability. 

    Partify university winner – ENZ market manager Naluri Bella and University of Otago Regional Market Manager Sarah Ewing present the award for First Place in the University category to team members from Petra Christian University for their app ‘Partify’.

    In the high school category, a team from USG Education took the top prize with ‘LAW4MSME’, a platform allowing small businesses to access legal information and advice.  

    LAW4MSME High school winner - ENZ market manager Naluri Bella and University of Otago Regional Market Manager Sarah Ewing present the award for First Place in the University category to team members from USG Education for their platform “LAW4MSME’.

    Explaining the group’s business idea, team leader for LAW4MSME, David Francis said the students found that Indonesian youth-led SMEs lack knowledge of the laws and regulations needed to run their businesses. 

    “To address this, we developed an AI bot that educates SME owners on these regulations, helping them navigate legal requirements more effectively,” David said. 

    The KIWI Challenge competition aims to inspire youth across Indonesia to engage in entrepreneurial activities and help resolve societal issues. Over the five years the competition has run, 1000 Indonesian youth have participated. This year, Education New Zealand Manapou ki te Ao (ENZ) partnered with University of Otago to co-host the initiative.  

    This year’s competition included 49 teams with a total of 221 student participants.  

    Mentorship key 

    Mentorship is a key element of the competition. The finalists attended a workshop run by Associate Professor Dr Conor O’Kane, Head of the Bachelor of Entrepreneurship programme at Otago Business School. This assisted entrants to develop their ideas and refine business plans.  

    ENZ Acting General Manager International Ben Burrowes said he’s delighted to see the continued development of the KIWI Challenge.  

    “Inviting university students for the first time has given us the opportunity to include a whole new cohort of talented young entrepreneurs, and we have been very impressed with the quality and creativity of their submissions,” Ben said. 

    “The competition has also benefitted from the enthusiasm and expertise of our colleagues at the University of Otago, and we are grateful for their willingness to partner with us for the KIWI challenge’s fifth year.” 

    Dr O’Kane said it was inspiring to witness the quality of entrepreneurial thinking among Indonesian students. 

    “These students have very bright futures. The concepts and programmes the finalists presented were remarkable and captured the impressive ability of the teams to identify tangible business problems and visualise and communicate a solution to these challenges,” Dr O’Kane said. 

  • International students awarded for ICT excellence

    Ruslan Levenets, who originally studied law in Russia, came to study in New Zealand in preparation of a career change. 

    “I had some practical skills and interest in IT, but my main motivation for study was to have a strong theoretical background,” said Levenets.

    Ruslan was awarded most outstanding student for the Graduate Diploma in Information Assurance and Security. The award was sponsored by ISACA, an international professional association for IT governance.

    Mike Binkhorst, president of the Wellington chapter of ISACA, believes supporting top students is an important part of building the future of their industry. 

    “We're keen to encourage people into the profession to make a difference in the field. ISACA promotes frameworks and standards in IT to improve governance and security. Education and supporting the next generation is a big part of that,” said Binkhorst.

    Weltec IT Award recipients 2EDIT2

    Alexander Sokolov with Alisdair McKenzie

    Also achieving excellence in IT was Alexander Sokolov who was awarded most outstanding student for the Graduate Diploma in Information Technology. He received his award from Alisdair McKenzie, a member of WelTec’s IT Industry Partnership Committee. 

    “WelTec’s Industry Partnership Committee offers guest lectures, takes interns and reviews WelTec's IT programmes – all so that they deliver what the industry is needing,” said McKenzie. 

    “We work to ensure that the tertiary education sector is harmonised with business and industry requirements.”

    Ian Hunter from WelTec’s School of Business & IT said the involvement of industry associations makes a significant difference to the way WelTec students are taught. 

    “Our students are working on real scenarios and real problems as part of their academic programme,” said Hunter.

  • ACG expands its New Zealand vocational group

    ACG Group Chief Executive, John Williamson, said that acquisitions are part of ACG’s plan to broaden its portfolio of high-quality educational services.

    “With ongoing demand for recognised, quality educational qualifications, we are well positioned to grow, either through developing new offerings ourselves or acquiring providers whose philosophies and standards match ours,” said Williamson.

    ACG’s vocational diplomas, degrees and courses are offered in a range of creative industries such as IT, tourism and hospitality, trades and services, health, and early childhood. The acquisitions will now see ACG delivering education to over 12,000 students through its 35 campuses across three countries.

    ACG’s other institutions include Yoobee School of Design, New Zealand Management Academies, New Zealand School of Tourism and New Zealand Career College.

    Animation College is New Zealand's leading character animation college, delivering both traditional and 3D animation courses. AMES is one of New Zealand’s top IT education providers, while South Seas Film & Television School is a leading film, television, screen acting, animation and photography training institution.

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