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We offer flexibility, care and support
At Education New Zealand, you will receive:
- Five weeks (25 days) paid annual leave that will begin accruing from your very first day.
- 10 days sick leave added to your balance from the day you start, and a top up of 10 days to your balance when you cross over your work anniversary (after 12 months).
- Annual flu vaccinations.
- Flexibility. We understand this is valued by our employees, therefore offer different kinds of flexible working around the location, days, and times you work while balancing the needs of ENZ, your team and you.
- Free access to a nearby gym and (free) personal trainer if you’re based in our Wellington office.
- Access to a resourceful Wellbeing Hub through our Employee Assistance Program (EAP), giving you access to confidential support and resources across key areas such as physical health, emotional wellbeing, lifestyle, and workplace support, along with webinars and eLearning modules.
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Building on momentum from 2025 for steady growth in 2026
Kia ora koutou,
As 2025 draws to a close, I want to take a moment to reflect on what we’ve achieved together, and to thank you for the incredible support you’ve shown to grow international education in New Zealand.
This year has been one of big wins:
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New Zealand now has 83,535 international students enrolled between January and August, a 14% increase on last year, already surpassing 2024’s total.
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Education-related travel exports hit $4.52 billion, making international education among New Zealand’s top 10 exports.
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87% of international students rated their experience in the country positively, with 77% of New Zealanders agreeing that international education benefits the country.
These results are a testament to the strength of our partnerships and the commitment of everyone in this sector. Thank you for working with us on our Go-to-Market Plans, we are excited to keep building on this momentum in 2026 as we deliver on the International Education Going for Growth Plan.
And it’s not just our sector shining, New Zealand continues to stand out globally on several counts, which make us even more appealing as a high-quality study destination.
We are globally ranked:
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fifth for overall higher education quality (QS World University Rankings 2026)
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second on the Sustainable Trade Index
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third-most peaceful country in the world (Global Peace Index 2025)
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first for work-life balance (Global Life Work Balance Index 2025)
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tenth for overall prosperity and wellbeing (Legatum Prosperity Index 2025).
Finally, I want to acknowledge Amanda’s outstanding leadership as ENZ Chief Executive. Amanda has strengthened relationships across government and the sector, represented New Zealand internationally, and delivered an organisational reset that sets ENZ up for the future.
We’re immensely grateful for her contribution and wish her every success in her next role.
The ENZ Board has started recruiting for a new Chief Executive, and we’re working closely with Amanda and the leadership team to ensure a smooth transition. In the meantime, business continues as usual, and our team remains focused on achieving the growth goals we have set for international education.
On behalf of the ENZ Board, thank you for everything you’ve done to help international education grow and thrive this year.
Wishing you a safe and happy festive season filled with relaxation, good cheer and time with loved ones. We look forward to connecting again in the New Year and continuing this important work together.
Ngā mihi nui,
Tony Gray
Chair, Education New Zealand Manapou ki te Ao -
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Future Proof 2.0
The campaign builds on the success of an earlier campaign in March 2018, which reached more than 33 million potential students and achieved 14 million social engagements.
We encourage New Zealand education providers to align their marketing activities with Future Proof 2.0 to increase and amplify impact.
About the campaign
Future Proof 2.0 is an integrated global campaign run across paid media, social media engagement, studyinnewzealand.govt.nz, email and PR.
The campaign, which began 8 October and runs for eight weeks, aims to attract high quality students from our key strategic markets by raising awareness of New Zealand’s education quality.
It integrates all of ENZ’s marketing channels, draws on behavioural data from our database marketing programme and leverages the one million-strong audience on our social channels (Facebook, Instagram, YouTube and, in China, WeChat).
The campaign will direct prospective students to a Future Proof 2.0 landing page and encourage them to join My StudyNZ, an online tool that helps them find the New Zealand study programmes that best suit their needs. Students can shortlist their favourite programmes, track their application progress and send enquiries to education providers.
Campaign messaging
Future Proof promotes a September 2017 report by The Economist Intelligence Unit ranking New Zealand as first out of 35 countries at preparing students for the future. Future Proof 2.0 continues the conversation by showcasing some of the exceptional teachers and academics who make New Zealand’s education system world leading.
The campaign’s central message is: Our teachers lead the world in preparing students for the future.
The key messages are:
1. Our teachers give you the skills to put your knowledge to work in the world.
- Students in New Zealand learn to think critically and creatively, work collaboratively and develop a global mindset, making them more prepared, and adaptable, for the future world of work.
2. Our teachers challenge you to reach your potential in an unlimited learning environment.
- Students in New Zealand gain practical, hands-on skills both inside and outside the classroom.
3. Our teachers are inspired by a society that encourages curiosity, new ideas and respect for the world around us.
- Students in New Zealand thrive in an open, welcoming society that embraces new ideas and innovative thinking.
Future Proof 2.0 will keep the same slogan as the previous campaign: Future Proof yourself in New Zealand.
We’ve created compelling content – videos, photos and written content – to share stories about New Zealand’s teachers with the world.
While Future Proof 2.0 will feature many great teachers, our three stars are:
Professor Kathleen Campbell, a geologist, paleoecologist and astrobiologist at the University of Auckland
With her expert credentials and involvement in the NASA 2020 Mars Rover Mission, Kathleen is a standout example of the high-quality academics that students can work with at New Zealand universities.
Mark Hanlen, a marine studies teacher at Whakatane High School
A favourite amongst his students, and with an infectious passion for his subject, Mark's story makes a great showcase for hands-on, real-world learning. He brings the concept of manaakitanga (mutual respect) into his teaching both inside and outside the classroom.
Dr Faith Kane, a senior lecturer in textiles at Massey University
Faith brings a creative element with a future focus to the campaign. Her work in laser processing textiles and textile design for sustainability speaks to New Zealand's innovation strengths and real-world problem solving.
How can Future Proof 2.0 help you?
You can increase the impact of your marketing by aligning your timings and activities with Future Proof 2.0. For example, you might like to highlight your region’s or institution’s teachers while the campaign is running.
Using our creative assets
Assets we’ve created for the campaign include videos, imagery and blog posts, quotes and other written content about our teachers and their students.
We will add all assets to The Brand Lab as they become available.
Useful resources
You can find advice on identifying audiences, channels and story ideas on the Skills Lab.
For example, there are practical tips on:
- Creating a digital marketing strategy
- Using social media to turn your followers into advocates
- Writing great blog posts
- How we use My StudyNZ to match students to institutions
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Health and wellbeing resources for international students and staff working with international students
These resources can complement your own health and wellbeing resources for students and staff.
NauMai NZ has a range of health and wellbeing advice and information including:
- Feeling lonely, homesick or depressed?
- Stay well, stay connected
- Making friends in New Zealand
- COVID-19 updates
- Getting a doctor, dentist, or sexual healthcare
The NauMai NZ WeChat mini programme provides the same information in Chinese.
Study In New Zealand health and wellbeing Instagram Live sessions. Hear from international students and subject experts as they share their advice and experience:
- ‘Looking after your health and wellbeing’
- ‘Preparation for the academic year’ (academic and wellbeing focussed)
SIEBA’s resources for mental health and wellbeing. Find information, advice, downloadable resources and links off to expert sites.
Asian Family Services’ Project Connect; Health, wellbeing and safety resources.
- Find advice and guidance to better understand and manage personal wellbeing, and much more.
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Around the world in five
Brazil
Opinion of Brazilians on education and quality of life of New Zealand is the subject of research
China
China’s Covid rules and unemployment driving postgrad study abroad
Chinese school-leavers look closer to home for overseas study
Colombia
I AM NEW: Education New Zealand Working on Projects For International Education In Colombia
Indonesia
Thailand
Study abroad! Thais' interest in studying New Zealand has increased by more than 25%
Viet Nam
Education – an important cooperation area between Vietnam, New Zealand
International
Optimism trumps ethics in student recruitment ‘comeback’
The evolving role of technology in the international education sector
ICEF Podcast: Digital transformation in international education
FutureLearn acquired by Global University Systems
New Zealand
High-level Vietnamese political and education delegation welcomed to Waikato
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NAFSA CEO to deliver opening plenary at NZIEC KI TUA 2024
NZIEC KI TUA 2024 is set to welcome rich, global, and indigenous perspectives on international education with the announcement of its opening plenary and keynote speakers over two days of the conference.
NAFSA CEO and Executive Director of NAFSA Association of International Educations, Dr Fanta Aw, will deliver the opening plenary at NZIEC KI TUA 2024 inTe Whanganui-a-Tara, Wellington from 6 – 8 August.
NAFSA Association of International Educators (NAFSA) CEO and Executive Director, Dr Fanta Aw will deliver the opening plenary. Experienced leader in business, community development, governance and technology, Elle Archer (Ngāti Tamaterā, Ngāti Maru – Hauraki Whānui katoa, Ngāti Raukawa, Ngāti Porou, Ngāpuhi, Ngāi Tūhoe) will deliver a keynote address on day two of the conference.
Dr Aw will speak about the role international education can play in a time of global challenge and the global dimensions of our international education sector. Since 1996, Dr Aw has been a dedicated member and leader at NAFSA, which is the largest association serving international educators worldwide.
From 2013 to 2016, she served as NAFSA’s President and Board Chair. Dr. Aw is a recognised and highly respected figure in the fields of international education and higher education administration. Originally from Mali, West Africa, Dr. Aw has resided in both East and West Africa, as well as the United States, fostering a broad and diverse cultural perspective. Her passion for global experiences has led her to explore nearly 60 countries. Dr. Aw is a frequent keynote speaker, sharing her expertise on various topics including international educational exchanges, diversity and inclusion in higher education, and U.S. immigration.
Keynote speaker Elle Archer’s address will draw on her experiences from a number of global initiatives across engagement, cultivating curiosity, intergenerational fairness, and learning futures. Her address will take the audience on a journey from our own backyard to global kaupapa and focus on activating our connection to the world. This also fits into a portfolio of mahi that she has been involved in: Futures Now - Activating Societal Shift, Embracing Kotahitanga.
Elle Archer will be a keynote speaker at NZIEC KI TUA 2024
Archer is an experienced speaker, facilitator, innovator and strategist, empowering people to achieve outcomes for the betterment of purpose. She holds roles as Heamana Whakahaere Executive Chair, Chair, Managing Director, Board Trustee and Kaiarahi for a wide range of organisations nationally and globally. She has been involved in iwi, business, industry, government, and community development for 27 years, with a background in science, geospatial technology, education, infrastructure, economic development, and emergency management. She won the ‘High-Tech Inspiring individual for 2024’ award at the NZ Hi-Tech awards.Register now
Registrations are open for the 31st New Zealand International Education Conference KI TUA (NZIEC KI TUA), which is being held in Te Whanganui-a-Tara, Wellington from 6 – 8 August 2024 at Tākina Wellington Convention & Exhibition Centre. This year’s conference theme is NZIEC KI TUA – Te Ara ki te Ao*
You can register now at NZIEC KI TUA 2024. For an updated programme visit our website.
A spotlight on NZIEC KI TUA 2024 Partners
We are delighted to bring you the NZIEC KI TUA Experience Garden, which will give you the chance to engage and connect with a few of our conference partners in a number of exciting ways!
- Join us for the NZIEC KI TUA Welcome Function on Wednesday, 6 August brought to us by Te Herenga Waka — Victoria University of Wellington and Te Kunenga ki Pūrehuroa Massey University.
- This year, we start both conference days with a Networking Breakfast; join TOEFL, at the International Education 101 session on our first day and Host Families on Thursday morning for an informative session with Celia Coombes from Immigration New Zealand.
- Immerse yourself in the world of ‘Flywire live illustrators’, who will breathe life into our core conference themes and explore how collaboration will shape the future of international education.
- Visit and connect with idpconnect and IELTS in their own partner lounge.
- Savour a bold barista coffee from Student Safe
- Need to make a powerful first impression? Visit the Pearson Photo Booth for a professional LinkedIn profile photo taken by Wellington-based professional photographer Rebecca McMillan
- Edified is partnering with Kāpiti’s Otaraua Nurseries to help NZIEC KI TUA in our commitment to sustainability; for every delegate registration, we will plant a native tree, fostering a greener future for generations to come.
- Prepare to embark on an extraordinary journey through the NZIEC KI TUA 2024 Experience Garden and unlock a world of activations and inspiration.
We hope to see you there!
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‘Unlock Your Future with New Zealand PTEs’ webinar series for the Indian market
According to 2023 enrolment data, India is the largest source of students for New Zealand’s Private Training Establishments (PTEs). To ensure agents in India are receiving the most up-to-date and relevant information on the quality and range of courses at New Zealand PTEs, ENZ has launched its ‘Unlock your Future with New Zealand PTEs’ series.
The series is designed to cover different programme areas offered by our PTEs. The first session, held in October, focused on Engineering, Technology, and IT programmes and proved popular with 62 education agents participating. Attending the session from the PTEs, were representatives from academyEX, Auckland Institute of Studies, Aspire2, International College of Auckland, Media Design School, New Zealand Skills and Education Group, Whitecliffe College, and Yoobee College. During the webinar, these representatives introduced their programmes, discussed pathway opportunities, job prospects after graduation, and shared alumni stories.
Ruth Cooper, Co-chair of Quality Tertiary Institutions and Country Director of Media Design School said that this series aims to give education agents a clear understanding of New Zealand PTEs.
“Indian students make up the largest group of international students at our PTEs and education agents play a crucial role in facilitating this.
“We want Indian education agents to have a clear understanding that New Zealand PTEs provide high-quality, government-recognised, and student-centred education. They are well-connected to industry and offer a wide array of courses and programs at various levels,” said Ruth.
“These webinars help providers establish and strengthen relationships with Indian education agents and equip them with valuable information to share with prospective students,” she added.
Register for the next webinar
There will be one more session held before the end of the year on Tuesday 19 November with more to follow in early 2025. The 19 November session will explore education options in food, hospitality, personal services, health, agriculture, and environmental studies. Education agents for the India market can register for this session here.
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Australian fair offers global gateway for Kiwi Edtech
Although Australia is not a traditional student attraction market for New Zealand, its proximity to us as well as its size, recent digital education reforms in the wake of COVID 19, and its links to the rest of the world, create opportunities for our education technology products and services community.This was the first time ENZ participated with edtech companies as a group in this two-day conference and expo. With more than 11,000 attendees, 250 speakers, 250 exhibitors and 10 sub conferences (including one on edtech innovation,) EduTECH 2022 is the most comprehensive cross-sector event for education in the southern hemisphere. It brings together ‘educators and solution providers to exchange and explore ideas, techniques, and technology, with the aim of improving teaching, training and learning and raising the education standards in Australia and the world.’
ENZ worked closely with New Zealand Trade and Enterprise (NZTE) to maximise the overall impact for New Zealand Inc from the event, with both organisations supporting edtech companies to take part.
EdPotential General Manager Charlie Tomlinson
Six of NZTE’s focussed edtech customers (Orah, iUgo, Hero, Banqer, StepWeb and EdPotential) were hosted in a NZTE Pavilion at EduTECH. ENZ also supported seven edtech companies keen to explore opportunities in Australia: Learn English Live, Chasing Time English, Language Fuel, ByteEd, Kai's Education, Pacific Kids' Learning and TTRO. Two other New Zealand companies, Education Perfect and MyMahi, also participated independently.
Lianne & Jeff King, Co-founders of MyMahi
In the spirit of collaboration, ENZ hosted an event at the NZTE Pavilion that enabled all 15 companies to connect with a number of Australian education providers as well as with NZTE, to share ideas and insights about edtech opportunities for New Zealand in Australia.
ENZ’s delegation also took part in the local Australian Education Technology Association’s ‘Pasta with Peers’ informal dinner, an opportunity to connect with over 200 Australian edtech founders and CEOs.
“I found the conference really valuable - we actually picked up a series of Indigenous schools to connect in with our Indigenous programme for next year so that was great,” says Will Clarke, Learn English Live co-founder and director.
“EduTech Australia is where it’s happening this week! Lots of information to absorb and great insights on all things edtech! It’s been awesome meeting and spending time with like-minded people who are working hard to build their businesses and brand outside of NZ. With the support of ENZ and the introduction to the NZTE team here, the future looks bright for Pacific Kids Learning,” says Evo Leota-Tupau, founder of Pacific Kids Learning.
Aotearoa’s edtech community is increasingly being recognized for the valuable contribution it makes to international education around the world, says Alana Pellow, Business Development Manager at ENZ.
iUgo Founder and Managing Director Nicola Smith with ENZ's Alana Pellow
“For example, it was great to see two edtech companies being included in the Prime Minister’s recent trade mission to Australia, while several edtech exporters featured in Minister Hipkins’ recent international education engagements in the Americas.”
Following ENZ’s successful participation in EduTECH2022, Ms Pellow is keen to explore further opportunities to bring the collective energy and momentum of the edtech sector together, to support its contribution to international education and the outcomes for learners.
More information:
- Aotearoa EdTech Excellence white paper 2021, developed by EdTechNZ in partnership with ENZ, says that more than 90% of New Zealand edtech businesses export or have ambition to export, with the main markets being the United States (26%) and Australia (24%).
- Education 2030 , a report by HolonIQ, includes predictions about the future growth of the global education market and the role of technology.
- Australia Perception Research 2022 | New Zealand Story Group (nzstory.govt.nz), a webinar by NZStory, suggests Australia is one of the most accessible international markets for New Zealand businesses to enter, and highlights Australia’s growing admiration for the values it perceives New Zealand represents – particularly our leadership and indigenous journey. Our te ao Māori values of manaakitanga and kaitiakitanga resonate deeply with both Australian consumers and businesses.
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Summer in Aotearoa New Zealand – Explore, have fun and stay safe!
Education New Zealand Manapou ki te Ao (ENZ) is supporting students to explore New Zealand this summer with an emphasis on staying safe during their holiday break.
NauMai NZ has dedicated pages on outdoor safety, water safety, road safety and the New Zealand climate, supporting students to prepare for their activities over the summer. NauMai NZ also has information on the cities and regions of New Zealand, along with recommendations of things to do and see and how to get there.
ENZ reminds students to keep themselves safe from scams. If students have lost money in a scam or have been the victim of an online scam where threats have been made against them, they can contact the NZ Police who are here to help. Phone 105 or report online.
Summer is a great opportunity to take a break from study and find time to relax and explore our beautiful country. There is plenty to see and do in New Zealand but students can also take steps to stay safe, wherever they are and whatever they are doing. NauMai NZ is here to help them.
Happy summer holidays!
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Announcing closing plenary speaker for NZIEC KI TUA 2024
Drawing on his experience leading health care organisations and the health system in Aotearoa New Zealand, including during periods of significant change and uncertainty, Sir Ashley’s closing plenary session will focus on how to lead effectively now and in the future. He will talk to NZIEC KI TUA delegates about ‘leading through change and uncertainty’.
“We live in an increasingly volatile, uncertain, complex, and ambiguous world, which needs leaders to be agile and adaptable who can lead using different approaches than what we have used in the past. I am looking forward to speaking at NZIEC KI TUA on how we can lead in a world of rapid change and complexity,” Sir Ashley said.
Lead with Stories workshop by Jehan Casinader
Award-winning journalist and speaker, Jehan Casinader, will run a workshop, Lead with Stories at NZIEC KI TUA on 7 August. Casinader has spent 15 years telling compelling stories that resonate with people from all walks of life. He has a thorough understanding of New Zealand’s international education sector – and a degree in public policy.
Casinader says storytelling makes global influence possible.
“As New Zealand revives its international education sector, leaders and organisations will work harder than ever to engage the hearts and minds of students and partners around the world.
“However, in an increasingly noisy digital world, it’s harder to grab people’s attention.
"Traditional marketing no longer cuts it. And yet, many of us lack the confidence and skills to tell stories – or we’re afraid to. As a result, our most important messages are never heard,” Casinader says.
In his workshop, Casinader will share practical tools that helps leaders and staff from across the sector to tell compelling stories.
The NZIEC KI TUA 2024 programme will be available in July.
Register now – early bird registrations close on 31 May
Earlybird registrations are still open for the 31st New Zealand International Education Conference KI TUA (NZIEC KI TUA), which is being held in Te Whanganui-a-Tara, Wellington from 6 – 8 August 2024 at Tākina Wellington Convention & Exhibition Centre.
This year’s conference theme is NZIEC KI TUA – Te Ara ki te Ao*
‘Te Ara ki te Ao’, which translates to ‘the pathway to the world’, symbolises a journey that transcends borders and embraces global horizons. This concept frames Aotearoa New Zealand’s distinct international education environment, inviting participants to connect and collaborate to accelerate global growth.
Register now at NZIEC KI TUA 2024.
NZIEC KI TUA 2024 Partners!
Welcome to our newest partners Pearson, Edified, Te Herenga Waka — Victoria University of Wellington and Te Kunenga ki Pūrehuroa Massey University and Flywire, who join TOEFL, Studentsafe, idp, IELTS, and Host Families NZ as partners for NZIEC KI TUA 2024.
And welcome to our new media partner: The PIE News.
If you’d like to partner with NZIEC KI TUA 2024, email us nziec@enz.govt.nz