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  • Stronger together: TNZ and ENZ support school sector growth through agent famil

    The week-long programme brought eight agents from mainland China, Hong Kong, and Taiwan to Wellington, Marlborough and Canterbury.

    The aim was to give agents first-hand experience of New Zealand’s short-term study offerings in schools, strengthen connections with regional education providers, and explore opportunities to develop tailored study tour programmes.

    The famil was funded by TNZ, with ENZ collaborating with Schools International Education Business Association of New Zealand (SIEBA) to manage the itinerary and logistics.

    ENZ Senior Market Development Manager (China), Felix Ye, and TNZ Trade Development Manager (Greater China), Sandy He, led the delegation of eight agents - providing on-the-ground support and sector insights.

    In the year ended December 2024 New Zealand exported $1.29 billion of education related travel to China. This represented 35.8% of all exports of education related travel. For trade in education related travel China, People's Republic of ranked 1 of 140 for highest export value. [1] According to data from Stat NZ, 7.9k Chinese students holding visitor visas came to New Zealand for short-term programmes or study tours - the majority visiting during China’s school holidays in July. [2]

    The agents visited St Mark’s School in Wellington, meeting with Erica Harrison, the Acting Principal, and her team.

    The agents met with 15 schools across the three cities, including a mix of private, state-integrated, and single-sex schools. The journey began in Wellington with a warm welcome at Rāroa Normal Intermediate, where the group received a traditional mihi whakatau — a first-time experience for many.

    Deputy Principal Dave Gillies said it was a great opportunity to showcase the school’s experiential learning focus.

    “We’re excited about developing professional relationships with the agents and the opportunities that will grow from this visit,” he said.

    Students from Chisnallwood Intermediate School perform a haka to welcome the group to the school.

    In the South Island, the group explored a range of school offerings and regional initiatives.

    In Blenheim, agents gained insights into the unique characteristics of state-integrated education at Richmond View School, Marlborough Boys' College, and Marlborough Girls' College. 

    In Methven, Mt Hutt College showcased its tailored short-term programme, featuring sustainability-focused tourism at Ōpuke Thermal Pools and hands-on alpine and agricultural experiences – a creative integration of local resources into learning.

    The famil concluded in Christchurch, where SIEBA and Christchurch Educated gave overviews of the New Zealand school system and introduced how their initiatives support the growth of international education across the sector.

    ENZ Regional Director of Greater China, Dr Ron Xavier, said study tours are a growing area of interest among Chinese agents.

    “This famil gave a genuine sense of what New Zealand schools can offer — from cultural experiences to hands-on learning — and helped connect agents with educators who are eager to host students,” he said.

    ENZ and TNZ plan to work closely with participating partners to develop new study tours across different regions for 2026, helping raise awareness of New Zealand as an education destination for Chinese students.

    SIEBA Executive Director, John van der Zwan, is looking forward to experiencing the benefits of the study tour famil. 

    “Study tours have significant potential, we look forward to the outcomes of this famil increasing the exposure of New Zealand’s regional schools in the China market,” he said.

     

    Paddling a waka on the Avon River. Beyond education, the famil also highlighted New Zealand’s unique culture and natural beauty. From visiting Te Papa and Wētā Workshop to paddling a waka on the Avon River in Ōtautahi Christchurch, agents experienced the blend of tradition and innovation that makes New Zealand a compelling destination.

    [1] Tourism data | Corporate and Stats NZ

    [2] https://tourismnewzealand.com/insights/tourism-data/

  • New Zealand’s EdTech at centre-stage of International Education

    Export digital products and services have long been an important element of New Zealand’s international education sector, but they have largely flown under the public radar. Overnight, the needs of learners changed, and education providers found themselves in uncharted territory.

    New Zealand companies with an established reputation delivering digital educational programmes quickly stepped up both the range and reach of their products. This, combined with Aotearoa’s reputation for creativity and innovation, and more than a little manaakitanga, has resulted in the phenomenal growth of some of our best-known EdTech brands over the past year.

    Kami is helping Schools Globally

    At digital online learning platform Kami, the goal is success for every student, regardless of ability, by providing inclusive and intuitive tools that support any learning style. They include text-to-speech, voice-typing, freehand drawing, and audio and video commenting.

    Many of the schools which closed globally adopted Kami’s digital classroom technology. The company has grown from 8 million to 27 million users in 180 countries over the past year, adding one million new users in one week alone.

    Code Avengers taps into the popularity of Gaming

    Code Avengers takes a left-field approach to engaging learners by tapping into the popularity of gaming and uses those concepts to captivate students and build their digital capability. The platform was only founded in 2012 and is now being used in 15,000 schools in 14 countries.

    “Our goal is to prepare teachers and students, from all backgrounds, for the current reality of the job market, and the jobs of tomorrow,” says Code Avengers CEO Hamish Day.
     
    “We want to help give people confidence and an opportunity to learn the skills that industry tells us it needs.”

    Education Perfect are inspiring the next Generation of Changemakers

    EdTech providers also have the power to engage students on social issues and challenge them to think critically. Key market player Education Perfect, which reaches more than one million students in 1800 schools globally, is finding new ways to inspire the next generation of changemakers.

    It is building curriculum content to include issues such as social justice, sustainability, student health and wellbeing, and indigenous issues. It recently partnered with Australian animal rights organisation Voiceless to deliver modules focused on animal welfare, including the issues of dolphins living in captivity and the export of live animals.

    EP Partnerships Director Anna Redmile says that joining forces with Voiceless allows teachers and students to have conversations which promote critical thinking and better understanding of the world they live in. 

    Education consultant and Voiceless adviser Dr Christina Jarvis agrees. "As we help children embrace an increasingly complicated future, such skills are paramount for developing engaged citizens.” 

    EdTech will continue to play a key role in New Zealand’s International Education Offering

    The EdTech sector was estimated to contribute $300 million to the New Zealand economy in 2017, and those figures will have ballooned with the impact of Covid.

    Looking to the future, educational technology will play an increasingly key role in the diversification of New Zealand’s international education offerings. And there is no shortage of amazing and pioneering companies ready to play their part.      

  • You’re invited! Find out about Brazil international education trends in upcoming webinar

    Join us to dive into the results of the 10th edition of the Brazilian Educational & Language Travel Association (Belta) Seal Survey, the most comprehensive study on international education trends in Brazil.  

    The study surveyed 586 education agencies and 1,780 students from across Brazil to understand trends, behaviours, and preferences in the international education sector, showcasing Aotearoa New Zealand as one of the fastest-growing destinations among Brazilians seeking an international education. 

    Hosted by ENZ, hear from Belta President, Alexandre Argenta, who will share the survey’s results and the main factors driving the choice of New Zealand as a destination for students from Brazil.  

    Date: Thursday 7 August  

    Time: 8:45am – 10:00am (NZT) 

    Registration link: https://enz.zoom.us/webinar/register/WN_Bt7353-iTJ2Ru5rj8Rqv-w 

     

  • Learn more about global edtech opportunities

    Are you interested in making connections or forming partnerships with education publishers, game developers, ICT companies and educationalists?

    Do you want to showcase your edtech tool and learn about how and why teachers and their students are using technology in the classroom?

    If the answer is yes, then register now for the Education Technology Summit on 5-6 July at Massey University’s innovation hub in Albany, Auckland. 

    For those of you from edtech companies outside of Auckland we have 20 heavily discounted tickets to give away. The money you save will get you to Auckland!

    Just tell us how much you think educational exports ($ million) contribute to GDP by 31 May.  The closest answers will get you a ticket to the two day summit for just $100 – a prize valued at $295. Send your answer to adele.bryant@enz.govt.nz.

    Following feedback from previous annual Edtech for Export (et4e) conferences, this year ENZ is supporting the New Zealand Technology Industry Association in bringing educators and edtech businesses together at the same event.

    This year’s more collaborative approach – bringing creators and users together – will provide a platform for the growth and development of sustainable and relevant edtech tools for the domestic and export markets.

    The Education Technology Summit programme offers separate Edtech for Export and Tech and Pedagogy streams, and plenty of opportunity for interaction between the two. 

    The programme includes export capability building sessions as well as the chance to hear from local and international speakers on global edtech trends and tips for exporting.

    Presenters include:

    • Betsy Corcoran, CEO of EdSurge, an award-winning US news and information source on edtech, will speak on “Mind sets and the future of educational technology”. 

    • Dan Milward of Gamefroot, a provider of online game creation software that teaches programming code in a fun and interactive way

    • Graeme Cosslett, CEO of the New Zealand Council for Educational Research (NZCER)    

    And, if you’re still wondering whether or not to make the Summit a ‘must attend’ event in your calendar, here’s a success story that had its beginnings in the et4e conference in 2013: 

    Gamefroot and NZCER are a great example of the power of deep collaboration between educational researchers and game makers.  Gamefroot’s Dan Milward and Rachel Bolstad of NZCER worked in the same Wellington building but did not realise they shared a common interest in educational games until they met at et4e 2013.  Since then, they have worked together to develop and launch a unique online game for teachers and policy makers called Curriculum for the Future: the Digital Game. 

    If you have any queries about the Education Technology Summit, contact Business Development Manager, Adele Bryant at adele.bryant@enz.govt.nz.

    Otherwise, see you in Auckland in July!   

  • EdTech World Tour in New Zealand

    The Franco-German researchers have been assessing global edtech trends and ecosystems which support edtech adoption and innovation, and will present their findings to the EdTechXEurope conference in June.

    While the US dominates the edtech sector Svenia and Audrey were curious to find out and report on what is happening in other parts of the world.  Their Edtech World Tour started in France in October 2015 and included the United States, Chile, Australia, Korea, India and South Africa. 

    Education New Zealand Business Development Manager, Adele Bryant, hosted Svenia and Audrey’s visit to New Zealand from 7-14 December 2015 between the Chilean and Australian leg of the tour.  During their time here, they visited education institutions, edtech companies and government agencies in Auckland, Wellington and Dunedin, recording what they saw and heard on their social media platforms.

    From an inspiring Point England School in Auckland, to a Wellington edtech community meetup, and on to Dunedin’s ADInstruments and its high quality life sciences educational products, Audrey and Svenia were welcomed and impressed by New Zealand’s approach to using and developing edtech.

    Audrey and Svenia made the following observations from their time in New Zealand: “New Zealand has been of great inspiration to us as we feel the country has understood the way Edtech has to be implemented.  No need to roll out devices and new edtech tools if neither the infrastructure nor the teacher training is there. 

    “The combination of the government’s efforts – together with Network for Learning – to bring high speed internet connection to all New Zealand schools and the work of MindLab in training New Zealand teachers in new technology has a huge potential to make New Zealand the next model for successful edtech use in schools.”

    At each call they asked the same question “What does edtech mean to you?”  The resulting videos have been uploaded to their website, providing insights into the different perspectives of teachers and developers.  View a compilation of the New Zealand videos here and go to the tour’s Twitter feed to see more about the whole tour.

    In the New Zealand newsletter they compiled after their visit, Svenia and Audrey noted that “New Zealand’s high quality and innovative education system has proven a perfect ecosystem for Edtech when combined with its entrepreneurial and creative culture”.  You can read about their time in New Zealand visit here. 

  • Around the world in five: News round-up 3 March 2016

    THAILAND 

    The Bangkok Post reports on the pace of progress to reform the education system in Thailand, the impact of this on Thai people and the Thai economy, and the flow on effects of intense competition for international schools in Bangkok. The article states Thailand may now be ready to increasingly look to foreign partners to make progress; the Education Ministry is reported to be working with Cambridge University to reform English language teaching and assessment and talking to education officials in Finland. 


    GLOBAL

    Research in to the regional differences in motivations, goals and behaviours of students seeking to study internationally culminated in FPP Edu Media producing a report that provides insights in to which messages and education offerings resonate in which markets. Download the report here.


    JAPAN 

    This month the Japan Business Federation, Keidanren, has brought forward the national start date for its companies’ rigorous graduate hiring processes, with mixed views to date on the impact for Japanese students studying abroad. From this year the association has advised members to begin interviewing students from June for job offers in October. Encouragingly, Keidanren’s guidelines have suggested companies make allowances for students abroad when hiring. The PIE News provides more detail.


    SAUDI ARABIA 

    The recently appointed Minister Mohammed Al Isa has signaled that the Ministry [link in Arabic] will review a long-standing ban on foreign universities being established in Saudi, and commented that private education will ‘drive the future of the education sector’.


    MALAYSIA

    The Malaysian government has reported that it is on track to meet its goal of attracting 200,000 international students annually by 2020. Earlier this month it announced that all university students will be required to pass English language, currently taught as a second language, in order to graduate from university. The government expects a focus on English languages skills at all levels of its education system will make Malaysia a more attractive international education destination. Read more in The PIE News.

  • US students win NZ study experience

    The collaboration is part of Education New Zealand’s commitment to the Institute of International Education’s Generation Study Abroad initiative to double the number of students from the United States who study abroad by 2018,

    Participating universities and ITPs funded US$500 tuition or living costs awards, and ENZ funded US$2,000 travel awards to help students pay for their flight to New Zealand.

    Eleven students were offered the US$500 university or ITP excellence awards to study at the University of Auckland, AUT, Unitec, Massey University, the University of Waikato, Victoria University of Wellington, the University of Canterbury, Otago Polytechnic and the University of Otago, and four students (including one who also received an institute award) were offered the US$2,000 travel awards to study at the University of Auckland, the University of Waikato, Massey University Wellington, and the University of Otago.

    As part of the application process, students were required to submit a blog or video explaining why they wanted to study in New Zealand. “The standard of applications received was very high, and their blogs and videos were inventive and entertaining,” said Amy Rutherford, International Market Manager, North America.

    “I can’t wait to see what the students get up to during their time in New Zealand!”

    You can view the application blogs and videos through the links below.

    Phillomena Wong from the University of Southern California, recipient of an AUT University excellence award                 

    Emily Garrett from Park University, recipient of a Massey University excellence award

    Allison Cluett from Brown University, recipient of a University of Otago excellence award

    Nicole Guinn from the University of Mary Washington, recipient of a University of Otago excellence award

    Reese Sun from the University of Texas at Austin, recipient of ENZ travel award, studying at the University of Otago

    Zoa Smalley from the Kansas City Art Institute, recipient of an Otago Polytechnic excellence award

    Leo Valdez from the University of Central Missouri, recipient of a Unitec excellence award

    Sara Lobdell from Franklin and Marshall College, recipient of a University of Auckland excellence award, and an ENZ travel award

    Yasaman Sahba from Southern Methodist University, recipient of University of Canterbury excellence award

    Abe Levitan from Olin College, recipient of a Victoria University of Wellington excellence award

    Logan Coffman from the University of Colorado at Boulder, recipient of a Victoria University of Wellington excellence award

    Annalisa Palmer from the University of Nevada, recipient of an ENZ travel award, studying at Massey University Wellington

    Kora Nixon from Michigan State University, recipient of a University of Waikato excellence award

    Dustin Flores from Utah State University, recipient of ENZ travel award, studying at the University of Waikato. 

  • Korea alumni association reinvigorated

    The Association has been energised by the arrival of new members, including recent graduates, and has plans for championing the New Zealand education story with prospective students in Korea and with industry.

    Prime Minister Key met 13 alumni of New Zealand education institutions – both Koreans and New Zealanders now based in Korea – who briefed him on the Association’s future direction and activities, and shared their study experiences in New Zealand. The alumni present at the event hold a wide range of positions including fashion designer, music company executive, children’s book illustrator, attorney, CEO of a technology company, a former professor of design and officers in the Korean military.

    “A New Zealand education provides many Korean students with a platform from which to launch successful careers in business, academia, and a range of other industries in Korea and New Zealand,” said Lisa Futschek, Education New Zealand’s Regional Director for Americas, Japan, and Korea.

    “New Zealand education has strong links with industry and business, meaning New Zealand-educated graduates are work-ready, innovative and flexible. The diversity of the local Korean-Kiwi community in Korea shows the range of choices that can open up with a New Zealand education.”

    The Association will organise various activities catering to shared interests and goals of other Korean-Kiwi community such as job opportunities, charitable activities, and a grand networking event in October 2015.

    To find out more and join (or recommend a friend that they join!): https://www.facebook.com/NZAAkorea

  • IEGF funding broadens markets

    Unsure how you can use the International Education Growth Fund (IEGF) to help innovate your offering?

    We talked to Mike Walmsley, Chief Executive of Code Avengers, about how he has used the IEGF to grow his business.

    ENZ: So Mike, what’s Code Avengers all about?

    Mike: We have developed an online learning platform that teaches people how to build their own apps, games and websites in a way that is effective and fun as possible.

    We are looking to expand into other related subject areas. Starting with a design focus – so, not only how to code software but also how to make it look nice. And, moving on to things like copy writing – making sure the content on your website or app engages learners – and tips on digital marketing that will get people actually using the product!

    What has the International Education Growth Fund enabled you to do?

    Our IEGF proposal was for internationalising our website. Our online courses contain a whole series of interactive exercises where people actually write code and build products as they learn. Initially, the instructions in these exercises were only available in English and those who didn’t have a reading age above 12 would struggle to follow them.

    The fund enabled us to translate the course material into other languages – Russian, Portuguese, Spanish and Dutch! We’re also working on a Japanese translation. Thankfully, we’d developed the material with this in mind, so the translation process has been relatively straightforward.

    Dutch is sort of the odd one out there. How that arose, was that one of our customers in the Netherlands offered to translate the content into Dutch while she was on holiday in Thailand. We jumped at the chance, and used that as a translation test case, which was really helpful.

    This young woman is now working with us full time on marketing and promoting Code Avengers, including the code camps and clubs that we run. The IEGF funding has also enabled her to promote our products and engage partner organisations in other parts of Europe.

    While we’re here, do you have any advice for others considering launching an EdTech business?

    In any start up, passion is the key. You’ve got big competition, there are a lot of challenges and it’s not easy. In my case, I’m also doing a PhD part time and have a couple of kids, so that all adds to the challenge. For at least the first year and a half, I didn’t have anyone working with me full time, so really I think it’s the passion that keeps you going. The passion, combined with the feedback you get from customers, means you end up building a product that they like. Those two things are key.

    What’s the most rewarding thing about your work?

    One is definitely the feedback you get from customers. One customer emailed us saying that for their whole life – for 45 years – they thought they were really bad at maths and useless at learning anything that was quantitative.

    After doing our courses, which have quite a bit of math in them, they’re feeling really good about themselves. They said, “for 45 years, I thought I was dumb and now it’s just I’ve been taught in the wrong way.”

    Realising that your work can actually have real impact on someone’s life is probably the most satisfying thing. 

    Find out more about Code Avengers here.

  • Meet the Dream NEW scholarship winners

    The initiative was launched in December 2015 by Prime Minister John Key as part of the FTA campaigning in Europe. The scholarship offers EU students one study abroad semester in New Zealand (valued at $12,500 NZD) - sending one student to each of New Zealand’s eight universities.

    We received nearly 400 applications from across 21 EU countries, with the majority of students applying from Germany. Candidates were selected based on a combination of their fantastic academic results as well as creative motivational essays or videos.

    The winners begin their New Zealand adventure in February 2017, and as official ‘Kiwi Ambassadors’ will keep us updated throughout their time in New Zealand.

    Here the eight winners share with us the moment they heard the news, as well as what they are most looking forward to.

    Patrick Rebacz2Patrick Rebacz (from Germany, going to Massey University)

    “I have never been to New Zealand, so I am very curious about the culture, the landscape, the education system and the food. I am looking forward to meeting new people, getting lots of new ideas, being part of a great educational infrastructure and exploring the amazing landscapes. It will be an inspiring and rewarding experience.”

    Veronika Rudolf2Veronika Rudolf (from Germany, going to University of Waikato)

    "When I received the call about the Dream NEW Scholarship I couldn't believe it! Even after telling my family and friends, and starting the preparations, it still feels like a dream. I'm looking forward to my papers about Māori culture at the University of Waikato - I can't wait to start my journey and experience a whole new part of the world."

    Lisa Kullander SwedenLisa Kullander (from Sweden, going to Lincoln University)

    “I was so excited when I found out that I won that I wanted to jump and scream with joy. It has given me the opportunity to fulfil my dream to study in New Zealand. There are so many things that I am looking forward to, like exploring the amazing nature. But as a landscape architecture student, what makes me most excited is all the knowledge and inspiration this opportunity will provide me with.” 

    Marvin StuedeMarvin Stüde (from Germany, going to University of Auckland)

    “I am most excited to explore the beautiful country and to attend interesting courses about topics which are not taught at my home university. I have no doubt that I will have a great time during my study abroad!”

    Read his essay submission here.

    Laura SchnelleLaura Schnelle (from Germany, going to University of Canterbury)

    "I am looking forward to living in Christchurch, exploring the great outdoors and learning new things about health education and motivational psychology!"

    Read her essay entry here.

    Simone GrilliSimone Grilli (from Italy, going to Auckland University of Technology)

    “I am definitely ready for this new adventure and know it will be one of the most important of my life. My mind is focused on the beautiful landscapes of New Zealand, the unique culture and the All Blacks - the best rugby team in the World!”

    Anna CzerwinskaAnna Czerwinska (from Poland, going to Victoria University of Wellington)

    “I only shared the news with my best friend, my boyfriend and my sister – telling them that it could not be true, it was a dream. During the first week I didn’t tell anyone else about it - I still can't believe that it really happened!”

    Watch her video entry here.

    Svenja NiederkromeSvenja Niederkrome (from Germany going to University of Otago)

    “I can’t put into words how happy I was when I found out that I’m one of the lucky recipients! For me, New Zealand is a little paradise at the other side of the world and I can’t wait to spend a whole term studying in such a unique place!”

    Watch her video entry here.

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