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• Contestable fund draws strong interest

  Applications exceeded the funds available.

  To date the Education New Zealand (ENZ) selection panel has approved matched funding of nearly $810,000 for 29 projects with a combined value, including the applicants’ contributions, of over $1.6 million.

  “The quality and diversity of the applications was impressive,” said ENZ Business Development Manager Adele Bryant. “The applications provided a window on the innovative approaches and products many educational institutions and businesses are taking to pursue the education export opportunities they have identified.” 

  The fund sees ENZ matching funding for projects with the capacity and capability to increase the value of New Zealand’s international education industry, ultimately leading to benefits for the New Zealand economy.

  The fund is designed to help New Zealand’s education providers achieve significant growth by making the most of international education opportunities.

  Applications were received from all sectors with the largest number lodged by education technology companies. This interest follows hot on the heels of the first “EdTech for Export” Conference sponsored by ENZ, Grow Wellington and Learning Media Ltd in April. Some 45 percent of applicants targeted Asian markets.

  A second funding round will be held in the third quarter of 2013 and will be advertised in e-news.

  

• Help us thank New Zealand’s education partners in Japan

  As part of a programme to explore greater opportunities for the New Zealand education industry in Japan.

  The alumni networking function will acknowledge and show our appreciation for the informal “ambassadorial” role alumni undertake on behalf of New Zealand education. We will also be encouraging alumni to join the recently launched New Zealand Educated Alumni LinkedIn group where they will be able to network with fellow alumni and keep in touch with events and activities of interest.

  The agent seminars will recognise the work agents do on behalf of New Zealand education and show the agents our appreciation. The seminars will also inform agents of any immigration updates and changes (there will be someone from Immigration New Zealand in attendance) and let them know about the agent e-learning that will be launched in the next few months. A preview of this will be available at the event. 

  It is hoped that these activities will  further nignite agents’ interest in, and enthusiasm for, promoting New Zealand as an education destination.

  To ensure we reach the greatest number of agents and alumni, we would like your suggestions for who you would like us to invite.

  For the dates for each event, and a form where you can enter the names and contact information of those you’d like to be sent an invitation, click here.

  In completing this form, you will be assured of early notification of when registration opens for these events.

  As well agents and alumni, we know that many New Zealand education institutions have active and fruitful partnerships with fellow institutions in Japan. We are hoping to host such people at a ‘thank you’ lunch where we can show our gratitude for the very important role they play in fostering a lively education exchange between our two countries. Details about the lunch will be provided at a later date.

  These events are a great opportunity for you to show how much you value your education partners and advocates in Japan.

  Thank you in advance for help make these events the best they can be.

• ENZ’s latest Statement of Intent is out

  While the overarching goals and objectives for New Zealand's international education industry remain the same, the strategic framework of our next steps to support the industry to reach these goals are reflected in more detail.
  
  The two intermediate outcomes of these next steps include activities to increase both the economic value of international students studying in New Zealand and increase the economic value of our products and services delivered offshore.
  
  Alongside these marketing and industry development activities, we also support government-government liaison work and will launch our outbound scholarship programme.

  Download the Statement of Intent 2013-2016.

• NZ partners Global Skills Summit

  New Zealand is a country partner for the event which will provide a platform for discussion and information exchange, and help foster the government, industry and business relationships that underpin the India-New Zealand education relationship.

  New Zealand's education relationship with India has grown stronger over the past few years, particularly with the establishment of the India-New Zealand Education Council (INZEC) and with the reciprocal high-level delegations that have taken place.

  These visits have created channels for a dynamic two-way relationship between our countries, and exposed India to New Zealand’s expertise in vocational training and skills development, and allowed first-hand experience of our education facilities.

  There is a wealth of opportunities for New Zealand to collaborate with India and support the country with their ambitious skills development goals, especially in key areas such as agriculture and food processing, tourism and hospitality, media and entertainment, and healthcare.

  The Summit gives yet another opportunity for New Zealand to showcase our expertise in the technical and vocational education space, and forge new ties with India's education industry. Previous Summits have seen over 800 participants, 60 speakers, 10 countries and over 30 exhibitors.

  As a country partner, New Zealand will have a speaking slot where New Zealand will be sole country profiled, and the opportunity to jointly-host three workshop sessions around skills issues and topics. We will also have prominent visibility throughout the Summit, including an exhibit stall, and coverage in press and social media.

  So far, eleven representatives from six New Zealand institutions have registered to attend.

• Education in the spotlight during Governor-General’s visit to Viet Nam

  

  Sir Jerry Mateparae attended two major education events during this visit.  In Hanoi the New Zealand Embassy and ENZ hosted a “New Zealand Education Connections” event, which for the first time ever in Viet Nam, brought together New Zealand alumni from different parts of the Vietnamese economy and society.

  About 250 private students, NZ Aid scholarship recipients and recipients of English Language Teaching for Officials (ELTO) were represented at the event. New Zealand teachers in Viet Nam were also well represented.

  The Governor-General spoke about the value of education as a bridge builder for long term relationships and connections between the two countries.  In all of his meetings with senior Vietnamese leaders and officials stronger education collaboration was emphasised as a key priority for New Zealand’s relationship with Viet Nam.

  

  In Ho Chi Minh City (which accounts for about 60 percent of all Vietnamese students to New Zealand), Sir Jerry Mateparae delivered an address to 170 students, staff and senior Vietnamese officials at the University of Science, which is part of the Vietnamese National University. The University has nine faculties with around 652 professors and more than 16,000 students.  

  Auckland University of Technology has a joint programme with the University of Science, delivering a Bachelor of Computer and Information Sciences (BCIS). There are 130 students enrolled in the programme, in addition to the 250 graduates of this programme.

  At this event, the Governor-General spoke about the importance of partnerships in education, not only between governments, but also between New Zealand and Vietnamese institutions.  Senior officials present expressed the hope that in future there would be more New Zealand and Vietnamese universities engaged in the kind of collaboration demonstrated by AUT and the University of Science, Ho Chi Minh City.Both events attracted plenty of media attention, and helped to raise the profile of New Zealand as an education partner for Viet Nam in advance of the New Zealand education fairs taking place in September.

• International education a $2.6 billion dollar industry
  Infometrics valued the economic contribution of international students to New Zealand at $2.5 billion and the sale and delivery of New Zealand’s education services and products offshore at $104 million. 
  Education New Zealand (ENZ) Chief Executive, Grant McPherson, says while the report presents a comprehensive picture of international education’s economic contribution, its immense social and cultural benefits shouldn’t be forgotten when considering value. 

   

  “As well as its economic benefits, international education strengthens New Zealand’s global connections. It helps tomorrow’s business partners, investors, politicians and leaders – both from New Zealand and overseas – to form enduring connections and build greater cultural understanding.”

   

  Visit the Research webpage for a copy of the report and an infographic of key findings.

• Japan promotes study abroad

  The programme also aims to substantially alleviate the financial burden on students studying abroad by combining public- and private-sector scholarship programmes.

  The number of Japanese students studying abroad has been on a downward trend, with a total of 58,060 in 2010 after peaking in 2004 at 82,945. The Japanese Education Ministry’s analysis has found that students are increasingly reluctant to study abroad for reasons such as overseas study experience not necessarily being an advantage when searching for a job; having to repeat the same year after returning to Japan; and the high cost.

  Based on these findings, the Ministry has come up with a vision of creating a "global human resource development community," in which the government, companies and universities join hands to promote studying abroad among students. The Ministry has already set aside 15.3 billion yen (NZ$195 million) for a study-abroad scholarship programme for 32,500 university students and 3,600 high school students - three times the figure for the current fiscal year. 

  Participating companies will be asked to select students and offer them seminars before and after they study abroad, in which company employees discuss topics like "why studying abroad is necessary" and "how to make use of your study-abroad experiences in society." The companies are then expected to implement internships and hold company information sessions to effectively link returnees to employment. The government will also encourage participating companies to share information on students with study-abroad experiences in an effort to give them advantages in receiving informal job offers.

  In a separate move, the Ministry has also decided that the teaching of English should start from the third grade at elementary school level, rather than the fifth grade under the current system.  It plans to introduce the new system by 2020, with the aim of better preparing students for an international environment in the future.  Third and fourth graders will study English once or twice a week, while fifth and sixth graders will do so three times a week.  While English is not currently designated an official subject, the Ministry of Education, Culture, Sports, Science and Technology will upgrade it to an official course for fifth and six graders.

  Source: Mainichi Newspaper 21 October 2013

• Cultivating Intercultural Capability

  Intercultural capability was identified by the sector as a need to support growth in international education, and the University of Otago, with the support of Education New Zealand (ENZ) and Otago Polytechnic, invited experienced practitioner Taruni Falconer of Intercultural Dynamics Pty to develop and deliver a programme.

  The programme comprised two workshops – one for graduating international students looking to improve their understanding of New Zealand culture with a view to enhancing their social lives and job prospects in New Zealand; and the other was for teachers and staff involved in international education at the tertiary and school level in Dunedin.

  The workshops were well-received and considered to be of real value. Participants in the teachers’ workshop said they found the session “practical, down to earth and highly relevant” and appreciated how simply the ideas could be implemented. The workshop highlighted the importance of cultural self-awareness, with one participant commenting, “We focus so much on analysing and understanding the culture of our students, but often in isolation to the impact our own culture brings to the interaction.”

  Taruni explains her methodology – called Cultural Detective approach – in this way; “When it comes to cultural competence, there are some big gaps between knowing about, knowing how to, and actually developing and applying the skills to manage ourselves in real situations. One of the consistent comments I hear from clients is that, through the workshops and coaching, they develop ‘muscle memory’ to respond to real situations in their work and in life. So, it’s about translating knowledge into behaviour and acquiring the habits that make us good at it. We benefit and so do our organisations and the people we serve.”

  ENZ was pleased to co-fund this workshop as an initial pilot and is considering running further workshops of this nature as part of its professional development seminar programme.

  If you are interested in finding out more, please contact Adele Bryant at adele.bryant@enz.govt.nz or on 04 830 0810.

• Merry Christmas from ENZ

  2013 had its usual mix of challenges and successes, but as an industry we’ve still got plenty of reasons to be optimistic. Trends such as the projected growth in international education worldwide, the rapidly increasing demand for international education among the growing middle class in Asia and the relatively untapped opportunities for New Zealand education programmes to be delivered offshore (not to mention the possibilities for significant growth in student recruitment) all bode well for a brighter future.

  The launch of the New Zealand Education Story and its associated customisable marketing assets allow us all to tell a shared story as one. This, combined with the new website studyinnewzealand.com, will boost our marketing efforts enormously, helping to drive more inquiries through to your institutions.

  I trust the products and services that Education New Zealand (ENZ) developed and delivered in 2013 to support your growth are useful and making a difference. There are more industry support products and services to come in 2014, and these will be delivered alongside the most important collaborative project we’ve initiated this year: the Strategic Roadmaps programme.

  The New Zealand International Education Conference held in November was one of the highlights for me this year. As well as enjoying the chance to meet and talk with many of you, I also got a real sense of the collaboration that’s going on in our industry.

  Thank you for your continued interest in hearing about the news and opportunities that we bring to you through our e-newsletter. We are committed to improving our communications in 2014, and this will include a review of International Education News, to ensure it continues to provide information and news that adds value to your work.

  But for now, have a great summer holiday break.

  Grant McPherson Chief Executive, Education New Zealand

• Growth Fund applications open

  The IEGF aims to support innovative projects that go beyond ‘business as usual’ – for instance this funding can help accelerate your market expansion plans, develop offshore partnerships or build a new product or channel to market. 

  There has been some fine-tuning of criteria and the selection process, based on feedback from earlier rounds. ENZ Business Development Manager, Adele Bryant, says the new form is designed to guide applicants easily through the process, and in particular help you explain how a project will meet key selection criteria -- including level of innovation, expected commercial return, scalability, value for money and extent of collaboration both on and offshore. 

  Success so far

  Since the fund was piloted in April 2013, 41 projects and 31 institutions and education exporters have received ‘matched project funding’ of between $10,000 and $50,000.  

  Some good results have been achieved already from projects funded in that first April 2013 round.   Wellington-based company Software Education has launched five new courses in Singapore and signed six new partnerships with US organisations, while Kiwa Digital, of Auckland, has used its funding to close international contracts valued at $386,000.

  Victoria University of Wellington used IEGF funding to develop a niche marketing campaign for its high value, postgraduate law programme in Germany and Southeast Asia. The university says without IEGF funding it would have taken longer for the university to gain the market penetration it wanted in Singapore, Thailand and Germany.  The results are an 18% increase in offers of places over 2013 and new relationships with institutions that will help feed the student pipeline into the future.

  Online Education, a start-up company based in Hamilton has developed Code Avengers to teach computer programming.  The product can be used in classroom settings around the world as well as in the potentially huge US home school market.  While still in the development phase the company has used its IEGF funds to “accelerate the speed of many tasks from promotion to IP protection to product development”.  While revenue is small it is growing quickly with an 800% increase over the last year, of which some 80% comes from export sales. The company is now having the product translated into Spanish and Dutch and is in negotiation with overseas distributors as it moves quickly to capitalise on its improved international profile.