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• Kiwi coaches train Tokyo students

  The GOE Rugby Demo Day was held at the Tokyo Metropolitan Oizumi High School. It was hosted by ENZ in partnership with Tokyo Metropolitan Board of Education and Street Rugby Alliance, a foundation led by Japan’s Ministry of Education, Culture, Sports, Science and Technology, dedicated to the development of rugby in conjunction with Japan’s hosting of the Rugby World Cup in 2019.

  Two coaches from the Bay of Plenty Rugby Union came to Tokyo to lead the rugby training: Mike Rogers, CEO of Bay of Plenty Rugby Union and Wayne Brill, International Programme Manager and Campaign Manager for the Bay of Plenty Steamers. Together, they led the enthusiastic high school players in an intensive rugby training session on the field. 

  The coaches also participated in a series of media interviews including a local TV station and called on government agencies such as Japan Rugby Football Union and the Sports Agency.   

  Misa Kitaoka, ENZ’s Senior Market Development Manager – Japan, said the event was a huge success, and contributed enormously to New Zealand-Japan education relations.

  “Demo Day provided an excellent opportunity for our government partners to see the actual delivery of the programme and see the quality of New Zealand’s education and sports offerings,” said Misa.

  “I can definitely see the heightened interest in rugby in Japan, and it was great timing for ENZ to promote the GOE programme together with Bay of Plenty Rugby Union, an experienced rugby provider that also works closely with Education Tauranga.” 

  “Students were so enthusiastic that we finished the programme by high-fiving each other and saying ‘kia ora’!” 

  GOE Rugby was launched in 2014 in response to the Japanese government’s goal to improve the English language skills and sporting capacity of Japan’s young people, in preparation for the 2019 Rugby World Cup and 2020 Olympics.

  ENZ looks forward to promoting New Zealand’s sports and English learning package in Japan by leveraging New Zealand’s strong country branding via the 2019 Rugby World Cup.

  

  Representatives from the Sports Agency with Misa (second from left), Wayne, Roger, Ms Yoko Fujie (Japan Sports Agency Director-General) who is holding the Bay of Plenty Rugby Union T-shirt.

• Kiwis in Zhuhai

  Facilitated by InternChina, the experience included an intensive two-week course in Mandarin, as well as a range of cultural activities including a Chinese tea ceremony, calligraphy and tai chi, followed by an eight-week internship at a company relating to their individual interests.

  Ashleigh Yi

  “We dived head-first into life in Zhuhai by being immersed in cultural activities, Chinese language classes, and living with a homestay family. This experience has been filled with delicious food and wonderful people. My favourite part was our visit to the New Zealand consulate in Guangzhou – learning  more about New Zealand’s relationship with China was right up my alley of interest in international business and relations.”

  Kimberly Wong

  “My internship has allowed me to deepen my competencies in law as well broaden my knowledge of the business environment in China. The advice and guidance I have received has been a great insight into what is expected at top tier law firms. It has affirmed my passion to pursue a career in law and has opened my mind to potentially working in China in the future.”

  "My internship was an amazing opportunity to build a wide network of contacts and experience. It has been absolutely invaluable."

  Amber Alott

  “As a city, Zhuhai is miniscule by Chinese standards, but bigger than any city in New Zealand. I spent my first two weeks getting lost on the streets, but thanks to the kindness of strangers, I was never lost for long.

  “For someone who had just finished studying, my internship was an amazing opportunity to build a wide network of contacts and experience working in a completely different framework. It has been absolutely invaluable. Whatever the future may hold for me career-wise, I know now that I’ll be able to handle it.” 

  Nick Goldstein

  “I think the most valuable thing that all the classes, activities, trips and events have taught me is the soft skills: cultural appreciation, empathy, an ability to work in another culture.

  “Through my internship I have learnt about the Chinese legal system, and how Chinese and Western business practices differ. It is not all work though, with weekend long excursions performing songs from New Zealand and China. This could be the scariest thing of the entire trip!”

  Nicole Streeter

  “I’ve been working for a graphic design team, doing anything from photo editing, brand design, to product brainstorming and mock-ups for clients. I came to this job as a complete newbie but it’s been great to be able to further hone my skills, and learn how a product goes from a brief to a fully realised product. I can definitely see this experience being useful for my future roles.”

  "The food, culture and way of life is different – but if you are open to new things you’ll go a long way."

  

  The students doing tai chi at the beach

  Kim Whitwell

  “Zhuhai has been a comfortable transition for my first venture in Asia. The food is different, the culture is different, the way of life is different – but if you are open to new things and attempt communication with a smile, you’ll go a long way. My internship is with a charity that raises money for disadvantaged children. It has been interesting to see how a charity operates from the inside and I am proud to have worked with an organisation that is working towards a better future.”

  Helaman White

  “The most enjoyable time for me has been interacting with the locals. Interning in a multi-cultural organisation that has so many cultural pulls has shown me that a single western approach with employees doesn’t work; adapting and integrating the individual strengths and backgrounds is more effective.”

  Briana McIver

  “I had a soft landing into the Chinese culture before starting my internship, with 30 hours of cohesive and intense language classes. The internship itself has a lot of self-direction and has been a really great opportunity to try a variety of tasks. I worked on anything from designing posters to implementing new business processes.”

  Aimee Jones

  “I really enjoyed the New Zealand Consulate visit, it was interesting to find out how New Zealand and China connect on a business level; it also revealed potential career paths I hadn’t previously considered. Tai Chi on the beach was another personal favourite, even if we did make a bit of a spectacle of ourselves!

  “At my internship I do the social media marketing for a small Mandarin school. The biggest perk is the free Mandarin lessons; my goal by the end to be able to order my own meal and actually know what I’m eating!”

• SIEBA connects schools and agents

  The SIEBA forum sought to meet the growing demand to place international students around New Zealand by enabling introductions between Auckland-based education agents and New Zealand schools outside of Auckland.

  Richard Kyle, ENZ Business Development Manager, said the event was a huge success with the buzz of new relationships being formed throughout the morning.

  “Representatives from schools, regional bodies and agencies had the chance to meet and learn about each other’s work and objectives.

  “We congratulate SIEBA on its continued focus to add value and growth to the school sector.”   

  SIEBA has received positive feedback from agents, who were pleased to grow their understanding of different schools and different regions, and how they might better match students to both.

  SIEBA member schools in attendance were equally pleased and welcomed the opportunity to meet more New Zealand-based agents.

  “As a new Director, I found this event invaluable for making contact with fellow Directors and a wide variety of local agents,” said James Elder, Thames High School.

  “Once again, the SIEBA team are leading from the front and it was a wonderful initiative to be able to connect with agents and other school representatives,” said Megan McKenzie, Southland Girls’ High School.

  

• NZTC brings ECE teaching to Malaysia

  NZTC’s three-year Bachelor of Education (Early Childhood Education) degree has been approved for delivery in Malaysia through Kolej Dika – a respected specialist early childhood teacher education provider.

  NZTC Chief Executive Selena Fox said this makes NZTC the first New Zealand tertiary education provider to have a degree accredited by the Malaysian Qualifications Agency and the Malaysia Ministry of Higher Education.

  “This achievement is of international importance for New Zealand and Malaysia, celebrating innovation, shared commitment to excellence and creating opportunity for a specialised degree in Malaysia for teachers of young children,” said Ms Fox.

  NZTC is New Zealand’s largest provider of early childhood teacher education.

  Malaysian diploma students can now upgrade to NZTC’s internationally recognised and accredited degree to teach, educate and care for children and families.

  “NZTC has been working on establishing educational relationships in Malaysia for a number of years and it will be exciting to see these relationships grow to a new level in the years ahead,” said Fox.

  The Bachelor of Education (ECE) is also the first New Zealand qualification to be approved for National Higher Education Fund loans for Malaysian students.

• The Education New Zealand Journalism Fellowship for US students

  An independent report from the Economist Intelligence Unit recently ranked New Zealand’s education system as the best in the world for preparing students for the future.

  All eight of our universities are ranked in the top 2.5% of the world (QS World University Rankings 2018) and New Zealand has the seventh highest performing graduates in the world, ahead of graduates from many elite universities in the US, Canada and England (2016 OECD Programme for the International Assessment of Adult Competencies).

  Education New Zealand will work with recipients to structure a programme of interviews and visits that most interest you, and can help suggest potential story ideas and angles and interviewees.  

  We will cover the cost of return economy class flights from the US, internal travel within New Zealand, shared meals and accommodation. Recipients will also have the opportunity to experience some uniquely New Zealand cultural and environmental visits.

  Students will be expected to produce at least two news stories or one feature article, to be published in the US.

  The student who is most successful in placing their stories will also be awarded the prestigious Top Education New Zealand Journalism Scholar award, and US$500.
  
  

  Who can apply?

  Students currently enrolled in US institutions or recent graduates working for media outlets. Applicants who are not working for publications should either be enrolled in a journalism programme and/or write for media outlets. Successful applicants must be available to travel to New Zealand for a week in June, 2018.

  For more information please email: Lucy.Johnston@enz.govt.nz 

  Click here to apply. 

• ENZ launches Future Proof campaign

  New Zealand was ranked the #1 country in the world for educating students for the future, according to a report by The Economist Intelligence Unit (EIU) released late last year.

  On 19 March, ENZ launched an eight-week global campaign to promote the ranking and encourage international students to sign-up to ENZ’s database marketing programme.

  The first phase of the campaign focuses on awareness. Ten days in, the campaign video has attracted more than 6.1 million views on Facebook and over 1.8 million views on YouTube from the target audience.

  Patrick Holden, ENZ’s Digital Media Project Manager, said the campaign is part of a robust media framework that ENZ developed in 2017 which can be rolled out globally.

  “In the design phase, we used learnings from our previous media activity and leveraged our in-market team knowledge and we’re pretty happy with the results we are seeing so far,” said Patrick.

  “We have also put a lot of work into better understanding our audience’s journey – what students first click on, where that leads them, and what other key information they seek.

  “This helps us understand what information students connect with, such as the future proof ranking, and what attracts them to study in New Zealand.”

  The second phase of the campaign will start in April, and will be focussed on converting the audience into enquiries to institutions.

  The ‘Future proof’ campaign integrates ENZ’s social communities and digital channels via ENZ’s student attraction engine and will be the first campaign integrated with the database marketing platform.

  The campaign emphasises New Zealand’s strengths outlined in The EIU Worldwide Educating Students for the Future Index, including:

  • An education system that develops in-demand skills such as critical thinking, creativity, independence and teamwork.
  • We offer diverse learning experiences inside and outside the classroom, and our practical, hands-on approach teaches students to use their knowledge in real-world situations.
  • New Zealand is a modern, progressive and open-minded country. The experiences students have here enable them to grow personally as well as academically.

  Check out this infographic to find out more about New Zealand’s top performance in the index.

  To learn more about Future Proof, visit the campaign landing page.

• Ara student’s volunteering experience

  Sas has been involved in the Christchurch Youth Council’s Civics focus group, is an International Student Representative for the Ara Student Council, and is the Student Representative for Engineering, representing his classmates at the Engineering New Zealand Canterbury Committee meetings each month.

  He has found that volunteering is great for networking and considering his future career options.

  “I love it because it’s study-related, and I get to meet a lot of industry people,” Sas said.

  “It’s been good for developing my communication skills, and public speaking. Currently I’m doing my final year project on recycled concrete but I’ve also talked to the City Council to see if there’s any research they want me to do for them. It’s good to do industry projects.”

  In future, Sas is interested in working with Engineers without Borders.

  “I’d love the opportunity to go to the Pacific Islands and use the knowledge I’ve learned so far to help build structures and give back to those communities.”

  Lynda Clegg from the Ara Careers Centre believes students can find great value in volunteering.

  “Volunteering offers a range of opportunities for students including building on their employability skills, gaining experience in an area of interest, contributing to the community and enhancing their CV,” said Clegg.

  Ara organised a Student Volunteer Expo earlier this month to connect students to volunteering with a variety of organisations, including Ronald McDonald House, Salvation Army and SPCA.

• ENZ updates agents on future plans at ANZA

  ANZA is held in New Zealand every three years with this year’s event held at SkyCity Auckland. 

  Almost 450 participants from 49 countries attended. Agents from China, India, Colombia, Brazil and Viet Nam were most heavily represented. A quarter of agents were taking part in their first ANZA workshop and many had not visited New Zealand before.

  

  ENZ Manager Agents, Dan Smidt speaks at the workshop

  “We talked about ENZ’s plans to increasingly engage with quality agents. We want to ensure that quality agents have available to them the most effective tools, resources and training they need to promote New Zealand as a high quality and welcoming international study destination.ENZ Manager Agents, Dan Smidt, said ENZ used the opportunity to give an update on ENZ’s plans for agent engagement.

  “We discussed the upcoming re-launch of the Education New Zealand Recognised Agents (ENZRA) programme and the online agent training programme we are creating.

  “We also talked about how the new MyStudy platform on the Study in New Zealand website can help agents to advise prospective students on study options in New Zealand.”

  ENZ Business Development Manager, Jo Keane, said ENZ staff offered a range of other information, support and advice.

  “One of our team ran a seminar on how agents and providers can grow their business profile on Facebook using the collateral and material on ENZ’s current social channels.

  “We also ran a seminar focusing on the innovative ways that a number of New Zealand’s regions support agents and grow advocacy through the creation of outstanding student experiences.

  Education New Zealand’s plenary presentation in the early evening was particularly well received.

  “We talked about our current FutureProof campaign and showed our new FutureProof video, which people loved.

  “We also gave an overview of the Student Wellbeing Strategy and the work being done to move from a good-to-great student experience.”

  Following the conference, 11 familiarisation tours took place around New Zealand including to Taranaki and Christchurch.

  ANZA will next be held in New Zealand in April 2021 at the new Christchurch Convention Centre.

• 11 million engagements across channels

  Patrick Holden, ENZ’s Digital Media Project Manager, said this makes it ENZ's single largest marketing campaign yet.

  “We are really pleased with how ENZ’s ‘Future Proof’ campaign has been tracking since its launch on 19 March,” he said.

   New Zealand was ranked the #1 country in the world for educating students for the future, according to a report by The Economist Intelligence Unit (EIU) released late last year.

  On 19 March, ENZ launched an eight-week global campaign to promote the ranking and encourage international students to sign-up to ENZ’s database marketing programme.

  The first ‘dream’ phase of the campaign focused on awareness.

  “We reached over 30 million people and have had 11,757,000 engagements across our digital and social ecosystem.

  “This is the largest qualified audience ENZ has ever achieved in a single campaign.”

  The second phase of the campaign started on 1 April and is focussed on converting the audience into enquiries to institutions. Ten days in, 11,600 referrals have been made.

  The ‘Future proof’ campaign integrates ENZ’s social communities and digital channels via ENZ’s student attraction engine and is the first campaign integrated with the database marketing platform.

  The third ‘decide’ phase will introduce the My StudyNZ member centre tool for which we received excellent feedback from the pilot prospective student group.

• More Vietnamese students to study in Wellington

  WREDA’s Study Wellington has signed an MOU with an English language school, Apollo English Vietnam, a language school with 30 locations across Vietnam.

  A major component of the partnership is that most students who pass English language studies at Apollo Vietnam will be recognised as meeting English language requirements for entry into affiliated Wellington high schools.

  WREDA’s Brook Pannell says the partnership with Apollo Vietnam will pay dividends.

  “Apollo Vietnam is a quality provider and represents a large channel of potential students. They have educated around 500,000 students since 1995 and many of those students have a desire to apply their knowledge in a safe, English-speaking environment like Wellington.

  “The company is so confident about the quality of their teaching that if a student doesn’t pass their language test, they can retake the course for free. This gives us confidence that more Vietnamese secondary school-age students will come to Wellington to study, bringing with them significant economic and cultural benefits.”

  Mr Pannell said international education currently delivers approximately $230 million in foreign exchange earnings to Wellington region, with latest data showing 5 percent growth (275 students) in total student visas for the year ending 2017.

  The MOU was made possible through education consultancy Lightpath Consulting, recently established by former New Zealand Ambassador to Vietnam, Haike Manning, as well as NZiFocus and Education New Zealand.

  

  A virtual classroom simulation at the ENZ Education Fair in Hanoi for students considering New Zealand as an education destination

  ENZ’s Regional Director South, South East Asia & the Middle East, John Laxon, said: “This partnership is a great example of how in-market partnerships can grow awareness of New Zealand as an education destination. The partnership will provide a trusted local endorsement of New Zealand to students that are more likely to study abroad.”

  The MoU was signed at the ENZ Education Fair in Hanoi on 8 April, which also included a virtual classroom simulation for students considering New Zealand as an education destination.