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International education reports released
New Zealand International Education Snapshot: 2013 Full Year Report
This report combines the latest enrolment and student visa data to present a snapshot of the international education industry for 2013 and trends seen so far in 2014.
The Business Growth Agenda Leadership Statement for International Education – Progress Update
The Business Growth Agenda Leadership Statement for International Education – Progress Update sets out progress, since 2011, in achieving the goals of the Leadership Statement for International Education, the key actions by government, and ongoing work to support the growth of international education.
Download the report from the publications webpage
The Leadership Statement for International Education – Progress Update falls within the ‘Building Export Markets’ input of the Business Growth Agenda. Read more about the Business Growth Agenda on the Ministry of Business, Innovation and Employment’s website
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Summer in NZ
The student retention workstream, a key focus of the Government’s Recovery Plan for international education, has delivered new resources, partnerships and online activity to support international students (and providers) over summer.
Alongside the Summer in NZ initiative, ENZ has been facilitating Instagram Live sessions on social media focused on the themes of wellbeing, employability, skill development and keeping students connected with one-another. For the schedule, visit the Summer in NZ page on the ENZ website, and watch on the StudyinNewZealand Instagram account (@studyinnewzealand). Further sessions will continue over summer.
A Tencent livestream with the theme of how to spend your summer in New Zealand was hosted by students on the NauMai NZ WeChat mini programme. Another two upcoming livestreams in the new year will feature how Chinese students are spending their summer and celebrating Chinese New Year in New Zealand.
ENZ has also partnered with LinkedIn and secured a number of LinkedIn Learning licences. We are now offering these to international students, via providers, free of charge to use over the summer period. This platform is used by education providers across the world to complement their existing courses.
ENZ has also been working with AFS New Zealand to deliver the Global Competence Certificate. The first course facilitated by Massey University began at the end of November. The next course begins 1 March – find out more and sign up here: https://www.massey.ac.nz/massey/about-massey/events/afs-nz-global-competence-certificate/afs-nz-global-competence-certificate_home.cfm
New NauMai NZ pages, developed in conjunction with providers and regional networks, have been added to NauMai NZ (under Summer in NZ), providing advice and information on activities and opportunities to engage and connect students over summer. Students whose programmes are finishing this year are also being encouraged to consider further programmes of study in New Zealand.
The Your Great Kiwi Summer Fair was held at the end of October. The audience was highly engaged, with initial feedback reporting that the fair was a useful source of information. Feedback will help inform future events with international students in New Zealand.
Since the fair, Northland Inc and Study Auckland have launched BeKiwi, a one-stop digital platform for international students looking for travel and volunteering experiences in the Northland and Auckland regions.
We understand this summer will be a very different one for many international students. We thank you for your support and encourage you to continuing sharing this information and these resources with them, as we stand together with our international students to make the most of their time here.
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Sharing our stories about international education
As we prepare for more international students to return to New Zealand, we want to ensure these important guests feel welcome and appreciated by Kiwis. Each time students arrive on our shores, we have a moment to spotlight why international education is great for our communities and the country.
We’ve recently added some new case studies to our Skills Lab website - read more about a successful storytelling example from Hawke’s Bay here.
Many great stories come from the compelling research projects being led by international students in New Zealand. These stories align with our story framework by highlighting how international education helps to shape global citizens and solve the world’s problems.
For example, Dr Htin Lin Aung, a researcher at the University of Otago, is conducting ground-breaking research on tuberculosis (TB), the world’s second-leading infectious killer after COVID-19. Read more about this case study of a newsworthy story about a scientific breakthrough here.
Stories of international education in your organisation, school or region do not have to be serious or complicated. Often, the most intriguing news stories are of everyday people doing good in their communities.
We refer to these as “soft-news” stories, as they are underpinned by a human-interest angle. You can successfully land these stories if you make sure to include the key elements that make up a news story. You can read about how Learning Hawke’s Bay landed a positive story about international education here.
Stories can often have a strong local flavour, which is appealing for local media channels.
This case study will explain how Tauranga’s economic development agency Priority One planned three news stories within the space of a month, a strong example of how a series of stories can quickly build momentum and newsworthiness at a local level. You can read more about this case study here.
If you haven’t used Skills Lab or Brand Lab before, you can sign in through MaiENZ here.
Download Communicating the benefits of international education – a toolkit from Brand Lab.
Latest case studies on Skills Lab:
- Social Licence: Determining a link to Education New Zealand’s new social licence narrative https://skillslab.enz.govt.nz/case-studies/social-licence/
- Social Licence: Developing newsworthy stories about scientific breakthroughs https://skillslab.enz.govt.nz/case-studies/social-licence-scientific/
- Social Licence: Getting feel-good stories on the front page https://skillslab.enz.govt.nz/case-studies/social-licence-feelgood/
- Social Licence: Crafting a story that resonates at a regional level https://skillslab.enz.govt.nz/case-studies/social-licence-regional-level/
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Around the world in five
Asia
A shift towards non-recruitment based engagement with Indian schools could be key to better managing student expectations, stakeholders have suggested. Those who have done it well – particularly schools in the US – have created engagement through faculty, immersion trips, experiential learning opportunities, curriculum engagement and alumni, The PIE learned.
North America
British Columbia is Canada's westernmost province, and a leading destination for international students within Canada. On 1 March, the BC Ministry of Post-Secondary Education and Future Skills released details of how the international student cap will be applied within the province's education system.
Europe
A new paper from a group of experts, including three former universities ministers, challenges suggestions that the United Kingdom has too many international students and warns that the government is using out-of-date data to predict the number of overseas students expected to come to the UK for their higher education.
Africa
International educators need to prepare for ‘The Africa Decade’, where enrolment growth rates of African students globally are expected to hit their fastest rates over the next 10 years. Modelling suggested African students will account for one in eight international students by 2050, but visa rejections are seriously hampering efforts to enrol students from across the continent.
Oceania
International students are more open to switching destinations following recent government policy changes in three of the top destinations – Australia, Canada and the UK, with the UK most affected and the USA looking set to benefit, according to a student survey conducted by global higher education-focused agency group IDP Education.
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Around the world in five
GLOBAL
University applicants turn away from US and UK
Canada has overtaken the UK as a preferred study destination for international university applicants, according to the 2018 QS Applicant Survey. The survey provides further evidence that international students are increasingly rejecting the UK in favour of other English-speaking destinations.
SOUTH EAST ASIA
South East and East Asia’s growing popularity with international students
South East Asia’s lower study and living costs, coupled with its offering of an ‘exciting study abroad experience not too far from home’, is attracting international students from the wider Asia-Pacific region.
UK
Take students out of migration stats, say policymakers and stakeholders
A forum about the UK’s future immigration policy included lengthy discussion about the inclusion of international students in the net migration target, with many arguing it creates the perception that the UK is unwelcoming to students.
BRAZIL
Brazil to get 'Singapore-style' education thanks to teacher training deal
More than 50,000 students in Brazil will soon be provided with a more Singaporean-style education, thanks to a memorandum of understanding with Singapore’s National Institute of Education to improve the education system in Brazil.
MALTA
Increasing international English language enrolments
More than 87,000 international students attended English language schools in Malta in 2017, seeking “a high quality of English teaching accompanied with the sun and the safety of the island.”
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Around the world in five
CHINA
China to establish first nuclear research university
The China National Nuclear Corporation is set to build a nuclear technology university in Tianjin province which will function as a base for skills training, postgraduate and PhD programmes.
IRELAND
Higher health insurance costs threaten international students
An ongoing High Court case might require international students in Ireland to hold expensive health insurance to remain eligible for their student visa. This financial strain could even deter some students.
UK
International students focus of new parliamentary inquiry
A British parliamentary committee has launched an inquiry to answer questions over the sustainable future for international students of all levels in the UK.
CANADA
Ontario releases international education strategy for postsecondary education
Ontario’s international postsecondary education strategy 2018 has a focus on educating global citizens by providing students with increased opportunities to develop global competencies.
SAUDI ARABIA
Plans to forge STEM research links with UK institutions
A Ministry of Education delegation, including public universities, is visiting the UK to explore research and development partnership opportunities, with a focus on STEM subjects.
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Export Education Levy projects from 2016/17
The annual report covers the period from 1 July 2016 to 30 June 2017, and can be found on the Education Counts and ENZ website.
The levy is paid by education providers who enrol fee-paying international students in New Zealand.
“In 2003, the Government introduced the Export Education Levy to fund a wide range of development and risk management initiatives for the export education sector. This includes funding the Code of Practice which oversees the wellbeing of our international students while they are studying in New Zealand, as well as marketing, development, quality assurance and research for the sector,” says Belinda Himiona, Group Manager International Education, Ministry of Education.
Activities funded by the levy in 2016/17 include:
- Implementing the International Student Wellbeing Strategy
- supporting promotional activities in ENZ’s priority markets
- expanding the scope and regions in ENZ’s Regional Partnership Programme
Support for promotional activities in ENZ’s priority markets included digital marketing via the Study in New Zealand website, social media campaigns, fairs and events held overseas. It also supported in-bound agent visits and international media familiarisation visits to New Zealand.
Funding also went into expanding the scope of growth activities, and number of regions participating in ENZ’s Regional Partnership Programme, which works with international education providers, local government, regional economic development agencies and communities to encourage regional growth in international education.
Funding was also allocated to administering and monitoring the Code of Practice for the Pastoral Care of International Students. To support the implementation of the new Code of Practice, guidelines and other resources were developed and published on the New Zealand Qualifications Authority’s website. A letter of expectations was sent to all signatories advising them of the new Code of Practice and highlighting their responsibilities
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From the CE: New Zealand education promotion continues at pace
I can assure you I have never seen as much interest in New Zealand as an education destination. Despite the challenges we’re all aware of and the activities of our competitor countries, the New Zealand education offering remains attractive. We all must continue to tell the New Zealand education story.
On Friday 17 March, Minister of Education Jan Tinetti announced new appointments to our Board. I want to acknowledge outgoing Board Chair, Steve Maharey, and welcome Tracey Bridges to the role. Steve has been a stalwart and tireless advocate for international education, both in the community and the corridors of power for over 30 years. In his time as our Chair, he has seen and contributed to enormous change within the sector and ENZ. Personally, I have appreciated his deep understanding, straight talking and clear direction.
Tracey Bridges has knowledge of regional economic development, expertise in strategy, risk and reputation management, and in social marketing. She is Chair of the Wellington Economic Development Agency Limited (WellingtonNZ), co-founder of The Good Registry and sits on the Boards of Sky Stadium, Whānau Āwhina Plunket, the Wellfed NZ Trust and the Digital Media Trust.
Tracey is joined by Dr Therese Arseneau. Dr Arseneau also has knowledge of economic development including international education’s contribution to regional economic development, and governance experience in the tertiary sector at the Ara Institute and the Open Polytechnic. She previously chaired Regenerate Christchurch and Enterprise North Canterbury.
We all know that the contribution of international education is far broader than just the direct and immediate economic impact of the students that come to New Zealand. For the first time, ENZ along with EY have sought to quantify the extent and the value of these wider benefits.
Research commissioned by ENZ that will be released before the end of March found that international education is not only a significant contributor to the New Zealand economy but also that international students living and working in the country bring in a raft of social, cultural, and international benefits. It goes on to explore the extent of the indirect longer-term contribution to New Zealand’s GDP from the small proportion of international students that remain in New Zealand on completion of their studies. The research also quantifies the impact of the pandemic.
Look out for the formal release and when it is available I urge you to download the report from Intellilab.
To complete your international education-related reading list, our Briefing to the Incoming Minister, Minister Tinetti is now available here on the ENZ website. The BIM, as it is known, is prepared when new Ministers are appointed to portfolios.
He maurea kai whiria! – Ignore small matters and direct effort toward important projects!
Ngā mihi nui,
Grant McPherson
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Māori perspective in internationalisation
Having seen how international education creates long-term relationships and influences worldviews, in 2018, the University of Otago has established Tūrangawaewae Pōkai Whenua.This is an indigenous exchange programme connecting Māori with indigenous communities in Australia, Canada and the US.
Jason Cushen, Director International at the University of Otago, said the programme uses a network of partner universities to connect Māori students with other indigenous communities.
“International education is a lifechanging experience for students but for indigenous students in particular it can be a unique opportunity to connect with indigenous peers around the world, to share experiences and customs, and discuss the role cultural identity plays in education.
Jason and Tuari Potiki, Director of the Office of Maori Development, will present at NZIEC outlining how the programme will operate, and its place within broader mobility and diversity initiatives at the University of Otago.
A similar programme is being developed in Auckland, thanks to a partnership between Study Auckland and the hapū of Ngāti Whātua Ōrākei. Together, they have created the Rukuhia Leadership Programme, a cultural immersion experience designed especially for international students.
Students spend a day on a marae participating in workshops that focus on leadership, values, the connection of people, place and environment, and they learn about the work Ngāti Whātua Ōrākei does in the community. They experience a pōwhiri, meet iwi leaders, and learn te reo Māori greetings and pronunciation, waiata and haka.
Henry Matthews, Head of International Education at Study Auckland says the pilot programme emphasises the appeal of a uniquely New Zealand study experience.
“The leaders of Ngāti Whātua Ōrākei incorporate their values of Manaakitanga, Kaitiakitanga, Whanaunagatanga and Tino Rangatiratanga into the programme, which provides students with a powerful sense of belonging, connection and empowerment.
“It is an unforgettable international student experience, and something that can be easily replicated across other parts of New Zealand.”
Find out more about the programme at NZIEC, where Henry will lead an interactive session where you can hear first-hand from international students about how they found the experience.
NZIEC 2018 will be held on Thursday 9 and Friday 10 August at Te Papa Tongarewa in Wellington.
Tūrangawaewae Pōkai Whenua: A Place to Stand, a World to Explore, 1.30-2.10pm, Thu 9 Aug
Rukuhia Leadership Programme: A partnership with hapūto create unforgettable international student experiences, 11-11.40am, Fri 10 Aug
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2016 ISB results: PTEs and ELPs
The ISB is a globally benchmarked survey for international students which measures their level of satisfaction across four major dimensions including their arrival experience, the support they receive from their education provider, the quality of education provided, and their living experience in country.
International Student Barometer – PTE sector
The 2016 PTE sector ISB survey had 2,909 participants, a significant increase over the 2,010 participants in 2014, and saw the overall satisfaction of participating international students from New Zealand PTEs increase by 1.8% from the 2014 survey to sit at 89.5%.
New Zealand PTEs significantly outperformed the global benchmark for private education providers globally, being 2.2% above the global overall student satisfaction benchmark of 87.3%.
Within the four major components of the survey, PTEs outperformed the global benchmark on each dimension:
New Zealand PTEs (n=2,909)
Global Benchmark (n=13,145)
Learning Overall
90.3%
87.7%
Living Overall
90.7%
88.8%
Support Overall
88.9%
88.5%
Arrival Overall
92.6%
91.3%
International Student Barometer – English Language Sector
The 2016 English Language sector ISB survey had 3,597 participants, a significant increase over the 1,990 participants in 2014, and saw the overall satisfaction of participating international students from New Zealand English Language providers decrease by 2.2% from the 2014 survey to sit at 86.7%.
New Zealand English Language providers underperformed the global benchmark for English Language providers globally, being 1.0% below the global overall student satisfaction benchmark of 87.7%.
Within the four major components of the survey, English Language Schools underperformed the global benchmark on each dimension:
New Zealand PTEs (n=3,519)
Global Benchmark (n=14,804)
Learning Overall
85.6%
87.5%
Living Overall
89.0%
90.0%
Support Overall
91.3%
91.9%
Arrival Overall
89.8%
90.6%
Each participating education provider in the ISB survey receives a customised report based on their own international student survey results provided to i-Graduate which details their performance in relation to other participants in New Zealand, and an overall global benchmark. Providers use these results to make informed decisions to enhance the international student experience and drive successful recruitment and marketing strategies.
ENZ, who funds the ISB survey, receives overall aggregate results for each education sector, but does not have access to individual provider results. ENZ works with sectors to ensure the experience of international students in New Zealand enhances our reputation as a high quality, safe, and welcoming education destination.
