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Letter from the Acting CE: the power of being good hosts
Sophie Iwakiri, a Japanese student in Katikati, arrived in New Zealand with limited English skills and low confidence. With the support and encouragement of her host family and her teachers at Katikati College, Sophie graduated in the top five percent of her class.
“The teachers are so great here, they build relationships with you, they motivate you,” she said.
“If it weren’t for them, I wouldn’t be who I am today. I feel like I have everything I need here. My host Mum and my host Dad support me completely.”
Sophie’s story reflects the great work happening in schools and tertiary institutions around New Zealand. We all want to ensure Sophie’s experience is the case for every student. Government agencies have come together in this mission, and the work is gaining momentum.
Welcoming students is really putting into practice Manaakitanga – the Māori value of hospitality, kindness, support, respect and care for others. At the end of the day, people are what make or break a student’s experience studying in our country.
Every day, international education opens us up to the rest of the world and makes our country a better place. In return for the wonderful social, cultural and economic benefits international students bring us, we have a responsibility to work together to ensure their experience here is positive – that they feel a sense of inclusion, that they find it easy to make friends and have access to a wide range of support services.
It is a privilege to host students here in New Zealand. In the spirit of Manaakitanga, let’s start off their experience with a warm welcome.
John Goulter
Acting Chief Executive
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Fun and games at Christchurch student welcome
The event was held at the Christchurch Art Gallery Te Puna o Waiwhetū, and offered free food, games – including jenga, table tennis, and a Rugby 101 workshop led by the BNZ Crusaders – as well as a number of live music and cultural performances such as kapa haka, Indian Bangara dancing and a traditional Chinese lion dance.
Canterbury’s community groups and tourism operators were also on hand to greet new students, alongside Christchurch Deputy mayor Andrew Turner, who gave a welcome speech.
ChristchurchNZ International Education Programme Manager Bree Loverich was pleased to see such a strong turnout.
“This event was a fantastic opportunity to bring together new students, international education staff, homestay families and volunteers to celebrate our different cultures and showcase all there is to see and do in Christchurch and Canterbury,” said Bree.
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Around the world in five
CHINA
Luring back talent is top priority to fuel innovation
Attracting Chinese students back from abroad has become policy at the highest level of the Chinese government in a bid to fuel innovation as the country moves away from reliance on manufacturing.
MALAYSIA
You can now get a visa to study in Malaysia within a week
Under new regulations, international students can obtain their student visa in just seven days – part of the government’s aim to double Malaysia’s international student population to 200,000 by 2020.
FRANCE
Emmanuel Macron ‘to double the number of Indian students coming to France’
Indian Prime Minister Narendra Modi held talks with French President Emmanuel Macron to explore ways to deepen bilateral cooperation. The French President interacted with students in New Delhi, where he invited students to pursue education in France.
EUROPE
Germany ranked as most attractive study destination in Europe
An annual ranking of European study destinations places Germany as the most attractive option for international students, thanks to a growing number of courses offered in English and with the lowest unemployment rate for university graduates in Europe.
UK and AUSTRALIA
UK and Australia seek to 'turbocharge' higher education links
Universities UK and Universities Australia will work together to boost joint research, student and academic exchanges, and mutual recognition of each other’s qualifications.
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Victoria offers world's first restorative justice MOOC
Restorative Justice and Practice: Emergence of a Social Movement is the latest Massive Open Online Course (MOOC) delivered through VictoriaX, the VUW edX platform.
The course will teach restorative practices while tracing how restorative justice has grown from small beginnings into a wider social movement for change across New Zealand, including in schools, families, workplaces and community agencies.
Course instructor Professor Chris Marshall, Diana Unwin Chair in Restorative Justice in Victoria’s School of Government, hopes the platform’s global reach will amplify the course content.
“Restorative justice is a new lens for looking at the problem of human justice, conflict and wrongdoing. New Zealand has played a key role in this social movement by incorporating restorative practices into our justice, welfare and education systems,” said Professor Marshall.
“This is a great opportunity for New Zealand to promote its pioneering role in incorporating restorative practices in our schools, which play an important role in student disciplinary regimes, as well as in improving student and staff wellbeing generally.”
The course is the third from VUW, which launched Antarctica: From Geology to Human History and New Zealand Landscape as Culture: Islands (Ngā Motu) last year.
Restorative Justice and Practice: Emergence of a Social Movement starts 1 May 2018.
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Around the world in five
GLOBAL
University applicants turn away from US and UK
Canada has overtaken the UK as a preferred study destination for international university applicants, according to the 2018 QS Applicant Survey. The survey provides further evidence that international students are increasingly rejecting the UK in favour of other English-speaking destinations.
SOUTH EAST ASIA
South East and East Asia’s growing popularity with international students
South East Asia’s lower study and living costs, coupled with its offering of an ‘exciting study abroad experience not too far from home’, is attracting international students from the wider Asia-Pacific region.
UK
Take students out of migration stats, say policymakers and stakeholders
A forum about the UK’s future immigration policy included lengthy discussion about the inclusion of international students in the net migration target, with many arguing it creates the perception that the UK is unwelcoming to students.
BRAZIL
Brazil to get 'Singapore-style' education thanks to teacher training deal
More than 50,000 students in Brazil will soon be provided with a more Singaporean-style education, thanks to a memorandum of understanding with Singapore’s National Institute of Education to improve the education system in Brazil.
MALTA
Increasing international English language enrolments
More than 87,000 international students attended English language schools in Malta in 2017, seeking “a high quality of English teaching accompanied with the sun and the safety of the island.”
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Reach out to students in Japan
ENZ’s Senior Market Development Manager – Japan, Misa Kitaoka, said the annual guidebook is the only Japanese publication officially supported by the Embassy in Tokyo and ENZ.
“Keibunsha publishes this study guidebook for many other English-speaking embassies and is a great opportunity for New Zealand regional bodies and education providers to promote their offering,” said Misa.
“As destination marketing plays a key part of edu-promotion in Japan, Keibunsha is offering a separate advertising rate for regional groups.”
To advertise, bookings must be made by 10 April.
For further details on the guidebook and pricing for regional groups, download the proposal here. For individual providers, download the proposal here.
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ENZ launches Future Proof campaign
New Zealand was ranked the #1 country in the world for educating students for the future, according to a report by The Economist Intelligence Unit (EIU) released late last year.
On 19 March, ENZ launched an eight-week global campaign to promote the ranking and encourage international students to sign-up to ENZ’s database marketing programme.
The first phase of the campaign focuses on awareness. Ten days in, the campaign video has attracted more than 6.1 million views on Facebook and over 1.8 million views on YouTube from the target audience.
Patrick Holden, ENZ’s Digital Media Project Manager, said the campaign is part of a robust media framework that ENZ developed in 2017 which can be rolled out globally.
“In the design phase, we used learnings from our previous media activity and leveraged our in-market team knowledge and we’re pretty happy with the results we are seeing so far,” said Patrick.
“We have also put a lot of work into better understanding our audience’s journey – what students first click on, where that leads them, and what other key information they seek.
“This helps us understand what information students connect with, such as the future proof ranking, and what attracts them to study in New Zealand.”
The second phase of the campaign will start in April, and will be focussed on converting the audience into enquiries to institutions.
The ‘Future proof’ campaign integrates ENZ’s social communities and digital channels via ENZ’s student attraction engine and will be the first campaign integrated with the database marketing platform.
The campaign emphasises New Zealand’s strengths outlined in The EIU Worldwide Educating Students for the Future Index, including:
- An education system that develops in-demand skills such as critical thinking, creativity, independence and teamwork.
- We offer diverse learning experiences inside and outside the classroom, and our practical, hands-on approach teaches students to use their knowledge in real-world situations.
- New Zealand is a modern, progressive and open-minded country. The experiences students have here enable them to grow personally as well as academically.
Check out this infographic to find out more about New Zealand’s top performance in the index.
To learn more about Future Proof, visit the campaign landing page.
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Education Minister opens ENZ Singapore office
The Minister’s visit included a market briefing from ENZ, the signing of an Education Co-operation Arrangement with the Singapore Government, and several visits to Singaporean education ministries and institutions.
John Laxon, ENZ Regional Director – South, South East Asia & the Middle East, said the office opening represents a significant milestone in ENZ’s strategy to increase the organisation’s presence across the region. The region includes five of ENZ’s priority markets (Viet Nam, Thailand, Indonesia, Malaysia and the Philippines).
“The Minister’s support of a stronger New Zealand education presence in the region is really appreciated, particularly as we’re seeing growth across South East Asia in the numbers of high-quality students choosing New Zealand,” said John.
“Our organisational strategy is to add value to our industry by providing better intelligence, connections and expertise in areas such as digital marketing and public relations.
“The SEA regional hub office will complement our in-market and global teams, and we look forward to connecting with our New Zealand education providers in the coming months.”
The opening follows several recruitment initiatives across ENZ’s South and South East Asia, Middle East team:
- The appointment of Ben Burrowes as ENZ’s South East Asia Regional Manager
- Recruitment of a South East Asia Regional Marketing and Communications Specialist, to be based in Singapore (recruitment closing 12 April)
- Expansion of the Viet Nam office through the appointment of Van Banh as Market Manager (Van.Banh@enz.govt.nz) and Tam Ngo as Programme Manager (Tam.Ngo@enz.govt.nz)
- Recruitment of a Market Manager responsible for Malaysia and the Philippines (short-listing underway).
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Ara student’s volunteering experience
Sas has been involved in the Christchurch Youth Council’s Civics focus group, is an International Student Representative for the Ara Student Council, and is the Student Representative for Engineering, representing his classmates at the Engineering New Zealand Canterbury Committee meetings each month.
He has found that volunteering is great for networking and considering his future career options.
“I love it because it’s study-related, and I get to meet a lot of industry people,” Sas said.
“It’s been good for developing my communication skills, and public speaking. Currently I’m doing my final year project on recycled concrete but I’ve also talked to the City Council to see if there’s any research they want me to do for them. It’s good to do industry projects.”
In future, Sas is interested in working with Engineers without Borders.
“I’d love the opportunity to go to the Pacific Islands and use the knowledge I’ve learned so far to help build structures and give back to those communities.”
Lynda Clegg from the Ara Careers Centre believes students can find great value in volunteering.
“Volunteering offers a range of opportunities for students including building on their employability skills, gaining experience in an area of interest, contributing to the community and enhancing their CV,” said Clegg.
Ara organised a Student Volunteer Expo earlier this month to connect students to volunteering with a variety of organisations, including Ronald McDonald House, Salvation Army and SPCA.
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New Zealand to host APAIE 2021 conference
Education Minister Chris Hipkins today announced that New Zealand has been successful in its bid to host the APAIE conference in March 2021.
The conference theme is “innovation for sustainable futures” and will focus on building links between APAIE and universities in the South Pacific region.
The conference will use the new Auckland Convention Centre after it is completed in 2019 and is expected to attract some 2000 delegates. University of Auckland will host the event and the other seven universities will co-host.
“I want to congratulate the universities who worked together to put forward this successful bid. This is great news for our international education sector as international education adds considerable richness to New Zealand,” said Minister Hipkins.
“We know that international education offers opportunities for young people to study here and for our young people to study abroad. That’s why we want our international education sector to have a strong future.”
Grant McPherson, ENZ Chief Executive, said New Zealand’s selection to host APAIE 2021 was wonderful news. It was also a significant achievement.
“The selection reinforces New Zealand’s reputation for having a world-class education sector and for leadership in international education thinking across the Asia-Pacific region.
“The APAIE conference is a valuable platform for engaging with education organisations across the Asia-Pacific region, providing a one-stop shop for 2,000 delegates to establish partnerships with quality institutions,” said Grant.
“Over the next couple of years, ENZ will work with the New Zealand industry to build our presence at APAIE conferences in Kuala Lumpur in 2019 and British Columbia in 2020, so that the 2021 conference delivers for our industry and showcases the best of our international education sector to the world.”
“The bid has been a true NZ-Inc effort,” Grant emphasised.
“The University of Auckland played a central leadership role, with the strong support of all of our universities. The Ministry of Foreign Affairs and Trade, Auckland Tourism, Events and Economic Development (ATEED) and Tourism NZ’s Major Events team have also provided invaluable support in making the bid a success,” he said.
Read Minister Hipkins' announcement here.
