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  • 69,000 international student enrolments in 2023

    The latest figures show that there were 69,135 international student enrolments* with New Zealand education providers in 2023. This represents a 67 per cent increase compared to the full year in 2022 and 60 per cent of annual enrolments in 2019. 

    “Over 69,000 enrolments from international students all over the world is good news for our education sector and positive for our communities,” said Dr Linda Sissons, Acting Chief Executive of Education New Zealand Manapou ki te Ao.  

    “It confirms that New Zealand is an attractive place to study, offering a quality learning experience inside and outside the classroom in a safe, welcoming environment.”  

    “New Zealand is a small country and for many students, rubbing shoulders with people from other cultures gives them a greater understanding of the issues facing our complex world. In this time of fragile geopolitics, the melting pot of campus life can help build greater understanding and tolerance.”  

    The university subsector saw the strongest recovery with 29,065 students, representing 86 per cent of 2019 enrolments. Universities and schools are New Zealand’s two largest subsectors for international students.  

    International student enrolments have grown compared to 2022 in all subsectors except wānanga. English Language Schools saw the greatest percentage increase in international enrolments, lifting by 511 per cent from 1,565 to 9,570.  

    As with all New Zealand’s competitors in the international education sector, China is the largest source market for international students at 35 per cent.

    India is second largest at 11 per cent, Japan at 10 per cent, South Korea at five per cent and Thailand at four per cent. Of the other source countries, no other country represented more than four per cent of total enrolments.  

    “Enabling a thriving and globally connected New Zealand through world-class international education is a government priority. We are actively diversifying our recruitment efforts to reach international students in a broad range of countries,” Dr Sissons said.  


    More information on enrolment numbers can be found here

    Note: * One individual may enrol more than once 
      

     

    For further information: 

    Justin Barnett | Director of Communications, Education New Zealand  

      +64 21 875 132 

     

    About Education New Zealand (ENZ) https://www.enz.govt.nz/ 

    Education New Zealand Manapou ki te Ao (ENZ) is the government agency dedicated to helping Aotearoa New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and students experiences and to encourage New Zealand students to study overseas. 

    With approximately 110 staff in 16 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (Te Pūkenga), and universities. Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector. 

     

    This page was last updated on 23 July 2024.

  • New Zealand teens rank among the best for creative thinking

    New Zealand is the among highest-performing education systems for creative thinking, ranking fifth in the world out of 81 countries, with an average score of 36 points per student that is higher than the OECD average of 33 points.

    Education New Zealand Manapou ki te Ao Acting Chief Executive, Dr Linda Sissons said she was delighted to see New Zealand students stand out globally for creative thinking.

    “New Zealand classrooms adopt a hands-on, practical approach to learning that encourages students to express their ideas, and to think critically and collaboratively. 

    “Creative thinking is a valuable quality that also enriches the outputs of a wide range of tertiary and career fields, from arts, engineering, technology and biomedicine to infrastructure and mathematics.

    “We are pleased to see this approach endorsed in the latest PISA tests,” Dr Sissons said.  

    The PISA 2022 creative thinking data provides insights into how well education systems are preparing students to think outside the box in different contexts. This was the first time that the PISA test measured the ability of students to demonstrate creativity, specifically their ability to come up with original and diverse ideas.

    Between 60-70 percent of students across participating OECD countries also reported that their teachers value their creativity, that they encourage them to come up with original answers, and that they are given a chance to express their ideas in school. 

     

    For further information: 
    Sai Raje | Senior Communications Advisor, Education New Zealand Manapou ki te Ao  

    sai.raje@enz.govt.nz 

    +64 21 479 649 

     

    Notes to Editors:  
    About Education New Zealand Manapou ki te Ao (ENZ) https://www.enz.govt.nz/    

    ENZ is the government agency dedicated to helping Aotearoa New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and students experiences and to encourage New Zealand students to study overseas. 

    With approximately 110 staff in 16 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (Te Pūkenga), and universities. Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector.

     

  • From the Acting CE: Forward together

    Tēnā koutou katoa  

    Last week we took time internally to reflect on our work over the 2023/24 financial year. So much excellent work has happened over the past twelve months – it was wonderful to come together virtually as an organisation to celebrate the achievements. 

    There are good reasons to celebrate. International students are returning to New Zealand. The latest enrolment figures show that there were 69,135 international student enrolments with New Zealand education providers in 2023. This represents a 67 per cent increase compared to the full year in 2022 and 60 per cent of annual enrolments in 2019.  

    This is positive news for our education sector and good for our communities. 

    A key part of our strategy is to partner and connect and to be an enabler of international education for New Zealand, so I thought I would share with you some recent engagements with that in mind. 

    This past month I had the pleasure of speaking at the opening plenary session of the annual SIEBA (Schools International Education Business Association) conference in Auckland. The theme of the hui was Global Threads Local Ties. The school sector is very important to New Zealand’s international education offering. It is the second largest sub sector after universities, representing about 20 percent of the value of our entire industry and it is where we find the highest economic value and the greatest opportunity to pathway through to other New Zealand providers.  

    Likewise, in early August I was pleased to welcome to our Wellington office a delegation of twenty indigenous students visiting from the University of Toronto. Canada is one of New Zealand’s closest and longstanding international partners and it is pleasing to see indigenous-to-indigenous cooperation between both countries increasing. We are really noticing growing interest in this overseas as you will read in this article here. - Indigenous Internationalisation a hot topic 

    Turning our attention to the next 12 months, in June the ENZ Board approved our business plan for this financial year (1 July 2024 to 30 June 2025). The plan has four clear priorities: 

    • To grow and diversify the number and value of international students studying with New Zealand 

    • Partner and connect to be the trusted voice and enabler of international education for New Zealand 

    • To deliver sector growth through services that are valued by the sector, international students and New Zealand Inc partners, and 

    • Optimise ENZ to be a more efficient and effective Crown Agency. 

     When it comes to delivering valued sector services, the upcoming New Zealand International Education Conference (NZIEC KI TUA) in August will be provide an excellent opportunity to come together as a sector to listen, learn, discuss, contribute, and network with specialists and colleagues. 

     If you haven’t yet registered, I encourage you to check out the conference website. This year it will be held from 6 to 8 August 2024 at Tākina Convention Centre in Wellington.  

     We have a stellar line up of speakers and it promises to be an engaging and informative event. 

     

    Whaowhia te kete mātauranga 

    Fill the basket of knowledge. 

     

    Ngā mihi nui,    

     

    Dr Linda Sissons  

    Acting Chief Executive  

    Education New Zealand Manapou ki te Ao 

  • Indigenous internationalisation a hot topic across North America

    The topic of Indigenous Internationalisation has been proving a popular one at international education events across North America recently. Education New Zealand Manapou ki te Ao (ENZ) Associate Director of Engagement, Natalie Lulia, was asked to share her thoughts alongside experts in panel discussions in both the United States and Canada in May and June. The invitations offered a good opportunity to showcase the important work that Aotearoa New Zealand is doing in indigenous-to-indigenous engagement and internationalisation and our unique approaches to international education. 

    It was at the 76th annual NAFSA Association of International Educators conference in New Orleans that Natalie was first invited to take part in a panel talk on the subject “What is indigenous-led internationalisation?”. Natalie was joined on the panel by Distinguished Professor Jacinta Ruru, Deputy Vice-Chancellor Māori at the University of Otago, and Paulette Tamati-Elliffe, Manager at Te Rūnanga o Ngāi Tahu.  

    The panel explored how indigenous and non-Western knowledge and worldviews are essential for intercultural learning through the experiences and work of Māori education experts. The panel provided examples of how indigenous ways of knowing and being can enhance intercultural learning and what Indigenous-led internationalisation looks like in practice. 

    The panel was moderated by DuBois Jennings, ENZ’s Director of Engagement North America, who noted that the session was extremely well attended.  

    “It was very inspiring listening to our panel of experts share their thoughts with a very attentive audience. It was so popular that people were standing at the back, which is indicative of how the global international education community values our expertise in this area,” said DuBois. 

    A te ao Māori approach to education was then the feature of Chief Executive for Te Whare Wānanga o Awanuiārangi, Professor Wiremu Doherty, who delivered a powerful keynote address at the British Columbia International Education Week Conference in Vancouver in June. Natalie joined Professor Doherty in a panel presentation on: ‘Talking Circle: Exploring the intersection between Internationalization, Indigenization, Decolonization and what it means to be Indigenous Serving. Also on the panel were Sarah Child and Kelly Shopland from North Island College in British Columbia, Canada who had recently returned from visiting Aotearoa New Zealand with a group of indigenous Canadian students in May.  

    ENZ’s Natalie Lulia participating in the panel discussion on ‘T Talking Circle: Exploring the intersection between Internationalization, Indigenization, Decolonization and what it means to be Indigenous Serving’ at the British Columbia International Education Week Conference in Vancouver in June.

    Professor Wiremu Doherty, CE of Te Whare Wānanga o Awanuiārangi, delivers his keynote address on Māori education at the British Columbia International Education Week Conference in Vancouver in June.

    Natalie said that it was an honour to have been invited to speak at both events, alongside experts who are the driving forces behind this work within iwi, universities, and government agencies in Aotearoa New Zealand 

    International educators around the world are showing increasing interest in the unique approach we take to international education here in Aotearoa New Zealand. We are seen as a country that is leading the way in indigenous-to-indigenous engagement and internationalisation.  

    These opportunities are not just a chance to share our experiences, but importantly an opportunity to learn from each other. We can learn from indigenous educators, thought leaders and communities here too - this is important in building reciprocal and meaningful partnerships,” said Natalie. 

    Natalie added that “This is a key area that Aotearoa New Zealand can leverage to support student mobility, research collaboration and partnerships with institutions around the globe. ENZ will continue to  work with our education partners, Māori and indigenous communities and use these platforms to share our expertise and ultimately grow indigenous international education for our country”.  

    Upcoming platforms to continue showcasing Aotearoa New Zealand’s approach to indigenous internationalisation will take place at the next Global Inclusion 2024 Annual Conference in Washington DC on 29 October to 1 November.  Then in March 2025, the ENZ North America team will be leading a one-day symposium highlighting indigenous international education at the Forum on Education Abroad conference in Toronto, Canada.  

    If anyone is interested in connecting with the ENZ team in North America to have a chat about this topic or receive further information, please email northamerica@enz.govt.nz.    

  • Noteworthy education programme featured during Prime Minister’s Trade Mission to Japan

    Hot on the heels of the Prime Minister’s Trade Mission to Southeast Asia in April, relationships with our partner countries in the region continued to be strengthened for the benefit of the education sector during New Zealand’s most recent trade mission to Japan. This mission supported export sectors, including education, to engage with the Japan market and leverage emerging opportunities while advancing the New Zealand brand.  The inclusion of education in the high-level visit acknowledges its contribution to the government’s ambition to lift the value of exports.  

    The strong people-to-people links between New Zealand and Japan are noteworthy with high student mobility in both directions. Japan is the third largest source of international students for New Zealand according to 2023 international student enrolment data with the school sector making up the largest proportion of enrolments. Japan is also a top destination for New Zealand scholars with many joining the Japan Exchange and Teaching (JET) programme and in the most recent Prime Minister’s Scholarship for Asia group announcement, three groups were awarded scholarships for programmes in Japan. 

    The international education sector was represented by two delegates nominated by ENZ to participate in the full business delegation. Cheryl de la Rey, Vice-Chancellor University of Canterbury, attended as Chair of the Vice-Chancellor’s Committee on behalf of the wider university sector and John van der Zwan, Executive Director, Schools International Education Business Association (SIEBA). Unfortunately, John had to withdraw due to illness.  

    The education programme elements woven into the high-level visit included a Memorandum of Understanding (MoU) signing, a visit by Mrs Amanda Luxon to a local Japanese school, and scholarship students participating in the New Zealand Sports and Business Leadership luncheon.  

    MoU between Massey University and a group of all-girls secondary schools  

    The Prime Minister promoted awareness of New Zealand’s world-leading universities among high schools in Japan through witnessing the signing of an MoU between Massey University and six all-girls secondary schools in Japan 

     

    Prime Minister Christopher Luxon witnessed the signing of the MoU between Massey University and six all-girls secondary schools in Japan.

    The memorandum signing ceremony was held at the New Zealand Embassy in Japan on 18 June. The MoU will develop a special admission system, enabling Massey University’s foundation or bachelor’s programmes to accept outstanding students recommended by the principals of the Japanese high schools. Through this agreement, students who meet Massey University's English and academic requirements and receive a recommendation from their schools will be able to enrol in Massey University's bachelor's programmes. Students can graduate with a degree in three years from the time they start their studies.  

    Shelly Turner, Deputy Vice Chancellor represented Massey University in Tokyo at the MoU signing and said at the signing “Te Kunenga ki Pūrehuroa Massey University has a long-standing relationship with Japan, reflecting our commitment to fostering international education and cultural exchange, and more recently we have seen a growing interest in our full degree programmes.  

    We are dedicated to providing comprehensive support to ensure our Japanese students thrive academically and personally. We recognise the crucial role of women and girls in tertiary education and are committed to empowering them to achieve their full potential during their studies, and transition to successful careers, said Shelly.  

    The Japanese school Principals, including Japan Women’s University Senior High School Principal, Yumi Susuki also welcomed the new partnership.  

    “For the past 30 years, our school has deepened its understanding of New Zealand culture and society through language training programs in New Zealand. With the 2022 agreement between Education New Zealand and our school, and now the new special admission system with Massey University, we hope to build even richer relationships and empower our students to shape their future, said Yumi.  

    The Japanese schools that signed the agreement participated in the 'New Zealand Education Familiarisation Tour,' co-hosted by ENZ and Air New Zealand in March 2024. During the tour, they found a high level of compatibility with Massey’s educational philosophy, wide range of academic options, future-oriented learning environment, and extensive support for international students. 

    Homei Elementary School 

    Mrs Luxon with teachers and students at Homei Elementary School.

    International education opportunities were also highlighted in a well-received visit MrsLuxon made to Homei Elementary School on 19 June (affiliated to Japan Women’s University). It was Mrs Luxon's first trip to Japan and her school visit enhanced New Zealand's presence and reputation among all-girls' schools and universities in Japan.  

    In 2022, an Education Cooperation Arrangement between ENZ and Japan Women's University (JWU) and its affiliated schools including the Homei Elementary School was concluded to promote student and teacher exchange as well as gender equality and women’s empowerment.    

    From 2025, Homei Elementary School will send its first cohort of six graders (11-12 years old) to St. Margaret’s College for a short-term study and homestay experience.   

    Sports and Business Leadership Luncheon 

    The Sports and Business Leadership Luncheon held earlier in the programme on 17 June celebrated people-to-people connections and promoted New Zealand as an attractive study destination, including through the “Tobitate” scholarship programme.  

    The Tobitate programme, managed by Japan’s Ministry of Education, Culture, Sports, Science and Technology (MEXT), sends students abroad and New Zealand has welcomed many students as part of this initiative. Ten Tobitate Alumni were invited by ENZ to attend the lunch in support of the New Zealand – Japan sporting ties and to promote education opportunities in New Zealand to the Japanese audience.  

    The Prime Minister’s remarks during the event celebrated ten years of the Game on English programme (which combines rugby and study in New Zealand for Japanese high school students), highlighted Fonterra’s contribution to its success, and announced Air New Zealand as a new sponsor.  

    Upcoming Events in Japan for NZ education providers 

    ENZ’s Acting General Manager International and Regional Director Asia (excluding China), Ben Burrowes accompanied the delegation and said he is looking forward to the upcoming ENZ events in Japan.  

    “The team is preparing to welcome providers to Japan later this year for the New Zealand Fair and Agent Seminars from 6 to 8 October.   

    “The timing of Prime Minister Christopher Luxon’s recent visit to Japan couldn’t have been better. We will look to further leverage this focus by continuing our work with the sector to promote New Zealand’s education offerings with prospective students, families and education stakeholders in Japan.”   

  • New Zealand PTEs elevate profiles with inaugural Philippines Roadshow

    The roadshow, the first of its kind to be held in the Philippines, took place from 10 to 16 June, featuring nine PTEs: ACMI New Zealand, academyEX, Auckland Institute of Studies (AIS), Auckland Pilot Training Group, ICA New Zealand, IPU New Zealand, Kalandra Education Group, UP Education, and New Zealand Skills & Education GroupGolden Summit was tasked with delivering the events in Manila, Bacolod, and Cebu.  

    The roadshow included an agent seminar and agent-led fairs. During the agent seminar in Manila, PTEs presented their offerings to an engaged audience of 37 Filipino education agents, who showed strong interest in the PTE programmes. The roadshow then continued with agent-led fairs in Bacolod and Cebu, drawing 370 and 150 visitors, respectively. 

    Standing room only at the agent-led fair in Bacalod.

     

    ENZ’s Market Manager, Chor Pramoolpol, led the roadshow and commented that the agent seminar facilitated in-person interactions between PTEs and education agents interested in promoting New Zealand PTEs in the Philippines,  

    The agent-led fairs provided prospective Filipino students and their families the opportunity to gather reliable information about studying at New Zealand PTEs by directly communicating with PTE representatives.  

    In the recently released full year 2023 enrolment data, the Philippines comes in as the 8th largest partner country for New Zealand and saw a 131% increase in students enrolling with New Zealand education institutions from 2022 enrolments (1,933 vs 835 students). 51% of these total enrolments were for the PTE subsector which shows just how popular they are amongst Filipino students. Our roadshow was therefore very timely to capitalise on the interest from this market,” added Chortip.   

    Filipino education agents in Cebu hearing about the creative learning spaces that PTEs in New Zealand provide their students.

    Ann Gooco, Senior Marketing Manager at International College of Auckland (ICA) said that she thoroughly enjoyed presenting ICA’s programmes and offerings to education agents in Makati City and to the many students in Bacolod and Cebu.  

    “I found the experience incredibly rewarding. These gatherings allowed me to bond with the education agents and other PTE representatives, adding to the overall positive experience,” added Ann.  

    Anyone interested in receiving information about the student market in the Philippines can email our Market Manager for the Philippines, Chortip Pramoolpol – chortip.pramoolpol@enz.govt.nz 

  • NZ Schools Scholarship Programme offers exciting study path for Vietnamese students

    The New Zealand Schools Scholarships (NZSS) is a scholarship programme offered exclusively for Vietnamese students in grades 8 – 10. Since it was first launched in 2019, many young Vietnamese students have studied at New Zealand schools across the country thanks to the support of this Programme. Many of these students have gone on to secure scholarships at prestigious universities in New Zealand and other countries, achieving notable success on their academic paths. 

    Applications for NZSS 2024 were accepted between 22 January to 17 March 2024 and after several screening rounds, 14 NZSS winners were selected. Each scholarship provides a 50% subsidy on the full-year school tuition fees of the first year of study at a New Zealand secondary school.  

    A standout aspect of this year’s programme was the dual-opportunity scheme in which aspiring candidates who did not receive the NZSS were able to be considered for other scholarships offered by New Zealand schools. This saw an additional four students awarded other school scholarships bringing the total number of school scholarship awardees to 18  

    The group of scholarship winners on the stage at the Awards ceremony.

    On 9 June, Education New Zealand Manapou ki te Ao (ENZ) organised the Awards Ceremony and Pre-Departure Briefing to recognise the scholarship winners as well as provide information in preparation for their journey ahead. Mr. Scott James, New Zealand Consul General in Viet Nam, attended and delivered a welcome remark, in which he emphasised the mutual respect and understanding that New Zealand and Viet Nam’s relationship is built upon.  

    Mr James added that “this scholarship programme signals the New Zealand Government’s continuing commitment to growing the relationship between our two countries.” 

    From left to right, Mr Ben Burrowes. ENZ’s Acting General Manager - International, NZSS Scholarship winner, Ngoc Han, and Mr. Scott James, New Zealand Consul General in Viet Nam.

    Mr. Ben Burrowes, ENZ’s Acting General Manager – International, was also present at the event and awarded the winners a scholarship certificate and offered his congratulations. In his speech he reflected that the first eight months of 2023 saw school enrolments of Vietnamese students increase over that of 2022 to a total of 286.  

    “Given the care that every parent takes when deciding where their children should continue their education, the rebound for school students following the pandemic naturally took a little longer 

    “We know that this number will continue to increase as life resumes its normal pattern, especially as parents look to the future, and what is best for their child’s development and education, said Mr Burrowes.  

    Watch a recap of the NZSS 2024 Awards Ceremony & Pre-departure Briefing event which features the NZSS recipients and guest speakers.

    For the pre-departure briefing, ENZ provided a brief presentation, followed by former NZSS winners, Thuy Truc (2023), Thao Nguyen (2023) and Tuan Minh (2019) sharing their study experiences with the audience. Representatives from the Vietnamese Students Association in New Zealand, Ms. Trang from HHT magazine who joined the New Zealand familiarisation trip in 2023, and Mr. Phu & Ms. Ngoc – parents of students who are currently studying in New Zealand also spoke. 

    Feedback from parents and students received by ENZ after the event was positive, with many commenting on how welcome and proud they felt as scholarship winners. We look forward to welcoming these students to New Zealand very soon!  

     

  • Neuseeland still a popular destination for German High School students

    Germany takes the number one spot in all of Europe for the number of international students it sends to New Zealand and the fourth largest in the world for sending high school students after China, Japan, and South Korea. In 2023, 1,417 German students were enrolled at high schools across New Zealand which represented 10% of the total number of school students in the country.  

    There are positive signs that this number will continue to increase in 2024. 82 high school students were recently farewelled by the New Zealand Ambassador to Germany, Craig Hawke, and Education New Zealand Manapou ki te Ao (ENZ’s) Associate Director of Engagement in Germany, Olga Elli at an event at Frankfurt Main Airport on Sunday 14 July.  

    The event was organised by Study Nelson, a Nelson-based education agency, that supports German students to find a high school in New Zealand, mainly in the Nelson-Marlborough area. The event was an opportunity for the students, aged between 14 and 19, to meet and engage with each other before they embark on their international study adventure. The students will spend between three and 18 months in New Zealand, depending on their programme and some plan to complete their NCEA Level 3 university entrance here.  

    One particularly excited member of the group included Emely Soffel, the I AM NEW scholarship winner from 2019, who due to the pandemic, had to wait five years to make her New Zealand study abroad dream come true.  

    Ambassador Hawke with high school student Emely Soffel, the 2019 I AM NEW scholarship winner who was not able to travel during Covid. They are pictured here with ENZ’s Associate Director of Engagement in Germany, Olga Elli.

    Olga said that Germany’s strong recovery in the high school subsector can be attributed to the experienced German agent network who have had long-standing and enduring relationships with high schools back in New Zealand.  

    “These agents have been building strong bridges between Germany and New Zealand for several years now, some for decades, and have made positive impacts for thousands of young people. 

    They have such a deep understanding of the unique offerings that our high schools in New Zealand provide and are an invaluable service to students when trying to decide where to study,” said Olga  

    She added “German students love coming to New Zealand especially for the opportunity to try out subjects that aren’t typically offered at German high schools. Subjects like outdoor education, fashion design, marine biology, and food technology for example, are always really popular choices.  

    Ambassador Hawke mingled with the students and enjoyed hearing about their chosen schools in New Zealand. In his farewell speech to the group, he wished them a warm ‘Haere /farewell and said,  I invite you all to make the most of the excellent educational experience on offer in our country and also the opportunity to immerse yourself in our diverse culture. I hope you all become lifelong ambassadors for New Zealand.” 

    Ambassador Hawke farewells the students at Frankfurt Main Airport.

  • Education New Zealand targets $4.4 billion by 2027

    Education New Zealand Manapou ki te Ao (ENZ) today announced its plan to grow the international education sector over the next three years. The strategy, which aims to build the economic contribution of international education to $4.4 billion by 2027, focuses on growing and diversifying the number of international students studying in New Zealand. 

    “International education has made a good start to its recovery with more than 69,000 enrolments in the first full academic year since borders reopened and universities returning to 86% of pre-pandemic numbers,” said ENZ Acting Chief Executive Dr Linda Sissons today. 

    “The government has a goal of doubling the value of export earnings in ten years and international education has its part to play. 

    “In the first year of the strategy the focus is putting additional investment into markets we have identified with growth potential. These include India, Viet Nam, and the Philippines, and some specific sectors within markets like Japan and Thailand. We need to start now to grow awareness of New Zealand in these markets if we are to achieve our growth targets. Moving forward, we will continue to seek growth through diversifying markets while maintaining our strength in traditional markets such as China and India. 

     As a small agency with a finite budget, ENZ needs to be very smart and maximise every opportunity for New Zealand,” said Dr Sissons.  “We look to use the potential of Scale, Impact, and Leverage as the measuring rods for everything we do, as we commit to the Government’s Export Double goal”. 

    The strategy is the result of extensive consultation with the international education sectors, partner Government agencies and comes on the back of a productive 12 months for Education New Zealand. 

    In the past 12 months Education New Zealand student attraction activities have delivered: 

    • More than two million visits to the Study with New Zealand website 

    • Added more than 69,000 prospective students to its database 

    • More than 22,000 individuals have made enquiries to providers regarding study 

    • Our business-to-business activities targeting education agents delivered 33 webinars to over 1,800 participants 

    • 18 in-country events delivered in five countries (Thailand, South Korea, Japan, Vietnam, China) 

    • The New Zealand International Education Conference KI TUA 2023 to 599 delegates 

    • 50 new indigenous to indigenous networks and partnerships 

    • Sector satisfaction with ENZ topped 77% 

    ENZ’s offshore team provides significant support to overseas visits by representatives of the international education sector and the New Zealand government, building and deepening relationships said Dr Sissons. In 2024 this included a visit by representatives of all New Zealand Universities to India in February, and ENZ supporting the education component of the Prime Ministerial Trade Missions to Southeast Asia and Japan 

    The agency also supports education visits to New Zealand. Very recently this included the visit of Chinese Premier Li Qiang, which included China’s Education Minister Huai Jinpeng.   

    It was the second visit by Minister Huai to New Zealand in ten months, and highlighted the strong momentum our bilateral education relationship. In 2023 ENZ also delivered the Prime Minister’s Scholarships to Asia and Latin America (PMSA/LA) which sees New Zealanders travel internationally for learning experiences and administers the Manaaki New Zealand Scholarship programme for the Ministry of Foreign Affairs and Trade (MFAT). The Manaaki Scholarships offers scholarships to eligible citizens from developing countries to study at a New Zealand education institution or university or at a Pacific university 

    In 2023 these important programmes have awarded: 

    • 118 individual PMSA/LA scholarships  

    • 20 group PMSA/LA scholarships  

    • NZIEC KI TUA 2023 delivered with 599 delegates 

    • 861 Manaaki New Zealand Scholarships awarded 

    “I am very pleased and proud of the results the team at Education New Zealand Manapou ki te Ao has delivered alongside the sector. We have more to do,” said Dr Sissons.


    For further information: 

    Justin Barnett | Director of Communications, Education New Zealand Manapou ki te Ao  

    +64 21 875 132

    About Education New Zealand Manapou ki te Ao (ENZ) https://www.enz.govt.nz/   

    ENZ is the government agency dedicated to helping Aotearoa New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and student experiences and to encourage New Zealand students to study overseas. 

    With approximately 105 staff in 16 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (Te Pūkenga), and universities. Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector.   

     

  • Rise in international students rating New Zealand experience positively

    In the 2024 International Student Experience Survey, students lifted their positive rating of their experience to 86 percent, two percent higher than the previous year.  

    In addition, the number of students who rated their experience as “excellent” lifted eight percent to 41 percent. 

    The results were announced today at the international education sector conference, NZIEC KI TUA, which was organised by Education New Zealand Manapou ki te Ao (ENZ). 

    Commenting on the survey results, ENZ Acting Chief Executive Dr Linda Sissons said the results demonstrate the high quality of the New Zealand education experience both inside and outside the classroom. 

    “That we have a significant increase in the number of students rating their overall New Zealand experience as excellent is something to be celebrated. The results are a reassuring testament to the ongoing recovery of the sector and our ability to deliver international students what they highly value in a study destination.  

    “We are delighted to see how positive students are about the people they meet and connections they form in New Zealand. This speaks strongly to the enriching ties these students will have to our country in the long run, and how we will benefit and learn from each other,” Dr Sissons said. 

    2024 sees the highest proportion of international students (41 percent) rating their overall New Zealand experience as ‘excellent’, up from 33 percent in 2023. This proportion is higher than any of the previous three surveys undertaken. This year also includes a much larger sample of 6,431 students compared to 4,755 students last year.  

    Students were most positive about the people and connections they experienced in New Zealand (90%), followed by education experience (87%), making study arrangements (87%), arrival and orientation (85%), and living experience (83%).  

    Students also positively rated their experience using an education agent, particularly their agent’s knowledge of their education provider’s application process (84%), New Zealand application options (81%) and how using an education agent reduced the time taken to complete their application (79%). 

    For further information: 

    Visit Tableau Public to access the data sets (login required) - International Student Experience Survey 2024 | Tableau Public

    Visit ENZ's Intellilab for the full report - International Student Experience Survey 2024 Report | ENZ IntelliLab

    Or contact: 

    Sai Raje | Senior Communications Advisor, Education New Zealand Manapou ki te Ao  

     +64 21 479 649  

     

    Notes to Editors:   

    About the New Zealand International Student Experience Survey 2024  

    The New Zealand International Student Experience Survey aims to better understand the overall student experience for international students enrolled with New Zealand education providers as well as those who have recently completed their studies. The survey also aims to understand where improvements can be made to enhance the international student experience.  

    International students across all sectors and all stages of the student journey were invited to participate in this online survey. Fieldwork for this survey was conducted from 10 May to 4 June 2024 and included 6,431 respondents representing over 100 nationalities. 

     

    About Education New Zealand Manapou ki te Ao (ENZ) https://www.enz.govt.nz/   

    ENZ is the government agency dedicated to helping Aotearoa New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and student experiences and to encourage New Zealand students to study overseas. 

    With approximately 105 staff in 16 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (Te Pūkenga), and universities. Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector.   

     

     

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