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  • New resources for practitioners and international students from ISANA NZ

    To achieve this work, ISANA NZ is delighted to be engaged in an International Student Wellbeing Strategy (ISWS) supported project with Studio C Design and Lift Education. Over the past few months, a series of resources has been developed to assist practitioners and promote a rich experience for international students in Aotearoa. These resources have been tailored to the needs of key sector stakeholders: international education practitioners and international students (primary, secondary and tertiary). 

     

    International education practitioners  

    Six micro-online learning modules have been developed to help international education staff provide the best possible support for their students. The modules build on the recently developed Capability Toolkit content that ISANA NZ produced with support from Education New Zealand Manapou ki te Ao in response to the impact of the prolonged border closure.  

    Micro-learning is an increasingly popular form of work-based learning, because it is delivered in more manageable chunks and enables learners to absorb and retain more information.  

    These interactive modules capture industry expertise and engage staff with six crucial topics: 

    1. Intercultural tools for supporting international learner mental health 
    2. Supporting the international learner transition 
    3. Methods for reviewing and improving your international services and products 
    4. Learning from critical incident case studies 
    5. Effectively supporting international learners’ social connectedness 
    6. Supporting international learner employability 

    To ISANA NZ’s knowledge, this is the first example of micro-learning for international education practitioners in Aotearoa, and it lays an important platform for sector-specific credentials development. 

     

    Primary and intermediate aged learners 

    An interactive activity sheet has been created for learners at primary/intermediate level to play with an adult. The game presents several activities for the student to participate in at home, in school, and in their local community. Learners can tick off each activity as they weave their way through the worksheet, and through their own community.  

    A series of tips for settling into New Zealand life can be found among the fun illustrations that cover the activity sheet. Both the primary learner resource and staff eLearning modules will be available on the ISANA NZ website at the end of this month. 


    Secondary school students 

    Five documentary style videos highlight international students Alan (from Mexico) and Carren (from China) who currently attend Wellington High School. The videos follow their day-to-day lives as they navigate challenges such as understanding a new culture, settling in and coping with being far away from family back home.  

    Each of the videos will have subtitles in Mandarin, Hindi, Vietnamese, Korean, and Bahasa Malaysian. 

    Watch along as Alan and Carren get to know other students and people in their community: 

    YouTube

     

    Tertiary students 

    For tertiary students, three podcast episodes have been produced. The podcasts feature panel host Vaelyn, an international student graduate and business owner, as they engage with panelists: 

    • Ami from India, studying a Bachelor of Nursing at Universal College of Learning (UCOL) Te Pūkenga, Palmerston North 
    • Pulak from Bangladesh, studying a Masters in teaching English as a second language at the University of Auckland 
    • Melanie from Malaysia, studying on the Foundation Programme at Up Education 

    The students share stories, anecdotes, challenges and vulnerabilities while they kōrero about topics such as being part of local communities, coping with stress, dealing with racism, taking positive wellbeing steps, and making most of their time in Aotearoa. 

    Listen to the students kōrero about life in Aotearoa here: https://www.podbean.com/eas/pb-hh6zn-14464ea  

    Each video and podcast is accompanied by a downloadable PDF detailing tips and tricks for students. You can find all these materials under the Student Resources page on the ISANA NZ website. 
     

  • Around the world in five

    NEW ZEALAND

    While You Were Away: New Zealand’s Journey to a More Inclusive International Education Experience

    This past year, issues of race and inequality have been thrust to the forefront of global consciousness amidst a pandemic that has made international travel – and education – more complex than ever. During this time, New Zealand has taken the chance to reflect on the role of international education in promoting equity, diversity, and inclusion.

    Read more

     

    GLOBAL

    How will university campuses change post-pandemic?

    In much the same way that the transition to work from home has caused corporations of all sizes to dig deep to understand the high value tasks that occur most successfully when teams gather in person, higher education may soon be shifting its campus model in response to the integration of virtual learning into its ongoing pedagogy.

    Read more

     

    GLOBAL

    International student recruitment and online communications in the age of COVID

    A round up of strategies and tips for adapting student communications for recruitment marketing during the pandemic.

    Read more

     

    AUSTRALIA

    Australia launches International Education Strategy consultation

    The Australian government is looking for input from students, educators and the higher education sector on a new strategy for international education in Australia.

    Read more

     

    CHINA

    China to tighten grip on edtech industry and online learning

    China’s Ministry of Education announced on March 31 that education departments should limit the times at which primary and secondary school students take part in online learning to ensure they are getting enough sleep.

    Read more

  • Employers embrace influence of international students

    These employers know that, along with their skills, the international graduates bring rich cultural context, a fresh perspective, an innovative mindset, and a solid work ethic to the office each day.  

    Assurity Consulting, a New Zealand-owned digital delivery services consultancy, has been hiring international students for their graduate programme almost since the company’s inception 17 years ago. Last year it won the International Student Workplace category at the Wellington International Student Excellence Awards

    “From very early on we took an approach of inclusive selection,” says Aron Chantelau, General Manager, People and Capability. “We wanted to find people whose values aligned with ours instead of simply trying to select based on people’s background and whether or not they went to Uni.”  

    Assurity has also partnered with Wellington NZ’s Employer Connect programme, established to provide insights into the business environment and networking opportunities for graduating international students; and the Work Ready programme, offering support on CV writing, cover letters, and what to expect from the hiring process.  

    “For the students, it is an opportunity to build their own network in a place where that might not otherwise be easy. For our staff, they get to connect with new people outside the industry and learn about the challenges the international students face, which gives them greater perspective.” 

    Aron says the students who attend both programmes are engaged, good at taking feedback, and highly motivated to start their careers.   

    Learning from each other 

    For Assurity, employing international graduates is about much more than filling jobs in the tech sector. “Our international graduates bring diversity of thought to our teams, which benefits our clients,” Aron says. “They also bring innovation, introducing new ideas and fresh perspectives which has led us over the years to try new things. And, culturally, it makes for an enjoyable workplace because there’s lots to learn from each other.” 

    He acknowledges there can be challenges, especially for students with English as a second or third language but says it’s all about providing the right structure and level of support. “We have a People Lead in all our teams. That role can be about supporting career progression, but it can also involve pastoral care - understanding what challenges that person is facing and helping to mitigate them.”   

    In Southland, Blue River Dairy is another company which recognises the value which international student graduates bring to their business. Since 2018, Blue River has hired more than 30 international students from the Southland Institute of Technology (SIT) and other institutions.  

    “The culture within an organisation is so important. Hiring only for skills is short-sighted,” says People and Capability Manager Abbigail Surridge. “With many of the international students that we have hired, we’ve been able to harness their life experience, dynamic exposure, and untapped potential as they have grown in their roles.”

    “Diversity adds value to our organisation, by introducing different ways of thinking and problem-solving. When we collaborate, those differences help to create success.” 

    Jacky Shen arrived at SIT from Beijing in 2017 to study for his graduate diploma in Information Technology (IT). He already had a Master’s degree in Communication and Information Systems but wanted to better understand the New Zealand tech environment. He is now a software engineer at Blue River, leading a team of three. 

    Not only does the company benefit from Jacky’s technical skills, but also his language skills. “We have a number of Chinese suppliers, so I can speak to them easily and provide quick solutions for them,” he says. “Many companies want applicants to have local experience, but Blue Dairy allowed me to gain that experience on the job. It’s been a great opportunity.”  

    Economic and cultural influence 

    He believes that international students bring real value to the workplace. “We come with good technical skills, but we also contribute to the economy and to the cultural diversity of the country. It’s a win-win.” 

    Aron Chantelau says the international students who work in New Zealand have a bright future, whether here or overseas.  

    “They make a huge difference to our economy, both in terms of digital outcomes for New Zealand but also improving the quality of life here through the work they do,” he says. “Some of them will move overseas but if they’ve had a good experience here, they will become ambassadors for New Zealand.  

    “It’s great to be part of their journeys.”  

  • New global campaign invites students to discover what New Zealand can teach them

    The ‘New Zealand Taught Me’ campaign was launched on 11 August and has started to roll out across key global markets, showcasing the unique value of a New Zealand education through the voices of its alumni.

    Real stories with real impact

    At the heart of the campaign is a 30-second hero video, backed by a suite of alumni stories that highlight the life lessons and experiences gained while studying in New Zealand. 

    Hero video 

    New Zealand Taught Me hero video

    Alumni stories

    Gabe | New Zealand Taught Me

    Suvan | New Zealand Taught Me

    These stories aim to connect emotionally with globally minded students and their families, showing that learning here goes far beyond the classroom.

    Why now?

    The campaign is a strategic move ahead of the full launch of a global brand platform for New Zealand international education. 

    It’s designed to deliver strong results in high-growth markets, replacing the previous ‘Learn New Every Day’ campaign in nine countries: China, India, Japan, South Korea, Sri Lanka, Thailand, the Philippines, the USA, and Vietnam.

    A welcoming message

    ENZ Brand Lead Nick Sinclair said the campaign is a major opportunity for us to present New Zealand as the living and breathing learning destination that is. 

    “We want to show students how in New Zealand knowledge comes from everywhere.”

    “Given the shifting global climate that we are currently seeing with international education, it's a timely opportunity for New Zealand to strengthen its position as a welcoming and inclusive destination.

    “The message to students is clear: we’re open, and you’re welcome,” Nick said.

    A fresh direction

    ‘New Zealand Taught Me’ signals a shift toward a more emotionally resonant and globally competitive brand identity. It positions New Zealand as a vibrant, welcoming learning environment where knowledge comes from everywhere, not just the classroom.

    Where to see it

    The campaign has started to appear across paid digital media, the ENZ Study with New Zealand website, and all communications with prospective students. 

    ENZ encourages education agents and partners to use the market-specific materials in their promotions. 

    These assets are live on ENZ’s Brand Lab for you to make the most of:

    • Translated hero videos
    • Translated Alumni videos across education sectors
    • Social media guidelines (coming soon)
    • A sector engagement pack (coming soon)

    Contact ENZ Brand Lead Nick Sinclair via Nick.Sinclair@enz.govt.nz if you have questions or ideas about leveraging the campaign assets. If you have a success story on how the campaign assets have supported your work, please also get in touch.

  • Think New with FutureLearn

    Quicklinks

    About the campaign

    Campaign messaging

    Tips for promoting the campaign

    Check out the Brand Lab to download and use campaign assets

    About the campaign

    Objectives

    1. Test an online-focused audience’s appetite for courses delivered under an NZ country brand
    2. Explore sector capability and willingness for generating and promoting online courses
    3. Test, understand and validate ENZ's role in the online education space
    4. Maintaining awareness of the NZ Education brand and NZ as an education destination in target markets

    FutureLearn platform and courses

    • New Zealand’s offerings include short courses from leading universities, English language schools, vocational PTEs, Institutes of Technology, and edtech educators including virtual reality developers and game designers.
    • These not for credit courses are on average 6-8 hours long from providers across the sector. 
    • FutureLearn is a global online education platform jointly owned by the UK’s Open University and The SEEK Group with an existing community of approximately 15 million learners globally. 
    • These courses are available to learners (including teachers and educators) all over the world, including here in New Zealand.

    FutureLearn is actively promoting this campaign in the following prototype markets: 

    • Thailand​, Japan​, Korea​, China​, India​, Brazil​, Indonesia​, USA​, Vietnam, Germany​, UK, Colombia 

    In addition, ENZ will be promoting this opportunity to its global learner database, and through other owned channels, including website and social media. 

    Campaign messaging

    By joining forces and sharing the same message, we can tell a stronger, more consistent story about the FutureLearn prototype, and the opportunity it represents.

    The Campaign’s place in the wider strategy for international education

    • ENZ is leading a programme of work that focuses on the diversification of international education products and services. It forms part of the Government’s Recovery Plan for International Education, under the “Transforming to a More Sustainable Future State” workstream.  
    • The New Zealand International Education Strategy, 2018 is clear in its goals for achieving a thriving and globally connected New Zealand through world-class international education.  
    • Goal 2 of the Strategy is Sustainable Growth - the international education sector flourishes through diversification of markets, people flows and innovative products and services. 

    Talking points for providers

    • We are proud to be part of ENZ’s new pilot, launched with FutureLearn.
    • This initiative will showcase a selection of taster courses from New Zealand providers to worldwide online learners, under the national Think New brand umbrella.
    • The 12-month initiative launched 8 June and is part ENZ’s Diversifying Products and Services programme of work.
    • By taking part, we are supporting the Government’s Recovery Plan for International Education.

    Provider participation benefits
    These messages are useful when talking about the campaign to other staff in your organisation

    • This initiative is an opportunity to further raise our profile to a global audience, benefiting from the exposure generated by FutureLearn and the ENZ-funded global campaign.
    • We’re able to test a new recruitment and distribution channel at little cost.
    • As providers, we receive notification of any further interest generated by these online courses, which could lead to further study opportunities – either online (on FutureLearn or elsewhere), or onshore when current border restrictions sufficiently ease.
    • As part of the process FutureLearn worked alongside providers like us, supporting us while we created (or optimised) content for the platform.
    • Standard membership fees are being waived by FutureLearn for this prototype.
    • ENZ is also funding a global campaign via FutureLearn to promote the prototype.

    More about FutureLearn

    • FutureLearn offer courses from around 250 providers from around the world. These courses range from tasters to full online degrees.
    • 15 million learners use the platform. Many (27%) users are UK-based but increasing numbers of learners across the globe are accessing FutureLearn.

    Tips for promoting the campaign

    By aligning our marketing activity, ENZ and providers can tell clear and consistent message about the online study courses available with FutureLearn and providers. Here are some tips to start promoting your FutureLearn courses on your channels:

    Tip 1: Use the digital assets available in your promotions:

    There are plenty of campaign assets designed with campaign messaging available for you to use now on The Brand Lab. Assets have been specifically created to use across websites, emails, social channels & other digital advertising.

    Check out The Brand Lab to download and use images, animated tiles, email signatures, an editable ad template where you can feature your own logo and much more!

    Tip 2: Share our FutureLearn & Online Learning blogs

    We’ve created a blog for a learner audience to promote starting a New Zealand education online, through the FutureLearn product. Check out the blog here and share on your own social channels or website.

    We also have supporting blog content written by students for learners thinking about online learning. You can also share this blog, and link to FutureLearn’s Study with New Zealand Online page

    Tip 3: Follow and share FutureLearn’s posts on Study in New Zealand Facebook & Instagram channels

    ENZ will be posting about New Zealand online study options on our Facebook and Instagram channels. You can easily share & repost this content on your own social channels to reach your own audience. This Facebook post is ready to share now.

  • Register now for ENZ’s East Asia/Japan/Korea market sentiment webinar series

    For the past few months, Education New Zealand’s East Asia team has been conducting research to develop ‘Market Sentiment’ findings for each of the region’s seven focus markets.

    The research has been developed through interviews and surveys with key in-market stakeholders such as agents, students/parents, local institutions and local government partners. We’ve also conducted desktop research and leveraged reports from external research agencies.

    Based on the findings, ENZ has developed activities and identified opportunities in which we can now work collaboratively with industry and other government agencies to realise.

    Some of the key insights have been distilled into individual one-page market updates which can be found on ENZ’s IntelliLab platform:

    Indonesia

    Japan

    Malaysia

    Philippines

    South Korea

    Thailand

    Vietnam

    To deliver the full research insights, we will be hosting a series of webinars for our New Zealand industry colleagues (including Q&A sessions) on the following dates:

    Tuesday, 28 July (3pm NZ time)

    Vietnam/Philippines

    Click here to register

     

    Wednesday, 29 July (3pm NZ time)

    Japan/Thailand/South Korea

    Click here to register

     

    Thursday, 30 July (3pm NZ time)

    Indonesia/Malaysia

    Click here to register

  • Around the world in five

    FINLAND

    University World News: What makes international students want to stay on or go?

    Three-quarters of bachelor degree graduates and two-thirds of masters and doctoral graduates live on in Finland for three or more years after their degree, according to new research.

    Read more

     

    NEW ZEALAND

    Checkpoint: Education NZ chair details exemptions for foreign PhD students

    Interview with Education New Zealand Chair Steve Maharey. "They can come from any country as long as they are involved in PhD study, or they are Masters students."

    Listen

     

    GLOBAL

    University World News: Combating discrimination against international students

    Our findings outline disturbing trends in discrimination and racism that must be dealt with urgently by universities in the immediate aftermath of COVID and in the longer term. While this list is certainly not exhaustive, we provide the following suggestions for ongoing social support for and inclusion of international students

    Read more

     

    UNITED STATES

    The PIE News: “Perceived barriers” driving prospective students away from US

    While the US higher education community has overcome many of the political and Covid-19 related challenges facing the international education sector, a great deal of  “perceived” barriers remain for prospective students considering the US, which could be detrimental for recruitment efforts in the future.

    Read more

     

    JAPAN

    Japan eases restrictions for international travellers, including students

    Japan is opening its borders again to international students with visas for longer-term studies. The number of daily arrivals is limited for the time being with greater emphasis given to key sending markets in Asia.

    Read more

  • Aotearoa sharpens Sherpa’s ambitions on conservation in Nepal

    The Everest region of Nepal is his home, and he has seen first-hand the impact of climbers and climate change on the world’s most famous mountain environment.  

    The former international student to New Zealand is a columnist in the Kathmandu Post, readily highlighting successes and calling out failures on a range of environmental issues impacting Nepal. He is part of a generation determined to find solutions. 

    Tsewang recently completed his Master’s in Environmental Management at Lincoln University, an international education experience made possible by the Mingma Norbu Sherpa Memorial Scholarship. Mingma was an early graduate of Sir Edmund Hillary’s Khumjung School, an alumnus of Lincoln University, and one of the leading voices on conservation in Nepal and Bhutan through his work with World Wildlife Fund (WWF) before his untimely death in 2006. 

    His legacy is a scholarship jointly funded by WWF, Lincoln University, and the Greater Himalayas Foundation which supports students from remote regions of Nepal committed to careers in conservation to study at Lincoln. 

    Tsewang says the links with New Zealand which date back to the work of Sir Edmund Hillary, and his belief in the importance of education for future generations, are a driver for many Nepalese students seeking to improve their opportunities in life.   

    “The connection is very strong,” he says. “Sir Ed Hillary is such an icon and I feel that the students who come to New Zealand to study are continuing to strengthen the relationship established by Sir Ed and Mingma”.  

    Fulfilling the dream of a New Zealand education 

    “The scholarship allows you to fulfil a vision of having a higher education in New Zealand, but more than that, it connects many people already working in the conservation sector in New Zealand, Nepal, and other parts of the world.”  

    Tsewang spent two years in New Zealand, arriving just before the border closed in 2020 and is grateful that his studies were largely unaffected by the pandemic. He says he has learned much about New Zealand’s approach to conservation and gained a better understanding of te ao Māori and the concept of kaitiakitanga (guardianship and protection).  

    “I am a Sherpa. We are renowned as mountaineers, but we are also an ethnic tribe with a strong connection and respect for nature and a strong desire for environmental stewardship.  

    “Seeing Māori taking ownership of preserving and retaining their culture was an important learning for me. These are taonga (treasures) which we should be taking from one generation to another. 

    “Through my education I want to promote empowerment of local people on conservation issues,” Tsewang says. “Studying in New Zealand made me realise that this is already happening in Nepal, but we just need to find ways to make it more effective.” 

    Tsewang’s Master’s research was into the effectiveness of the Garbage Deposit Scheme (GDS) initiated by the Sherpa people, in which Everest climbers pay a US$4000 deposit that’s returned only if they bring back at least 8kg of rubbish produced during their expeditions. “Working in conjunction with the aims, aspirations, and opportunities of local communities is incredibly empowering.” 

    Making a positive impact in Nepal 

    The students who have come to Aotearoa have made a positive impact in Nepal, Tsewang says. “It’s all about learning from best practice and sharing knowledge.

    As one person it’s hard to make change, but by sharing information and knowledge we can make incremental change.”  

    “We are seeing that governments globally are starting to overhaul their environmental protection policies. New Zealand has played a key role in the context of Nepal because people before me came to study and returned home to build crucial environmental education and awareness.”  

    Tsewang loved his time in Aotearoa, both inside and outside the classroom, having spent most of his free time hiking iconic tracks. “There’s so much learning that happens out in the field where you hear first-hand of the experiences of those working in conservation. 

    “This was an essential part of my education experience. You have unplanned conversations which are inspiring and hugely valuable,” he says. 

    “The last two years have been monumental in so many ways. It’s not just the academic learning, but also the personal growth. I have gained so much confidence to voice my opinion and share my knowledge. 

    “I will stay in touch with many of the people I have met and hopefully we will have the opportunity to collaborate in the future. Learning never stops. 

    “The international education opportunities with New Zealand only serve to strengthen the long-standing bond with Nepal. There’s a real legacy involved for both countries.”

  • Around the world in five

    Australia

    Scott Morrison prepares to let in over 200,000 students and skilled workers

    Japan

    Travel ban lifted but students could be a long time coming

    United States

    68% increase in new first-time international enrolments across the United States

    Global

    Agent views of Australia/New Zealand drop as United Kingdom, Canada and United States benefit

    United Arab Emirates

    University of Wollongong in Dubai becomes the first United Arab Emirates university to offer NCUK International Foundation Year

  • Around the world in five

    New Zealand

    NZ public positive on overseas student benefits and return

    The report was commissioned by Education New Zealand  to gauge public opinion in the context of the Covid-19 pandemic, and was conducted by research company TRA, based on a survey of 560 people as well as qualitative co-creation sessions.

    Read more

     

    United States

    US begins processing student visas for Chinese students

    Visa processing for Chinese students would resume this month, with plans to handle 2,000 applications a day by mid-May.

    Read more

     

    Canada

    International grad stream reaches 40,000 limit in one day

    Canada’s new pathway to residency for international graduates has reached its 40,000 application limit, just over one day after going live.

    Read more

     

    Global

    Survey confirms that vaccination rollouts are influencing student choice

    New QS global research indicates that the introduction of COVID vaccines is strengthening prospective international students’ resolve to study abroad, and that many students now want to begin their studies sooner than they had planned because of vaccine availability.

    Read more

     

    Latin America

    If you are from a university, join the virtual THE Latin America Universities Summit 2021 free of charge to examine how the higher education sector across the region can develop strategies to build capacity, adapt to digitisation, increase strategic impact and improve public appreciation of universities’ role in progressing society as we look towards a new era post-pandemic. 

    Hosted in partnership with the University of São Paulo, this online summit will bring together leaders from across the region and their institutional partners around the world to set the agenda for the future of higher education in Latin America.

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