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  • Preferred name and inaugural CE for the IST released by Establishment Board

    These conversations provide providers and their stakeholders updates on the progress being made by the Unit and an opportunity to ask questions. These latest conversations will have a focus on the name and brand including the Board’s preferred name for the new national Institute. To support the conversation, a video has been shared that captures the essence of the journey to date. It outlines a vision for the Institute, along with presenting the preferred name.

    Once the Regional Kōrero have been completed, the public online consultation will open, allowing everyone to provide feedback on the preferred name being suggested.

    The online consultation is open from 14 February until 8 March. Once complete, the IST Establishment Board will consider public feedback on their preferred name and finalise their recommendation to the Minister.

    You can watch the video here and the online consultation will be available on the IST Establishment Unit’s website.   

    Stephen Town has also been named as the inaugural Chief Executive of the New Zealand Institute of Skills and Technology. Stephen is currently in his final year leading Auckland Council and will formally take up his role on 6 July 2020.

    You can find out more about Stephen’s appointment on the IST Establishment Unit’s website.

  • COVID-19 – travel restrictions extended for 8 days

    15 February 2020

    This afternoon, New Zealand’s Minister of Health announced that the temporary restrictions on travel from China have been extended for a further 8 days as a precautionary measure to protect against the spread of the COVID-19 coronavirus.  

    The restrictions prevent foreign nationals travelling from, or transiting through, mainland China from entering New Zealand. This position will be reviewed every 48 hours. 

    The Ministry of Education has updated the information on its website for primary and secondary schools and tertiary providers. It includes advice for tertiary students and providers interested in blended learning options. It also provides contact information for the Human Rights Commission for those who experience racial or other discrimination related to coronavirus. 

    Immigration New Zealand has announced an extension to the ‘first entry before’ date on student visas for those unable to arrive in New Zealand due to travel restrictions.   

    NZQA has advised all signatories to the Pastoral Care of International Students Code of Practice of today’s decision. 

    ENZ continues to provide information and guidance to students and stakeholders. We will keep you updated as more information becomes available.

  • Regional partner support

     

    International education benefits the regions of New Zealand by contributing to the economy, supporting workforce and talent needs, and enriching communities socially and culturally. ENZ supports regions to attract and retain international students by co-funding famils or seed funding projects that align with wider government strategic goals and priorities in our work, such as those found in the International Education Strategy 2022 – 2030.

    A key aim of ENZ’s work in the regions has been to support a sustainable model of regional international education development. We work alongside interested regional economic development agencies and other relevant bodies for mutual benefit to identify opportunities for development and growth and ultimately achieve a greater balance across regions.

    For more information please email: sectorengagementteam@enz.govt.nz

  • An update from ENZ’s international teams

    Instead, they’ve been taking proactive steps to support and connect with the international education sector safely, in line with local COVID-19 restrictions.

    Communicating with stakeholders

    For ENZ, ensuring the wellbeing of international students who remain in New Zealand over this lockdown period is a key priority. A factsheet outlining New Zealand’s support for international students has been developed and translated into the languages of key priority markets.

    Our teams overseas have been communicating with a range of stakeholders from local government and institutions to providers and agents, and in some cases directly to students and parents to ensure they have the latest information.

    ENZ staff have been recommending students enrol on NauMai NZ and asking international partners to pass SafeTravel information on to New Zealand students they may have on campus.

    The International team is able to tap into these networks for market-specific insights to help inform the New Zealand international education industry’s next steps during this rapidly-evolving and unprecedented situation.

    Anecdotally, the response in New Zealand has been well received overseas. New Zealand’s proactive approach to communications has been noted by partners.

    Doing it digital

    For our teams offshore, fairs, conferences and other international education events have had to be cancelled or postponed. As a result, they’ve ramped up their online activities.

    To share best practice advice and take advantage of the pause in promotional activity, they’ve developed educational webinars for sector stakeholders. 

    1. On 24 March, ENZ Market Development Manager Shelly Xu teamed up with the General Manager of UMS (a China media specialist agency), Jordi Du, to deliver a webinar for New Zealand international education staff on Chinese social media. Over 30 people attended.

    The Chinese digital space looks very different to ours. The platforms WeChat and Weibo rule, rather than Facebook and Twitter. Shelly and Jordi aimed to demystify Chinese platforms by taking providers through the Chinese social landscape and discussing what kind of posts would stand out to their target audiences.

    Watch the Zoom recording.

    2. On 17 March, ENZ Team India delivered a webinar especially for Indian agents and counsellors focused on business courses available in New Zealand.

    An incredible 177 people tuned in to hear from ENZ staff as well as guest speakers: Associate Professor Lincoln Wood from University of Otago; Dr Jens Mueller from Massey University; Ashish Suri from The University of Waikato and Andrea McLeod-Karim from Victoria University of Wellington.

    3. On 16 April, Senior Market Development Manager for Chile and Colombia, Javiera Visedo, was the guest on a Facebook Live session with the Blue Studies agency (who have over 21,000 followers) for the Latin America Spanish-speaking audience.

    She also presented at Colfuturo (a Colombian scholarship-loan non-profit organisation) for a Study in New Zealand webinar on 17 April. This week, she will participate in a virtual fair organised by Colombian agency Estudiar.

     For the chance to attend future webinars, keep an eye on E-News and the ENZ LinkedIn and Twitter pages.

    Beginning to test market sentiment

    As ENZ moves into the next phase of supporting the international sector, a new priority for our international teams is testing market sentiment.

    For example, a survey was sent out to agents in Spanish-speaking markets in March. Of the 18 responses received, most of the agents have English language students in New Zealand and 68 percent are from Colombia. The agents set out their students’ main concerns at the moment: work situation while studying, uncertainty of the global situation, and visa expiration.

    This fits with what we are hearing across all markets – agents and other institutional partners need information about New Zealand’s response to the current situation.

  • ISANA NZ – COVID-19 Update

    Catch-up cafés

    ISANA NZ is offering members and friends the chance to catch up and discuss the issues they are facing.

    We have a weekly Zoom networking opportunity on Wednesday mornings from 11am. Join special guests each week including officials from ENZ, MoE, NZQA and INZ. MoE is providing responses to concerns and questions raised by the weekly events.

    Register here for this week’s Catch-up Café, or through our Events tab on the website for upcoming Cafes. Please go to our Good Ideas and Responses page to learn more and access previous Café notes and responses.

    Each week, the general Q&A starts at 11am, and special guests are introduced at 11:30am. Email contact@isana.nz to forward any questions ahead of a session.

    Looking Ahead webinar series

    ISANA NZ is pleased to announce our International education: Looking ahead webinar series.

    This series includes professional standards and self-care, enabling international student integration and work readiness, responding to racism and supporting online learning. Keep an eye out in ISANA NZ mailouts, our website and social media platforms for details of our up-coming webinars.

    Feel Good Friday 

    ISANA NZ would like to acknowledge members who are going above and beyond the call of duty.

    Every fortnight on a Friday we would like to acknowledge these wonderful people through our social media channels and give them a chance to go in a draw for a $100 gift voucher to be drawn later in the year. Please send an 100-word explanation as to why you would like to nominate your colleague and also the logo of your institute (optional) to contact@isana.nz

  • Agents key to NZ’s international education recovery

    Education agents have been playing a crucial role in ensuring that international students and their parents have accurate information about the impact of COVID-19 on New Zealand. Many international students will approach their agent for support and advice, ahead of their study provider.

    Looking ahead, agents will play an even more important role in the recovery of our international education sector and visibility of New Zealand as a study destination.

    ENZ’s General Manager – Partnerships & Marketing, Paul Irwin, says our partnerships with education agents will be essential for the international education sector’s recovery.

    “Education agents play an important role in students’ New Zealand education experience and are key information sources for both prospective and current international students. In most cases, they are the main interface between international education providers and students. Working with agents is a significant focus for ENZ and most providers as part of our COVID-19 recovery phase.”

    This view is shared by the sector. For example, at a recent SIEBA (Schools International Education Business Association) webinar, 77 percent of participating SIEBA members said recognised that education agents would be more important to the sector through the post COVID-19 recovery phase, while 33 percent said agents would be important.

    In response to COVID-19, ENZ has upped the frequency of communications and engagement with agents have the information they need to advise current and future students and their families.

    A key tool is AgentLab, ENZ’s special resource for education agents. Over 3500 agents around the world are registered to use AgentLab. It supports agents with regular COVID-19 updates, and a dedicated COVID-19 FAQs section to answer agent queries.

    In addition ENZ has held 11 well-attended COVID-19-specific webinars since February, reaching over 2000 agents. Topics have included measures taken by New Zealand in response to COVID-19, the importance of education agents in a post COVID-19 world and a Schools sector update on the support available to international students during this time.

    Agents also receive a fortnightly update from ENZ’s Chief Executive Grant McPherson, and a monthly electronic newsletter to ENZ’s 305 Recognised Agencies.

    Agents are also supported with market-specific webinars and live social interactions by ENZ’s internationally based teams, who are the first point of engagement for overseas agents.

    ENZ’s Manager – Education Agents, Geneviève Rousseau Cung, education agents are highly engaged with COVID-19-specific resources and communications to date.

    “We have seen 1081 new education agents register on AgentLab since late March (when New Zealand moved to lockdown under Alert Level 4). This is a huge 30 percent increase in registered agents in just seven weeks.

    “We are seeing high attendance for our COVID-19 specific agent webinars, which have emerged as one of our key communication channels with agents as they facilitate direct interactions and let us respond to a range of market-specific queries.”  

    Agent webinars are also a good opportunity for to run quick polls to measure agent sentiment on key topics.

    In a recent webinar, poll results showed that the perception of New Zealand’s COVID-19 response in agents’ countries or regions was overwhelmingly positive (84 percent). Just over 51 percent of agent participants said that their prospective students (with an offer of place to New Zealand institutions) were willing to defer their start date to 2021 (and 38 percent were undecided as yet).

    “At such a critical, unprecedented time, it’s great to see education agents playing a crucial role in ensuring that international students and their parents have access to the necessary information and advice regarding COVID-19,” Geneviève says.

    ENZ is planning a series of webinars involving ENZ teams, other New Zealand government agencies and the international education sector. If you would like the ENZ team to engage with you regarding a potential agent webinar, please get in touch with us at agenthelp@enz.govt.nz.

  • Registrations open for ENZ Market Update Webinar – China

    ENZ's team in China has organised an industry webinar to introduce new team members, and offer local market updates and insights from external experts, including one of China’s largest education agencies.

    The team will share information around the initiatives they are progressing in-market and opportunities for New Zealand institutions to be involved.

    This is a great opportunity for New Zealand education providers to receive local in-market intelligence from ENZ staff and hear from Chinese education agents.

    ENZ Market Update Webinar – China

    When: Monday 28 September 2020, 3pm New Zealand time/10am Beijing time

    Please register at the link below:

    https://enz.zoom.us/webinar/register/WN_m2v3xniOTz2eNp7j6tN_Qw

    And email any questions you’d like covered in the webinar to the ENZ China team at china@enz.govt.nz.

  • Getting started with chatbots

    ENZ is the only country in the world that uses a chatbot to market to prospective international students.

    Tohu is a helpful little bot that sits on Study in New Zealand, NauMai NZ, and the Study in New Zealand Facebook page.

    It answers questions on everything from applying for a visa to what you can do for fun in New Zealand. It gives prospective students an answer to most of their questions immediately, freeing up ENZ’s social media team so they can focus on other projects.

    ENZ’s Director of Planning, Jamie Crump, has developed a whitepaper with ENZ’s chatbot agency partner, Theta, which lays out a framework for developing a chatbot.

    The five-step framework draws on Jamie’s Master of Technological Futures report, and is based on ENZ’s development of Tohu.

    Because ENZ staff can train Tohu on new information at any time, the bot is a versatile tool in our social engagement team’s toolbox. So far, Tohu has been utilised in the Ask New Anything campaign, and has most recently learnt new answers on the COVID-19 situation in New Zealand.

    “Prior to Tohu, with a social media team of two, it could take up to 24 hours for someone to get a response to their question. Now they can get an immediate response, and we know that Tohu can answer more than 80 percent of the most common questions,” ENZ International Social Media Manager, Nicole Baird, says.

    “So the team can spend time answering the specific questions, and doing more of the strategic things for our Facebook channel, rather than answering the same straightforward questions repeatedly.”

    Jamie’s initial research revealed that many people already like engaging with a chatbot, and that more and more consumers are using chatbots as a way of finding out information. For example, 48 percent of people would rather connect with a company via live chat than any other means of contact.

    Tohu is integrated with ENZ’s marketing database and automation software, Marketo. Instead of completing a form, students can sign up to the receive updates from Study In New Zealand or NauMai NZ. This feature also opens up possibilities for Tohu to become a more targeted, useful channel for prospective students.

    “The logical next step is personalisation of the chat experience, and that’s something we’re looking forward to exploring with Theta,” Jamie says.

    Read Get started with chatbots: A proven framework for chatbot implementation

  • Education New Zealand launches Brand Protect 2.0 Campaign

     

    On 23 November, ENZ will be launching a digital brand campaign informally known as ‘Brand Protect 2’.

    This is a direct continuation of the Brand Protect campaign that ran July to August, and became our most successful brand awareness campaign to date. Research shows us that global sentiment towards New Zealand remains positive, so this is a key moment to leverage this attention to tell the education story in-market. 

    The new iteration will run in Indonesia, the UK, and Viet Nam from 23 November-23 December, with China following in January. Our campaign activity will be supported by a range of content on our own social media channels. 

    In addition to the content, a new landing page has been developed to further underline New Zealand education values and draw a connection between our global reputation and the strength of our education system. As well as this, audiences will be directed to explore their future study options on SINZ and join our social communities.

    Please email brand@enz.govt.nz for all questions and enquiries, or speak to your ENZ representative.

  • Indian Academic Masterclasses showcase a different side of New Zealand

    Each masterclass invites academics and experts in their field to talk on an unusual theme within education, and how New Zealand has a strength in it.

    “The academic masterclass series is a programme we’ve done for many years. We’ve had great success boosting the profile of Kiwi academics in India, and showcasing the breadth and depth of New Zealand research,” ENZ Country Manager – India, Jugnu Roy, says.

    “This year, we’re very happy to be exploring areas of research to ensure the reputation of New Zealand researchers remains high in India while international travel remains limited.”

    International education professionals in New Zealand and other stakeholders are welcome to attend at https://www.instagram.com/ttt_official - you can access this link on your computer, or search Terribly Tiny Tales on your mobile Instagram app.

    The series was recently paused due to the COVID-19 situation in India. There are two sessions remaining for May and June.

    Theme III: Careers in Climate Change 

    • 22 May: Masterclass with Professor Rosalind Archer (University of Auckland) and Associate Prof. Anita Wreford, Lincoln University.

     

    Theme IV: Fashion and the Future: What it means to design for this decade 

    • 29 May: Instagram takeover with Sue Prescott (Massey University) and Hannah Goldblatt (Victoria University of Wellington).
    • 5 June: Masterclass with Sue Prescott (Massey University) and Hannah Goldblatt (Victoria University of Wellington).

    You can also watch Theme I: Investing Your Interest: Why should you pursue a career in Finance on the Terribly Tiny Tales Instagram profile.

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