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Register for ISANA NZ Conference
The conference will be held at Harbourside Function Centre, Wellington from 5-6 September 2019.The theme is ‘Professionalisation of the International Education Sector in New Zealand: Promoting an integrated NZ Inc. approach to student wellbeing.’
Keynote speakers include
- Bariz Shah (New Zealand) – President of the University of Canterbury Muslim Students Association, Bariz became a spokesperson for the Muslim student community following the tragedy of March 15.
- Marcela Lapertosa (Australia) – former Director of Education and Intercultural learning at AFS, Marcela will share insights she gained leading the development of intercultural competence programmes for students, families and staff around the world.
- Lian-Hong Brebner (New Zealand) – Diversity Manager at Auckland University of Technology, Lian-Hong will outline strategies for promoting cultural intelligence within institutions and the wider international education sector.
- Dr Paula Durance (Australia) – Consultant to international education providers, Paula is a respected international education professional. She will be exploring strategies for developing professionalism in international education.
There will also be a range of breakout sessions and workshops from practitioners, policy advisors and educators, including updates on work and study opportunities, tailored mental health practice, strategies for enabling social connections and overcoming communication obstacles and accommodation insights in relation to Code compliance.
Get the early bird rate until 19 July – click here to register.
Education New Zealand and the Ministry of Education International Unit are sponsors.
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Creating a China-first digital ecosystem
Western websites and social media platforms have issues with accessibility, performance and loading speed in China, so ENZ has had to create bespoke digital technology to share the New Zealand education story with Chinese students.
ENZ carried out focus groups with Chinese international students to gather insights while designing the website to ensure it met the needs of a Chinese audience.
Its new website has a China domain name (.cn), has been search engine-optimised and is tracked with Baidu analytics (China’s equivalent of Google).
The site has also been integrated with ENZ’s database marketing system, enabling ENZ to follow up leads and capture marketing data. Having a .cn domain name enables ENZ to run a marketing campaign to boost its search rankings in Baidu.
The site works strategically with ENZ’s account on WeChat, China’s most popular social media app with more than one billion users.
ENZ has had an account on WeChat since 2014, and now has more than 53,000 followers.
In October last year, ENZ brought My StudyNZ to WeChat. My StudyNZ provides personalised study matches for international students exploring study in New Zealand.
Three-quarters of people using My StudyNZ on WeChat browse their study matches for almost two minutes, which is a good level of engagement.
Students using My StudyNZ in China are more likely to fund their own studies than students globally (76% compared to 33%) and more likely to have tuition budgets of more than $30,000 (30% compared to 15%). Ten percent are interested in studying at a school, compared to 3% of students globally, which illustrates the high value of this market.
ENZ’s International Social Engagement Specialist, Nicole Baird, said ENZ has a frequent calendar of social media posts to engage with its WeChat audience.
“We are also increasing our capabilities to segment our WeChat audience to direct content specific to each follower’s needs,” Nicole said.
ENZ’s Digital Programme Manager, Lucia Alarcon, said ENZ’s bigger and more robust ecosystem offers useful insights to help inform its marketing strategy.
“We are able to strengthen and increase our data capabilities and gain insights to inform our marketing decisions.”
Visit the China site here. Read more about My StudyNZ on WeChat here, or take a look at it by searching for its official Chinese name on WeChat (新西兰留学规划) or by scanning this QR code:
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Register for ISANA NZ conference
The conference will be held at Harbourside Function Centre, Wellington, 5-6 September 2019.The theme is ‘Professionalisation of the International Education Sector in New Zealand: Promoting an integrated NZ Inc. approach to student wellbeing.’
The conference’s breakout programme has 26 presentations and workshops. These include sessions on connecting practice, policy and research, looking towards professionalisation in the international education industry, student wellbeing and mental health, enhancing student experience, learning and teaching, intercultural connections and updates from government agencies.
Education New Zealand and the Ministry of Education International Unit are sponsors.
ISANA NZ Awards
ISANA NZ are seeking nominations for the following awards that will be presented at their conference in September:
ISANA NZ Award
Recognises individual contribution to international education in New Zealand in any of the following fields: pastoral care/student support, admissions, student exchange/study abroad, teaching, homestay/accommodation, management.
ISANA NZ Professionalisation Award 2019
Recognises a professional who has exemplified and demonstrated their commitment to the international education profession through integrity and competence.
Tracy Evans Scholarship
Awarded annually to an individual working in New Zealand's School sector (secondary or intermediate) in the field of international education.
Award nominations must be received by 23 August 2019.
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New travel rules for New Zealand from 1 October 2019
The NZeTA (New Zealand Electronic Travel Authority) needs to be granted before traveling to New Zealand. It can take up to 72 hours for an approval to come through, so anyone coming to New Zealand should apply with plenty of time. Requests can be made via the official app or Immigration New Zealand’s website. There is a small fee.
Who needs an NZeTA?
- People visiting or in transit from a visa waiver country — that is, a country whose passport holders do not need to get a visa before they arrive in New Zealand.
- People travelling on a passport from a transit visa waiver country, and who will be in transit through Auckland International Airport’s transit lounge on the way to another country.
- Permanent residents of Australia.
What does this mean for international students?
People who are planning to come to New Zealand to complete a short course, such as an English language course, will need to apply for an NZeTA if they are coming from a visa waiver country.
International students who need a visa to study will not need to get a NZeTA.
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A Europe market update
New video showcases a day in the life of a Follow the Kiwi scholar from Italy
ENZ’s new promotional video for the Italy market features Gaia Leidi, the Italian recipient of the 2018 Follow the Kiwi Scholarship, who is studying at Kerikeri High School.
Sixteen-year-old Gaia is from Busto Arsizio, a small town near Milan. In the video, Gaia talks about how Kiwi schools’ practical approach to creative subjects such as art, design and performing art technologies was the reason she chose a New Zealand school. She talks about her “challenging” maths and science classes in New Zealand – an important aspect for parents used to the rigorous Italian system – and highlights the friendly and supportive relationship she has with her teachers and her “amazing” host family in New Zealand.
You can watch Gaia’s ‘A Day in the Life’ video on this link.
Gaia’s rich New Zealand education experience made her a great choice to feature in ENZ’s ‘A Day in the Life’ video for the Italy market.
ENZ Market Development Manager – Europe, Olga Elli said Gaia’s video provided another valuable resource to encourage more students from Italy (and elsewhere in Europe) to look at what New Zealand has to offer.
“We will also use it as part of our promotion efforts for the next Follow the Kiwi scholarship campaign, to be launched in September this year,” Olga said.
ENZ’s focus on the high schools sector in Italy over the last two years, working closely with education agents and the Italian Association of Language Consultants and Agents (IALCA), has helped to raise awareness of New Zealand as an education destination, leading to an increase in the number of Italian students in New Zealand high schools to around 370 in 2018.
2019 Agent Promotion Fund awards funds to eight education agencies in Europe
ENZ awarded a total of €16,000 to eight education agencies in France, Germany and Italy in the 2019 Agent Promotion Fund round.
The fund supports creative and innovative projects that promote New Zealand as a world-leading study destination. Applications needed to align with ENZ’s strategic objectives in each of the three markets: from growing university numbers and building research and governmental links in France and Germany; to strengthening promotion of New Zealand’s regions; to focusing on the high schools sector across all three countries.
The fund was a great way for ENZ to tap into the expertise, networks and local knowledge of education agents in each of these markets in Europe, Olga said.
“Education agents play a key role in student recruitment in Europe. The winning proposals – four from Germany, and two each from France and Italy – cover a wide range of promotional activities, including social media and digital campaigns, scholarships, and student recruitment fairs and roadshows.”
Awards of €3,500 each went to:
- Study Nelson, Germany (New Zealand-based)
- WEP, Italy
Awards of €1,500 each went to:
- Astudy, Italy
- Bildungsberatung Global, Germany
- ISPA, France
- NZEE, Germany
- Overseas Connect, France
- Travel Works, Germany
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Continued partnership between BPO Intelligence and NZIEC
BPO Intelligence is an award-winning marketing communications company that specialises in the education sector. With vast experience in international education sectors around the world, BPO Intelligence is a great partner for providers wanting to increase their presence in the international market.
“We are thrilled and excited to be the lead partner for NZIEC for a sixth consecutive year,” says BPO Intelligence CEO, Naresh Gulati.
“NZIEC is becoming one of the most significant conferences on the global international education circuit. We are delighted to be able to once again share our expertise in print, warehousing and distribution of promotional material, as well as helping institutions to explore new strategies and technologies for one-on-one student engagement and improved conversion rates,” says Naresh.
“BPO’s ongoing commitment to NZIEC demonstrates how important the New Zealand international education industry is to them,” says ENZ chief executive Grant McPherson.
“For them to return for six years running is a great outcome for our conference as we have been able to grow and evolve through this partnership,” he said.
“The BPO team will be in full attendance again, and I encourage all conference delegates to visit their stand in the EXPO Hall.”
Registrations are filling up fast. If you are still to register, make sure you don’t miss out, register today.
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Miriama Kamo returns to emcee NZIEC 2019
With such a steady pair of hands at the helm, ENZ is confident the 28th New Zealand International Education Conference and Expo will be another inspirational conference for everyone who attends.
Taking place at the SKYCITY Conference Centre, Auckland on Wednesday 7 and Thursday 8 August, the conference is shaping up to be another two days packed full of thought-provoking conversations.
“The NZIEC conference is always a calendar highlight,” says Miriama.
“It’s been a big year in education with a lot of challenges. So, I’m looking forward to another fascinating conference where the issues and opportunities for the sector will be debated, critiqued and celebrated. It’s always informative but also fun.”
After almost 17 years of gracing our screens, Miriama Kamo is one of New Zealand’s best-known faces. She is currently hosting TVNZ’s flagship current affairs programme Sunday, a role she has held since 2011. She also co-presents Māori current affairs show Marae.
Still not registered?
Places are filling up fast. Make sure you don’t miss out.
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Register for ENZ’s market intelligence webinar
New Zealand education providers are invited to sign up for the industry webinar hosted by the ENZ team in Viet Nam.
The ENZ team in Viet Nam has organised an industry webinar to offer local market updates and insights, competitors analysis, external expert views as well as updates on ENZ’s upcoming promotional events and activities in the country.
ENZ’s Director - Asia, John Laxon, said the industry webinar is a great opportunity for New Zealand education providers to receive local in-market intelligence from ENZ staff and independent in-market experts.
“This will help education providers in ensuring their in-market recruitment efforts are well targeted. Our 2019 webinar series is providing market insights and updates from across the Asia region, taking into account the strong industry interest in the 2018 series.”
Vietnam Industry Webinar
Thursday, 15 August, 10am Viet Nam time/3pm New Zealand time
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New travel rules and levy for New Zealand
Find out what the new International Visitor Conservation and Tourism Levy means for international students coming to New Zealand.
International Visitor Conservation and Tourism Levy
On 1 July 2019, the International Visitor Conservation and Tourism Levy (IVL) was introduced. This new levy costs NZ$35 per person and is paid when you apply for a visa or request a New Zealand Electronic Travel Authority (NZeTA).
How do you apply for an IVL?
If someone is applying for a visa, including a student visa, the levy will be automatically added to the application cost. Even though the levy is for conservation and tourism, it does apply to most international students too.
What if a person doesn’t need a visa?
If an international student is coming to New Zealand before 1 October and is from a visa-waiver country or is not staying long enough to need a visa, they do not need to pay for an IVL.
What’s changing on 1 October 2019?
From 1 October 2019, New Zealand is introducing a new travel requirement that may affect international students coming to New Zealand.
The NZeTA (New Zealand Electronic Travel Authority) needs to be issued before traveling to New Zealand. It can take up to 72 hours to be assessed, so anyone coming to New Zealand should request their NZeTA in plenty of time. Requests can be made via the official app or Immigration New Zealand’s website. There is a small fee.
- $9 for requests made through the NZeTA app
- $12 for requests made through the Immigration NZ website.
When a person requests an NZeTA, they will automatically be charged the International Visitor Conservation and Tourism Levy (IVL).
Total payment will be:
- $44 for requests made through the NZeTA app
- $47 for requests made through the Immigration NZ website.
Who must hold an NZeTA before travelling to New Zealand?
- People visiting or in transit from a visa-waiver country — that is, a country whose passport holders do not need to get a visa before they arrive in New Zealand.
- People travelling on a passport from a transit visa-waiver country, and who will be in transit through Auckland International Airport’s transit lounge on the way to another country.
- Permanent residents of Australia.
Who doesn’t pay the International Visitor Conservation and Tourism levy?
Most visitors to New Zealand pay the IVL. If a person is required to pay the IVL, the amount will be automatically added to the cost of their visa application or NZeTA request.
You do not pay for an IVL if you travel to New Zealand on:
- an Australian or New Zealand passport
- a passport from many Pacific Island nations
- you are a transit passenger arriving at and leaving from Auckland International Airport
- you have a New Zealand resident visa
- you hold a Business Visitor Visa or APEC business travel card.
What does this mean for international students?
People who are planning to come to New Zealand to complete a short course, such as an English language course, will need to request an NZeTA before they travel if they are coming from a visa-waiver country. They will pay the IVL when requesting the NZeTA.
International students who need a visa to study will not need to get an NZeTA, but they will pay the additional NZD$35 for an IVL when they apply for a visa.
What about current international students?
International students who have already applied for and have a valid visa will not have to pay the IVL until they renew their visas.
How long is the IVL and NZeTA valid for?
The NZeTA is valid for two years. The IVL is charged every time a person requests a new visa or NZetA.
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Register for ENZ’s market intelligence webinar for the Philippines
ENZ’s Market Manager – Philippines, Desiree Lee, has organised an industry webinar to offer local market updates and insights, New Zealand scholarships information and to share Immigration New Zealand updates.
ENZ’s Director Asia, John Laxon, said the industry webinar is a great opportunity for New Zealand education providers to receive local in-market intelligence from ENZ staff and independent in-market experts.
“This will ensure your organisation’s in-market recruitment efforts are well targeted. Our 2019 webinar series is providing market insights and updates from around the Asia region, taking into account the strong industry interest in the 2018 series.”
Philippines Industry Webinar
Thursday, 29 August, 11am Philippines time/3pm New Zealand time
