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• Kiwi scholars tour India

  Eight business students from Ara Institute of Canterbury and 20 fashion, textile and business students from Massey University are currently spending four to six weeks in India. The PMSA programme is funded by the New Zealand government and encourages New Zealand students to study in Asia to experience the benefits of international education.

  John Laxon, ENZ’s Regional Director – South East Asia and Middle East, said the PMSA reinforces the New Zealand Government’s commitment to India and our education relationship.

  “These scholarships build on New Zealand’s status as a top destination for Indian students, creating partnerships with prestigious Indian education institutions and between the future leaders of both countries.” 

  

  Ara cohort with faculty from Jaipuria Institute and Acting High Commissioner Suzannah Jessep (centre in blue)

  As part of the PMSA programme, eight of Ara’s business school scholars will spend six weeks attending a series of classroom lectures at Jaipuria Institute of Management in Noida and KCT Business School in Coimbatore to develop a better understanding of the business environment in India. This will focus on aspects like entrepreneurship and the Indian rural economy. While in India, they will also visit local business establishments including dairies, textile mills and start-ups.

  In January, ENZ hosted the Ara students at the New Zealand High Commission for an interactive session about New Zealand’s relationship with India, and the engagement opportunities available. The session was chaired by Acting High Commissioner Suzannah Jessep, and was also attended by faculty members from Jaipuria and Ara Institute.

  

  Runway on the High Commission lawn

  Following this, ENZ also hosted a project presentation at the New Zealand High Commission called ‘Closing the Loop’ for the Massey awardees, based on India’s circular economy strategy to phase out land filling of recyclable materials by 2025.

  The Massey students teamed up with 20 creative arts students from National Institute of Fashion Technology (NIFT), New Delhi, to produce an outfit made from sustainable and organic materials sourced in India.

  Students worked in groups mixing their textile, fashion and business talents, and even created a sustainable ‘business plan’ to accompany their outfits. The High Commission lawns were then transformed into a makeshift runway for the students to showcase their garments to the senior faculty members from Massey and NIFT in attendance. 

  Sue Prescott, Senior Lecturer and Major Coordinator for Fashion Design at Massey University said the event highlighted the potential for fashion to address real world issues such as over-consumption, global warming and ethical production processes.

  “Through studies in fashion supply chain, traditional fashion industry methods are challenged, and team design and production projects like this help lead to innovative and sustainable thinking.”

• Event season in Viet Nam

  Two alumni networking events had more than 200 registrations, as well as the participation of Immigration New Zealand (INZ) and New Zealand Aid, who answered queries from students and parents about studying in New Zealand.

  Several seminars were held alongside the fairs to discuss student visas, the New Zealand curriculum and NCEA, and the NZ ASEAN Scholar Awards. The seminars drew significant interest with the rooms full for most of the day.

  Ben Burrowes, ENZ’s Regional Communications & Strategic Relations Manager for South East Asia, said it was fantastic to see so much interest in the seminars.

  “It was clear that the students and parents had already conducted their own research and had come prepared with specific questions on programmes of study and life as a student in New Zealand.”

  The Hanoi agent seminar, held on 17 March, included student visa updates from INZ, followed by education agent training and “speed meetings” between local agents and New Zealand education providers.

  The events were accompanied by a comprehensive public relations programme that resulted in good coverage in Vietnamese media. Some 15 local media members attended a media briefing in Ho Chi Minh City, seizing the opportunity to interview two Vietnamese alumni and Ben.

  The ENZ team also conducted an online chat with vnexpress.net, a top online news website in Viet Nam with over one million views per month. During the two-hour live chat session, questions were put to panel members Ben, Chris Klaassen (Chair of SIEBA), Giang Nguyen (University of Waikato’s SEA Regional Manager), and Lucy Nguyen (SIT’s International Marketing Officer for Vietnam). They answered nearly 60 questions ranging from New Zealand’s quality of education, the transferability of qualifications, the high school system and NCEA. After the live chat, the answers remained on the news site and were syndicated by many other online sources.

  Ben said the number of questions put to the panel was a positive sign.

  “A number of questions asked for comparisons between New Zealand and some of our stronger competitors – a further testament to the growing market awareness of New Zealand,” he said.

  Air New Zealand was among the events’ partners, providing two sets of return tickets to New Zealand at the fairs. 

  

  Ben Burrowes (second from left), Tam Le (second from right) with Vietnamese alumni

  

  Speed meetings at the Hanoi Agent Seminar

• ENZ hosts first agent-led fairs in Viet Nam

  The fairs, held in in Ho Chi Minh City and Hanoi, attracted more than 500 prospective students and parents and featured 35 New Zealand providers.

  Tam Le, ENZ’s Marketing & Strategic Relations Manager for Viet Nam, said the new agent-led fairs were part of ENZ’s wider efforts to work in close collaboration with one of our top education agents in Viet Nam during key recruitment seasons.

   “Agent-led events such as these play a key role in raising the awareness of New Zealand education in during September/October, one of Viet Nam’s key recruitment seasons for international education.

   “We are very happy with the quality of students who visited the fairs as well as their genuine enquiries about New Zealand and its education system.”

   The fairs were a great opportunity for New Zealand education providers to showcase their internationally-recognised qualifications and to highlight the strong education links between Viet Nam and New Zealand, said Tam.

   “It’s fantastic to see New Zealand emerging as a popular education destination for international students from Viet Nam.

   “There has been a 62 percent increase in the number of Vietnamese students choosing to study in New Zealand in the first eight months of 2017, compared to the same period last year.”

  A growing number of students are also choosing to study at New Zealand’s universities, with an 88 percent increase in the number of Vietnamese students in the first eight months of this year compared to 2016.

• Your chance to "Connect" with ENZ 2017

  ENZ Chief Executive Grant McPherson and General Manager Industry Development, Greg Scott will lead each session, visiting seven New Zealand cities next month to bring the international education conversation to industry professionals.

  Greg says Connect is a great opportunity for providers to hear about current developments in international education and to learn about ENZ’s strategic direction, developments and how to utilise these in their own organisations.

  “Most importantly, it’s a chance for providers to tell us what’s important to them and how we can better support their future growth.

  “We’re aiming to have the seminars be as interactive as possible, using the collective insights and experience of everyone in the room to address challenges and consider how best to make the most of developments and opportunities.”

  Greg encourages all institutions to register for their local Connect seminar, and recommends coming prepared with top-of-mind questions to discuss in order to get the most out of the day.

  DATE	CITY	VENUE	TIME
  Monday 19 June 2017	Wellington	Te Wharewaka o Poneke	0900 – 1130
  Tuesday 20 June 2017	Hamilton	Claudelands Arena	0900 – 1130
  Tuesday 20 June 2017	Tauranga	Trinity Wharf	1400 – 1630
  Friday 23 June 2017	Takapuna	Bruce Mason Centre	0930 – 1200
  Monday 26 June 2017	Dunedin	Dunedin Public Art Gallery	1100 – 1330
  Tuesday 27 June 2017	Christchurch	TAIT	0930 – 1200
  Wednesday 28 June 2017	Auckland	Cliftons	0900 – 1130
  Wednesday 28 June 2017	Auckland	Cliftons	1300 – 1530

   
  UPDATE: The Christchurch event was previously advertised as 22 June, but has been rescheduled to 27 June

  Click here to register.

  Light refreshments will be served.

  Please note: This event is for representatives from New Zealand education institutions only.

• Letter from the CE: Kiwis see the benefits of international education

  The 2018 Perceptions research announced today tells us that an increasing number of Kiwis value the sector, which is great news. More New Zealanders can see how international students impact on more than just the education provider they are attached to.

  Some of the key findings include that 73% of New Zealanders believe international education benefits New Zealand tourism, 62% believe it benefits our economy and 61% believe it benefits our international networks and trading connections.

  These positive perceptions are growing – more New Zealanders noted these benefits than in previous years.

  This is a fantastic result and reflects the hard work undertaken by education providers, regional bodies, government agencies, students and the many other champions of our sector who tell our story and showcase the many ways international education enhances our country.

  The Perceptions research findings come on top of the $5.1 billion valuation announced last week, which places international education as New Zealand’s fourth largest export industry – one that also supports close to 50,000 jobs.

  Taken together, these reports show an increased understanding among New Zealanders of how international education can help to build New Zealand's global linkages, fill skill shortages, enrich our cultural diversity and grow our regional economies.

  I’m optimistic that this understanding will grow and, by looking to the International Education Strategy to guide us, our sector can continue to deliver for all New Zealanders and provide meaningful experiences for international students.

  For more information on the Perceptions research, click here.

  For more information on the economic valuation, click here.

   

  Grant McPherson

  Chief Executive, Education New Zealand

  

   

   

   

• Kiwi innovation shines in the Expo Hall

  To expand US perceptions of New Zealand beyond tourism and adventure, New Zealand’s presence at NAFSA showcased Kiwi innovation and creativity, with the campaign line New Ideas Grow Better Here.

  Thirteen New Zealand institutions, including all eight universities, featured on the New Zealand pavilion. Each chose a creative or innovative student project to highlight, ranging from a fully recyclable electric car to New Zealand’s first virtual reality movie. The projects were shown on the pavilion and printed in ENZ’s NAFSA guide book which was handed out to all conference delegates.

  Kaylee noticed that innovation was a key word for a number of countries. 

  “India, Ireland, Portugal, Europe, Malaysia and Germany all included taglines about innovation on their booths – but their storytelling wasn’t as compelling as our own.

  “By using real student stories, we were able to communicate ‘innovation’ in a more authentic way and really bring the messaging to life – we showed how students in New Zealand ‘Think New’.”

  

  Kaylee said touring the NAFSA Expo Hall was a great opportunity to consider New Zealand’s education offering.

  “Visiting other booths gave us a sense of competitor country education branding and messaging, which is important for understanding how we can uniquely position the New Zealand education story.

  “It’s difficult not to sound biased but the New Zealand pavilion had the most brand personality, and stood out above the other country booths in terms of impact, thanks to our strong and unified presence.

  “A number of conference delegates said New Zealand set the bar high!”

  Other country taglines at NAFSA were:
  Spain: “Education, Our Art”
  Israel: “Jumpstart your Future”
  Germany: “Land of Ideas”
  Poland: “Study and be successful”
  Russia: “Learn from everyone, copy nobody”
  Ireland: “The warmest of welcomes”
  Canada: “A world of possibilities”

  

  Clockwise from top left: Australia’s pavilion, Canada’s pavilion, Spain’s pavilion and Japan's pavilion.

• Record audience for early childhood education symposium with China

  This year, the symposium attracted a live audience of 350 attendees and a livestream audience of 100,000, well over the number of attendees in previous years. The symposium’s theme was ‘Advancing Inclusiveness in Early Childhood Education’.   

  The Early Childhood Education Symposium is an initiative between Education New Zealand Manapou ki te Ao (ENZ) and China Center for International People to People Exchange (CCIPE), a sub-agency of China Ministry of Education (China MoE).   

  The symposium provides a platform for New Zealand Early Childhood Education (ECE) institutions, academics, practitioners, and policy experts to engage in a cross-cultural dialogue. It leverages New Zealand’s expertise in ECE teacher training programmes.  

  This was the first year that a delegation of government representatives and ECE experts from New Zealand travelled to China to present at the symposium in person, which sent a positive signal to education partners in China about New Zealand’s strong focus on reconnecting and strengthening our education credentials in the China market.  

  The symposium’s live presenters from New Zealand included Dr Jane Ewens, Manager Early Learning, Ministry of Education and Fiona He, Director and Founder, TuiTui Educare/Universal Kids Early Education Centre. Dr Ewens presented an overview of the New Zealand Government’s policy focusing on advancing inclusiveness in early childhood education.  

  ENZ’s General Manager International, Lisa Futschek, who provided opening remarks, said the symposium highlighted the special education relationship between New Zealand and China and our long and fruitful dialogue in a variety of education areas.   

  “It’s fantastic to see how the symposium has grown and evolved since 2020. We were delighted to be able to travel there, grow our connections in-person, and enable collaboration between people across the education landscape in both our countries.   

  “2023 has already been an exciting year for rebuilding face-to-face connections for New Zealand and China, and the symposium just helped us build on that so wonderfully,” Lisa said. 

  

  ENZ General Manager International, Lisa Futschek.

  CAO Diefeng, Deputy Director General, China Centre for International People-to-People Exchange indicated in his opening remarks that the China-New Zealand Early Childhood Education Symposium has received extensive attention because of its scale and influence. It is highly welcomed by the education sector from both China and New Zealand and is becoming a key platform for early childhood education communication.  

  “The symposium exemplifies the sound education cooperation between our two countries and plays an important role in deepening substantive cooperation by both sides,” CAO Diefeng said. 

  Dr Jane Ewens said the information exchange was valuable to all audiences and demonstrated there are opportunities for the Ministry of Education to learn from our Chinese partners. 

  “We can create stronger educational ties and foster ongoing cooperation with China, aligning with government priorities. This could include exploring attracting Chinese teachers and students to New Zealand's early childhood education teaching workforce. 

  “There is also an opportunity for New Zealand practitioners and policy makers to consider and possibly integrate how China implements their curriculum as we develop curriculum resources for New Zealand Early Childhood Education kaiako (teachers),” Dr Ewens said. 

  

  Dr Jane Ewens from the New Zealand Ministry of Education presents the Policy Overview.

  This year’s symposium resulted in a range of valuable outcomes for New Zealand’s education relationship with China and for the sector. The symposium generated good visibility for New Zealand, with 45 media articles (accounting for almost four million views), which included reporting from top tier Chinese media. Many connections and leads for New Zealand participants were created during and after the symposium – one New Zealand speaker reported being approached by 50 Chinese counterparts after their virtual presentation. 

  Aside from the symposium, the New Zealand delegation’s key objectives included supporting a bilateral education initiative linked to the New Zealand-China Arrangement on Education Cooperation and Training, while showcasing New Zealand’s expertise in early childhood education practices and curriculum to audiences in China.  

  The visit provided a chance for the delegation to understand best practices in early childhood education from a Chinese cultural perspective that they could put into practice in New Zealand to better support learners from Chinese backgrounds. As part of the programme in Nanjing, the delegation visited two kindergartens and presented a panel session with academics and students at Nanjing Normal University. 

  If you are interested in the ECE Symposium or partnering with ENZ on this event in the future, please contact the ENZ China team at China@enz.govt.nz. 

  

  The audience in Nanjing take notes during the presentations.

  

  Attendees of the Hefei Shuangyou Education Group in Anhui Province watch the symposium online.

• First Study with New Zealand Roadshow boosts New Zealand education’s presence in Sri Lanka

  Held from 5-8 March across Colombo and Kandy, the roadshow marked a significant milestone for New Zealand’s engagement in Sri Lanka, now among New Zealand’s top five source countries for international students. The programme built on more than 70 years of people-to-people connections and responded to growing demand for high quality, globally recognised education pathways.

  The four-day programme brought together 19 New Zealand education providers, including seven universities, seven institutes of technology and polytechnics (ITPs), and five private training establishments (PTEs) for activities such as high school counsellor briefings, partner and education agent meetings, and large-scale student fairs. 

  

  Nineteen New Zealand education providers who participated in the first Study with New Zealand roadshow in Sri Lanka with the New Zealand High Commission and Education New Zealand team in Colombo.  

  The activities established direct connections between education providers, prospective students, families and key education influencers in Colombo and Kandy.

  Delivered in collaboration with Thames International and supported by the New Zealand High Commission, the roadshow showcased a coordinated, whole of New Zealand approach to market engagement. 

  New Zealand High Commissioner to Sri Lanka, Bangladesh, Pakistan and Maldives, David Pine, highlighted the depth of the bilateral relationship and New Zealand’s long-term commitment to education cooperation.

  The programme delivered tangible outcomes, including the announcement of a new articulation agreement between the University of Otago and Sri Lanka Technology Campus, supporting clearer study pathways and enhanced visibility of New Zealand qualifications within Sri Lanka’s higher education ecosystem.

  To maximise national reach, ENZ supported the roadshow with an integrated, multichannel promotional campaign. The New Zealand Taught Me social media campaign achieved strong engagement, reaching over 908,000 users and directing more than 22,000 people to roadshow information. 

  This was complemented by long-term billboard campaign in Colombo, LED displays in both cities, a 45-day radio campaign on a local radio station, Gold FM, and extensive earned media coverage across television and print media.

  ENZ’s Regional Director – Asia (excluding China), Ben Burrowes said the roadshow played a critical role in raising awareness of New Zealand as a study destination.

  “Sri Lanka is a strategically important market for New Zealand,” Ben said. 

  “This roadshow significantly lifted the visibility of New Zealand’s education offering and demonstrated our long-term commitment to engaging directly with students, families and partners.”

  ENZ’s Market Manager – Sri Lanka, Monika Chaudhary, said the roadshow was an important step in responding directly to growing student demand. 

  “By bringing New Zealand education providers together in Colombo and Kandy, we enabled students and families to engage directly with institutions and gain a clearer understanding of the quality, range and long-term value of studying in New Zealand,” Monika said.

  The success of the inaugural roadshow has positioned New Zealand strongly in the market, supporting future student mobility, deeper institutional engagement and sustained visibility for New Zealand education in Sri Lanka.

• Celebrating 60-year friendship with Malaysia

  The celebration, which involved ENZ, Tourism New Zealand and New Zealand Trade & Enterprise as well as the High Commission, was held over five days at the Pavilion Shopping Mall in Kuala Lumpur.

  The aim of the event was to bring New Zealand’s rich and varied culture, art, tourism, education, and food and beverage to Malaysia in a creative and engaging way.

  ENZ had a prominent spot at the event, attracting a number of visitors. ENZ delivered four presentations and held three Skype sessions with Malaysian undergraduate students currently studying at University of Canterbury and Victoria University of Wellington. A PhD researcher from the University of Canterbury also spoke online to prospective Malaysian students and parents in attendance.

  Margaret Low, ENZ Education Advisor based in Kuala Lumpur, said it was fantastic to be part of DANZ to celebrate bilateral relations with Malaysia as well as promote New Zealand’s education offering to local students.

  “The event provided us with an amazing platform to share the New Zealand education story to a huge audience,” said Margaret.

  “Our current Malaysian students also provided outstanding testimonials about their experiences in New Zealand and spoke glowingly about their unique study experience.”

  

  Visitors at the event enjoyed a virtual reality experience featuring beautiful New Zealand landscapes and the New Zealand education system as well as samples of top New Zealand food and beverage products.

• ENZ Viet Nam introduces agent-led fairs

  Tam Le, ENZ’s Marketing & Strategic Relations Manager for Viet Nam, said the decision is part of her team’s efforts to capitalise on the growing awareness of New Zealand’s education system in the market.

  “Viet Nam’s academic year starts in late August and ends in late May, creating two key recruitment windows for international education: one in March/ April and one in September/ October. 

  “It is important to promote New Zealand in these months, and while ENZ previously led the fairs in the March recruiting season, we would like to leverage the resources from one of our top local education agents for the September season.”

  Together with Immigration New Zealand, ENZ’s Viet Nam team identified a number of potential education agents and conducted a “pitching process” to select the most competitive proposal.

  The chosen education agent, L&V Education Consultancy, will work directly with the education providers for the events in September, in consultation with ENZ where required.

  To register for these events, please visit ENZ’s events page. 

  New Zealand’s education on Vietnamese national television

  

  A documentary called New Zealand: The road to knowledge, recently played on VTV4, one of Viet Nam’s national TV stations.

  Tam said it is great to see New Zealand’s education offering introduced to Vietnamese audiences – especially on a national channel.

  The documentary highlights the requirements needed to apply for New Zealand institutions and provides key information about life in New Zealand such as accommodation options, public transport and extra-curricular activities.

  It also includes interviews with the New Zealand Ambassador to Viet Nam, university representatives, alumni and current students.