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Around the world in five
MEXICO
All high school graduates expected to be proficient in English within 20 years
The federal Education Secretariat (SEP) has announced a US $44.5 million National English Strategy to produce high school graduates proficient in English in 20 years’ time. Calling English an “essential tool that facilitates dialogue in an increasingly interconnected world,” the SEP is promoting English for Mexican students from preschool to high school, and is signing collaboration agreements with international institutions.
INDIA
Students from India, Middle East not comfortable studying in US
A recent study from the Institute of International Education (IIE) shows that students from India and Middle Eastern nations are not ‘comfortable’ enrolling for courses in American universities. The IIE found that that 80 per cent of Indian students were concerned with physical safety while 31 per cent were concerned about feeling welcome in the US.
GLOBAL
Ten trends transforming international student mobility
Even as the immediate environment feels increasingly volatile, the underlying forces determining the direction of international education are becoming more defined than before. The impact of English goes without saying, as university curriculums taught in English continue to grow. There are less obvious factors at play too, such as the redefinition of brand and value – the realisation that skills and abilities mean more than a fancy diploma at a “branded” university is changing the playing field.
SAUDI ARABIA
Saudi Arabia to introduce physical education for schoolgirls
Saudi public schools will begin offering physical education for girls in the coming academic year. Physical education has not been offered in most public schools, but in recent years the Saudi government has begun introducing gradual reforms to open new opportunities for women and expand their participation in the labour force.
JAPAN
Japanese high schools saw record number of international students in 2015
According to the Ministry of Education, Culture, Sports, Science and Technology, a record-high 2,147 students from overseas studied at Japanese high schools in 2015. The number of Japanese students who studied abroad also rose to 4,197. Among the students going abroad, the U.S. was the most popular destination with 1,245 students studying there, followed by New Zealand with 833, Canada with 791, Australia with 515 and Britain with 131.
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What do Kiwis think about international education?
Our sector’s successful future requires the public and other stakeholders to know about, and value, international education.
ENZ Director Student Experience & Global Citizens, Sahinde Pala, says the research shows us international education is not front of mind for most New Zealanders.
“However, when the benefits of international education were explained to the research participants, most were really onboard. They were also surprised they hadn’t heard it being talked about publicly and in the media.”
Participants responded extremely positively to the fact international students spend in their community, including to help create jobs across many sectors.
Sahinde says the research showed it is vital that communications broaden the conversation. This means sharing stories about the rich full breadth of other international education benefits New Zealanders care about now including, global citizenship, cultural diversity, tourism, and the fact education is a way to share our innovative ways of thinking, learning and living to benefit the world.
Great fresh insights into how to communicate with Kiwis
Sahinde notes this research gives us the first understanding of the ‘profiles’ of New Zealanders regarding international education – promoters, passives and detractors – and how to share communications that will increase public support.
Encouragingly, half of the NZ population are in the promoter group, with a further 47% in the passive group, and only 3% in the detractor group.
“The greatest social licence gains can be made through the ‘promoter’ group which makes up half of Kiwis. These people either know about international education or they fit a profile of having experiences or attributes that mean they are interested in New Zealand’s place in the world and cultural connectivity. The really great news is promoters will talk to others about international education if they hear it being discussed, and in a way that is meaningful to them.
“This is the task for all of us across the international education system,” she says.
The research also shows that two-thirds of New Zealanders are supportive of students coming into the country in 2021. “This is helpful to understand as we want to ensure those who have stayed and those who come this year receive the manaakitanga Think New promises them,” Sahinde says.
Putting the research findings to work and next steps
Using the insights from this research, ENZ is developing a communications toolkit, including ‘right fit’ messaging, for those in the international education system to use in their own public and stakeholder communications. This is scheduled for release in May.
The toolkit will sit alongside this research, and ENZ’s new regular The Insight Story publication, which provides international education data and insight, as social licence tools to help increase awareness and support for international education.
ENZ is also increasing its own communications to help increase awareness of what international education is, where it is going under the Recovery Plan and NZIES and ultimately, how it benefits students, New Zealand and our global relationships.
ENZ will continue research to understand perceptions and support for international education, including to look at ways of getting real time insights into public sentiment and support.
Read all about it!
The report is now on IntelliLab.
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