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Haere rā to Brazilian students
Farewell events for the students have been held around the country, to demonstrate our appreciation of this opportunity, and contribute to the students’ memories of New Zealand. The events also provided an opportunity for diplomats from both countries, and local government representatives to demonstrate the value of international education in building global connections and long-term relationships.
Events included a sailing trip with Maritime New Zealand, Māori performances, outdoor experiences, and museum tours, organised by Education New Zealand Manapou ki te Ao (ENZ) alongside regional development agencies.
Final farewells from students and their supporters in New Zealand and Brazil.
The final farewell event was online, and included New Zealand Ambassador to Brazil Richard Prendergast, Henrique Choer Moraes, Minister-Counsellor at the Brazilian Embassy in Wellington, and Mr. Roni Miranda Vieira, Director of Education from the Education Secretariat of Paraná state speaking with the students and hearing about their experiences, alongside others involved with the trip.
‘The people were very welcoming – a wonderful experience.’
‘New Zealand is beautiful, this is the best experience of my life, I’m loving it here!’
‘We got to know so many places.’
‘A lovely country and a lovely experience – thank you so much.’
‘We did a boat cruise in Milford Sound.’
‘We went with the school to a lot of different places.’
‘I had a really great time with my host family. They were very kind to me. I’m very sad to leave them.’
‘I’m getting on very well with my host brother – I think I will miss him when I go back to Brazil.’
‘It has been an amazing experience – I am learning so many things.’
‘My host family owns a coffee shop in Rangiora where I go on weekends and have a chance to know different people, they also own a farm and have taught me how to shear a sheep. Another interesting thing I noticed is that depending on the city, I hear a different accent.’
ENZ’s Market Development Manager in Brazil, Bruna de Natale, says this was the first big group of students to come to New Zealand after our borders reopened.
“We had all been waiting eagerly for New Zealand’s borders to open again so this programme could get underway after almost two years, and I know the Kiwi schools involved were very excited to welcome these students. It was good to hear about the special memories the students will take home from their trip, including how much they learned. For most students, this was their first international experience and for many of them, being in a multi-cultural class in New Zealand was a very different experience from home.
“We hope that the students will stay connected to New Zealand and that this experience will be a good basis and incentive for them to explore further international study options in the future – who knows, we might welcome them back to New Zealand someday, that would be lovely!”
The study programme is fully funded by the Paraná Government, through Paraná’s Secretary of Education and Sport, and is expected to continue next year for around 2,000 students. We hope that some of them will be able to come to New Zealand.
Auckland-based students took part in a sailing trip thanks to Maritime New Zealand and Auckland Unlimited
Students from Freyberg High School saw a presentation on the Iny͂ People of Central Brazil exhibition at Te Manawa Museum in Palmerston North
Visiting Milford Sound was one of the highlights for the Invercargill-based students
Students from Western Heights High School experienced a farewell special day out in Rotorua that included Velocity Valley, ZORB, and the Skyline Rotorua Gondola and Luge, as well as a BBQ lunch.
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ENZ expands annual agent co-investment initiative for 2020
Successful proposals have been selected, and co-investment activities are already underway in Latin America and Greater China. Activities include counsellor training, virtual campus tours and a new digital publication for prospective students.
In the coming months, the selection process will begin in the Malaysia, Indonesia, Viet Nam, Thailand and Philippines markets.
The selected education agencies will be running their co-investment activities between August and December, so that institutions are able to virtually attend activities or contribute information during what is usually the peak promotional season in-market.
The initiatives recognise that although students are not being recruited to begin study in New Zealand now, they are seeking information for study destination decisions which begin years before their international study experience commences.
ENZ’s agent co-investment initiatives promote a high quality student experience by supporting those agencies with proven high visa approval rates in our target markets, which is particularly important as students require transparent and reliable information on their study plans during COVID-19.
“These initiatives are a wonderful way to support ENZ recognised agencies (ENZRA), and the ENZ team is intending to continue offering them in various markets to keep the New Zealand story alive and nurture existing relationships,” says ENZ Manager Education Agents, Geneviève Rousseau Cung.
“They also supplement the global ENZ agent webinar updates being provided across all markets, and tailored ENZ workshops, seminars and training sessions for agents in priority markets.”
China
Education International Cooperation (EIC), one of the largest international education agencies in China, was one of the eight successful ENZRA agencies chosen by the selection panel as a partner in the Agent Co-Investment Initiative.
One of the deliverables is a press conference and promotional campaign for the 2020 Study in New Zealand Report that includes data from an EIC-conducted survey and an analysis of EIC’s internal application data.
The report is one of the first produced by a Chinese education agency and gives students and parents a clear guide to studying in New Zealand. EIC reported high praise from families and New Zealand institutions on the 2018 report, which is one of the motivations for continuing the research and press conference annually.
“I believe the data will provide some important information and thinking for ENZ and New Zealand institutions, and strengthen the in-depth understanding of the Chinese market,” EIC Director of Australia & New Zealand – Division of Student Recruitment, Celia Liu, says.
“To coincide with the release of this report, EIC will also invite New Zealand institutions to participate in promoting the virtual event on 12 September.”
Latin America
In Latin America, student interest in New Zealand has increased due to the excellent reputation gained since the beginning of the pandemic in March. In order to show our commitment to agents in-market, we’ve selected projects from 14 ENZRA agents:
- Five from Brazil (Australian Center, Information Planet, Up Study, Yazigi and YES)
- Three from Chile (Global student, Hain y Viaja Estudia)
- Six from Colombia (Babel Studies, Extudia, SEA, Student Connection and Viva en NZ)
The activities proposed range from the creation of a digital magazine for prospective students, online campaigns to virtual events, all of which began in July and will end in September. Some projects are also supported by a New Zealand institution, for example, YES Intercâmbio from Brazil is working with Massey University and Southern Institute of Technology (SIT), and Hain Chile working together with AIS and Western Springs High School.
At this time of uncertainty, other initiatives that are part of the ENZ Agent Co-Investment include contingency plans to account for the changing international education landscape. ENZ’s team in Latin America remains in close contact with our agency partners around any proposed changes to the submitted plans to allow flexibility and support while maintaining the integrity of the ENZ Agent Co-Investment Initiative.
“We are pleased to support and work with agents in these initiatives, which help to maintain the New Zealand education brand alive and relevant as we enter what is expected to be a hyper-competitive scenario in the next years,” ENZ Director of Education for Chile and Colombia, Javiera Visedo, says.
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