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  • Indian students create their future in Wellington

    Brook Pannell, WREDA’s Talent, Skills and Education Manager, said although India is Wellington’s second largest source of international students, awareness of Wellington as an outstanding education destination in India remains low.

    “The Create Your Future campaign is a step towards changing this perception and opening up the Indian international student market for Wellington,” said Brook.

    “The video campaign uses Facebook to target 16 – 25-year-old tertiary students interested in creative and tech programmes who live in the regions of Chennai, Delhi, Mumbai, Bangalore, Kochi, Pune and Kolkata.”

    The Create Your Future video follows an Indian student in Wellington as she starts her day in a student flat, heads off to university to meet friends and attend classes, gain work experience and graduate. 

    WREDA 2018 April India Campaign 4

    At the end of the video, potential students can register for a series of emails outlining more details about studying in Wellington.

    “Research shows that Indian students are particularly interested in studying in a city that feels global, is safe and clean and has strong work pathways.

    “The Create Your Future campaign ticks the right boxes by showing off Wellington’s creative opportunities to potential students and highlighting what Wellington’s safe, inclusive environment can offer them.

    There were 715 Indian fee-paying students enrolled for study in Wellington in 2016.

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  • Latest insights on international education

    “As we approach the end of 2022, we have an opportunity to take stock, and importantly look forward to next year, one in which we all hope to welcome increasing numbers of international students back to New Zealand,” says Marie Clark, Director Insights at Education New Zealand Manapou ki te Ao (ENZ). 

    “Despite the long period of border closure there has been only slightly altered demand for international study. Our annual brand tracker shows the New Zealand brand is holding a strong position globally.” 

    ENZ has been closely tracking the beginnings of recovery. As New Zealand's border reopens, the immediate priority is for international education providers to build back their onshore offerings and attract students back to Aotearoa. The content of this issue is focussed on toward data and analysis related to our initial observations of the sector's recovery. 

    The Insight Story - Issue 6 includes insights on: 

    • Student visa applications and Study with New Zealand web stats 
    • New Zealand's education brand health  
    • Agent perceptions about international education 
    • 2021 international student enrolments 
    • New Zealanders' perceptions of the value of international students 
    • and more…… 

    Visit IntelliLab to download The Insight Story here. 

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