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  • Advertising opportunity in Japan

    Click here to view a sample advertisement.

    The publication is the only one of its kind supported by the New Zealand Embassy in Tokyo and Education New Zealand. KBUNSHA distributes 20,000 copies to Japanese schools, universities and education organisations as well as education fairs and seminars.   

    “With the New Zealand border gradually reopening to students from Japan, along with the recent New Zealand Prime Minister’s visit to Japan in April, this is a great opportunity for us to join forces to promote New Zealand education to the Japanese public. Destination marketing plays a key role in student attraction for a market like Japan with a tourism focus and I hope regions can also participate in this special opportunity to introduce their regions and activities,” says ENZ Director of Education – Japan, Misa Kitaoka.  

    To advertise, bookings must be made by 30 June 2022 directly with KBUNSHA (details for English speaking contact person are included in the NZ Proposal).

    Advertisement rates for individual providers range from $NZ1,200 to $NZ6,000 for guidebook and/or website listing. Individual providers can download the proposal here. Advertising copy can be provided in English.  

    For further details on the guidebook and pricing for regional groups (starting at $NZ2,300 for a 2-page colour advertisement) download the proposal here.

  • From the Chief Executive: Stepping up the promotion of international education

    We’re about to embark on education-focussed travel that will include three of our important markets for international education – the United States, Chile and Brazil. As part of the trip, the delegation led by Education Minister Chris Hipkins will attend NAFSA, the world’s biggest international education event, held in Denver, Colorado.

    This trip will also feature the launch of ENZ’s amazing new global marketing campaign on 31 May 2022 at NAFSA – there’s a sneak preview in this issue of E-News.

    I’m also delighted to let you know that planning is well underway for the 29th New Zealand International Education Conference (NZIEC) to be held in August. To ensure we reach the widest possible audience at a critical time for the rebuild of the industry, NZIEC 2022 will be delivered in a virtual format this year, at no cost to attendees.

    Following on from the government’s announcements earlier this month on changes to immigration settings and the restart of student visa applications from 31 July 2022, there have been two further announcements that are important for the international education sector. These relate to the outcome of recent consultation on enrolling international fee-paying students under Year 9, and a refresh of the New Zealand International Education Strategy.  

     

    International students up to Year 9  

    The government has decided to make no change to the ability of international students to enrol in New Zealand primary and intermediate schools. This follows earlier consultation on possible options to restrict the enrolment of international students below Year 9, which closed in March 2022.

    This announcement has been widely welcomed, and demonstrates the government listened closely to feedback received from the sector and other interested parties. It’s good news that we can resume welcoming young students and groups to New Zealand schools across all age levels as our borders reopen.    

     

    New Zealand International Education Strategy (NZIES)

    The existing NZIES dates back to 2018, and the impact of Covid-19 and the changed global education environment mean another look at the strategy is timely.  Consultation on a refreshed NZIES 2022-2030 is underway, and I encourage you to provide your views and feedback before consultation closes on 24 June 2022.

    The draft refreshed NZIES 2022-2030 reflects the government’s continued commitment to international education, and the need for us to focus on building back better from the pandemic. It includes two phases. The first phase is about rebuilding and recovery – promoting New Zealand’s education brand and supporting student recruitment.  The second phase aims to build capability and investment in a more diverse and resilient international education sector.

    As a package, the recent government decisions including the immigration rebalance mean we now have increased certainty about the operating environment for the international education sector. We look forward to working with you to rebuild our international education sector to be a major contributor to New Zealand. And we look forward to students from all around the world enjoying the benefits of a New Zealand education, and New Zealanders enjoying the benefits these students bring to our communities.

     

    He rā ki tua – better times are coming.  

    Grant McPherson

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  • New Zealand Global Competence Certificate Named Finalist for Two PIEoneer Awards

    The PIEoneer Awards recognise innovation and achievement in global education each year. The New Zealand Global Competence Certificate is a finalist in two categories:  

    • Public / private partnership of the year 
    • Progressive education delivery award.

    A model for delivering global competence education virtually and at scale 

    ENZ, AFS, and Massey University joined forces to deliver global competence education virtually, at a time when students were unable to travel and schools were unable to host international visitors due to the Covid-19 pandemic. 

    The Global Competence Certificate was ideal in this situation, as it develops self-awareness, empathy, critical thinking, cross-cultural communication and flexibility—global skills essential to live, work, and make a real impact around the world. 

    ENZ provided full scholarships to increase access; AFS developed a customised version of their Global Competence Certificate and trained a cadre of qualified facilitators in New Zealand; and Massey educators delivered the New Zealand programme so participants got a taste of the New Zealand teaching style. 

    1,000 learners in 13 countries reached  

    Mixed classes with learners from different countries, provided a rich cultural experience and a chance to connect with peers offshore in a virtual exchange, despite travel restrictions. 

    The nearly 1,000 students and teachers in New Zealand and 13 other countries developed global competence skills they described as “life-changing” and “the best thing in the pandemic.” Ninety-eight percent of the programme attendees said they were ‘very satisfied’ or ‘satisfied’ with the Global Competence Certificate, and 95 percent rated their experience as ‘excellent’ or ‘very good.’ 

    Thanks to the overwhelming success of this programme, the partnership will continue as borders reopen and international travel is back on the agenda, with more than 400 learners benefitting from the New Zealand Global Competence Certificate in 2022. 

    Supporting a nationwide international education strategy  

    This collaborative project directly supports the Government’s International Education Strategy and helps students and teachers develop their cross-cultural skills together with their global peers. 

    “As well as helping to develop the global citizens of tomorrow, this programme demonstrates the reciprocal benefits of international education, giving our rangatahi a chance to learn with high school students from around the world, and giving their offshore peers a chance to learn ‘with’ New Zealand and our unique way of thinking,” says Grant McPherson, ENZ Chief Executive. 

    “Interacting and communicating effectively with people around the world is an important skill. Massey University’s significant experience teaching online, utilising the excellent customised content from AFS and the ongoing support of ENZ, provides a great opportunity for students to gain the knowledge and capabilities they need to live, work and learn in a connected world,” says Tere McGonagle-Daly, Students and Global Engagement, Massey University. 

    The award-winning Global Competence Certificate, developed by AFS Intercultural Programs, is used far beyond New Zealand. As of 2022, it’s used in more than 60 countries with 15,000 learners of different ages and backgrounds.   

    “Educating more young people to become global citizens is mission-critical for our world. At AFS we are committed to ensuring that everyone has access to intercultural learning and can gain skills such as cross-cultural communication, empathy, and conflict resolution to effectively bridge differences,” concludes Daniel Obst, President and CEO of AFS Intercultural Programs. 

    Learn more about the PIEoneer awards and see other finalists here. Winners will be announced on Friday 9 September 2022.

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