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Sustainable growth for schools
Industry experts shared their vision of sustainable school growth at NZIEC.
Why should students choose your school?
Dr Stephen Holmes, founder and Principal of The 5Rs Partnership, says the international school landscape is compelling for students.
He believes New Zealand schools will benefit from having clear, distinctive positioning.
“Find a cogent and compelling reason for your audiences to choose your school over others,” he says.
Stephen’s top tips include:
- Find your school’s intrinsic strengths rather than trying to be everything to everybody. “Don’t give me 50 reasons to choose you – give me three reasons to choose you.”
- Communicate substance – teaching, pedagogy, curriculum and staff.
- Back up your claims with evidence of the impact you have on students.
- Make sure staff are engaged with your messaging, so the rhetoric is backed up by the delivery.
- Focus on reputation and co-brands (affiliations, partnerships; who goes to your school).
- Word of mouth has more impact than traditional marketing. Parents, staff and former students are all important advocates.
How to promote internationalism
For John van der Zwan, Executive Director of SIEBA, internationalisation is a powerful driver for student recruitment and an essential element of future-focused education.
He says the aim of internationalisation is to help students become culturally competent and globally ready.
John believes internationalisation requires a commitment across all areas of the school, and should be embedded within teaching and learning.
The role of international staff in internationalisation, he says, is to:
- Support or coordinate cultural PLD (professional learning and development).
- Promote and lead cross-cultural activities.
- Write a paper for the board and school leaders.
- Be an advocate and make conversations happen.
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The first step towards student re-entry
Work is well underway to put in place a new system to allow this cohort of students to enter New Zealand.
For students, there is no rush to apply for these limited spaces. PhD and postgraduate students who hold or held a visa for 2020 will be selected by education providers and offered a place in this first cohort.
The initial student selection process is being finalised by education providers and government agencies, who are also planning the support students will require on their journey to resume their study in New Zealand. Students are expected to start arriving from November, with most arriving after Christmas.
Eligible students will hold or have held a visa to study in 2020 but have been unable to enter New Zealand due to COVID-19, with priority given first to those who must be in New Zealand to complete practical components of their research and study.
Students will need to comply with New Zealand’s COVID-19 regulations, including a 14-day managed isolation period, and payment of the isolation charges. Their arrival remains subject to the availability of these facilities, to avoid preventing New Zealand citizens and residents from returning home, or essential skilled workers from entering the country.
Education New Zealand has been working with the Ministry of Education and other Government agencies and the education sector in building the student re-entry approach.
In announcing this decision on 12 October, Minister Chris Hipkins emphasised the importance of international education to New Zealand’s recovery and rebuild from the pandemic.
“We have been glad to see this initial announcement has been well-received by both the New Zealand public and the education sector,” ENZ General Manager – Stakeholders & Communications, John Goulter, says. “This group of 250 represents only a fraction of our usual international student intake. By keeping this first cohort of international students small, we can all work to make sure students have a great experience – and that they are welcomed and supported by New Zealanders.”
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Around the world in five
IRELAND
Ireland to create new technological universities
Ten of Ireland’s 14 institutes of technology are working together to merge and set up four new technological universities focused on science and technology programmes by September 2018.
Read moreCOLOMBIA
Colombia hopes peace can attract postgraduates
The ongoing peace process has given new impetus to the country’s efforts to attract international students, with the Colombia Scholarship scheme for postgraduate students doubling its budget and inviting 110 applications.
Read moreINDONESIA
University sector to open to 100 percent foreign ownership
Indonesia’s university sector will open to 100 percent foreign investment, including allowing foreign universities to open local campuses, according to the head of the country’s investment board.
Read moreUK
Alliance needed on student mental health
A student mental health report has prompted a group of stakeholders in the education sector to call for more collaboration to improve mental health of students, including international students.
Read moreCHINA
App designed to help protect Chinese students abroad
A private company has launched an app to provide a range of security, travel and emergency support services to Chinese international students in New Zealand, US, Australia, Cambodia and Israel.
Read more -
Kiwi students attend Tokyo Experience School
Education New Zealand Manapou ki te Ao (ENZ) supports a range of international exchange programmes that, as well as attracting international students to New Zealand, also provide New Zealand students with the opportunity to have their own international education experiences overseas. These offer unique cross-cultural learning opportunities that develop our global citizens, serve to plant the seed for future overseas education experiences in our learners, while also promoting New Zealand’s education system on a global level.
One such programme is that organised by the Tokyo Metropolitan Board of Education (Tokyo MBoE), an Education Cooperation Partner of ENZ since 2017. The programme fosters education exchanges between New Zealand and Tokyo and each year, the Tokyo MBoE invites students to attend the Tokyo Experience School through an application process, promoted to secondary schools by ENZ. In 2023, Rangiora High School was selected by the Tokyo MBoE to send four students and one chaperone to Tokyo, joining other students from around the world for ten days in December.
Lachlan Palmer, SeungWoo Jeong, Ariana Ferguson and Oliver Burns are all studying Japanese at Rangiora High School, and were the fortunate students selected to attend on behalf of their school. The four students were accompanied by their school’s Teacher in Charge of Japanese, Jessica Bradley.
The experience proved to be a true immersion in Japanese culture and student life for the Rangiora High School Year 11-13 students with the students staying with local host families, travelling to school in rush hour, attending class and joining club activities such as chalk art, judo classes, and rugby training. The experience also gave students the opportunity to take part in several traditional experiences such as getting dressed in a kimono and attending Sado (tea ceremony).
All four students said that this Japanese exchange trip was one of the most interesting and valuable experiences they had every done and couldn’t wait to go back.
Lachlan said “The real highlight of this trip was with my host family and my time at school there. Seeing the differences and similarities between Japan and New Zealand in person allowed me to enjoy and learn about Japan in a way like no other and gave me the chance to share my own culture from New Zealand. It is safe to say I will be returning as soon as I can”.
One of Ariana’s favourite moments of the whole experience was trying on the kimono. She said "it was amazing to experience what it was like to wear, walk and feel in a Kimono and it is something I will never forget. I also loved meeting students in my class and not only learning about their likes/dislikes but sharing mine too and a New Zealand culture with them. They were so kind and welcoming, and I honestly can't wait to go back!”
Ariana Ferguson with her travel companions; Lachlan Palmer, SeungWoo Jeong, and Oliver Burns, trying on traditional Japanese dress.
Lachlan Palmer and SeungWoo Jeong, tried Judo with their host brothers.
SeungWoo enjoyed experiencing in person the culture that he has been learning so much about at school. He said “my host brother and I went to several famous places in Japan such as Tokyo Tower, Skytree, Akihabara, Shinjuku, and Shibuya. However, I believe that the highlight of the trip was being able to experience the Japanese food my host family made for us, and the amazing experiences my host brother and I have experienced such as karaoke.’
Lastly, Oliver noted how interesting it was attending a Japanese school and some of the differences. He said “there was a lot of school spirit, much more so than my home high school, and I loved how much the student body supported each other. My favourite parts of school were the friends I made in class (and the bento lunches!).”
ENZ will continue working with Tokyo MBoE on cross cultural education opportunities. If Tokyo MBoE continue the Tokyo Experience School, ENZ will share the EOI with New Zealand schools when it is available, usually around September.
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Education influencer workshops in South & South East Asia
Held in April, the workshops were targeted at school counsellors and principals who work closely with students and were facilitated by academics from the University of Auckland (UoA) and Massey University.
More than 40 secondary schools participated in Thailand, sending 140 teachers, principals, heads of academic departments and English departments. In Indonesia, 250 school counsellors and principals took part while in India there were two sessions for private school counsellors and principals in Delhi and Mumbai.
ENZ’s Regional Manager East Asia, Ben Burrowes, said the workshops were a great opportunity to leverage New Zealand’s reputation for ‘educating for the future’.
“The training focused on how New Zealand schools act as a collaborative hub for school leaders, teachers, students, family, community and industry. It also looked at global data and trends for Generation Z and how education systems must adapt to meet their uncertain future, training attendees on how they might accelerate student learning outcomes.
“In each session, we delivered presentations on studying in New Zealand, equipping counsellors and principals with information to be better informed when discussing New Zealand as a study destination with students and parents.”
In Thailand, local provincial education offices joined the workshops to present school engagement plans, which inspired many schools to explore partnership initiatives and professional development programmes in New Zealand.
The Indonesian workshops were another hit and were even covered by local media highlighting New Zealand’s future-focussed and innovative delivery of education.
In India, the workshops included sessions about studying in New Zealand led by India representatives of New Zealand universities, as well as the professional development sessions delivered by academics from the UoA and Massey.
Attendees found the workshops informative, and offered ENZ and New Zealand university representatives an opportunity to establish relationships with premier Indian schools.

Thailand workshop
India workshop
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Updated timeframe for the re-opening of New Zealand's borders
Note: The information in this story was correct at the time of publication, however, some steps in New Zealand's border reopening plan have now been brought forward. Click here to check the current border reopening steps.
“To slow the rapid spread we have seen overseas, we are pushing out the start of non-MIQ travel until the end of February 2022”, COVID-19 Response Minister Chris Hipkins said.
You can read the full announcement from the Government here.
The Government has not yet announced the date from which any specific group of foreign nationals, such as international students, will be able to travel to New Zealand or apply for visas to do so.
Until then, New Zealand’s current border settings will remain in place. Most people outside New Zealand cannot apply for a visa unless they have a border exception. There are limited border exceptions for international students.
New Zealand suspended most offshore visa applications from August 2020 and that suspension currently extends to August 2022. The Government may decide to lift the suspension, in whole or in part, before August 2022 – in line with its decisions on the stages of the border re-opening.
It is Education New Zealand’s view that it is better for international students, education providers and agents to wait for certainty on border entry conditions before making new plans or commitments to students.
At this stage, in most cases, if international students who are now in New Zealand leave, they will not be able to return to the country for the start of the 2022 academic year. They will need to wait to apply for visas and to travel to New Zealand until the dates the Government sets for them to do so.
At Education New Zealand we understand how much international students and education providers have been through during the COVID-19 pandemic. We will keep students and providers up to date with the Government’s decisions as they are announced.
We are looking forward to welcoming international students back to New Zealand.
More information
Find out more about visas from Immigration New Zealand if:
- You want to enter New Zealand
- You want to study in New Zealand
- You are a student visa holder already in New Zealand.
Find out more about New Zealand’s response to COVID-19:
- Official government Covid-19 website
- International travel and transit
- Information for international students on NauMai NZ
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Review of ENZ Recognised Agency (ENZRA) programme
“Education agencies play a valuable role in promoting a New Zealand education experience to prospective students and supporting them to study here,” says Geneviève Rousseau Cung, Education Agents Manager at Education New Zealand Manapou ki te Ao (ENZ).
“We need to make sure that the ENZRA programme does the best possible job of supporting our international education sector as it rebuilds.”
ENZ commissioned an external consultancy firm to undertake the three-month project, which started in August. Research is underway and includes targeted consultation with representatives of all key stakeholders including agents, industry, and government agencies.
The consultancy will provide recommendations on our agent engagement strategy, with a particular focus on the ENZRA programme and the agent training programme moving forward. More information on any changes arising from the review will be shared with the sector by early 2023.
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From forums to fashion shows – building the Viet Nam relationship
With the dust now settled on the ministerial visit, we can look back at three productive days of strategic dialogue with a fashion focus. ENZ’s General Manager, International, Peter Bull, took the opportunity to accompany the Minister on the visit.
“Viet Nam has proved to be a vibrant partner. The visit really re-affirmed the opportunities that exist for New Zealand institutions and for both our governments, to work even more closely together for mutual benefit and to grow the market in both directions,” said Peter.
While the Minister’s presence at the fashion show grabbed headlines, it was the concept of the fashion collaboration that demonstrated true flair and innovation. Ten teams of one Vietnamese and one New Zealand student collaborated online for three months to design fusion concepts. The teams from Otago Polytechnic, Massey University, Whitecliffe College of Arts and Design, AUT University, Ho Chi Minh City School of Architecture, and Ha Noi University of Industrial Arts only came together a few days ahead of the fashion show to finalise their designs.
Minister Joyce was the guest of honour at the fashion show which did a great job of showcasing New Zealand’s creative education sector, and highlighting the growing ties between institutions in both countries. The Minister fronted a pre-show press conference alongside New Zealand officials and institutions, attracting substantial coverage on some of Viet Nam’s most popular media channels.
Enjoying the two-hour show, the Minister tweeted: “Excellent fashion, ex. Promotion 4 NZ in Vietnam. Congrats students @AUTuni @OtagoPolytec @MasseyUni @WhitecliffeArt”
Nicola Luey from AUT University and Chu Khanh Vy from Hanoi’s University of Industrial Fine Arts won first prize worth NZ$2,000.
Minister Joyce’s wider education programme sought to strengthen the New Zealand-Viet Nam relationship and profile New Zealand’s education offering. In meetings with the Vietnamese government including with his counterpart, Minister Luan, and Prime Minister Nguyen Tan Dung, it was clear that education is viewed as a key pillar of the collegial relationship between our two countries. The significant role of Zealand institutions in growing ties and realising opportunities was also very apparent.
The visit included the signing of the renewed New Zealand-Viet Nam Education Cooperation Arrangement and a ceremony celebrating the graduation of students from the Bachelor of Computing and Information Sciences programme jointly delivered by AUT University and the University of Science, Viet Nam National University, Ho Chi Minh City.
The visit coincided with the celebration of 40 years of friendship and diplomatic relations between Viet Nam and New Zealand, providing an opportunity to showcase our commitment to the relationship as well as our education expertise.

Above: Viet Nam AUT graduates

Above: Viet Nam Education Forum audience

Above: Viet Nam Fashion Show catwalk

Above: Viet Nam Fashion Show crowd

Above: Viet Nam Fashion Show winners
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See you tomorrow at NZIEC KI TUA 2023!
Key information about this year’s conference:
- We are delighted to announce that talented entertainer, Greg Ellis will be our MC for the Welcome Reception and Gala Dinner and award-winning broadcaster, Julian Wilcox will be our MC for the conference sessions
- For an updated programme, please visit our website.
A word from some of our sponsors
We are very pleased to have the following sponsors onboard. Below you will hear from three of our key sponsors.
Youbee College of Creative Innovation
Yoobee College of Creative Innovation (YCCI) is a proud partner of NZIEC KI TUA. YCCI is New Zealand’s largest specialist creative and technology college – training talented animators, filmmakers, designers, technology innovators, and game developers.
Established over 30 years ago, YCCI is committed to educating work and world ready graduates through a range of foundation programmes, bachelor’s and master’s degrees.
In consideration of this year’s theme ‘Te Ara Ki Tua | the pathway forward,’ YCCI highlights the importance of educating industry ready graduates that ‘create the future at the speed of culture.’ What does this mean? It’s about providing learners with the skills they need, now and in the future, to adapt to the ever-changing needs of technology and creative industries.
Reinforced in YCCI’s whitepaper Unleashing New Zealand’s Creative Economy, YCCI is delighted to support this year’s NZIEC KI TUA event focused on driving worldclass education and employment outcomes for international students.
International Development Programme and International English Language Testing System
Kia ora! IDP and IELTS are excited to attend and sponsor KI TUA 2023 in Ōtautahi Christchurch.
As a global leader in international education, IDP’s innovative use of digital technology, unparalleled live student data and global network of trusted local counsellors provide insight and ensure success for both our students and partners.
As co-owner of IELTS, the world’s most trusted English test, IDP help organisations attract the broadest range of high-quality applicants, and our test takers achieve their global goals.
By building on trusted relationships and actively connecting our community of students, institutions, sector bodies, and local education experts throughout the world, we play a vital role in nurturing a thriving future for higher education and help our customers turn their study or English goals into a launchpad for their career.Drop by the IDP IELTS tea cart on the exhibition floor to say hello and learn more about how IDP can support your institution. We look forward to meeting and reconnecting with our partners and friends in New Zealand.
https://www.idp-connect.com/apac | https://ielts.co.nz
OrbitProtect
At OrbitProtect, we provide travel insurance for international students so they can focus on enjoying their travel and education, knowing that if something goes wrong, they can access the support they need.
With affordable and easy-to-understand plans which include excess-free cover for medical care, property cover, multilingual customer support and more – our international student insurance is designed to meet the needs of students, ensuring that they receive the necessary assistance and support during their time in New Zealand.
We know that international students face a unique set of challenges and considerations, such as navigating a new healthcare system, dealing with medical emergencies or unexpected events, all while tackling language barriers and being away from their support networks.
That’s why we’re excited to sponsor the 30th NZIEC KI TUA – Visit stall #4 to take our interactive Health & Travel quiz to be in to win a $500 Prezzy Card. For more information on our products, go to orbitprotect.com.
Look out for the NZIEC Ki Tua Experience Garden
This year’s expo hall is being transformed into something a little different than your average exhibition hall. We will be introducing you to the NZIEC KI TUA Experience Garden. In the garden, you will have the chance to engage and connect with some of our conference partners through a variety of ways!
- Join us for the NZIEC KI TUA Welcome Function on Wednesday 16 August brought to us by University of Canterbury, University of Canterbury International College and Lincoln University.
- Join The University of Auckland at the Women in International Education networking light breakfast on our first day.
- Thanks to the innovative minds at Streamliner, a colossal 11x3-metre big screen will bathe the atmosphere in festival-like vibes as we celebrate three decades of groundbreaking conferences.
- Immerse yourself in the world of the 'Flywire live illustrators,' who will breathe life into the core conference themes and explore ‘how collaboration will shape the future of global education’.
- Recharge your senses at the tea cart hosted by idpconnect and IELTS
- Savour a bold barista coffee from Student Safe
- Indulge your sweet tooth at Southern Cross Travel Insurance's ice cream stand.
- Craving an active adventure? Embark on a virtual reality journey at the VR footprint with Yoobee College of Creative Innovation
- Need to make a powerful first impression? Visit Host Families Linked in headshots for a professional LinkedIn profile photo that showcases your best self.
- Take a moment to unwind in the Kiwiflora Nurseries massage relaxation corner, where a tranquil neck and shoulder massage awaits you, just take a seat in the cozy waiting room. Kiwiflora Nurseries are partnering with NZIEC KI TUA and the Christchurch Foundation and the Tui Corridor Project to help us in our commitment to sustainability; for every delegate registration, we will plant a native tree, fostering a greener future for generations to come.
- And fear not, if your mobile phone is running low on power, seek refuge beneath the grand tree where a convenient Education New Zealand Manapou ki te Ao mobile charging station awaits.
- Enter the Orbit Protect Better Health Quiz and go head-to-head with other conference delegates to earn points in gamification.
- Fuel your passion for sustainable development goals (SDGs) by joining Bridget from Bead and Proceed at her activation station, where you can paint a bead symbolizing the SDG you personally commit to and engage in compelling conversations with fellow attendees.
- Prepare to embark on an extraordinary journey through the NZIEC KI TUA 2023 Experience Garden and unlock a world of activations and inspiration.
The NZIEC KI TUA 2023 Conference App brought to you by UP Education will be available for registered conference attendees to download from your friendly app store soon so keep an eye out for that update and instructions.
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Wintec celebrates 10 years of friendship with Shimane University
Accompanied by Professors Jun Iwata and Dr Rie Sato, the students will undertake a two-week short study tour through Wintec’s Centre for Health and Social Practice and Centre for Languages.
The group was welcomed with a pōwhiri at Wintec’s city campus where the students responded with traditional Japanese songs. Shortly after, Wintec chief executive Mark Flowers and Shimane University professor Jun Iwata cut a celebration cake with the students.
Wintec international director Jason Matangi welcomed the visitors and spoke about the value of the relationship between Wintec and Japan.
“Maintaining international relations is essential for Wintec and for New Zealand. The 10-year anniversary is an important milestone in our relationship and is a recognition of our deep friendship and the regard with which we hold Shimane University and Japan.”
During their time at Wintec, the students will study nursing and medical education to get an overview of the health sector in New Zealand. This includes academic visits to Waikato Hospital and Waterford Birth Centre to allow the Japanese students to learn more about New Zealand practices.
To complete the Kiwi experience, the students will also take English language courses and live with local homestays. The group will also have a chance to tour around the Waikato region including weekend trips to Waitomo Caves, Rotorua and Taupō.
The relationship between the two institutions started 10 years ago through a staff exchange programme. Since 2010, Wintec has welcomed students from Shimane University for short-term training programmes every year.
Wintec and Shimane University aim to enhance this mutual programme in the next few years.