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- Alex John Lisa
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Education New Zealand launches Brand Protect 2.0 Campaign
On 23 November, ENZ will be launching a digital brand campaign informally known as ‘Brand Protect 2’.
This is a direct continuation of the Brand Protect campaign that ran July to August, and became our most successful brand awareness campaign to date. Research shows us that global sentiment towards New Zealand remains positive, so this is a key moment to leverage this attention to tell the education story in-market.
The new iteration will run in Indonesia, the UK, and Viet Nam from 23 November-23 December, with China following in January. Our campaign activity will be supported by a range of content on our own social media channels.
In addition to the content, a new landing page has been developed to further underline New Zealand education values and draw a connection between our global reputation and the strength of our education system. As well as this, audiences will be directed to explore their future study options on SINZ and join our social communities.
Please email brand@enz.govt.nz for all questions and enquiries, or speak to your ENZ representative.
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Around the world in five
UK
ELT sector concerns over rising agent costs
English language training institutions have voiced concerns that the rising commission rates of education agents are making it unsustainable for schools to pay.
GLOBAL
Bilingual education – a competitive advantage
Offering students a bilingual education could be key to improving access to higher education, provide opportunities to study abroad and improve future job prospects in an increasingly globalised world.
SOUTH KOREA
Fourth straight year of strong international student growth
Enrolments from Viet Nam are a strong factor in South Korea’s overall international student growth of nearly 70 percent since 2014.
BRAZIL
EMI courses in Brazil grow to more than 1,000
A growing number of higher education institutions in Brazil are recognising the importance of offering English as Medium of Instruction courses, with the number of EMI courses rising from 671 in 2016 to over 1,000 in 2018.
CHINA
The consolidation of private higher education
With more than 740 private higher education institutions in China, and thousands of private vocational schools, China’s fragmented private higher education industry is expected to undergo a wave of consolidation over the next decade.
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Wellington celebrates international students
The winners, who came from both secondary and tertiary level, included an award-winning documentary filmmaker, a star kapa haka performer, a co-founder of the New Zealand International Students Association and students excelling in rugby, basketball and rowing.
They were selected from the following categories: academic excellence, alumni, arts and culture, community engagement, leadership and sport. Each winner received a trophy, certificate and tickets to a Wellington experience.
WREDA’s Talent, Skills and Education Manager Brook Pannell said the students’ achievements reflected extremely well on the individuals but were also a great reflection of the wider Wellington region.
"It not only speaks volumes about the students’ abilities and work ethics but also about the quality of education and mentorship they are receiving in Wellington,” he said.
At the ceremony, guests were treated to a musical performance by local international student Sojeong Kim, a violin soloist from Wellington East Girls College, as well as a rousing performance from South Wellington Intermediate School’s Kapa Haka group. Well-known playwright and actor Jacob Rajan MNZM was guest speaker.
Kapa Haka group from South Wellington Intermediate School.
Award Winners:
Academic excellence
- Vineet Kaur, Whitireia (India)
- Yucen (Ethan) Wu, Wellington High School (China)
Alumni category
- Siang Lim, Victoria University of Wellington (Malaysia)
- Yorke Yu, WelTec (China)
Arts and culture
- Yuki Sugito, Wainuiomata High School (Japan)
- Maja Zonjic, Victoria University of Wellington (Croatia, Canada)
Community engagement
- Anis Emalin Madihah Mohd Nadzri, Victoria University (Malaysia)
- Khang Phan, Massey University (Vietnam)
Leadership
- Dahee Sohn, Victoria University of Wellington (Korea)
- Ravethi (Rae) Jeyakumar, Victoria University of Wellington (Singapore)
Sports
- Sam Walsh, Scots College (USA)
- Amber Jiang, Queen Margaret College (China)
Click here for full details of the winners.
The awards were developed as part of WREDA’s Wellington International Student Growth Programme (WISGP), which has a goal of doubling the number of international students arriving in Wellington by 2025.
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New Zealand academics star in event season in India
ENZ’s Country Manager for India, Jugnu Roy, leveraged the in-market presence of 14 New Zealand researchers and academics by putting together a third Guest Lecture Series (GLS).
“The GLS showcases New Zealand’s research strengths across a range of disciplines, particularly STEM, sustainability and nutrition which were of great interest to the audience, and reinforces the quality and global rankings of New Zealand’s universities to prospective students.
L-R: HE Ms Joanna Kempkers; Shri Manish Sisodia, Deputy Chief Minister Delhi and John Laxon, RD ENZ.
“The GLS was a big undertaking, with 44 lectures across 23 premier Indian institutions – it was very well-received by Indian students and academics.”
In addition, ENZ put together a high-powered Academic Conclave, attended by New Zealand academics as well as academics, researchers and industry experts from across India. It featured workshops on topics of mutual interest for both countries including smart cities, research collaboration and future-proof education.
The event was inaugurated by New Zealand High Commissioner Ms Joanna Kempkers, Deputy Chief Minister and Education Minister of Delhi Mr Manish Sisodia, as well as a video message by the Human Resource Development of India Mr Prakash Javadekar.“The programme aimed to introduce and progress collaboration opportunities between countries,” said Jugnu.
The event was inaugurated by New Zealand High Commissioner Ms Joanna Kempkers, Deputy Chief Minister and Education Minister of Delhi Mr Manish Sisodia, as well as a video message by the Human Resource Development of India Mr Prakash Javadekar.
- dayinthelife
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New Zealand is safe and open for business
New Zealand’s international education industry is open for business as usual, says John Goulter, ENZ General Manager Stakeholders and Communications.
“New Zealand remains a safe and welcoming place for international students to live, study and travel around,” he emphasised.
“While last Monday’s 7.8 magnitude earthquake gained global media attention, within a day of the quake, daily life in almost all parts of New Zealand had returned to normal.
“All of New Zealand’s gateway cities of Auckland, Wellington, Christchurch and Queenstown were open and all regional airports were operating – meaning people could continue to fly between destinations.
“New Zealand is remarkably resilient to these kinds of events.”
He emphasised that the earthquake was not centred near areas of high population density and its damage was not widespread.
“Two-thirds of international students are in Auckland which was unaffected.
“Similarly, Christchurch has been largely unaffected and the city is functioning as normal.”
ENZ had received no reports of any injuries to staff or students at schools, private providers or universities.
The earthquake had a big impact on Kaikoura, a small settlement several hours’ drive north of Christchurch in the South Island, and recovery work there would be ongoing for some time.
There had also been aftershocks, which were expected.
In Wellington, a small number of buildings in the central business district had sustained some structural damage, and these were being managed with minimal impact to normal business and daily life in the city.
Mr Goulter said that Education New Zealand had been working closely with its international offices to share updates on the earthquake to keep our key markets informed, and to monitor media coverage and perceptions of the quakes.
“We would like to reassure international agents, media, parents and potential students that New Zealand continues to be a safe, high-quality educational destination.”
He suggested that international students due to travel to New Zealand to make direct contact with their education provider for further information, or to monitor the Ministry of Education's website for updates.
Mr Goulter said he was confident that the recent earthquake activity would have minimal if any long term impact on New Zealand’s international student market.
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- 1 Million Cent Scholarship winner Matthew Kang2
- Tripartite Fund APPLICATION FORM Final
