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• US series studies Massey education

  Four half-hour TV segments and YouTube clips profile Massey’s education and research expertise in food safety, New Zealand society, aviation and veterinary medicine.

  Filming took place at the Manawatu campus in early July, and will be broadcast on America’s East Coast in August.

  US host, educational consultant and author Steven Roy Goodman has visited countries all around the world, portraying different aspects of the university sector. However, this is his first time filming in the Southern Hemisphere. The series has screened 123 episodes to date.

  “It’s an educational show where I aim to bring the ideas and news of universities around the world to the general public in the best way I can,” said Steven.
  
  Steven singled out the veterinary medicine discussion as one that would be of particular interest to students from the United States because of the Massey Veterinary School’s American Veterinary and Medical Association (AVMA) accreditation.

  Steven was also fascinated by the discussion on New Zealand society and Massey’s new BA degree with the head of the School of Māori Art, Knowledge and Education (Te Pūtahi-a-Toi) Professor Meihana Durie, and Pro Vice-Chancellor of the College of Humanities and Social Sciences, Distinguished Professor Paul Spoonley.
  
  “For me the discussion on New Zealand society was particularly eye-opening and not at all what I originally envisioned – I don’t think people in the US know a great deal about New Zealand society, but I think they will be introduced to it now,” said Steven.

  Project leader and International Development Manager for Massey, Bruce Graham, says the project will help promote Massey’s research, Study Abroad opportunities and specialist degree programmes in the US.

  “This will also add to the growing reputation of New Zealand’s wider university sector, and the capability and expertise of these institutions.”

  The TV episodes can be found on YouTube, and will also be included in Massey’s webpages and social media sites. You can view them below:

  Higher Education Today - Food Safety

  Higher Education Today - New Zealand Society

  HIgher Education Today - Veterinary Medicine

  Higher Education Today - Careers In Aviation

• NAFSA 2018 Shipping Label

• Overall Jan Aug 2014 2

• NZ EdTech breaks into Middle East market with ‘Play Code Learn’ teaching solution

  ByteEd is a New Zealand EdTech company with a mission to empower future generations to become creators of technology rather than just users. The company started out in 2018 by teaching industry-standard programming to high school and university students to create virtual reality worlds. However, a need to start reaching a younger audience was identified due to a lack of foundational concepts.  

  This led Founder and CE, Peter Dong and his team, to develop a comprehensive solution for students in their early years, using ‘Play Code Learn’ hands on kits combined with augmented reality and artificial intelligence to address this gap.  

  It is this solution that has been adopted as a core resource by Higher Colleges of Technology (HCT) in the United Arab Emirates for its new Computational Thinking course. All Emirati graduates from their six colleges will learn computational thinking and then using the Play Code Learn resource will teach this in schools where they will become teachers.  

  

  Dr Robert Miles and Haya Al Nuaimi undertaking training on the Play Code Learn kits at HCT Ras Al Khaimah

  Peter says that getting to this point has been the culmination of several years of hard work and relationship building, with patience and persistence being key to their success.   

  “We went into this process knowing that it would take time. We started with a real understanding of our customers’ needs and in particular those of HCT. HCT is a large organisation and we needed to build relationships with multiple key decision makers.  

  “We are so excited to have made this breakthrough into the UAE and hope it paves the way for more New Zealand EdTechs to do the same;” said Peter.  

  “As more educators at HCT in the UAE use our solution and collaborate with ByTeEd, then we’ll be building New Zealand’s reputation for our country’s capability in developing innovative and valuable EdTech solutions,” he added.  

  

  A student using augmented reality to program while the physical learning kit can be seen in the background.

  The opportunity to work with HCT all came about from an introduction that was facilitated by Education New Zealand Manapou ki te Ao (ENZ) at the New Zealand Pavilion at the Dubai World Expo in early 2022. Several New Zealand EdTech companies were invited to be part alongside other New Zealand education providers.  

  Dr Angela Fitzgerald, Executive Dean – Faculty of Education at HCT commented that the work that her Faculty was doing with ByteEd is powerful.  

  “Their approach empowers teacher educators through lived experiences of computational thinking to prepare future teachers in equally dynamic ways to equip young children with these very skills and knowledge. This will be necessary as they navigate their future worlds,” said Dr Fitzgerald.  

   

  

  Lecturer Jennifer Filinuk and Senior Lecturer Savita Parashar are using the hands-on learning tools to learn computational thinking before combining it with augmented reality.

   

  When asked what advice ByteEd would give to a fellow EdTech looking to expand their business overseas, and specifically into the Gulf Cooperation Council countries, Peter had some nuggets of advice.  

  He said that taking the first step to explore the market and gauge interest from target customers is key to gaining that initial understanding of the potential, as is gaining a clear understanding of the problem that you’re aiming to solve for this market. 

  “Show that you’re not just another visitor and be prepared to make multiple visits and build relationships.  

  “There are many opportunities in the Gulf region for New Zealand EdTech companies, with more funding available here due to a strong focus on education. The region is also one of few where the younger population is growing,” said Peter. 

  “There is also significant competition in this region however, so make sure to research potential competitors and consider how to position your company and product effectively”, he concluded.  

  For more information 

  ENZ, alongside EdTechNZ, recently hosted a Middle East EdTEch market deep dive with a presentation delivered by Nick Sheppard, Trade and Commercial Advisor from New Zealand Trade and Enterprise based in Dubai. Joining him in the session were the Founders of New Zealand EdTech’s ByteEd, Komodo Wellbeing and EDconnect. You can watch a recording of the presentation here with the slides available here.  

  If you have further questions about the support that ENZ can provide New Zealand EdTechs overseas, please contact ENZ’s Business Development Manager, Alana Pellow – alana.pellow@enz.govt.nz. 

• 2122 159 Attachment 1 ENZ Broader Impact Valuation Valuation Report

• Looking back and looking ahead in India 

  “We’ve seen some successes and we also have some learnings to share with the sector,” says Jugnu Roy, ENZ’s Director of Engagement based in New Delhi. 

  “With New Zealand’s borders remaining closed for the first half of 2022, it was certainly a challenge to sustain the Indian student pipeline into New Zealand for higher studies. We knew going conventional wouldn’t help, and so we amped up our PR efforts.”  

  Aligned with ENZ’s approach of offering future-focused education, the team targeted learning opportunities for tertiary students under the umbrella of an integrated campaign – Unlock Potential for the New You. Using digital platforms as well as mainstream media, the strategy included a mix of suitable learning opportunities and unique ways of engaging with our stakeholders. This successful campaign won Gold awards at 2022 South Asia SABRE Awards, ETBrandEquity Kaleido Awards, STAKES PR & Communications Excellence Awards 2022; Silver at Adgully IMAGEXX Awards 2022 and a Bronze at Campaign India PR Awards 2022. 

  Kick-starting the year with the first event of its kind, ENZ’s India team hosted the ‘Women of the Future’ virtual event. To ensure maximum reach, we collaborated with leading digital platforms such as Femina India and Tweak India, among others, achieving more than 5.8 million impressions. More recently, the collaboration with popular Indian celebrity Soha Ali Khan is helping to create a stronger recall value of New Zealand among Indian study abroad aspirants.  

  2022 was also a year of big announcements from New Zealand such as the global I AM New Campaign, the reopening of New Zealand’s borders, new scholarships exclusively for Indian students, and a series of visits from New Zealand universities to name a few. Supported by our PR agency, Ruder Finn India, these announcements all made headlines in prominent Indian publications and portals including The Hindu, The Indian Express, Financial Express, and Education Times.  

  “It’s always a challenge to be heard,” Ms Roy says.  

  “Some types of stories are much more likely to be picked up than others. For example, stories about our borders reopening, new research on Covid-19, scholarships for Indian students, the United Nations Sustainable Development Goals (SDGs) are of interest, as well as stories about Indian students or academics. 

  “Our team is always interested in success stories involving Indian students, and we look to New Zealand education providers to help us with sourcing these.  

  “It’s also important for institutions to be selective about the timing of their announcements, so journalists have the space to focus on each story, rather than choosing between multiple announcements at the same time.  

  “It's good to establish a single spokesperson for a given institution, and to ensure that Indian journalists seeking information get a timely response – if it’s a wide-ranging article they are likely to go ahead without input from New Zealand, which is a missed opportunity.” 

  The team is busy pulling together their plans for 2023, including how best to profile these initiatives to ensure high visibility.  

  “Finally, I would really encourage New Zealand tertiary education providers to think carefully about what Indian students and their families are seeking from investing in an international education experience, and how individually and as a sector we can work together to meet those expectations,” Ms Roy says. 

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• Dec 2012 Agent Newsletter

• Five steps to studying in New Zealand

  Lucia Alarcon, ENZ International Digital Project Manager, says the tool was developed to better support prospective international students, who often find it hard to know where to begin.

  “Choosing to study abroad is a big decision, so we want to make it easier for students to start the process by breaking the study abroad journey into five easy steps.

  “Research tells us that breaking down a decision into steps makes people more likely to start the process. User testing has shown our 5 Steps guide is a compelling way to encourage students to get started on their New Zealand study adventure.”

  Using appealing graphics and simple language, the five steps cover study options, budgeting, applying for a course, applying for a visa and departure.

  Each step guides students to relevant content on the SiNZ website, leading them to a wider range of pages. It also directs students to content added to SiNZ in recent months, such as the Cost of Living and Explore NZ pages.

• Journalists ice cream Japan2