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New AgentLab platform launched to support education agents
Launched in early August, the new platform features a wide range of relevant information and updates to support education agents and consultants promoting study with Aotearoa New Zealand. This includes a calendar of agent-focused events and webinars, resources, and latest news and updates from across the Aotearoa New Zealand education landscape.
In 2022, Education New Zealand Manapou ki te Ao (ENZ) reviewed its agent engagement programme to ensure its offering for education agents is best placed to support the international education sector’s recovery.
ENZ commissioned Edified to research and evaluate its broad agent engagement programme as well as the ENZ Recognised Agency programme. Refreshing the AgentLab platform to offer agents a wider range of information about Aotearoa New Zealand education was among the recommendations of the Edified report.
ENZ’s Director – Sector Services, Laura Simpson, said the AgentLab platform’s refresh was guided by a need to better support all education agents, knowing the crucial role they play.
“We are developing the AgentLab platform with more tools and resources. We will continue to grow the platform to best serve all agents in their work to support students wanting to study with Aotearoa New Zealand. This helps us ensure that agents have access to accurate information, so they are best placed to drive international student recruitment and support the sector’s post-pandemic recovery.
“This is important work given our goal to grow onshore international student numbers. Rebuilding the sector to a thriving, resilient one is a major focus for Aotearoa New Zealand. We know that the relationship between education providers and agents is the primary one. So our job, set out clearly in Focus Area One of the International Education Strategy, is to make sure we support high-quality education agents in recruiting students to Aotearoa New Zealand and supporting the sector’s recovery,” Laura said.
The new AgentLab platform is hosted at the same address as the old site at agentlab.enz.govt.nz. It is easily accessed through the single sign-on, MaiENZ portal through which ENZ offers all its digital services to Aotearoa New Zealand’s international education sector. Existing AgentLab users will be able to seamlessly access the new site with their current MaiENZ logins.
The discontinuation of the ENZ Recognised Agencies (ENZRA) programme that was announced to the sector and education agents in July was also an outcome of the agent engagement review. All education agents – including former ENZRA agents – will be able to access the same level of information and resources via the AgentLab platform. The discontinuation of the ENZRA programme will not affect this.
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From the CE: Boosting global connections in education
Kia ora koutou,
In March, I spent an incredible couple of weeks in New Delhi and Mumbai as part of the Prime Minister’s Trade Mission to India, and for the 2025 Asia-Pacific Association for International Education (APAIE) conference.
During the trade mission, I was pleased to witness, together with Prime Ministers Christopher Luxon and Narendra Modi, the signing of a refreshed bilateral Education Cooperation Arrangement (ECA) between New Zealand and India. Education is a key feature in the New Zealand-India bilateral relationship, with India the second largest source market of international students for New Zealand.
The trade mission also served as a valuable opportunity to grow our connections with the Indian Institute of Technology New Delhi (IIT Delhi) through the New Zealand Centre, which is at the heart of our education partnerships in India.
IIT Delhi is backed by all eight New Zealand universities and is a hub for joint research and advancing India’s Digital India vision in AI, data science and advanced engineering. Prime Minister Luxon spoke at the education event which saw the announcement of several education initiatives, including a scholarship package and virtual internship programme, aimed at deepening bilateral collaboration.
There is no doubt that New Zealand has made a splash in India, and we look forward to continuing the momentum.
Last week, the Government announced its Quarter 2 Action Plan for New Zealand with 38 actions focused on economic growth. Boosting international education and export education earnings is a key action under the plan. ENZ is currently leading cross-agency work to develop an International Education Growth Plan for the Prime Minister and Ministers, and will be undertaking a series of sector engagements in the coming weeks.
It is an exciting time, and I look forward to sharing more about this work in my next column.
Ngā mihi nui,
Amanda Malu
Chief Executive
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