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Register for ENZ’s market intelligence webinars for South Korea and Japan
An ENZ market intelligence webinar for Korea has been organised and registration is now open. It will offer local market updates and insights and share Immigration New Zealand updates.
Registration is also open for an ENZ market intelligence webinar focusing on the Japanese market. This will include local market updates and insights, 2020 dates and regional engagements and NZQA Amendments to the Code of Practice.
ENZ’s Director Asia, John Laxon, said the industry webinars will be a great opportunity for New Zealand education providers to receive local in-market intelligence from ENZ staff.
“This will ensure in-market recruitment efforts are well targeted. Our 2019 webinar series is providing market insights and updates from around the Asia region, taking into account strong industry interest in the 2018 series.”
South Korea Industry Webinar
Wednesday, 28 August, 11am Korea time/2pm New Zealand time
Japan Industry Webinar
Monday, 16 September, 11am Japan time/2pm New Zealand time
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Think New enters India
India is currently the second largest and fastest growing source of international students to New Zealand. Education New Zealand (ENZ) is looking to build on this positive momentum with a new marketing campaign.
While New Zealand is well known in India for cricket, tourism and to some extent movies such as The Lord of the Rings and The Hobbit, there is still work to do to improve awareness of New Zealand as a high quality education destination.
Kathryn McCarrison, General Manager Marketing and Channel Development, says: “Those who know New Zealand like New Zealand but there is a lack of awareness about us as a high quality international study destination. This campaign aims to help fill this knowledge gap.”
The campaign challenges prospective students who are already thinking about study abroad options to take the next step and convert their general interest in New Zealand into active consideration.
Visitors who register their interest in studying in New Zealand on the Education New Zealand (ENZ) campaign website will be contacted by a pool of New Zealand specialist education agents who can provide more information about the courses, the criteria and support with the application process.
Popular Indian Premier League (IPL) coach of the Chennai Super Kings and former New Zealand cricket captain Stephen Fleming is fronting the awareness raising campaign. By expressing interest, prospective students will be automatically “in to win” an exclusive dinner date with Stephen Fleming. Fleming’s team is having a great IPL season and he is highly regarded in Indian as among the best captains the Black Caps ever had.
“The New Zealand tertiary education sector has a huge range of programmes available. As well as being specialists in a number of areas we also offer niche and vocational courses which are less developed in other countries so New Zealand really stands out from the crowd.
“We want to continue to grow the number of high quality Indian students studying in New Zealand and for them to secure meaningful jobs, particularly in industries experiencing skill shortages such as I.T, Engineering, Agriculture and Forestry and Construction. We hope that this campaign will help us to achieve this goal,” Kathryn says.
ENZ is working with ten of the top Indian agencies on this campaign. These agencies will amplify the campaign messages through their own networks, reaching many thousands more students.
The campaign will run from 12 May to the end of June, building on a strong public relations strategy that ENZ has been running in India since October 2013.
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ENZ invites proposals to establish New Zealand Education Centres globally
The centres will deliver education programmes for students progressing onto further study with New Zealand education providers, and act as pathways for greater education, cultural and diplomatic engagement between New Zealand and partner countries.
The centres will receive support from New Zealand universities, ENZ design and marketing packages, and have opportunities to host events, promotions and student mobility activities.
“In developing New Zealand Education Centres we are extending our support for international students offshore, and providing flexibility in how and where they experience a high-quality New Zealand education” ENZ Chief Executive Grant McPherson said.
“The establishment of New Zealand Education Centres will support both the Government’s International Education Recovery Plan and the goals of the New Zealand International Education Strategy aiming for a more globally connected New Zealand.”
Interested organisations can contact John Laxon, Director Global Education Partnerships (nzcentres@enz.govt.nz) to receive further information on the establishment process.
Download the NZ Centre Proposal Summary Information 2021 here.
Proposals are due by Wednesday 25 May, with centres being established and open for initial student intakes by 2022.
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Insights Accelerator - 3 things for 30 minutes for PTE and ELS providers
The goal of the Insights Accelerator sessions is to offer concise information and insights to support our PTE and ELS providers. By focusing on three things within 30 minutes, Education New Zealand Manapou ki te Ao (ENZ) hopes to efficiently deliver useful takeaways while being mindful of busy schedules.
ENZ’s General Manager, Sector Engagement and Innovation, Wendy Kerr said that two Insights Accelerator sessions have been held so far and were well received by attendees.
“My team is constantly reviewing ways we can better engage with the sector and add greater value. With this platform, we hope that we can support providers in their strategic planning endeavours through the sharing of useful information about our services, as well as market insights.
“These sessions also provide an avenue for us to understand more about our customers. We will be hosting more of these sessions in the coming months so please keep an eye out for the invitation”, added Wendy.
For the launch session, Nick Sinclair, ENZ’s Global Brand Manager presented on the international advertising campaign: Learn New Every Day, and talked about the campaign rationale, channels and target markets, and campaign assets as well as where and how the sector can use these.
In the second Insights Accelerator, ENZ’s Director Insights Marie Clark presented information on ENZ Intellilab, including 2023 Ministry of Education Student Enrolment Data. Marie shared how providers can access Intellilab and the range of information available. The session also looked at the survey findings from the 2023 New Zealanders’ perceptions of the value of international education research and 2023 International Students Experience research.
If anyone missed the sessions, the slide pack and presentation can be accessed via the links below.
For further information, please contact Jane Yang, ENZ Business Development Manager – jane.yang@enz.govt.nz
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From Viet Nam to Aotearoa: 20 bright minds awarded school scholarships
Education New Zealand Manapou ki te Ao (ENZ) proudly celebrated the achievements of 20 outstanding Vietnamese students at the New Zealand School Scholarships (NZSS) 2025 awards ceremony and pre-departure briefing, held on 22 June 2025 in Ho Chi Minh city.
The event marked a milestone for these young students and their families, as they prepare to embark on a transformative education journey in New Zealand. It also served as a valuable orientation platform, offering practical insights into studying and living in New Zealand through sharing sessions led by NZSS alumni and their parents.
Now in its fifth year, the NZSS programme continues to strengthen its footprint with a record 45 participating New Zealand high schools and 47 fully completed applications resulting in 20 winners this year.
Among the New Zealand schools that successfully secured NZSS students, one private and four public schools joined for the first time – a testament to the programme’s growing influence and effectiveness in engaging with the education market in Viet Nam.
Participation in NZSS plays a vital role in raising New Zealand schools’ profile in Viet Nam. ENZ rolled out the 2025 NZSS campaign from January to March, with additional amplification in June, generating 48 media clippings with a combined PR value of NZD 131,000 and a social media reach of over 2 million in Viet Nam.
Speaking at the ceremony, New Zealand Consul-General and Trade Commissioner in Ho Chi Minh City, Scott James, said: “You had many choices for your education, and you chose New Zealand. For that, we are truly grateful.”
The latest awardees of the New Zealand School Scholarship pictured alongside their parents and representatives from ENZ and NZ Inc.
Nguyễn Thiện Nhân, one of the 2025 awardees, shared his emotions on receiving the scholarship:
“Being selected for this scholarship is not only one of the greatest honours of my life, but a moment that reminds me that hard work, belief, and perseverance can lead to something truly life changing. The more I learned about New Zealand – its values, its education system, and its people – the more I felt a strong connection. I realised: this isn’t just a place to study, it’s a place to grow.”
ENZ Regional Director – Asia (excluding China), Ben Burrowes, said he is proud to see the tangible impact of this scholarship.
“Many NZSS alumni have already achieved great success in their study and personal development journeys. Some are now beginning their careers in New Zealand, joining our workforce and contributing meaningfully to our economy and communities,” he said.“These achievements reflect both their talent and the opportunity the NZSS programme provides, and we are confident today’s recipients will follow in their footsteps,” Ben added.
This year’s scholarship ceremony coincided with the celebration of 50 years of diplomatic relations between New Zealand and Viet Nam – a fitting backdrop to a programme that continues to strengthen people-to-people ties and foster future global citizens.
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Education delegation to Asia
One of the real highlights of the trip for the Minister was meeting New Zealand alumni, compelling ambassadors for a New Zealand education. Vikra Ijas is a former University of Auckland student and co-founder of Kitabisa, a crowd-funding platform in Indonesia. His story of schooling and tertiary study in New Zealand leading to the establishment of his fundraising platform for social good in Indonesia was truly inspiring.
South Korea
The programme in South Korea included the Minister’s speech to the Korean International Education and Career Fair. This is the largest international education fair in South Korea, with an estimated 25,000 attendees. More than 40 New Zealand providers were present, many exhibiting on the Education New Zealand country pavilion.
The Minister also witnessed the signing of the Education New Zealand-Incheon Education Cooperation Arrangement (ECA). The formal partnership, based on the ECA, has been designed to establish and strengthen communication ties between ENZ and the Incheon East Asia Global Education Institute, to identify creative areas of potential collaboration and to open up more learning possibilities for our institutions and students.
Minister Hipkins also attended an event with New Zealand education agents, alumni and institutions to celebrate the 60th diplomatic anniversary between South Korea and New Zealand.
One of the highlights of the Minister’s visit to South Korea was on 24 October 2022, when the education delegation visited Kyodong Elementary School, the oldest school in South Korea (established in 1894). The delegation toured the school and interacted with the students who are participating with Raumati Beach School in the New Zealand - Korea digital cultural exchange programme supported by Education New Zealand and facilitated by Learn English Live.
Indonesia
The programme in Indonesia included bilateral meetings with the Secretary General of the Ministry of Education and Culture, the Coordinating Minister for Human Development and Culture, the Minister for National Development Planning and the ASEAN Secretary-General. The Minister also met with the President Director of Lembaga Pengelola Dana Pendidikan (LPDP), the key Indonesian government scholarship agency, to discuss opportunities to promote New Zealand as a destination for the awardees while further expanding the number of New Zealand institutions eligible to receive the scholarship students.
As well as the visit to Kitabisa, the Minister also had the opportunity to meet a group of Kiwi students interning at WIR Group (Metaverse) in Jakarta under the Prime Ministers Scholarship for Asia. The students were thriving on the unique opportunity and wringing every bit of experience from their internship at WIR. He also launched KIWI Challenge 2022, the annual entrepreneurship competition for Indonesian high school students organised by Education New Zealand.
As with South Korea there was a reception in Jakarta with agents, alumni, PMSA students and key stakeholders.
Singapore Visit
The focus of the Singapore leg of the visit was signing the refreshed Education Cooperation Arrangement with the Minister of Education from Singapore. The arrangement, first signed in 2018, confirms New Zealand’s commitment to engaging with Singapore on education cooperation initiatives in key policy areas including early childhood education, digital classrooms/blended learning, vocational and lifelong learning, sports and physical education, STEM uptake, and the development of mental health support programmes for the sector.
The Minister also made several institutional visits. The first was to the Institute of Technical Education Central College to understand where Institutes of Technical Education fit within Singapore’s education ecosystem; and the second was the Public Service Sector and Civil Service College. The purpose of this visit was to understand the role that the Civil Service plays in designing, developing and delivering programmes for the Public Service.
The final visit of the trip was to the Centre for Strategic Focus. The Centre is part of the Strategy Group in the Prime Minister’s Office which was set up to focus on whole of government strategic planning and prioritisation.
“The messages around the strong commitment of the New Zealand government to international education were very well received by our partners,” says ENZ Regional Director Ben Burrowes. “Whether via student mobility, international education partnerships or systems level dialogue, it’s exciting to see the interest generated through New Zealand stepping up its international engagement once again.”
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Register for NZIEC 2019
Click here to register, or find out more at www.nziec.co.nz.
NZIEC 2019 centres on the theme of ‘Navigating our changing world’. As our education system is reshaped over the coming decade, as international competition continues to intensify, and learner behaviour and technology rapidly evolves, how can we create a distinctive, competitive and valuable education proposition?
We’ll explore some ideas with our keynote speakers Dr Lisa Coleman, Guy Ryan and Chris Gallavin.
Dr Lisa ColemanDr Lisa Coleman is New York University’s Senior Vice President for Global Inclusion and Strategic Innovation, and Chief Diversity Officer, working to promote and build inclusion, diversity and equity initiatives. She previously held a similar role at Harvard University.
Dr Coleman has spent more than 20 years exploring global inclusion, diversity, innovation and technology. She sits on many national and international boards and is the recipient of numerous awards, recognitions, and honours for excellence in teaching and leadership.
Dr Coleman is known to be a dynamic speaker and we look forward to hearing her challenge our thinking on everything from unconscious bias to the benefits of workforce diversity.
Guy RyanGuy is an Edmund Hillary Fellow, was awarded Young New Zealander of the Year in 2015, was a finalist for Most Inspiring Person in the NZ Innovator Awards and has served on boards and strategic groups for business and government. Guy has spoken internationally and at home to more than 25,000 people, including TEDx and World Forums.
As the founder and CEO of Inspiring Stories, Guy has built an impressive track record of programmes and partnerships, supporting more than 7,000 young New Zealanders to build their entrepreneurship and leadership capability.
Chris GallavinProfessor Chris Gallavin is Deputy Pro Vice-Chancellor of the College of Humanities and Social Sciences at Massey University. Before joining Massey, Chris was Dean of the Faculty of Law at the University of Canterbury.
As an internationally recognised thought leader on tertiary education, Chris has a Master’s in tertiary management and governance from Melbourne University and has published in the area of university reform.
In 2018, Chris became an Eisenhower Fellow for New Zealand. His project, ‘The Global University 2.0’ looked at reshaping tertiary education to solve the problems of humanity.
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Does it matter if New Zealand wasn’t a student’s #1 choice? Join the Insights and Student Experience teams and find out!
In this session, Director of Insights, Marie Clark, Insights Analyst, Dr Tom Vardy, and Student Experience Manager, Ross Crosson, will give an overview of the key findings of the survey and will also exclusively preview our deep dive into the questions on decision making and country choice. Answering the question: Does it matter if New Zealand wasn’t an international student’s first choice?
In the 2024 International Student Experience Survey, students lifted their positive rating of their experience to 86 percent, two percent higher than the previous year. In addition, the number of students who rated their experience as “excellent” lifted eight percent to 41 percent. ENZ’s media release which includes links to the report and data sets can be found on our website - Rise in international students rating New Zealand experience positively.
As many education providers are looking to take advantage of new opportunities, this webinar is an important first chance to identify what additional support for international students may be required for the 2025 academic year.
Click this link to join the session: Student Experience Webinar | Tuesday 24 September 11am to 12pm.
