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  • Latest insights on international education

    The Insight Story March 2022 is the latest snapshot of international education from Education New Zealand Manapou ki te Ao. 

    This fourth issue includes research, insights and trends on: 
    • our top source markets 
    • other English-speaking international student destinations  
    • student visa numbers 
    • international student experiences  
    • transitions from secondary to tertiary study in four priority Asian markets. 
     

    Do you know, for example, which countries are most interested in our Study with New Zealand website?

    Or how students from Japan rate the value for money and cost of living in New Zealand, and their overall experience here?

    Or which nationalities have the highest number of student visas granted in other English-speaking international education markets?

    Or how positively international students rate their experience in New Zealand, and how international student experience at New Zealand universities compares with the global benchmark?

    To find the answers to these questions and more, read The Insight Story and sign up for future issues, on the IntelliLab website.

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  • Terms and Conditions International student conversion workshop

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  • NZIEC and the future of China student recruitment

    Mr Zhou Chenggang is president and chief executive officer of New Oriental Education and Technology Group, one of China’s largest student recruitment agencies.

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    In his keynote address, President Zhou will outline some of the key trends curently shaping student recruitment from China and highlight what the future will have in store for New Zealand international student recruiters.

    Alex Grace, ENZ Regional Director for Greater China and North Asia, said, “New Oriental has longstanding partnerships with schools and tertiary institutions across New Zealand. We’re looking forward to hearing President Zhou’s insights on the future of the Chinese student market and implications for New Zealand international education marketers.”

    During his more than 30-year career in the education sector, President Zhou has been awarded the Leader in Chinese Educational Enterprise and Outstanding Individual in Education Industry in 2011-2013 awards, and was the 2010 Person of the Year (Tencent, Global News, and Beijing Morning Post).

    Visit the NZIEC website to find out more about President Zhou and his keynote address.

    President Zhou joins conference MC Miriama Kamo, Dr Jason Fox and Dr Esther Brimmer as NZIEC headline speakers. NZIEC will be held at SkyCity Convention Centre in Auckland on 22 and 23 August,

    Get ready to reserve your place at the international education event of the year! Registrations for NZIEC 2017 will open on Wednesday 17 May.

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  • We’re on the way back

    ENZ’s Director of Insights, Marie Clark says interest in New Zealand as an education destination remains high, and the numbers contained in the April 2023 Insights Story back her up. 

    • Traffic to the Study with New Zealand website leapt from 75,000 users in November 2022 to 295,000 users in February 2023. 
    • At the beginning of March there were nearly 34,000 international student visa holders, up 98% since our borders opened. 
    • Overall application approvals return to around two thirds of pre-pandemic levels 

    In December 2022, ENZ moved into Phase 2 of the I AM NEW campaign. This involved moving to an ‘always-on’ approach that focuses on the individual stories of the students involved in the campaign which targets potential international students and their parents across 10 markets. With a mix of paid digital advertising across Google, Facebook, Instagram, YouTube, TikTok, DV360, WeChat and Bilibili, the campaign reached an audience of 57 million outside China and a further 19 million within China. Clicks on the campaign’s digital advertisements totalled 1.2 million and 109,000 respectively. 

    New Zealand’s largest source of international students also comes into the spotlight with an updated China Insights dashboard which presents key data and commentary to help readers understand the current state of the market. Other insights contained in the report highlight: 

    • international education competitor destination growth in 2022, 
    • agents’ perspectives of New Zealand, and  
    • analysis of the potential for older professionals whose focus on learning to help their career success is balanced by their preference to continue this study from within their home country. 

    Included in the report is analysis of domestic perceptions of how beneficial international education and students are to New Zealand, and newly released analysis of the broader impact of the sector on the New Zealand economy and communities. 

    The full Insight Story for April 2023 will be available on Intellilab shortly. You can sign up to Intellilab here. 

  • ITP Sector Roadmap

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