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Regional Partners’ workshop a triumph
In August, Ms Favaloro joined an Education New Zealand regional partners’ workshop to lead sessions on pathways, stakeholder engagement and the art of visual storytelling.
The 15 regional education organisations represented shared their insights, learned about regional education trends and heard about Study Melbourne’s initiatives and success.
“It was absolutely inspirational to spend time with Jane. She really gave me a sense of what we should be aspiring to and how we might get there,” said Bree Loverich, Programme Manager for Canterbury Leadership Accord and Christchurch Educated.
Study Melbourne was established in 2006. For over 10 years, international education has been Victoria's largest services export industry, generating more than $46 billion for the economy. Victoria is now considered Australia’s designated ‘Education State’ with over 175,000 students studying there annually.
Greg Scott, Regional Programme Manager for ENZ, believes there are many reasons for providers to connect with their regional education organisations, chief among them:
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Regional growth offers real benefits for education providers, regional economies, communities and students.
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Education providers can grow their international programme by sharing regional marketing economies of scale, and gaining greater access in international markets using regional partnerships.
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Regions offer distinctive opportunities for students to align their learning to employment opportunities and pathways to skilled residency.
"It was a pleasure to spend time learning how teams can convert a 'barrier' into an 'opportunity' when put into a room for a day and encouraged to engage,” said Jane Favaloro about the workshop.
“I look forward to hearing of the successes and, in the not so distant future, creating a superior student experience that targets specific international markets and enables mobility between Victoria and New Zealand."
Find out more about the Regional Partnership Programme here.
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Strengthening the international student experience
The true value of education starts with a great experience for the international students who choose New Zealand. These experiences help us to foster long-lasting connections with the rest of the world. These connections support the social, cultural and economic relationships New Zealand needs for its own prosperity.
In May we responded to allegations of visa fraud. With 125,000 international students studying in New Zealand last year, our industry is strong. To maintain the momentum we need sustainable growth. We all have a responsibility to make sure we have our settings right to attract the right students to the right programmes.
Education providers are at the heart of this. We have an industry of high performing institutions delivering outstanding programmes and products for domestic and international students. However, we acknowledge the concerns that have been expressed in the media around a small number of providers.
At Education New Zealand (ENZ) we are working more closely than ever before with our New Zealand government agencies. We are serious about our role in building a strong, sustainable international education system that works for New Zealand. We are committed to a joined up New Zealand Government approach to tackle issues of non-compliance which negatively impact on the exceptional contribution made by most of the 850 New Zealand providers enrolling international students.
ENZ welcomes the new code of practice for international students launched on 1 July as a way of strengthening provider engagement and responsibility for the student experience and with the agents New Zealand providers are working with.
Providers are the link between agents and student flows. We will be supporting providers to do the right thing, which the vast majority do, and continue working with other New Zealand government agencies for them to better understand where some providers may not be meeting these expectations. This will help us to help the industry safeguard our reputation as a world-class education destination and to protect the education brand that we have built together.
While market diversification is important for us, education markets like India are going to remain a critical part of our industry. Within the next five years India will have the largest tertiary-age population in the world with a middle class expected to grow to around 500 million. The demand for higher education is only going to continue to grow.
To be a part of this opportunity, we need to remain aspirational but we also acknowledge that we need to be smarter in how we operate.
We all need to be thinking long-term about what international education means to New Zealand. We are about sustainability, quality, value and integrity. We are about supporting mutual benefit and need to continually look at the value our own domestic students gain from international engagement. Done well, international education contributes hugely to our positioning in the global community.
Telling the international education story and showcasing the benefits it brings to New Zealand and New Zealanders is a top priority for ENZ. We encourage you to work with each other, your communities, and with us, to continue to highlight the value and vibrancy that international education brings to New Zealand.
John Goulter, Acting Chief Executive Education New Zealand
- NZIEC Esther Brimmer
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Introducing our joint work programme with Immigration New Zealand
The joint work programme will support the sector by sharing clear, consistent and relevant information. Aims include encouraging decision-ready applications coming into the immigration system, improving processing times, reducing pressure on the system and attracting genuine students.
First-time international student visa application checklist
The joint work programme has developed a student visa application checklist for people applying for a student visa as an international student for the first time.
The checklist provides a step-by-step guide for students. It will help first-time applicants avoid missing out information and including the correct supporting evidence needed so INZ is able to make decisions more quickly.
Not only does it include general application information, it also has further information for eight countries that require specific forms of verifications.
The checklist was developed in conjunction with ENZ and peak bodies and this feedback has been incorporated into the final version.
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2016 ISB results: PTEs and ELPs
The ISB is a globally benchmarked survey for international students which measures their level of satisfaction across four major dimensions including their arrival experience, the support they receive from their education provider, the quality of education provided, and their living experience in country.
International Student Barometer – PTE sector
The 2016 PTE sector ISB survey had 2,909 participants, a significant increase over the 2,010 participants in 2014, and saw the overall satisfaction of participating international students from New Zealand PTEs increase by 1.8% from the 2014 survey to sit at 89.5%.
New Zealand PTEs significantly outperformed the global benchmark for private education providers globally, being 2.2% above the global overall student satisfaction benchmark of 87.3%.
Within the four major components of the survey, PTEs outperformed the global benchmark on each dimension:
New Zealand PTEs (n=2,909)
Global Benchmark (n=13,145)
Learning Overall
90.3%
87.7%
Living Overall
90.7%
88.8%
Support Overall
88.9%
88.5%
Arrival Overall
92.6%
91.3%
International Student Barometer – English Language Sector
The 2016 English Language sector ISB survey had 3,597 participants, a significant increase over the 1,990 participants in 2014, and saw the overall satisfaction of participating international students from New Zealand English Language providers decrease by 2.2% from the 2014 survey to sit at 86.7%.
New Zealand English Language providers underperformed the global benchmark for English Language providers globally, being 1.0% below the global overall student satisfaction benchmark of 87.7%.
Within the four major components of the survey, English Language Schools underperformed the global benchmark on each dimension:
New Zealand PTEs (n=3,519)
Global Benchmark (n=14,804)
Learning Overall
85.6%
87.5%
Living Overall
89.0%
90.0%
Support Overall
91.3%
91.9%
Arrival Overall
89.8%
90.6%
Each participating education provider in the ISB survey receives a customised report based on their own international student survey results provided to i-Graduate which details their performance in relation to other participants in New Zealand, and an overall global benchmark. Providers use these results to make informed decisions to enhance the international student experience and drive successful recruitment and marketing strategies.
ENZ, who funds the ISB survey, receives overall aggregate results for each education sector, but does not have access to individual provider results. ENZ works with sectors to ensure the experience of international students in New Zealand enhances our reputation as a high quality, safe, and welcoming education destination.
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South America webinars a success
Last week, the ENZ South America team organised the first New Zealand Regional Webinars Marathon for education agents in South America, sharing information about education, tourism, economy and local industries from around New Zealand.
The webinars were presented by representatives from regional organisations and hosted by ENZ. Javiera Visedo, ENZ’s Senior Market Development Manager Colombia and Chile said webinars are an effective and low cost marketing tool that allows them to provide training for agents without moving from their desks.
“Agents are not able to attend all the education fairs, which can also be a big piece of work for our team. The webinars are a great way to solve both those issues, and allows us to connect with agents across the region without having to hold an in-person event,” said Javiera.
“In a large region like ours, we need to be creative!”
The sessions focussed on cities such as Dunedin, Wellington, Rotorua, Christchurch and Queenstown, presented by regional representatives Margo Reid of Study Dunedin, Christine Pugh of Grow Wellington, Meri Gibson of Rotorua Education, Karen Haigh of Christchurch Educated and Aaron Halstead of Study Queenstown.
The South American team said the webinars were a great success with more than 1,000 registrations and nearly 650 attendances - an average of 130 agents per session.
The majority of participants were from Brazil and Colombia, the largest markets in the region, though agents from Argentina, Peru and Ecuador also took part, reflecting a large interest in New Zealand education from the region.
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Launch of a visa-free guide for students
To help students prepare to enter New Zealand, Education New Zealand and Immigration New Zealand have launched a guide including the information required to enter New Zealand visa free. The guide is also available in Arabic and is particularly helpful for students travelling from the Gulf-Co-operation Council Countries during the Northern Hemisphere summer. You can check out both versions of the Travelling and Studying in New Zealand guide here.
Further translations will be added in due course.
If you've got students travelling to New Zealand from visa-waiver countries, or you're a student advisor in these countries then you may want to consider familiarising yourself with, and distributing the brochure.
