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• We want to hear from you!

  This survey is important to gauge ENZ’s performance and importantly, let us know how we’re doing, what services you value and what you’d like to see more of.   

  In last year’s survey, you highlighted several themes that we’ve been working to address. We heard that you need more advance notice of our global events to allow you to plan better. In response, we published our event calendar in November, covering events to be held in the last half of 2024. 

  You also said you wanted to see closer alignment between government agencies and the sector. As a result, we have worked with peak bodies and key government agencies to refresh the purpose of the quarterly Peak Body Forum and built a closer working relationship with the Alliance of Peak Bodies.  

  Other important themes included improving our engagement and integrating views of the sector in our planning, while providing more clarity on our range of services and support. We have provided more webinars ranging from showcasing the regions to the global agent network, through to leveraging research, data and analysis to provide you with targeted market insights.  

  Peak body and sector representatives were involved early in our business planning, including market prioritisation, to ensure that we walk in step with the sector. 

  While we may not always get it right, you can rest assured that we are listening and continually striving to deliver the products and services that you value and help you to grow.  

  A survey link will be sent out in early May. We look forward to hearing your thoughts to enable us to improve our support to the New Zealand international education sector. Thank you in advance for your participation.   

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• Soha Ali Khan advocates for a New Zealand education

  Ms Khan, who has 3.1 million Instagram followers and 2.1 million followers on Twitter, is a well-known Indian actress who has performed in around 30 films in Hindi, Bengali and English.  

  In her role as a brand advocate, Ms Khan will promote New Zealand as a preferred study abroad destination to Indian students and their families, through social media. 

  ENZ’s Director for India, Jugnu Roy, says that with New Zealand’s borders reopening recently, it is essential to reignite people’s interest in New Zealand as a study destination. 

  “Ms Khan’s academic qualifications and her own experiences as an international student, as well as her celebrity status, will help us maintain the quality reputation of New Zealand education in India,” says Ms Roy.  

  “She will be discovering and sharing insights on opportunities in New Zealand’s universities and schools, using her social media channels.” 

  The announcement of Soha Ali Khan’s appointment as a brand advocate received more than 4,000 likes on social media, and the related news media coverage included 30 stories with more than 226.3 million views.   

• New Zealand successes at PIEoneer Awards 2022

  Congratulations to the University of Auckland’s India Support Programme, which won Marketing Campaign of the Year against some strong competition. Congratulations also to Ngā Hononga-ā-Kiwa (University of Waikato), for being highly commended in the Championing Diversity category, and to Intern Abroad HQ, which was highly commended in both the Real Life Learning and the Sustainability International Impact categories. 

  These awards are highly sought after as they recognise innovation and achievement in global education. Around 550 people from around the world attended the event in person, with hundreds more online.  

  The University of Auckland, New Zealand: As India is the university’s second-largest source market, the India Support Programme was the perfect opportunity for Auckland to promote its support options to students, to provide them with a better experience and to build and maintain brand presence in the market. It created a short, simple, and effective basis for its campaign: ‘We are with you, until you can be with us in New Zealand.’ 

  Ngā Hononga-ā-Kiwa: In 2021, Ngā Hononga-ā-Kiwa (University of Waikato) had the highest Māori student population out of all New Zealand universities. It used two work streams to fill knowledge and opportunity gaps including the newly-created Māori Education stream, which created a tangible resource that informs educators and youth on how global citizenship is defined from a Māori/indigenous perspective, and Māori Business for which 24 students received full scholarships. 

  Intern Abroad HQ, New Zealand: Intern Abroad HQ continues to evolve its internship portfolio, even in a hard year like 2021. It expanded its range of placements and made sure remote and overseas internships aligned to at least one of the UN’s Sustainable Development Goals. It also launched the exclusive Experiential Learning Curriculum, a guided reflection course incorporated into all its internships, bridging the gap between interns’ studies and careers. 

  The New Zealand Global Competence Certificate, which is a collaboration between Education New Zealand Manapou ki te Ao, AFS Intercultural Programs and Massey University Te Kunenga ki Pūrehuroa, was also a finalist in two categories of the awards.  

  

  Grant McPherson presented the PIEoneer of the Year award sponsored by ENZ to AMOpportunities from the United States.

  ENZ sponsored the PIEoneer of the Year Award, for the organisation or individual who can demonstrate their commitment to improving the global education industry and show how their entry has genuinely changed the landscape we operate in.  Grant McPherson presented this year’s award to AMOpportunities from the United States, which aims to provide clinical training for schools, hospitals, and students globally. To date, more than 3,600 students have gone through the platform and completed rotations at 250+ clinical sites. With partners such as UChicago Medicine, MedStar Georgetown University hospital and more across the US, numbers look set to keep rising. 

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• International Student Experience Survey Example institutional summary ...

• Guide to Results oriented Project Planning and Monitoring

• Meet the team: Marie Clark, Director Insights

  Tell us about your role, the team you lead, and what your team does at ENZ for the international education sector. 

  I’m Marie, Director Insights for Education New Zealand Manapou ki te Ao. I lead the research and market analysis to provide insights that underpin ENZ’s work. This includes student experience, brand health, economic value, and New Zealander’s perceptions of international education.  

  We are a small team of five analysts and researchers but pack a lot of punch if I do say so myself. We are lucky enough to work with a range of teams across ENZ as well as the wider sector. Our findings are shared with our stakeholders and our education partners so that they can use this to make informed decisions about the future delivery of their international education products and services.  Much of our work is on an annual basis, meaning that each year we are looking for any small changes that might turn into long-term term trends. For example: 

  • in the international student experience survey, we want to look more at the people and connections and mental health.  If we spot changes, providers may like to adjust their support for students. 

  • through our perceptions work we want to understand, as international students return to New Zealand, if the way New Zealanders perceive the challenges and benefits of international students is changing. If we spot changes, we will work with providers to bring those benefit stories to the forefront.  

  Where were you working before joining the ENZ team?  

  I am a returning New Zealander, having spent the last 15 years in the United Kingdom, working in a range of insights, marketing, and communications roles in higher education. My most recent UK role was at Independent Higher Education, the representative and lobbying body for independent higher education, professional training and international pathway providers. Previously I worked for a policy communications consultancy, Hobsons, now QS Enrolment Solutions, and The PIE. 

  Tell us what the team has been working on since you joined and how the sector can access this?  

  I joined ENZ in October 2022 and since then have led the delivery of several key pieces of research and reports. Some recent highlights for me are releasing our insights on the 2013 – 2023 (part year) International Student Enrolment data, 2023 International Student Experience Survey and the 2023 New Zealanders Perceptions of International Students 2023.   

  We share all of our research, data and insights on ENZ's Intellilab and I would encourage anyone to sign up, if you haven't already. We also post links to past webinars that we have held in which we share our latest research and insights.  

  For those that are interested in being able to take a closer look at the data, we do share some data that has been officially released to Tableau Public.   

  What can the sector expect to see from the Insights team in the next 12 months? 

  Our team will be very busy over these next 12 months as we undertake a range of surveys and then following the fieldwork will be diving into the data and compiling insights reports, presentations and hosting webinars for the sector to take them through this.  To name just a few taking place over the next two quarters, we will be working on the: International Student Experience Survey 2024, Brand Health 2024, a sector survey, agent survey, and the New Zealanders perception of International Education 2024 survey. Phew! 

  So, watch this space here on E-News, via our Sector Engagement Team, or Intellilab where we will share our insights with the sector. If anyone in the sector has a query about past or future research opportunities or wants to organise an insights session with your organisation or stakeholders, then feel free to reach out to me and my team – insights@enz.govt.nz.   

  Tell us what you like to do when you’re out of the office and not nose-deep in international education data...

  I am still enjoying settling back into New Zealand.  It’s a period of both discovery and rediscovery.  Weekends are spent catching up with old friends and spending plenty of time with family, adjusting my two young children to the kiwi lifestyle.  I am a convert to cycling for transport and can be seen zooming all over Wellington, and sometimes further afield, on my electric cargo bike. 

  

• Study abroad promo in US

  Study Abroad Month, led by our Washington DC-based team, targeted the study advisors at United States universities, who support students with their study abroad plans. A series of videos were published each week and sent to key contacts, including a closing video from Education Minister Chris Hipkins. 

  Lewis Gibson, Field Director North America at Education New Zealand Manapou ki te Ao, says study abroad students are our main source of international students from the US.  

  “Pre-Covid-19, around 350,000 tertiary students each year spent a semester overseas as part of their degree. We’re looking to increase our share of this group. 

  “In normal times, US institutions and study abroad advisors rely on the voices of New Zealand alumni, who can share their experiences with other people on campus and build interest in a New Zealand study experience,” he says. 

  “We needed to do something different this year, because our borders had been closed so there weren’t the alumni students available on campus. We also needed a good way to remind study advisors about New Zealand’s unique education offering.”  

  Lewis says feedback from institutions in the US has been very positive, and they are looking forward to seeing students travel again to New Zealand. Some of the comments received included the following: 

  • “Thank you so much for letting us know about this exciting project! I just shared the New Zealand Study Abroad Month YouTube channel with our spring 2023 applicants... We are thrilled to nominate over 15 students to our outstanding partner universities in New Zealand ...for the first time in over two years!”  
    
    
  • “Thank you for sharing this information. I watched Fiona’s video for VUW and I am sharing it with several students who are deciding which NZ institution to attend for Term 1 via TEAN.  I’ll be certain to watch future videos and do the same with those.”   
  • “We are so grateful of the opportunities you provide our students, and our tight partnership together.”  

  “In case anyone is wondering, we initially intended to run the promotion for four weeks, hence the name, ‘Study Abroad Month’. But with the participation of so many universities, and the inclusion of additional videos reflecting the voices of students, it made more sense to expand the promotion to six weeks.”  

  Before our borders closed, the US was our sixth largest source of international students, with most students seeking to enrol in university-level study here. Study Abroad Month aimed to attract students to New Zealand from the US spring semester 2023 onwards.