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• US roadshow sparks interest in New Zealand universities

  Education New Zealand Manapou ki te Ao (ENZ), together with Victoria University of Wellington, Lincoln University, the University of Auckland, and the University of Otago recently completed a successful tour of high schools across Hawaii. The aim? To inspire local students to think of New Zealand not just as a beautiful place to visit, but as a world-class place to study. 

  Across a week-long series of classroom presentations, university fairs, and dedicated sessions for school counsellors, the New Zealand delegation engaged directly with more than 300 students and families and connected with 25 high school counsellors. 

   

  

  Representatives from New Zealand universities talking to students and their parents about their study offering.

   

  Director of College Counseling at Le Jardin Academy, Scott Liedtke, said face-to-face conversations are powerful.

  “When New Zealand educators come to Hawaii, it helps demystify studying overseas. Students and families can ask questions directly about cost, safety and credit transfer, and hear answers from the source,” he said.

  ENZ also partnered with the New Zealand Consulate in Hawaii to host two events for local school counsellors. A breakfast at the New Zealand Chancery and a brunch at the Consul General’s residence allowed for deeper discussions and relationship-building within the education community.

  Dan Cairns, Administration Manager at the New Zealand Consulate, described the events as more than just informational.

  “Each gathering was designed to reflect different kaupapa, from celebrating international education to acknowledging our shared Polynesian connections – these moments created space to build people-to-people ties that go far beyond the classroom,” he said.

  The impact of the roadshow was immediate. Each of the attending universities reported that at least two students had begun applications to study in New Zealand.

  Director of Engagement, North America, DuBois Jennings said for ENZ, the roadshow represents a step towards long-term engagement in a region with shared cultural values.

  “The clear appetite for New Zealand study options, shows there is real value in continuing and expanding this mahi,” he said.

  Scott Liedtke echoed that sentiment. “New Zealand feels like a home away from home for many of our students. With its island lifestyle, cultural familiarity, and globally recognised education, it’s a natural fit,” he said.

  “Here in Hawaii, we say the ‘coconut wireless’ — word of mouth — is strong. Once a few students head to New Zealand and love it, that news spreads fast,” Scott added.

  For New Zealand study providers looking to find out more about the Hawaiian market, you can contact DuBois Jennings directly via email: dubois.jennings@enz.govt.nz

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• Girls in Tech plugs women into a career with computers

  This year’s lucky recipients – the top 18 out of 436 total applicants – will have the opportunity to participate in fully funded courses with Hacktiv8, an Indonesian coding bootcamp and training provider.

  “We are so glad to be able to offer further learning opportunities to women in Indonesia who are either already in tech or thinking about entering this fast-growing industry,” ENZ Programme Manager, Naluri Bella Wati, said.

  It’s the sister initiative to ENZ and Girls in Tech Indonesia’s Arisan Digital 2020, a series of workshops delivered to members of Girls in Tech Indonesia and members of the public throughout last year.

  The workshops featured top New Zealand academics and covered a range of topics, including cyber security, artificial intelligence, augmented reality, big data, and more. A total of 1,141 women across 20 cities in Indonesia participated in the hybrid and then virtual sessions.

   “This industry-specific partnership with Girls in Tech allowed us to accomplish two key things: position New Zealand as a world leader in the area of tech education, and second, to showcase New Zealand’s unique teaching style in an innovative, offshore format,” Desiree said.

  Both Arisan 2020 and the Girls in Tech Scholarship are part of the government’s Recovery Plan for International Education, under the internationalisation section of the ‘strengthening the system’ stream.

• Viet Nam kickstarts 2021 with series of offline student events

  This January, ENZ’s team in Viet Nam sought out a number of opportunities for New Zealand providers to appear at in-person or hybrid events.

  ENZ has also participated in a series of multi-destination education fairs organised by SiPM and ATS at three top high schools in Ha Noi, university admission day in the northern Vĩnh Phúc province, and a New Zealand University Fair co-hosted by ENZ at Nguyen Sieu school (a long-standing partner for several New Zealand institutions).

  As travel restrictions are still in place around the world, these fairs are not necessarily aimed towards immediate student attraction. ENZ is attending these events as part of the marketing and brand protection work that comes under the third workstream of the Recovery Plan for International Education.

  Many attendees expressed a wish to study in New Zealand, especially after learning about our successful COVID-19 response.

  “Students and parents are still concerned about safety and political stability, so New Zealand is currently being viewed as an ideal destination for study when border restrictions are lifted,” ENZ Market Manager – Viet Nam, Van Banh, says.

  Viet Nam’s economy was heavily impacted by COVID, but data still shows that Vietnam recorded net positive GDP growth in 2020, which is considered an impressive achievement in the present global context. As a result, other study destinations have also kept their promotional activities warm in this market.

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