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- TheImpactAwards 2422 WEB
- The Insight Story March 2022
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Government's response to Productivity Commission report
The Commission’s report highlighted a number of constraints and challenges across the tertiary education system. The response outlines the Government’s consideration of the report and the opportunities for improvement that have arisen from it. It lays out the Government’s plan for a world-class higher education system that promotes greater innovation, flexibility and responsiveness, while safeguarding our strong international reputation.
In its response, Government has set out its plan for action through four inter-related areas of focus that span the tertiary education system:
- Creating a more student-centred system
- Meeting the needs of industry through relevant, responsive, and supportive teaching
- Improving performance across the system
- Enabling and encouraging innovative new models and providers.
The work-plan signals potential opportunity for the international education sector. It sets out a plan for work to ensure the tertiary education system is open to new ideas and new ways of doing things. This will include consideration of potential changes to funding, regulatory and quality assurance arrangements, where this will lead to benefits for learners and for New Zealand.
ENZ has contributed to the development of the Government’s response on behalf of the sector, and continues to work with other government agencies to ensure international education remains a key part of the resulting work plan.
This will be a significant undertaking. The Government will work with providers, employers, students and other stakeholders as it progresses the work. Engagement will begin soon, including through the development of a new Tertiary Education Strategy in 2018.
- Around the world in 15
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NZ Education Fair in Bangkok sets record for provider attendance
‘Tis the Season for international education events in Thailand and the increasing numbers of providers and agents is testament to the popularity of New Zealand as a study destination amongst Thai students. The series of events held from 30 August to 2 September included an agent seminar, the Bangkok Education Fair and then mini fairs held in Chiang Mai and Chonburi.
The agent seminar was attended by 108 education agents from 79 companies, including a significant number of new agents. Education New Zealand Manapou ki te Ao’s (ENZ) Thailand Team delivered a presentation that covered insights into New Zealand’s brand health as a study destination and the current landscape of the Thai student market. Updates were well received, with feedback indicating that the majority of attendees were either satisfied or extremely satisfied with the content and the networking opportunities provided. This positive response underscores the value of agent engagement in Thailand.
Agent one one-on-one meetings with Avondale College.
The Bangkok Education Fair, held on 31 August, saw the largest number of education providers in attendance in ENZ’s history. ENZ’s Market Manager for Thailand, Chortip Pramoolpol said that there were 79 representatives from 60 institutions, including all eight New Zealand universities, 44 schools, vocational institutions, private training establishments, and English language providers.
“The fair attracted 1,460 visitors, offering students and parents an excellent opportunity to connect directly with education providers.
“Prospective students and their families engaged in one-on-one discussions about New Zealand’s academic programs, student life, and pathways to success. The event garnered positive feedback, with 84% of surveyed sector representatives reporting satisfaction or extreme satisfaction with the fair,” said Chortip.
Prospective students talk to Nicki Sephenson about study opportunities at Mountain View High School in Timaru.
At the opening ceremony, New Zealand Ambassador Jonathan Kings presented the Alumni Hall of Fame Awards. These annual awards honour alumni who have achieved notable professional success, gained significant social recognition, and positively contributed to promoting New Zealand as a premier study destination.
New Zealand Ambassador Jonathan King (centre) and the former Interior Minister of Thailand, Purachai Piumsomboon (centre right) with ENZ‘s Jaruwan Pongiaruwat (second from left) and Chortip Pramoolpol (second from right). They are pictured with the Alumni Hall of Fame awardees and KOLs.
ENZ also organised a special seminar featuring three distinguished guests. Purachai Piumsomboon, the former Interior Minister of Thailand, spoke about his experience sending all three of his children to study in New Zealand from primary school through university. Additionally, Peterpan and Lilly Nichapalak, two influential figures with nearly one million followers, shared their personal stories about how studying at New Zealand high schools positively transformed their lives.
In the lead-up to the Bangkok fair, ENZ organised a series of events aimed at expanding outreach to Thai students. From August 27 to 29, ENZ conducted a school roadshow across six schools in Chonburi, delivering information sessions about studying in New Zealand. A notable highlight of the roadshow was a simulated classroom experience hosted by a New Zealand school, allowing Thai students to get a taste of the New Zealand education system firsthand.
Dr. Jane Berry from Avondale College demonstrated NZ simulated classroom for Thai students to easily understand the interactive Periodic Table.
Following the main fair, a mini fair was held on 1 September in Chiang Mai and Chonburi offering another chance for prospective students and parents to interact with New Zealand education providers. The event series concluded with a final visit to two more schools on September 2, also in Chonburi and Chiang Mai. These additional events emphasised ENZ’s commitment to engaging with students beyond the main fair, fostering strong ties with schools, agents, and prospective students in the surrounding Bangkok region.
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Viet Nam kickstarts 2021 with series of offline student events
This January, ENZ’s team in Viet Nam sought out a number of opportunities for New Zealand providers to appear at in-person or hybrid events.
ENZ has also participated in a series of multi-destination education fairs organised by SiPM and ATS at three top high schools in Ha Noi, university admission day in the northern Vĩnh Phúc province, and a New Zealand University Fair co-hosted by ENZ at Nguyen Sieu school (a long-standing partner for several New Zealand institutions).
As travel restrictions are still in place around the world, these fairs are not necessarily aimed towards immediate student attraction. ENZ is attending these events as part of the marketing and brand protection work that comes under the third workstream of the Recovery Plan for International Education.
Many attendees expressed a wish to study in New Zealand, especially after learning about our successful COVID-19 response.
“Students and parents are still concerned about safety and political stability, so New Zealand is currently being viewed as an ideal destination for study when border restrictions are lifted,” ENZ Market Manager – Viet Nam, Van Banh, says.
Viet Nam’s economy was heavily impacted by COVID, but data still shows that Vietnam recorded net positive GDP growth in 2020, which is considered an impressive achievement in the present global context. As a result, other study destinations have also kept their promotional activities warm in this market.
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Around the world in five
UK
What can the UK do to attract overseas students? Imitate Australia
The UK must not become complacent – competition for international students around the world is growing. We need a coordinated effort between universities, government and the private sector.
SCOTLAND
Push for post-study work scheme
Scotland has urged the UK government to review its immigration policy and to create a Scotland-specific post-study work scheme.
VIET NAM
Cram-and-exam framework has got to go
Employers across Vietnam say its graduates lack critical thinking skills and work-readiness and are calling for the cram-and-exam framework to go.
RUSSIA
New recruitment drive to attract students from Europe and America
The Russian government is planning to introduce a series of measures, including new scholarships and streamlined visa processing, to encourage more students from Western countries to study in Russia.
CHINA
Belt and Road countries attract students
Countries that are part of China’s Belt and Road Initiative are more popular among Chinese students as study destinations, with 66,100 students in ‘en route’ countries in 2017, up 15.7 percent from 2016.
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NZIEC KI TUA 2024 programme now live
Keynote speakers this year include the Minister for Tertiary Education and Skills, the Hon Penny Simmonds, Fanta Aw, CEO, NAFSA, Sir Ashley Bloomfield, and a special guest speaker from the 2024 Country of Honour – India.
Built on the Te Ara ki te Ao theme, the 2024 programme features sessions woven around sub-themes focused on –
Growth opportunities: How to sustainably grow international education exploring new products, services and markets while optimising technology.
Student experience: Explore all aspects of the student experience and ensure international students remain at the heart of our mahi. Insights and best practice to improve outcomes across the student journey.
Indigenous international education: How we take on the role of kaitiaki and foster indigenous-to-indigenous education relationships to give best effect.
Attraction and acquisition: Understand the unique value proposition of New Zealand education for impactful student recruitment through education agent engagement, international marketing, communications, market research and analysis and partnerships in education.
Market updates: Gain insights and updates from a range of global markets.
The conference also includes a range of engaging breakout sessions, including workshops and panel discussions hosted by experts across the sector, centred on the five sub-themes.
Check out the full programme here: https://www.nziec.co.nz/programme
We look forward to seeing you at NZIEC KI TUA 2024, register today: https://www.nziec.co.nz/registration
