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  • Refresh of ENZ Recognised Agency programme

    The ENZ Recognised Agency is a programme focused on identifying and engaging with proven, committed and ethical education agencies. It was re-launched in late 2018.

    ENZ is dedicated to increasing engagement with quality education agencies that have demonstrated a long-term commitment to promoting New Zealand as an international study destination and are successfully placing students at New Zealand education providers. 

    The Recognised Agency programme intends to allow ENZ to better, and more regularly, interact with high-quality education agents. While it is not a regulatory programme, it is anticipated that education providers and prospective students will have a higher level of confidence in the quality, expertise and commitment of a Recognised Agency.

    Recognised Agencies are able to display the above logo.

    Go to our StudyinNewZealand website to view the refreshed list. For queries regarding education agents, please email: agenthelp@enz.govt.nz.

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  • ENZ launches Future Proof campaign

    New Zealand was ranked the #1 country in the world for educating students for the future, according to a report by The Economist Intelligence Unit (EIU) released late last year.

    On 19 March, ENZ launched an eight-week global campaign to promote the ranking and encourage international students to sign-up to ENZ’s database marketing programme.

    The first phase of the campaign focuses on awareness. Ten days in, the campaign video has attracted more than 6.1 million views on Facebook and over 1.8 million views on YouTube from the target audience.

    Patrick Holden, ENZ’s Digital Media Project Manager, said the campaign is part of a robust media framework that ENZ developed in 2017 which can be rolled out globally.

    “In the design phase, we used learnings from our previous media activity and leveraged our in-market team knowledge and we’re pretty happy with the results we are seeing so far,” said Patrick.

    “We have also put a lot of work into better understanding our audience’s journey – what students first click on, where that leads them, and what other key information they seek.

    “This helps us understand what information students connect with, such as the future proof ranking, and what attracts them to study in New Zealand.”

    The second phase of the campaign will start in April, and will be focussed on converting the audience into enquiries to institutions.

    The ‘Future proof’ campaign integrates ENZ’s social communities and digital channels via ENZ’s student attraction engine and will be the first campaign integrated with the database marketing platform.

    The campaign emphasises New Zealand’s strengths outlined in The EIU Worldwide Educating Students for the Future Index, including:

    • An education system that develops in-demand skills such as critical thinking, creativity, independence and teamwork.
    • We offer diverse learning experiences inside and outside the classroom, and our practical, hands-on approach teaches students to use their knowledge in real-world situations.
    • New Zealand is a modern, progressive and open-minded country. The experiences students have here enable them to grow personally as well as academically.

    Check out this infographic to find out more about New Zealand’s top performance in the index.

    To learn more about Future Proof, visit the campaign landing page.

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