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- India Broad Field of Study
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India communications campaign wins top honours at PRWeek Awards Asia 2015
The awards, in their 14th year, are among the most prominent and competitive ones in the region. Organised by Haymarket Media Ltd, they celebrate the most inspired and successful campaigns, companies and individuals in the Asia-Pacific communications industry.
The integrated campaign developed by ENZ’s India team along with support from industry partners created new ways of engaging with Indian students to study in the country’s institutions. ENZ used a combination of public affairs, public relations, advertising, consumer promotions and digital amplification, to highlight its offerings to the Indian student market. Initiatives introduced by ENZ in India were supported by NZ Inc. agencies and ENZ’s India PR agency partner Genesis B-M.
Speaking about the awards, Ziena Jalil, Regional Director – South and South East Asia, Education New Zealand said, “We are delighted with this recognition. It is a privilege to be considered for these awards with the likes of the UN Foundation and USAID and emerge winners.”
The PR Week Awards complete a hat-trick for the India PR campaign, following its win at the Public Affairs Asia Gold Standard Awards in November last year.
“Industry recognition is a great validation of what we have tried to achieve in terms of raising New Zealand’s profile as a quality student destination and education business partner in India,” says Ziena.
To learn more about the India PR campaign email: india@enz.govt.nz
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Around the world in five
US
New international student numbers decline for the first time
The number of new international students in the United States declined by 3 percent in 2016-17 – dropping for the first time in 12 years according to the Institute of International Education’s Open Doors survey.
CANADA
Publicly-funded healthcare available for New Brunswick students
International students in the Canadian province of New Brunswick will now be eligible for publicly-funded healthcare if they are studying full time in post-secondary education.
AUSTRALIA
Locked out: Australian study visas and international students with disabilities
International students with significant health needs or disabilities could be restricted from studying in Australia because of regulations around who pays for the cost of their care.
AFRICA
Pan African University to offer virtual education
A new virtual higher education option will soon be launched to offer distance education to students from 54 countries in Africa, taught in both English and French.
JAPAN
Improving equity and efficiency in Japanese higher education
The Japanese government is considering major reform to higher education by moving to an income-contingent loan scheme, whereby students enter university at little-to-no immediate cost and pay off their tuition later.
- Miss Hong Kong
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World-class fusion cuisine and culinary skills at Viet Nam gala dinner
The three teams, each consisting of two Vietnamese and two New Zealand students, showcased their culinary skills on stage in front of 170 guests, including New Zealand Minister of Tertiary Education, Skills and Employment, Steven Joyce.
The event was the outcome of two months’ hard work for the three teams, who initially worked together online to develop their menus under the guidance of culinary mentor and 2013 MasterChef New Zealand finalist, Vanessa Baxter. The teams met face-to-face in Ho Chi Minh City on 3 June, and then spent the following three days visiting Vietnamese markets to collect their fresh local produce before finalising their menus at the Caravalle Hotel kitchen.
At the gala dinner, the guests were treated to a selection of dishes from the students’ three-course fusion menus. Meanwhile, the three official judges – Haike Manning, New Zealand Ambassador to Viet Nam; Le Xuan Tam, Executive Chef, Caravelle Hotel and Brendon Partridge, Executive Chef, JW Marriott Hanoi – sampled all of the student’s dishes throughout the evening.
Decision making was tough and competition was high. Team 1 narrowly missed coming first, and Team 2 won the guest vote.
Minister Joyce announced Team 3 as the overall winner. Their braised lamb shanks with pickled cabbage, potato rosti and reduced jus proved most popular. This team included Jamin Gibson (Auckland University of Technology), Emma Waser (Otago Polytechnic), Phan Văn Lâm (Viet Giao Tourism School), and Nguyễn Ngọc Quân (VATEL International Business School Hotel & Tourism Management).
“It is so amazing that we won the competition,” said Emma Waser. “We gelled so well as a team throughout the whole competition but we worked especially well together on the night.
“We had to delve into each other’s cultures and traditions to come up with our fusion menu. I have learned how important it is to mix it up – to use different flavours and borrow from other traditions and cuisines.
“It has been amazing to come to Viet Nam and see what else is out there in the world – to find out more about different cultures, different people and different food.”
Said Jamin: “I have really enjoyed the food, the friendliness of the people and their hospitality. I definitely want to return to Viet Nam with my wife.”
Nguyễn Ngọc Quân enjoyed learning how to cook lamb the Kiwi way. “I learned to cook lamb the way that is more traditional in New Zealand. Typically the Vietnamese dislike the smell of lamb but our slow cook method and flavours in the lamb shank proved really popular.
“I admired my New Zealand team mates’ techniques and knowledge as well as their ability to think innovatively and creatively,” he said.
The gala dinner was the result of the New Zealand – Viet Nam Culinary Collaboration, an initiative that came out of the New Zealand – Viet Nam Strategic Plan on Education signed in November 2015. The plan is designed to deepen the level of engagement between the two countries and enrich students’ learning.
“The New Zealand – Viet Nam Culinary Collaboration is yet another example of the growing education relationship between our two countries,” said ENZ Chief Executive, Grant McPherson.
“While it has been fantastic to see the outstanding teamwork between the students, the gala dinner was also an opportunity to showcase New Zealand institutions’ vocational expertise and our education system’s world-renowned practical application of skills which prepare students for the working world.”
Grant emphasised that everyone involved in the collaboration was a winner.
Team 1 included Ryan Prouting (Ara, Institute of Canterbury), Tuainekore Taringa (NZMA), Trịnh Xuân Hoàng (Viet Giao Tourism School), and Nguyen Thuy Tra Giang (VATEL International Business School Hotel & Tourism Management).
Team 2 included Ella Ritson-Jones (Southern Institute of Technology), Jamie Bell (Wellington Institute of Technology), Dương Nhật Huy (Viet Giao Tourism School) and Phan Trong Bao Chau (VATEL International Business School Hotel & Tourism Management).
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Introducing Misako Pitt, Tokyo
We are delighted to announce that we have recruited Misako (Misa) Pitt to step into the role for a 13 month assignment. Misa joined the team at the New Zealand Embassy in Tokyo on 3 August.
Misa was born in Los Angeles, USA and grew up in Australia and Japan. She graduated with a BA in economics from Stanford University and went on to complete a Masters at Columbia University. Misa is a Certified Public Accountant and has worked in a range of finance roles with US corporates. Her most recent role was Executive Director of the Australian and New Zealand Chamber of Commerce in Japan (ANZCCJ) where she was accountable for the operation of all organisational activities of the ANZCCJ, including event management, public and media relations, programme initiatives, membership recruitment and financial and staff management.
As the co-Chair of the Stanford University OVAL (Outreach Volunteer Alumni Link) in Japan, Misa has been passionate about promoting international education to the Japanese educational community. Misa also has a passion for film and worked on promoting an American/Japanese medical documentary called ‘The Power of Two’, an official selection at the Tokyo International Film Festival in 2011.
Both Fiona and Misa will be at NZIEC 2015 in Hamilton this month. Please take the opportunity to introduce yourself to the ENZ Tokyo team!
