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New Zealand education tours Latin America
From 3-20 March, ENZ joined more than 25 New Zealand education providers and 150 agents for the 5th annual South American Roadshow.
The roadshow kicked off in Bogota, Colombia, with the first New Zealand Ambassador resident in Colombia, HE Lucy Duncan officially opening the New Zealand pavilion at EduExpo.

ENZ’s busy welcome desk at Eduexpo Bogota
Over two days, the pavilion had more than 12,000 visitors and was profiled on national television, proving Colombians’ growing interest in studying in New Zealand. The Bogota agent seminar attracted 120 agents.
For the first time, the roadshow included an agent seminar in Mexico, in response to industry demand to include the Central American country. Some 19 institutions and 24 agents attended, which Javiera Visedo, ENZ’s Senior Market Development Manager Colombia, said was a great start for the new market.
“It was a perfect opportunity to start business connections, and all agents were very pleased to know more about what New Zealand can offer their clients,” she said.

New Zealand Ambassador to Mexico Mark Sinclair at NZ Inc presentation in Mexico City
Brazil was the next stop with a two-day agent seminar attended by 25 institutions and 78 agents from across Brazil followed by involvement in EduExpo Sao Paulo.
Ana Azevedo, ENZ’s Senior Market Development Manager Brazil, said the agent seminar went very well and there were several highlights.
The Agent Seminar session at EduExpo Sao Paulo with New Zealand alumnus Ricardo Mendes speaking.
Also of note was a preview presentation of the 2018 BELTA Market Survey which is co-sponsored by Education New Zealand. Among the results was this figure – 82% of agents interviewed confirmed growth in interest among Brazilian students for study in New Zealand.New Zealand Ambassador to Brazil, Caroline Bilkey, participated in all activities on the first day, and agents and institutions held an impressive 412 meetings over the two days. “The agent seminar had a New Zealand alumni panel with alumni sharing their views on New Zealand education, which was very well received,” said Ana.
“This was extremely pleasing,” Ana said.
The New Zealand Pavilion at EduExpo Sao Paulo attracted 9,717 visitors over the weekend, and institutions were very pleased with the quality of the visitors and are already expecting to grow their current student numbers over the next 18 months.
The roadshow ended in Santiago, Chile with 18 agents (including two from Argentina) and 14 institutions participating in an agent seminar.
At the networking function, Chilean-Kiwi alumni attended as did Peter Chrisp, Chief Executive of New Zealand Trade & Enterprise (NZTE), who was very impressed to hear their stories and to see how proud they are of their time in New Zealand.
Ana and Javiera said the success of the roadshow was due to participation of many NZ Inc colleagues.
“For the first time, an NZ Inc presentation was part of the Agent Seminar, providing key insights to agents and providers of the different approaches and priorities of each New Zealand government entity present in the region.
“In particular, we would like to thank Immigration New Zealand for allowing two immigration officers to participate in the events, providing training sessions to agents and to give advice to students during the fairs.”
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- Programme Bogota Agent Seminar
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What’s new on The Brand Lab this month?
The ENZ Brand Lab is a rich source of images, videos and other marketing tools to help our industry partners promote New Zealand education.
Orientation images and vox pop videos
ENZ visited one of our local university campuses over orientation to find out how new international students were enjoying their first days of study in New Zealand.
We asked students to answer three questions about their experience so far. You can find these videos on the Brand Lab by searching “Vox pops”. Or share the videos directly from our Facebook page by following the links below.
- How do you feel starting your New Zealand study journey?
- What’s been your biggest challenge in New Zealand so far?
- Why did you choose to study in New Zealand?
To find the images from this shoot, go to the Brand Lab and search for “Orientation”.

To find the images from this shoot, go to the Brand Lab and search for “Orientation”.
Future Proof video
The Economist Intelligence Unit ranked New Zealand #1 in the world for preparing students for the future. ENZ’s Future Proof Yourself video features international alumni sharing how their New Zealand education helped to prepare them for the future. The video has been very popular across our social media channels and has been viewed more than 30 million times.
To share the video on your own channels, search “Future Proof” on the Brand Lab or share directly from our Facebook page.
Register for the Brand Lab
It is quick and easy to register for the Brand Lab. Simply go to www.thebrandlab.enz.govt.nz and complete the registration form.
If you haven’t visited the Brand Lab in a while, please note that we migrated to a new website mid-way through 2017. The new Brand Lab is much easier to use with improved search functionality. If you haven’t used the new site yet, you will have to register again.