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  • An opportunity for NZ primary schools to grow their international business!

    The programme, which starts on Tuesday 15 October, is a new initiative jointly organised by Education New Zealand Manapou ki te Ao (ENZ) and Schools International Education Business Association (SIEBA). Hosted by ENZ’s Mary Camp and SIEBA’s Melissa Heyrick, the series of webinars is open to all New Zealand primary schools, from those seeking Code Signatory status, to those starting out, and those looking for support to grow.  

    The programme will run from Term 4 into early 2025 and every aspect of managing an international programme for primary schools will be covered – with the focus on Years 1 to 6. Participants will meet experts, be guided through services and resources, get connected to others, and get advice to support success.  

    The webinars will be interactive and engaging, and content will be shaped as the series progresses depending on the needs and requests shared during the sessions.  Mary and Melissa are both former teachers and will provide open, jargon-free sessions that build the confidence of the primary school sector to grow international business that benefits both schools and their communities. There will be plenty of time for questions and discussion.  

    Following the first session on Tuesday October 15 at 3.30pm there will be two further sessions in 2024 to help schools prepare for Term One 2025. There will be further webinars held throughout 2025.  

    Register once for the whole series at https://enz.zoom.us/meeting/register/tZUrd-6urTkpHtQITM1XtbIoTbEOBfBxqGr1  

    After registering, you will receive a confirmation email containing information about joining the meeting. Sessions will also be recorded with links shared on Intellilab to enable those that missed out to catch up.  

    E tipu e rea – grow and thrive! 

  • Viet Nam Market Insights: Opportunities and Challenges for New Zealand's PTEs and ELS Providers

    On 29 August, Education New Zealand Manapou ki te Ao (ENZ) held an Insights Accelerator session for representatives from Private Training Establishments (PTEs) and English Language Schools (ELS) across New Zealand. ENZ’s Market Manager - Viet Nam, Van Banh, delivered a presentation that outlined Viet Nam’s current market trends, barriers to student recruitment, and essential tips for providers aiming to strengthen their presence in this dynamic country.  

    The session had 30 representatives from 20 PTEs attending, demonstrating how New Zealand education providers are recognising the opportunities for growth given the country’s expanding economy and growing middle class. As Van noted " Viet Nam offers significant growth opportunities, but success will require a tailored approach that addresses both the evolving demands of Vietnamese students and the competitive landscape." 

    The demand for English language skills is particularly high in business, technology, and education, as Vietnam continues its global integration. This makes New Zealand's high-quality ELS programmes attractive. 

    For PTEs, the country's growing economy requires a workforce with practical, vocational skills, which New Zealand’s providers are well-positioned to offer. Many PTEs and ELS institutions provide pathway programmes that help students transition into higher education or industries with globally recognised qualifications, Vietnamese students are attracted to New Zealand programmes that enhance employability both in Viet Nam and internationally. 

    Van added that despite these opportunities, there are some challenges.  

    “Tough competition from other study destinations and the changing preferences of Vietnamese students—away from traditional English and vocational courses—will require providers to adapt and innovate. The country's rapid development and young population present long-term growth potential, but strategic planning and market responsiveness will be key,” said Van. 

    The slides from the Accelerator Session can be found here. You can also watch a recording of the session here - https://youtu.be/KQE22JV1t2w

     

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  • International education drives soft power in offshore markets

    Former Ambassador to Brazil Caroline Bilkey knows this only too well. She says our strong reputation in international education is a “success story” which pays dividends down the line, as former students happily help to build our profile globally.

    In her role progressing New Zealand interests offshore, Ms Bilkey has seen first-hand the benefits of working within networks of local people who studied in New Zealand.

    “Not only is their experience in New Zealand a great conversation starter, but it also means you are more likely to be given the benefit of the doubt, and the person may be more willing to advocate your issue with their peers, because they know and like New Zealand, having studied there.”

    Trade and business can benefit from link to international education

    With more than 30 years’ experience with the Ministry of Foreign Affairs and Trade and multiple offshore postings, Ms Bilkey knows of countless instances where trade and business have benefited from a direct, or indirect, link to a former international student’s New Zealand education experience.

    One such example is an Argentinian-Brazilian woman who returned to Brazil after studying in Auckland, to work for Fonterra and Zespri. Ms Bilkey describes the woman as “able to talk enthusiastically about the New Zealand story behind the products coming in”.

    She believes there is something “quite special” about the links built through international education, largely because students are usually young, and their experiences are intense and formative.

    Whether it is international students coming to study in New Zealand or Kiwis studying abroad, Ms Bilkey believes that there are many benefits associated with international education, beyond diplomacy, international trade, and the obvious economic benefits.

    Positive international education experience opens hearts and minds

    There are higher-level, public good benefits, she says. “A positive international education experience contributes to the global good, as it opens hearts and minds and encourages tolerance.”

    Other benefits for all of us include the exposure to cutting-edge thinking and breakthroughs resulting from research collaboration between New Zealand and international students’ home countries. “The idea that if you get outside the box and have people coming in with a different approach, that can sometimes generate really positive, new and innovative ideas.”

    Ms Bilkey is in no doubt that a positive international education experience in New Zealand boosts our connectivity with the rest of the world by building long-term relationships, enhancing business, opening doors to trade opportunities, and helping shape global citizens, all badly needed in a world facing unprecedented challenges.

  • From the CE: Ki te Ao - To the World

    Tēnā koutou katoa 

    This will be my last column as Acting Chief Executive, as later this month I will be handing over to Amanda Malu, ENZ’s incoming Chief Executive. 

    It has been a privilege to lead ENZ since November 2023.  Over the past eleven months I have had the pleasure of connecting with the sector and New Zealand Inc colleagues to advance New Zealand’s international education offerings to the world. I have also deeply valued being part of the ENZ team – I have been awed by the commitment everyone has to international education.

    It has been inspiring to be part of New Zealand Inc’s commitment to double the value of our exports in the next decade.  We are working alongside our major export agencies, and collectively working to find solutions.   

    The Government has also signalled increased focus on Southeast Asia as a key market for New Zealand.  Recently I was pleased to join our Minister, Hon Penny Simmonds, when she held bilateral meetings with senior delegations from the Philippines and Viet Nam.

    Some of the highlights during my time at the helm have included interacting with scholars at the first ever Manaaki New Zealand Scholarship Conference in May, attending the New Zealand – China Education Forum with China’s Minister of Education His Excellency Dr Huai Jinpeng in June, and receiving the President of India, Honorable Smt. Droupadi Murmu, at our New Zealand International Education Conference (NZIEC) KI TUA in August. It has been wonderful to witness first-hand the transformative power of international education.

    I would like to acknowledge and thank everyone in the sector who work so hard to grow international education and its value to New Zealand. As I return to the Board, I am very much looking forward to seeing the sector continue to flourish.

    Kei ōu ringaringa te ao. 

    The world is yours.

    Dr Linda Sissons 

    Acting Chief Executive 
    Education New Zealand Manapou ki te Ao

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