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  • Rise in international students rating New Zealand experience positively

    In the 2024 International Student Experience Survey, students lifted their positive rating of their experience to 86 percent, two percent higher than the previous year.  

    In addition, the number of students who rated their experience as “excellent” lifted eight percent to 41 percent. 

    The results were announced today at the international education sector conference, NZIEC KI TUA, which was organised by Education New Zealand Manapou ki te Ao (ENZ). 

    Commenting on the survey results, ENZ Acting Chief Executive Dr Linda Sissons said the results demonstrate the high quality of the New Zealand education experience both inside and outside the classroom. 

    “That we have a significant increase in the number of students rating their overall New Zealand experience as excellent is something to be celebrated. The results are a reassuring testament to the ongoing recovery of the sector and our ability to deliver international students what they highly value in a study destination.  

    “We are delighted to see how positive students are about the people they meet and connections they form in New Zealand. This speaks strongly to the enriching ties these students will have to our country in the long run, and how we will benefit and learn from each other,” Dr Sissons said. 

    2024 sees the highest proportion of international students (41 percent) rating their overall New Zealand experience as ‘excellent’, up from 33 percent in 2023. This proportion is higher than any of the previous three surveys undertaken. This year also includes a much larger sample of 6,431 students compared to 4,755 students last year.  

    Students were most positive about the people and connections they experienced in New Zealand (90%), followed by education experience (87%), making study arrangements (87%), arrival and orientation (85%), and living experience (83%).  

    Students also positively rated their experience using an education agent, particularly their agent’s knowledge of their education provider’s application process (84%), New Zealand application options (81%) and how using an education agent reduced the time taken to complete their application (79%). 

    For further information:   

    Visit Tableau Public to access the data sets (login required) - International Student Experience Survey 2024 | Tableau Public

    Visit ENZ's Intellilab for the full report - International Student Experience Survey 2024 Report | ENZ IntelliLab

    Or contact: 

    Sai Raje | Senior Communications Advisor, Education New Zealand Manapou ki te Ao    

    sai.raje@enz.govt.nz   

     +64 21 479 649    

     

    Notes to Editors:    

    About the New Zealand International Student Experience Survey 2024  

    The New Zealand International Student Experience Survey aims to better understand the overall student experience for international students enrolled with New Zealand education providers as well as those who have recently completed their studies. The survey also aims to understand where improvements can be made to enhance the international student experience.  

    International students across all sectors and all stages of the student journey were invited to participate in this online survey. Fieldwork for this survey was conducted from 10 May to 4 June 2024 and included 6,431 respondents representing over 100 nationalities. 

     

    About Education New Zealand Manapou ki te Ao (ENZ) https://www.enz.govt.nz/     

    ENZ is the government agency dedicated to helping Aotearoa New Zealand realise the social, cultural, and economic benefits of international education. Our role is to promote New Zealand as a high-quality education destination offering excellent education and student experiences and to encourage New Zealand students to study overseas.  

    With approximately 105 staff in 16 locations around the world, ENZ works closely with New Zealand’s diverse education sector which includes schools, English language providers, Private Training Establishments, Institutes of Technology and Polytechnics (Te Pūkenga), and universities. Internationally, we work with a range of education stakeholders, including government agencies and education providers to identify and encourage sustainable growth opportunities for New Zealand’s education sector.    

     

     

  • NZ’s education brand remains stable despite border closures

    A recent presentation by Jason Cate of Kantar, who carried out the 2022 annual brand survey for ENZ, considers two broad questions: 

    • How is the demand for international education changing post-Covid 19? 
    • How is New Zealand’s brand as an education destination being impacted? 

    “This programme tracks perceptions of New Zealand as an education destination globally, but also specific association statements and overall sentiment, appeal and attractiveness,” Jason Cate says.  

    “It’s always interesting to see how this develops and changes over time, particularly over the last couple of years, given all the challenges.” 

    More than 4,800 potential students were surveyed online across 11 priority countries, as well as their parents in some markets. The 16-24 year olds surveyed were mostly current students, and all of them were considering further study in an offshore, English-speaking country. 

    Jason Cate says the survey shows the overall nature of demand for offshore education is stable in 2022, and only slightly lower than before Covid-19.  

    The core reasons why students are considering studying offshore haven’t changed: 

    • to live and travel overseas 
    • to meet new people 
    • to enhance their employability. 

    The survey shows there has been a significant reduction in the proportion of students delaying their studies because of Covid-19 (from close to half of students to around one third), but the proportions of students considering both study offshore and at home, or study offshore and online, have increased. In other words, there is a shift in their preferences for the mode of delivery. 

    Across most of our key partner countries, perceptions of New Zealand are relatively constant, with the only change being a small decline in awareness. New Zealand again tussles with Singapore for the fifth strongest brand in student mobility among English-speaking countries. 

    For more details about global demand and perceptions of New Zealand’s education brand in individual markets, you can listen to the full presentation on Intellilab here, by registering and logging in through MaiENZ. 

     

  • Amanda Malu

  • New Zealand experience grows global indigenous network

    A special bond forged through a Study Abroad programme, involving Vermont’s Champlain College and Auckland University of Technology (AUT), was marked by the gifting of a unique pare whakairo (carved doorway mantel) to the US College in September.

    Called Te Hononga (The Convergence), the pare whakairo was created by kaiwhakairo (Māori carver) Pahi O’Carroll over four weeks in residence on the Champlain campus. 

    The pare is unlike any other. It is carved from a wood native to the area – black walnut – and evokes values, beliefs and traditions common to both Māori and the indigenous people of Vermont, the Abenaki.

    The relationship between Champlain and AUT dates back five years, when New Zealand Honorary Consul and trustee of Champlain College, Dr George Burrill, first established a study abroad exchange programme between the two institutions. To date, over 100 students have participated.

    One of the highlights of American students’ time at AUT is the Noho Marae programme.

    “Every year students tell us how the Noho Marae programme has profoundly impacted them,” ENZ General Manager – International, Lisa Futschek, says. “It turns them into lifelong advocates for New Zealand, its education system and Māori culture.”

    Run by AUT Senior Lecturer in Māori and Indigenous Development, Jason King, the mini-course includes basic Te Reo Māori, Māori mythology, waiata (songs) and cultural customs. It includes with a noho marae (weekend-long marae experience). 

    King describes the course as “the base of a tree, from which branches and leaves grow”. 

    “The course puts indigenous goggles on students,” he says. “It opens them up to areas of discussion with their own indigenous people.

    “My ultimate aim is to connect us not only globally, but indigenously.”

    Thanks to their connection to Māori via AUT and the Noho Marae programme, Champlain College made a formal connection to their own indigenous people, the Abenaki tribe. A representative from the Abenaki was present at the unveiling of Te Hononga. 

    Many US students choose to keep in touch after they return home through the student-led Whānau Councils. These were first established in 2010 after students from Europe were so moved by their AUT marae experience that they set up their own group to maintain their connection to New Zealand and each other. There are now three Whānau Councils across Europe and the US actively supported by AUT.

    For the European council’s 10-year anniversary, members of group are planning to return to New Zealand – this time with their partners and children.

    “We tell them during the Noho Marae, after studying in New Zealand you are whānau for life,” King says.

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