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  • Spotlight on Sri Lanka: A growing market for New Zealand

    The international student demand from Sri Lanka is strengthening across universities, private training establishments (PTEs) and institutes of technology and polytechnics (ITPs).

    New Zealand’s growing popularity is also evident in international student enrolment trends: 3,120 Sri Lankan students enrolled for study in New Zealand between January and August 2025, marking an impressive 57 percent increase compared to the same period in 2024.

    ENZ’s Market Manager – Sri Lanka, Monika Chaudhary said New Zealand’s growing popularity in Sri Lanka as a study destination reflects both rising aspirations among Sri Lankan learners and their strong confidence in New Zealand’s education offering.

    “With strong momentum building organically in Sri Lanka, ENZ is supporting this opportunity by investing in its marketing efforts, combining out-of-home advertising, promotions on radio, social media channels and an expanded “New Zealand Taught Me” campaign.

    “This campaign showcases authentic stories of Sri Lankan students studying in New Zealand – helping build aspiration and trust in the New Zealand brand,” Monika said.

    Watch below ENZ’s recent feature that highlights the journey of Manodya, a Sri Lankan student in New Zealand.  

    A highlight of ENZ’s promotions in the market is the first ever Study with New Zealand Roadshow to be held in Sri Lanka from 5-8 March, featuring 19 New Zealand education institutions across three subsectors.

    The roadshow aims to strengthen institutional partnerships, increase visibility of New Zealand’s education offering in Sri Lankan schools, and provide targeted support for education agents through seminars and capability‑building sessions.

    ENZ is also partnering with Thames International to deliver the Colombo and Kandy student fairs on 7-8 March, supported by extensive promotions, including digital promotions through Study with New Zealand channels that will help nurture prospective students and maintain their interest in New Zealand education offerings beyond the events.

    This coordinated effort reflects New Zealand’s long-term commitment to Sri Lanka as a market with strong and sustainable growth potential across the entire tertiary sector.

  • Haere rā: Farewell message from former Chief Executive Amanda Malu

    Tēnā koutou katoa,

    As I close out my time as Chief Executive of Education New Zealand Manapou ki te Ao, I leave with confidence in the future of the international education sector for New Zealand.

    Over the past year the sector has continued with steady and balanced growth, contributing more than $4.52 billion annually to the economy and enjoying enduring public support for international students. 

    Our most recent New Zealand International Student Experience Survey also showed strong support from international students, with 87 percent of those surveyed rating their New Zealand experience positively. That’s an excellent result and something to celebrate.

    Last year, the Government launched the International Education Going for Growth Plan, and I am really pleased that this work is tracking well. ENZ has been focusing its promotional efforts on markets with the highest potential for growth while continuing to maintain New Zealand’s strong presence and reputation for high-quality education in other markets. This work continues as ENZ enters its next planning cycle.

    While Chief Executive, I feel extremely privileged to have joined three Prime Minister-led delegations, championing New Zealand’s unique education offering in Grow markets including China, India and Viet Nam. Another highlight was travelling to Beijing last year for the China Annual Conference and Expo for International Education (CACIE), at which New Zealand had the distinction of being the Country of Honour. 

    I have deeply valued being part of the ENZ team and my overall reflection is one of immense gratitude. It has been an absolute career highlight for me and an incredible experience made possible by the great people of this organisation.

    I would like to end by acknowledging and thanking everyone in the sector who works so hard to grow international education and its value to New Zealand.

    I know 2026 will be another exciting year and I wish you success ahead. 

    Hei te tau tītoki,  

    Amanda Malu

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