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• Indonesian events see strong interest from agents, students, NZ alumni, and scholarship applicants

  In late January, Education New Zealand Manapou ki te Ao (ENZ) and all eight New Zealand universities joined forces to promote New Zealand's education offerings in Surabaya and Jakarta, Indonesia. The collaboration between ENZ and the universities aimed to strengthen ties with Indonesian education agencies, school counsellors, and alumni, fostering future partnerships and enhancing the visibility of New Zealand as a preferred destination for international education. 

  ENZ and the New Zealand universities organised a series of promotional activities in Surabaya on 24 January that saw participation from 11 agencies and school counsellors representing six schools. The promotional activities continued in Jakarta the next day, where representatives from 22 education agencies and 18 schools further demonstrated enthusiasm and interest in a New Zealand education. ENZ’s Regional Director for Asia (excluding China), Ben Burrowes and Market Manager (Indonesia and Malaysia), Naluri Bella, also had engagements with key agencies, such as Fortrust Education and SUN Education, across the two days.  

  Ben Burrowes said that the two events served to reconnect the universities with Indonesian agents and schools and proved an excellent opportunity for the institutions to showcase the diverse range of academic programmes available in New Zealand. 

  “The two events provided a platform for open discussion, idea exchanges and the exploration of potential partnerships that were focused not just on recruitment but also on building sustainable collaborations that would benefit both New Zealand institutions and Indonesian students seeking quality education abroad,” said Ben.  

  “A great example of such potential partnerships is how one school has already followed up saying they’d like to invite the universities back for a ‘New Zealand day’ event, 

  “These discussions come at an opportune time as ENZ continues to firm up its Indonesia strategy for the next financial year,” added Ben.   

  Following the university events, on 27 January, ENZ co-hosted a New Zealand Alumni Day with New Zealand Inc agencies. The event included information sessions on New Zealand scholarships, ranging from the New Zealand Manaaki scholarships and the Indonesian government scholarships such as LPDP (Indonesia’s Institute of Education Fund Management) and Indonesian International Student Mobility Awards (ISMA), attracting around 100 potential leads. This initiative aimed to guide and inspire prospective students in their pursuit of educational opportunities in New Zealand.  

  ENZ and NZ Inc also witnessed the launch of the New Zealand - Indonesia Alumni Association during the Alumni Day. The Association serves as a networking platform for connecting New Zealand alumni in Indonesia, fostering a supportive community and providing ongoing resources for professional and personal development. The event concluded with a networking dinner, providing a relaxed and informal setting for alumni to connect with each other and with representatives from New Zealand universities.  

  

  ENZ’s Naluri Bella moderating the alumni sharing session featuring alumni from different scholarship schemes at the New Zealand Alumni Day on 27 January 2024. From left to right: Nur Khaririyatun – Lincoln University, Master of Management of Agribusiness (Ministry of Agriculture scholarship), Alifia Sabila Putri – University of Canterbury (IISMA Scholarship), Moses Gregory Ginting – University of Auckland, Master of Energy (LPDP Scholarship).

  

  Agents in Jakarta engaged in interactive games to deepen their understanding of the beautiful and diverse landscapes and culture of Aotearoa New Zealand.

  

  ENZ’s Ben Burrowes speaking at the New Zealand Alumni Day, highlighting the benefits of Study in New Zealand in front of the potential students.

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• International education matters

  These values are at the core of international education and they are more important now than ever.

  Over the past five days, these values have been clearly demonstrated by our Prime Minister Jacinda Ardern who describes New Zealand as a proud nation of more than 200 ethnicities and 160 languages.

  “We were not chosen for this act of violence because we condone racism… (or) are an enclave for extremism. We were chosen for the very fact that we are none of these things; because we represent diversity, kindness, compassion, a home for those that share our values, a refuge for those who need it.”

  These values are embedded in our education system.

  The New Zealand International Education Strategy 2018-2030 also reflects these principles.  A key goal is to grow global citizens – to ensure both domestic and international students have the skills and capabilities to live, learn and work globally.

  While our country grieves, we have been heartened by the outpouring of love and support within New Zealand and from around the world. It has been encouraging to see student-led compassion at work – Campus Watch initiatives, social media engagement and practical help with transport and food.

  Last year, the University of Canterbury’s Student Volunteer Army (SVA) welcomed student leaders from Marjory Stoneman Douglas High School in the US, scene of a deadly school shooting, to discuss student-led mobilisation in the face of extreme challenge. When Friday’s attack happened, the US students were quick to reach out to their Christchurch peers. This is a testament to international education’s ability to foster meaningful and life-long connections.

  ENZ will continue to promote New Zealand internationally as an inclusive and welcoming study destination – why? Because international education changes hearts and minds.

  Kia kaha, Kia maia, Kia manawanui – be strong, be steadfast, be willing.

   

  Grant McPherson, Chief Executive of Education New Zealand

  

   

   

   

   

   

   

• ENZ strengthens applied education connections in Viet Nam through targeted engagement

  Education New Zealand Manapou ki te Ao (ENZ) has successfully delivered a targeted engagement programme in Viet Nam for New Zealand’s ITP and PTE sector, supporting providers to build connections, raise profile and position applied education as a strong pathway for Vietnamese students.

  Delivered from 29 March to 5 April 2026, the eight‑day programme spanned four key cities and marked the first sector‑specific, ENZ‑led initiative focused on applied and work‑integrated education in Viet Nam.

  Strengthening sector visibility and connections

  The programme was strategically designed to lift awareness of New Zealand’s applied education offering and to support providers to engage more deeply with the local education system. ENZ led a structured programme of in‑market activity, including:

  • networking sessions with education agents and applied education partners
  • targeted school visits, reaching around 350 students through career‑focused engagement
  • student‑facing outreach activities
  • a country briefing and a high‑level meeting with the Department of Vocational Education under Viet Nam’s Ministry of Education and Training.

  ENZ also worked closely with selected market partners to amplify reach and impact, with partner‑led activity including additional agent meetings, student engagement events and education workshops.

  

  Above: Representatives from New Zealand education institutions provided career guidance to students at various high schools

  Strong market response and growing awareness outcomes

  Market response throughout the programme was consistently positive, with strong interest from education agents, schools and students in applied and work‑integrated programmes. Key areas of interest included scholarships, tuition affordability, updated entry requirements for Vietnamese students, and post‑study work opportunities that support longer‑term career outcomes.

  The programme also delivered strong media results that significantly strengthened awareness of New Zealand’s applied education offering and reinforced positive perceptions of its education quality and experience in Viet Nam.

  Building momentum in Viet Nam

  ENZ’s Market Manager – Viet Nam, Van Banh, said the programme is helping build momentum and setting New Zealand’s vocational education sector up for sustainable growth in Viet Nam.

  “The response we have seen in Viet Nam has been very encouraging. Education agents, schools and students are showing strong interest in New Zealand’s applied and work‑integrated education, particularly around scholarships, affordability and clear pathways to employment,” Van said.

  “The strong media coverage from this programme has also helped lift awareness of what New Zealand offers, reinforcing its positive attributes around quality, employability and accessibility. We’re looking forward to building on this through targeted digital activity and local storytelling.”

  Building on this momentum, ENZ will deliver a follow‑up digital campaign featuring local influencers and stories from alumni and current students to further amplify the visibility and impact of New Zealand’s ITP and PTE sectors.

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• Mapping emerging trends in education

  ENZ General Manager – Student Marketing, Paul Irwin, said attendees really enjoyed tackling these big issues during the Crowdsource Café session. 

  “Our audience uncovered some really interesting themes and thoughts for us all to reflect on. Ideas included focusing less on competition and more on collaboration, for example the opportunity to build your own degree across New Zealand.

  “We also talked about how everyone is the student of the future.  There will be more opportunities for lifelong learning and there will be a greater need to upskill due to automation,” Paul said.

  ENZ Regional Director – South Asia, South East Asia and Middle East, John Laxon said participants also agreed that the learner of the future will prefer personalised, flexible learning.

  “The modes of delivery will change as we move towards students being able to learn anywhere, anytime. 

  “Another theme that came through was a move towards offering shorter programmes, targeting life-long learners.”

  John said there was great discussion about moving towards diversified, individualised learning programmes that are globally recognised.

  “It’s definitely an exciting time to be involved in international education,” he said.

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