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• Meet the team: Marie Clark, Director Insights

  Tell us about your role, the team you lead, and what your team does at ENZ for the international education sector. 

  I’m Marie, Director Insights for Education New Zealand Manapou ki te Ao. I lead the research and market analysis to provide insights that underpin ENZ’s work. This includes student experience, brand health, economic value, and New Zealander’s perceptions of international education.  

  We are a small team of five analysts and researchers but pack a lot of punch if I do say so myself. We are lucky enough to work with a range of teams across ENZ as well as the wider sector. Our findings are shared with our stakeholders and our education partners so that they can use this to make informed decisions about the future delivery of their international education products and services.  Much of our work is on an annual basis, meaning that each year we are looking for any small changes that might turn into long-term term trends. For example: 

  • in the international student experience survey, we want to look more at the people and connections and mental health.  If we spot changes, providers may like to adjust their support for students. 

  • through our perceptions work we want to understand, as international students return to New Zealand, if the way New Zealanders perceive the challenges and benefits of international students is changing. If we spot changes, we will work with providers to bring those benefit stories to the forefront.  

  Where were you working before joining the ENZ team?  

  I am a returning New Zealander, having spent the last 15 years in the United Kingdom, working in a range of insights, marketing, and communications roles in higher education. My most recent UK role was at Independent Higher Education, the representative and lobbying body for independent higher education, professional training and international pathway providers. Previously I worked for a policy communications consultancy, Hobsons, now QS Enrolment Solutions, and The PIE. 

  Tell us what the team has been working on since you joined and how the sector can access this?  

  I joined ENZ in October 2022 and since then have led the delivery of several key pieces of research and reports. Some recent highlights for me are releasing our insights on the 2013 – 2023 (part year) International Student Enrolment data, 2023 International Student Experience Survey and the 2023 New Zealanders Perceptions of International Students 2023.   

  We share all of our research, data and insights on ENZ's Intellilab and I would encourage anyone to sign up, if you haven't already. We also post links to past webinars that we have held in which we share our latest research and insights.  

  For those that are interested in being able to take a closer look at the data, we do share some data that has been officially released to Tableau Public.   

  What can the sector expect to see from the Insights team in the next 12 months? 

  Our team will be very busy over these next 12 months as we undertake a range of surveys and then following the fieldwork will be diving into the data and compiling insights reports, presentations and hosting webinars for the sector to take them through this.  To name just a few taking place over the next two quarters, we will be working on the: International Student Experience Survey 2024, Brand Health 2024, a sector survey, agent survey, and the New Zealanders perception of International Education 2024 survey. Phew! 

  So, watch this space here on E-News, via our Sector Engagement Team, or Intellilab where we will share our insights with the sector. If anyone in the sector has a query about past or future research opportunities or wants to organise an insights session with your organisation or stakeholders, then feel free to reach out to me and my team – insights@enz.govt.nz.   

  Tell us what you like to do when you’re out of the office and not nose-deep in international education data...

  I am still enjoying settling back into New Zealand.  It’s a period of both discovery and rediscovery.  Weekends are spent catching up with old friends and spending plenty of time with family, adjusting my two young children to the kiwi lifestyle.  I am a convert to cycling for transport and can be seen zooming all over Wellington, and sometimes further afield, on my electric cargo bike. 

  

• ENZ Europe connects with students

  European students ‘Follow the Kiwi’ to New Zealand

  

  L-R: The Follow the Kiwi Scholarship recipients Ellen, Gabriel and Gaia.

  Three high school students from Germany, France and Italy have received Follow the Kiwi scholarships valued at $15,000 towards study at a New Zealand high school in 2018/2019: Ellen Mamier (Germany), Gabriel Zerguit (France) and Gaia Leidi (Italy).

  They were chosen from nearly 200 students who applied for the scholarship, each submitting a motivational letter, video or photo collage saying why and what they want to study in New Zealand.

  Olga Elli, ENZ’s Market Development Manager for Europe, is pleased with the response from both students and agents in Europe.

  “There’s a real interest in New Zealand’s education offerings. Across all applications, we saw students wanting to try their hand at subjects like design, sciences, music, theatre, Māori culture or to learn some Kiwi sports like rugby!

  “While many of the applicants are already enrolled and preparing for their Kiwi study experience, we hope the unsuccessful candidates who are still in the decision process will ‘follow the kiwi’ anyway. ENZ will refer these applicants to New Zealand providers, working with their agents to encourage them to study in a New Zealand high school.”

  Kiwi Cup in Hamburg

  

  Nearly 300 teenagers from Northern Germany and Denmark descended on Hamburg for the Kiwi Cup tournament – a two-day hockey competition that profiled New Zealand sporting expertise and education.

  Twenty teams of German and Danish students aged 11-14 competed in the event, organised by THK Rissen (a Hamburg-based sports club) and Hausch & Partner, one of Germany’s largest student exchange agencies sending students to New Zealand.

  To support the event, ENZ and 30 New Zealand schools provided promotional material and prizes such as hockey bags, shirts and fluffy Kiwis all the way from New Zealand. Rupert Holborow, New Zealand Ambassador in Germany, handed the trophies to the winners at the award ceremony.

  Olga Elli said the tournament promoted student exchanges to New Zealand to around 300 high school students and has no doubt sparked an interest in many of them.

  “This kind of partnership between the agency, New Zealand schools and ENZ is a great example of working together to highlight the New Zealand school system, where students also get to enjoy the lifestyle and sports outside the classroom.”

  Lifeswap screens at German universities

  

  Following its premiere in April, the ENZ-commissioned episode of Lifeswap has reached a broad audience of students after screening in nearly 90 university cinemas around Germany.

  Olga said the university screenings have been well received and are a great opportunity to connect with students, particularly those open to study abroad options.

  She joined Lifeswap creators Steffen Kreft and William Connor at a screening at the Technische Universität in Berlin.

  “The episode was a great talking point – we could share our experience of making the episode and also give information about New Zealand as a study destination.

  “Steffen was an international student himself, so can authentically talk to students about his experience at Massey studying animation and filmmaking.

  “The episode got a huge applause and the students liked the jokes and blend of German and Kiwi humour.”

  Lifeswap is an animated series that follows the lives of Jörg (a German) and Duncan (a Kiwi) and the cultural misunderstandings that crop up as they live and study in each other’s country.

  The episode features a cameo from Prime Minister Jacinda Ardern who voiced a line of dialogue. It premiered in April during Ms Ardern’s visit to Berlin.

• Student visa approval rates

  Updated student visa decision data

  The 2017 student visa decision data is now available on the INZ website.

  Education providers must use this list when enrolling international students, to confirm if the students come from a country with a high visa decline rate for the purposes of Rule 18.2 of the NZQF Programme Approval and Accreditation Rules 2013. This Rule specifies the English language proficiency testing requirements for international students from countries with a student visa decline rate of more than 20 percent.

  The list is updated annually and comes into force for Rule 18 purposes one month after publication.

  Education providers that enrol international students have until 25 February 2018 to adjust their enrolment policies. From that date, education organisations must use the published 2017 decline rates when enrolling international students, to determine which Rule 18 requirements apply.

  Agent approval data for Viet Nam and the Philippines

  Since 2016, INZ has published student visa approval rates of education agents in India on its website. INZ has now extended this to include the 2017 student visa approval rate data for education agents assisting student visa applicants in Viet Nam and the Philippines.

  The data includes all education agent and adviser types, including offshore exempt agents and licensed immigration advisers.

  The Viet Nam report is limited to education agents with five or more student visa applications completed in the stated time period, while the Philippines and India reports are limited to education agents with 10 or more student visa applications completed.

  Please contact IEengagement@mbie.govt.nz if you have any questions. 

• International photo round-up

• BPO Intelligence to make a splash at NZIEC 2018

  The innovative marketing and communications company works closely with many providers across the country, including 85 percent of universities in Australia and New Zealand, to aid them in their international marketing endeavours.

   “We are thrilled to be the lead partner for NZIEC for a fifth consecutive year,” says BPO Intelligence chief executive Naresh Gulati.

  “NZIEC is becoming one of the most significant conferences on the global international education circuit. We are delighted to be able to once again share our expertise in leadership and innovation, as well as helping to explore new strategies and new technologies for growth and development in international education,” says Naresh.

  “We appreciate BPO’s commitment to supporting the development of New Zealand’s international education industry through its backing of NZIEC,” says ENZ chief executive Grant McPherson.

  “BPO has been a strong supporter of NZIEC for the past four years and it’s great to have them involved for the next phase of the conference’s development.”

  “I encourage all conference delegates to head along and touch base with the BPO team at the Expo Hall.”

  NZIEC selling out – fast!

  In just two weeks we’ve sold over 50% of the available places at NZIEC 2018. That makes it our fastest selling conference yet – and we’re on track to sell out. With fewer than half the spots now available, you’ll have to get in quick to avoid missing out on the international education event of the year.

  NZIEC 2018 will be held on Thursday 9 and Friday 10 August at Te Papa Tongarewa in Wellington. Pre-conference workshops will be held on the afternoon of Wednesday 8 August.

  Register here

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• Improved website offers students more

  As part of the drive to keep delivering meaningful content to prospective students and their parents that will help them choose New Zealand as a study destination, and drive referrals to your institutions, ENZ’s marketing team have developed the following pages:

  • Study options http://www.studyinnewzealand.com/study-options

  • Programmes and Courses http://www.studyinnewzealand.com/study-options/programmes

  • Science, Technology, Engineering, Maths (STEM) and Business Management programme

  • Dedicated pages for parents, graduates and those interested in scholarships.

  Check out the screen grabs below to see how they look!

  Other great content additions – made possible thanks to contributions from international education providers from around New Zealand – are case studies that enable students and parents to hear straight from the horse’s mouth what it’s like to live and learn in New Zealand.

  ‘Study options’ pages:

  

  ‘Programmes and Courses’ pages

  

  Dedicated pages for parents, graduates and those interested in STEM subjects, business management and scholarships

  

  Case studies, where students can hear from students who have studied in New Zealand…

  

  …and parents can hear from parents whose children have studied here.

  

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• ENZ highlights international students' contributions to New Zealand in comments to immigration settings inquiry

  International students coming to New Zealand support the achievement of the Government's broader goals and objectives while contributing to an important export industry. This is one of the key messages from Education New Zealand's submission to the Productivity Commission's inquiry into immigration settings.

  In the submission, ENZ says that international students should not be characterised as coming to New Zealand to seek employment, invest or run a business. Rather, international students are motivated by different drivers in deciding whether to come to New Zealand, and are different to other temporary migrants included in the scope of the inquiry.

  International students bring foreign exchange to New Zealand to fund their studies and living costs, which contributes to New Zealand's economic development. The submission also discusses the broad benefits international students deliver for New Zealand, including regional development, research output, and strengthened bilateral relationships with other countries.

  You can read ENZ's submission to the inquiry here (links to the Productivity Commission's website).

• Otago strengthens its engagement with China

  The agreement with Nanjing Medical University will see increased engagement between the two institutions in research as well as staff and student mobility, starting with a Nanjing Medical University delegation visiting the University of Otago later this year.

  University of Otago, Deputy Vice-Chancellor – External Engagement, Professor Helen Nicholson said Nanjing Medical University was a well-respected and internationally recognised institution.

  “We are looking forward to building strong academic, research and mobility links with them, with a focus on pharmacy and the wider health sciences.” 

  Professor Nicholson and Director International, Jason Cushen, travelled as part of the Dunedin City mayoral delegation to mark the 25^th anniversary of Dunedin’s sister city relationship with Shanghai, as well as to hold alumni events in Shanghai and Beijing to celebrate the university’s 150^th anniversary.

  The Shanghai visit involved the University of Otago and Dunedin City in a number of events including a meeting with the Mayor of Shanghai on 15 July, a formal Shanghai City welcome banquet, and meetings with key education institution partners including Fudan University, Shanghai Jiao Tong University and the University of Shanghai.  

  “We marked these important milestones and honoured our sister-city relationship with a number of events held in conjunction with the mayoral delegation. The strong relationship between the University of Otago and the City of Dunedin is an important factor in the University’s engagement with Shanghai and greater China,” said Professor Nicholson.